I tried sending 1 million emails (don't make these mistakes)

Summary

This video script offers a comprehensive guide to effectively sending mass emails for client acquisition. It emphasizes the importance of email structure, including setting up multiple domains and warming them up to avoid the spam folder. The script also details a winning email sequence designed to achieve high open and click-through rates, and stresses the significance of lead quality over script perfection. Additionally, it introduces a secret hack using ChatGPT to find the owner's email and recommends verifying emails for better deliverability.

Takeaways

• 💰 Sending a high volume of emails can result in significant revenue, but it also comes with the risk of making many mistakes.
• 📝 The presenter learned from their own costly errors and created a mini-training to help others avoid the same pitfalls when sending mass emails.
• 👀 It's crucial to pay attention to the video's advice for achieving an 81% open rate and a 37% click-through rate to maximize email effectiveness.
• 📈 The video is structured to teach the essential steps for successful email marketing, including email structure, automation, personalization, and a winning script for booking meetings.
• 🔗 Understanding the importance of email structure is paramount; without it, even the best email scripts may end up in the spam folder.
• 💌 The number of emails that can be sent per domain is limited, typically between 60 to 100, to maintain a good domain reputation and avoid the spam folder.
• 🏢 Domains can be purchased affordably from providers like GoDaddy or Google, and it's recommended to start with a small scale to test the waters before scaling up.
• 🔥 A unique hack for personalization involves warming up new email domains to establish trust and deliverability with email service providers.
• 📊 The video emphasizes the importance of follow-ups, as most prospects won't respond to the first email, and it takes an average of five touchpoints to engage a lead.
• 📝 A proven email sequence is shared, designed to achieve high open rates and bookings, utilizing psychology and direct response techniques.
• 🔍 The quality of leads is critical; sending emails to generic addresses like 'info' or 'support' is less effective than targeting the actual owner's email.

Q & A

What is the speaker's claim about sending a large volume of emails?

The speaker claims that sending a large volume of emails, close to a million, can result in significant financial gain, specifically hundreds of thousands of dollars, but also acknowledges making many mistakes along the way.

What is the primary goal of the training mentioned in the script?

The primary goal of the training is to help people avoid the mistakes the speaker made when starting with sending cold emails to acquire clients.

What are the live statistics the speaker refers to as proof of their email success?

The speaker mentions live statistics showing an 81% open rate and a 37% click-through rate, meaning that out of 100 emails sent, 37 people click on the link to buy or book an appointment.

What are the three key elements the video will cover regarding email marketing?

The video will cover the structure of setting up domains correctly, sending automated and personalized emails for free, and a winning script for booking meetings and signing clients.

Why is the structure of email campaigns considered so important by the speaker?

The structure is considered crucial because without the right setup and warm-up, even the best email scripts may not be effective and could end up in the spam folder.

How many emails per domain does the speaker suggest sending daily?

The speaker suggests sending between 60 to 100 emails per domain daily.

What is the significance of warming up domains when sending emails?

Warming up domains is significant because it helps establish a good reputation and ensures that emails are delivered to the inbox rather than the spam folder.

What are the recommended software tools for warming up email domains according to the speaker?

The recommended software tools for warming up email domains are Instantly and Smartly, which offer a 14-day free trial.

Why is the follow-up email sequence emphasized in the script?

The follow-up email sequence is emphasized because most prospects will not respond to the first email, and it takes multiple touchpoints to engage a prospect effectively.

What is the role of 'system proof' in the email sequence mentioned by the speaker?

System proof plays a role in the email sequence by demonstrating to the prospect that the sender has a well-thought-out plan or system in place, which can increase the prospect's confidence in the service being offered.

How does the speaker suggest improving lead quality for cold email campaigns?

The speaker suggests using a secret prompt with ChatGPT to find the actual owner's email and then verifying it with email verification software to improve lead quality.

Outlines

00:00

💌 Email Marketing Success: Learning from Mistakes

The speaker shares their experience of sending nearly a million emails, which resulted in significant earnings but also many mistakes. They aim to help viewers avoid similar pitfalls when starting with mass email campaigns for client acquisition. The focus is on achieving high open and click-through rates, with an example given of an 81% open rate and a 37% click-through rate. The video promises to cover essential topics like email structure, domain setup, free automated email sending, personalization, and a winning email script for booking meetings and signing clients. The importance of each step is emphasized, as missing any could result in emails going to spam folders despite having a perfect script.

05:01

🔑 The Importance of Email Structure and Domains

The speaker stresses the importance of email structure, suggesting that without a proper setup, even the best script could fail. They discuss the need for multiple domains to maintain a good sender reputation and avoid the spam folder, with a recommendation of acquiring domains from GoDaddy or Google at a low cost. The process of warming up new domains is introduced, which involves sending emails between different users to establish trust with email providers. The speaker also recommends using specific software for warming up and sending emails, with a suggestion to start small and scale up after proving the concept works.

10:02

🚀 Warming Up Email Domains and Copywriting

The speaker explains the process of warming up email domains using software like Sendinblue or Sendlane, leveraging their free trials to avoid costs. They emphasize the importance of deliverability and setting up domains correctly with SPF, DKIM, and DMARC records. The video also covers the aspect of copywriting, suggesting that while many believe it to be the most critical part, poor deliverability and lead quality often overshadow it. The speaker introduces the idea of 'touch points' and the importance of follow-ups, backed by a tweet from a successful entrepreneur emphasizing persistence in outreach.

15:03

📈 High-Converting Cold Email Sequence揭秘

The speaker outlines a proven cold email sequence that achieves high open rates and books multiple appointments. They discuss the psychology behind the sequence, which includes a variety of follow-up strategies after the initial offer. Techniques such as using system proof, sharing epiphany stories, and creating a sense of urgency are detailed. The sequence is designed to convert prospects into clients without being overly pushy, allowing the prospect to come to their own conclusion about the value of the offer.

20:04

🎯 Improving Lead Quality for Effective Email Campaigns

The speaker highlights the importance of lead quality, suggesting that even the best offers can fail if the leads have been overexposed to similar messages. They introduce a secret hack using ChatGPT to find the actual owner's email address from a list of leads, which can significantly improve response rates. The process involves using a prompt in ChatGPT to replace the generic email with the owner's likely email address, which is then verified using email verification tools. The speaker recommends testing different lead sources to find the most effective ones for email campaigns.

Keywords

💡Email Marketing

Email marketing is the use of emails to promote products or services. In the video, the speaker discusses the process of sending out nearly 1 million emails to generate significant revenue. It's a central theme as the video aims to educate viewers on how to effectively scale up their email outreach to attract clients and book appointments.

💡Open Rate

The open rate refers to the percentage of recipients who open an email. The video mentions achieving an 81% open rate, which is a key metric in email marketing indicating the effectiveness of the subject line and the recipient's interest in the content.

💡Click-Through Rate (CTR)

Click-Through Rate is the ratio of clicks to impressions of an email. The script boasts a 37% CTR, meaning that a significant portion of the recipients who opened the email also clicked on the link provided, which is crucial for driving conversions.

💡Domains

In the context of the video, domains refer to the email domain names used for sending out mass emails. The speaker emphasizes the importance of having multiple domains to avoid being flagged as spam and to ensure deliverability.

💡Deliverability

Deliverability pertains to the ability of an email to reach the intended recipient's inbox. The video stresses the importance of 'good deliverability hygiene' to ensure that emails are not sent to spam folders, which would reduce the chances of engagement.

💡Warm-up

Warm-up in email marketing refers to the process of gradually increasing the volume of emails sent from a new domain to establish a good reputation and avoid being marked as spam. The video provides a detailed explanation of how to warm up new email domains.

💡Copywriting

Copywriting is the art of writing persuasive content. In the video, the speaker discusses the importance of crafting compelling email content, including subject lines and body copy, to entice recipients to engage with the email.

💡Lead Quality

Lead quality refers to the relevance and responsiveness of potential customers. The video highlights the importance of reaching out to the right leads, such as business owners, rather than generic support emails, to increase the chances of successful engagement.

💡Chat GPT

Chat GPT is mentioned as a tool for generating personalized email addresses by inserting a person's name before the '@' symbol in the domain. This is part of the strategy to improve the personalization and effectiveness of outreach emails.

💡Follow-ups

Follow-ups are subsequent emails sent after the initial email to remind or provide additional information. The video script includes a detailed sequence of follow-up emails designed to increase the likelihood of a response from the recipient.

💡Urgency and Scarcity

Urgency and scarcity are marketing tactics that create a sense of immediacy and limited availability. The video suggests using these tactics in the email follow-up sequence to prompt action from the recipient.

Highlights

The presenter has made hundreds of thousands of dollars by sending close to 1 million emails.

A mini training is created to help avoid common mistakes when sending cold emails to get clients.

The importance of achieving high open and click-through rates is emphasized.

The video promises to cover only three essential things needed to know for effective email marketing.

The structure of email setup is crucial for ensuring emails don't end up in the spam folder.

The necessity of having multiple domains for sending a large volume of emails is discussed.

A domain can send about 60 to 100 emails per day to maintain a good reputation.

The presenter explains where to buy domains cheaply and how to set them up correctly.

The process of warming up new email domains to improve deliverability is described.

Instantly and Smartly are recommended for warming up emails using their 14-day free trials.

Golevo is suggested as a cost-effective software for sending emails after the domain warm-up.

The concept of 'fractal' in outbound marketing is introduced, emphasizing the importance of scaling gradually.

The presenter shares a proven cold email sequence that achieves high open rates and books appointments.

The sequence includes a combination of system proof, epiphany stories, and value propositions.

The importance of follow-ups is stressed, as most prospects won't respond to the first email.

A secret hack using ChatGPT to find the actual owner's email is revealed.

The presenter suggests using email verification tools to ensure the quality of the leads.

The video concludes with a call to action for viewers to like, subscribe, and join the community for further guidance.

Transcripts

so what do you think happens when you

send close to 1 million emails well I've

done it and you make a lot of money

hundreds of thousands of dollars in fact

but you also make a ton of mistakes

which is what happened to me so I wanted

to create this mini training so you

don't have to make the same mistakes I

did when I first started trying to send

cold emails to get clients so if you are

serious about scaling up your emails and

you want to send mass automated emails

to get clients and book more

appointments then I highly suggest you

pay attention you get a notepad outome

our distractions because this will be

the easiest video you watch on YouTube

and just to show you how good we've

gotten at emails you can literally see

on your screen me clicking on these live

statistics of us getting an 81% open

rate a

37% click-through rate meaning if we

send 100 emails 37 people actually click

on the link to buy or book an

appointments think about how Wild that

is um so we've gotten really good at

email so I suggest you watch this video

but this was just a bit of proof to show

you that I know what I'm talking about

like it's literally going to be probably

15 to 20 minutes and it's going to cover

only three things that you actually need

to know right the structure so how do

you actually set up domains correctly to

make sure that we arrive in the

prospects inbox and not the spam folder

send emails for free automated and

personalize which is a completely unique

hack that you probably haven't seen

before I'm then going to show you a

winning script that we've used to book a

lot of meetings and sign hundreds of

customers and clients so I'm actually

going to show you the email sequence

that we go go through and then I'm going

to show you how to get high quality

leads using chat gbt in my secret prompt

to get the actual owner's email right so

quick I want to quickly preference that

if you miss any of these steps then it's

not going to work because they each go

hand inand right if you have the best

script and let's say you skip to the

script part of this video but let's say

you don't set up your emails correctly

and you don't send using the right

software then it's not going to matter

because your perfect script will go into

this spam folder which is not what we

want so let's dive into this straight

away now the importance of structure so

that's what we're going to be covering

first is 10 out of 10 because you can

have the best script but if you don't

have the right setup and warm up then

it's not going to work so essentially

you need domains right so domains are

the end part of the actual email so as a

ruler fun you can send about 60 to 100

emails per domain so if you want to send

let's say 500 emails per day then you

would roughly need about 8 to 10 emails

very simple hopefully that makes sense

you can write that down if you send more

than that just like if you were to send

more than 60 DMS on Instagram you would

start running into problems the

reputation of your domain would diminish

and then you'd go to the span folder so

it's important we have good

deliverability hygiene is what some

people call it so yeah essentially you

need multiple domains and I'm going to

show you where to buy them for the

cheapest possible uh price and I'm going

to show you how to essentially warm them

up and make sure you set them up

correctly so you need multiple domains

which all send into the prospects inbox

so hopefully this is making sense so far

now essentially you're going to buy the

domains from GoDaddy or Google and I

promise you this is the easiest and

cheapest way if there was an easier way

of sending code emails I would have done

it I promise you but I'm going to walk

you through the step by step so each

domain on GoDaddy should cost about $2 I

wouldn't really care too much about the

end part I really don't think it matters

that much you can get like yeah bad ones

or medium ones that yeah you don't need

Com or a right you can just get normal

ending domains I think that's totally

fun not many people care about that um

so yeah $2 per domain and then you're

going to want to buy an email so just as

an example let's say scaling AI is the

domain you would then need like

Charlie Charlie and then that's meant to

be an scaling doai right so you

obviously need an email to connect to

the domain and we use Google or

Microsoft 365 so yeah if you want to

send let's say a th000 emails um and

let's say you can send 80 emails per

domain so it's usually 60 to 100 um you

would obviously need about 10 of these

um but I'd recommend starting on a micro

level meaning send 100 200 emails per

day and once you have got approve of

concept and it's working you can then

scale it up because outbound is fractal

and you can write this down if you can

have a notepad out fractal basically

means if you can't make something work

out of 200 or a th000 it's unlikely the

next 200 is going to result in any

significant difference right so try and

make it work on a micro level before

investing all of this into your um email

marketing right because you wouldn't

start running ads on $1,000 a day you

would probably start on like $20 a day

or $30 a day right so keep that in mind

right um but nonetheless here's a

YouTube video that is really good for

setting up yeah the correct SPF dkm and

dmar I've also got a video on this on my

channel um but I'm not going to cover to

too in depth in this one CU I want to

get into the script and the actual

copywriting the lead quality because I

know that's what you guys probably care

about the most um but essentially if you

want this Myro board um just DM me on

Instagram and I'll send it over but um

you once you have the correct SPF dkm

and dmar um you can essentially warm up

their emails right very simple um it's a

14-day warmup warming up basically means

that you use a software one that I'm

going to explain and it will basically

send emails to other people who are also

using the software now the reason you do

that is because you can't just buy a

domain and start sending hundreds of

emails right because Google is going to

see that as suspicious likewise if you

were to buy a Facebook account or just

create a new Facebook account and start

sending hundreds of DMS per day it's

going to restrict the account and the

exact the exact same thing happens here

right so essentially we warm up the

domains so it's basically sending emails

back and forth to people who are also

warming up domains just with like so it

has high high reply rate um so you can

use instantly or you can can use smartly

they are quite literally the same they

are both um quite expensive which I'm

going to show you an alternative which

is really cool um but you're going to

leverage their 14-day free trial to warm

up the emails because 14 days is how

long you need so it works perfectly

right because you can essentially not

put in your card you don't even need to

put your card info in you can warm up

the domains for free on instantly and

smart lead so it's perfect

deliverability and then you can even

connect to go level which also is a

14-day free trial so once your emot

warmed up you can connect to goar level

and yeah it's actually cheaper if you

want to send unlimited emails you can if

you want the most convenient and easiest

way obviously you could just stick with

these two softwares or one of them

obviously you wouldn't do both but they

are quite expensive they are I think

$97 per month or I think this one's 94

and I think this one's 97 if you want to

send like a decent amount of emails like

5 to 15,000 per month right um they do

have cheaper plans obviously but you can

barely send like 2,000 so it's not even

worth it um so I suggest if I was you I

would warm it up for free you don't need

to pay for anything and then you

basically connect to a software like go

level which I personally use to send my

emails um and you can obviously get 14

days free on that which is amazing

because you can try and get a client in

that using the script that I'm going to

give you if you keep watching so yeah

that's that it's just what I personally

use and you obviously get the other

benefits of like um you get the CRM you

get like you can build automations so I

I would just recommend it for like

beginners essentially because you don't

get much bang for your buck for this

unless you just want to send emails with

no CRM but you'll need a CRM when you

get clients or for your clients right so

yeah they're the 14-day free trial um

and I'm not affiliated with go high

level um I do offer it free in my

community um plus you actually get the

proven email sequences that I will give

you in this video I'll show you in this

video you get it built for you right so

that's just that but um it's a pretty

it's a pretty cool hack now let's move

on to copyrighting so hopefully you

understand how to actually send emails

the softwares you need to warm up and

the softwares you need to send um so you

should be a bit more clear on that and

the whole domain email thing um so now

let's actually cover cover copywriting

which is probably a six out of 10 to be

honest it people like you you may think

it is um you know a 10 out of 10 thing

that you need to have the perfect script

the perfect offer but most people just

have really bad deliverability and they

have bad lead quality which I'll talk to

in a second but um the only difference

between you so you watching this right

now and the person you want to become is

the way in which you think so like what

I was saying about how you probably

think it is the um like uh copyrighting

that's the most important thing but I

would challenge your beliefs every

single decision you make on a day-to-day

basis challenge it why are you making

that decision because every decision and

every belief you have had in your life

has led you up to this point where

you're watching this video in your

current situation with your current bank

account right so if you aren't happy

with that why are you going to keep

listening to your beliefs that have

gotten you to that point so I want you

to challenge it and one of those

challenges is touch points now this guy

is a billionaire Ryan breslo I think he

co-founded bolt if you've ever been to a

major city and you've seen those bolt

scooters they're like green electric

scooters he basically co-founded this

billion dollar company and he posted

this tweet I just landed a major deal

after messaging the CEO 15 times with no

answer 15 times instead of assuming they

would get upset I assumed they were busy

being Shameless pays so are you going to

adopt your current beliefs that have

gotten you to this point in your life or

are you going to do the smart thing of

have the belief system of a billionaire

literally a billionaire CEO so I'll let

you decide which one so follow-ups are a

must and I'm going to walk you through a

proven Godly email sequence a called

email sequence in a second but I want to

warn you 99 of prospects 99% of

prospects will not respond to your first

email we are in the B2B space it's sta

it's statistically proven that it takes

at least five touch points to engage a

prospect via emails LinkedIn Instagram

so I just wanted to warn you I wanted to

share that with you that Insight in

terms of how much volume you need to do

to actually get a response I let me walk

you through this Godly cold email

sequence and I want to warn you that

this email sequence is responsible for

getting 90% open rates It Books multiple

appointments per 100 messages because as

you can see it's ridiculously long like

it goes on and on and the psychology in

this is dangerous like this will convert

prospects into paying clients um and

appointments for your business so let me

start at the top with the first email

which is obviously going to be your

offer now as I said most people in fact

99% of people aren't going to even

respond to this or see it which is why

we have the follow-ups with system proof

The Epiphany story all that good stuff

so essentially in this um email we're

going to start with a subject line

subject line is obviously the only thing

that they see and the goal of a subject

line is purely to get them to click on

the email that is the only thing we want

to do in the subject line we don't want

to say what it's about we don't want to

include marketing we don't want to

include whatever you're selling just say

something that's going to get the

prospect to click on the email so it

could be something as simple as message

for Charlie or the owner's name

obviously so that's what the that's what

the subject line is and then on the

first line all we're going to do is say

their first name because usually people

would say their first name and then have

like a fake compliment here like hey

Charlie love your YouTube and you can

already tell that they're going to pit

you something so if we just do their

first name and then comma that's all

they can see when they actually go

through their email inbox so obviously

they're going to click on email which is

the whole goal now this is very

important we are going to put an

evergreen personalized first line here

now this is one of those things where I

get asked a lot is it better to go for

more manual personalized approach with

cold emails or is it better to just go

like for a mass automated not as much

personalized email formula and I

personally think you should mix them

together so I noticed so let's say you

scrape leads from LinkedIn and you find

all their emails it would make sense for

you to say something like I noticed you

were on LinkedIn and that's what you

would replace this with so obviously all

the people you're reaching out to um you

found their profile on LinkedIn so you

can just say that I noticed you on

LinkedIn and I've got to say that you're

dominating the whatever industry you're

reaching out to so that's a great way of

making it seem personalized so if I

receed an email being like I noticed you

were on YouTube I'll be like yeah of

course like this guy's seen my video so

it's a unique we of going about it um

and then you just got your offer right

here now as I said this doesn't really

matter because the the main benefits are

going to be the follow-ups um that I'm

going to show you in a second but the

offer could be something simple like if

I can get you insert free lead magna or

offer obviously the more attractive and

Batey your offer is the better right if

you can provide something for free here

like a Google review system or a

database reactivation or just something

that you can essentially give them for

free and it gets you know X result in X

time frame without things they've tried

in the past and then you've got

guarantee so yeah that's as simple as I

can explain it would this be worth 90

seconds of your time it's it's an

amazing hook but yeah um PS I'll send a

very quick 90c video explaining it I I

want to lead the value so that's why

it's free so you're just explaining why

it's free cuz some people are be like oh

no it's too good to be true so yeah and

then You' got bit of an excitement here

so it's very very simple email that is

very standard but as I said most people

aren't even going to see this so that's

where we do follow-ups so the first

follow-up is an amazing one it's have

you seen this contact first name

question mark because they're going to

be thinking in their subconscious mind

have I seen this and obviously they

aren't they haven't seen it so it's

going to make them click on email and

then once again we have the first name

but then here's the beautiful part um so

we've actually tested this in ad

creatives we've tested this in

thumbnails everything performs better

when you have system proof now system

proof is you showing your prospect that

you have thought through what you're

going to be doing for them so if you can

if you can have a Myro board or a lucid

chart just like what I'm doing here

right for your clients then it's going

to show that you've got a system so you

could say something like just checking

you got the email sent you earlier dot

dot dot we've got a four-step growth pck

that will get you past 100K a month and

then you place the image in here that

shows system proof it shows that you

like even even if if you aren't too

confident in what you're doing it's

going to make the prospect seem like you

are um so can I share with you question

mark take care Charlie right very simple

that's just the first follow-up second

follow-up we've got the Epiphany um

subject line this is what I'm doing

right now and you can obviously pause

this and yeah you can uh you can copy

this if you want but we basically have a

a gift here um and then it's the

potential company name uh has is

unbelievable I know that you've only a

few decisions away from making it to the

top you know the importance of hiring

world class Talent 1 a player equals 2x

Revenue plus hyper growth um it'll be

worth sorry I'll be your growth partner

you've always wanted and will multiply

your inputs tfold let this be one of

those decisions not asking for yes but

rather just to show you what I've got

Charlie right so it's conviction it's

compelling and they they know deep down

that they are only a few highers away

from tuxing their revenue so they're

going to be able to relate to it they're

going to understand it and once again

you can't sell someone something by

shoving it shoving it in their face you

have to make them come to their own

conclusion that they should book an

appointment or speak with you that's key

so that is what we're doing here by

using an epiphany a story an analogy to

basically get them to come to the

conclusion that it's probably a good

idea to give you a shot at what you're

doing um so obviously the wait between

this is always like 24 to 48 hours just

in case you were wondering follow-up

three is going to be is something wrong

question question mark um I've been

having issues with my emails recently so

I'm not sure if you want to if if you

saw the personalized video I made with

you or whatever you want to put in this

one um is insert pain point so you would

say is booking appointments an issue for

you right now or whatever your service

is about a response either way would be

nice so we're really pushing for a

response right here um by basically just

making them respond because yeah it's a

nice thing to do so yeah I think that's

key for this one we've got a quote I see

you dot dot dot um yeah and it's just a

it's a Dwight meme um have you been

caught up in work or hardly working

don't do everything yourself a man that

catches two rabbits catches none instead

invest in people better than you in

specific fields to get better results

and more importantly so you can focus on

what you are best at speak soon Charlie

these are so compelling like I I promise

you if you run this sequence there is no

way you don't book appointments

especially if you keep watching and I

show you how to get leads so yeah you

could say my determin my determination

is unmatched hey first name can you not

see this question mark my persistance

and determination is not nothing like

you've seen before I'm hungry and ready

to help you smash your goals out the

park these emails are reflection of this

a man of your success only deserves the

best or you can say a woman but imagine

if I work this hard for you and then

it's just a David Gogan M but um it's

basically I think a lot of people are

scared to do followups because once

again they are kind of afraid of what

the prospect is going to react to it is

the second and third order consequence

but by you shifting your mindset and um

shifting their mindset the prospects

mindset it's like they are going to

understand that like oh like oh if

this guy is sending this many emails to

try and get me as a client he's

obviously persistent and confident like

imagine if he did this for me so people

like prospects they make that switch

which is amazing which is what we want

so that's what we're helping them

realize essentially um so yeah that's uh

that's a key part but yeah then you've

just got this email um I'm not going to

go for all of them because this one's

more like a value one

um but you see how followup so a

combination of humor to break the Sals

resistance you've got um you've got

value which that one was you've got

epiphanies so it's mainly those three

things humor epiphanies and value that

is what we want to be doing and then

also a bit of urgency and scarcity as

you get down here um so you can

basically insert a Content asset here so

once again we're actually including

assets in the follow-ups which are

really important client interviews um

resonance so scarcities like this one so

spots are filling up so we really start

to put on the pressure um for shoot you

a quick message to let you know I'm

getting busier this means I've only got

one two swots left um and you can

actually use urgency and scarcity

ethically in your marketing because I

want you to think about like how many

clients Could you actually take on right

now it's probably not more than like

five or 10 right before everything

starts crashing down so use that to your

advantage explain that in the marketing

like I can literally only take five

clients on right and you can do that

ethically because quite you can so yeah

that's just uh that's the email JP

sequence that is pretty damn solid you

can obviously pause this go back rewatch

it but if you run this like there's no

way you don't B appointments for it um

especially if you send you know 100 200

emails a day so that is that um now

let's go over lead quality which is the

final thing and the importance of this

is an eight out of 10 which is pretty

damn important so keep watching um

because you can have the best offer and

direct response script so direct

response meaning um you just telling

people to do what you want in the in the

copy um but obviously if you're

messaging leads who have been messaged

too many times before they won't care

what you have to say no matter how good

your offer is because they've just been

exposed to it too much now imagine you

are the best chef in the world and

you've got the best steak in the world

and you go to a man like this who has

already eaten his dinner and he's

already had a stake right and let's say

you offer him your stake no matter how

good it is he's probably not going to

eat another steak so for most of these

beginners it's actually way worse than

that because if you're struggling with

cold emails and you've actually tried it

you'll be lucky to actually get the

owner to see your Overexposed email or

in this case the stake like it's it's

funny but like they literally can't get

in front of the owner and that's why

they don't get responses because you're

sending emails to the gatekeeper the

person the support the client success

all that good stuff I mean bad stuff

technically but um that's essentially

why your emails aren't getting um

responded to or you aren't looking

appointments so here's a prompt that you

can actually use to solve this and this

is a secret hack I'm going to write here

secret because not many people know

about this it's pretty pretty lowkey so

essentially let me uh go off this and

actually copy this into chat

gbt so let's go into chat GPT let's load

it up

quickly and let's copy it in there and

then here's a sheet right so as as

you've got to this point of the video

you should understand the domain and the

email so let's say you had this this

Google sheet here full of leads like

this right with um the first name domain

and email but most of the times what

you'll find is the email you're reaching

out to is for support or info at company

name which is not what we want to do do

not do not send emails to these support

emails it's not going to work like I

promise you it will not work so what you

want to do is essentially download this

so obviously I've made tons of videos on

leads and how to get leads um so feel

free to check it out if you are

struggling with leads we also actually

give you leads for free unlimited high

quality on every platform in the

community so it may make sense for you

to join the community because it's way

less than actual Cod email softwares you

get go level you get lead quality but

nonetheless let's just download this as

a let's download as a CSV really quickly

so download

CSV go over to shat gbt we're going to

import it and then here's the prompt you

can pause it and read it but it's

essentially I've attached a list of

leads that I want you to use to find the

owner's actual email put the first name

before the at of the domain name uh for

all the leads in the file so if we

quickly do that you can see that we've

got a first name domain email and what

chat is going to do is basically replace

this into here before the at which is

really powerful because then what we can

do is we can essentially whilst that's

loading we can go to a tool called

bounce or zero bounce or another email

verification software and essentially

you can upload the list that chat trib

gives you so as you can see here what

you'll find is that you can actually

reach the owner if you just get this to

do it on a mass scale so as you can see

imagine these are all leads but you

don't actually have their owner's email

this is how you do it you have the

owner's first name and then you just

have their support email and then you

just replace or you get CHT to replace

the their name before the actual domain

and what you'll find is like 70 to 80%

of the time they actually that's their

email that they operate on so it's

amazing um so you can actually then

verify if it is their email by using

email um verification tools yeah like

never balance which I just explained um

but that basically shows you you know a

secret hack you can use to actually get

the owner's email um pretty much every

single time I mean 70% of the time it

works um but I highly recommend checking

that out if you haven't um done that

already and what you can do just little

bit of extra value is you can maybe

let's say you're doing 100 emails per

day you could do 50 emails using this

method and then 50 emails with another

lead source so if you split test the

lead sources that is the best thing you

could be doing and seeing which one has

higher uh you know open rate clickr

ratees and all that good stuff so yeah

that is basically a quick overview of

how to send emails in 2025 um hopefully

you enjoyed if you did let me just write

this down because i' be appreciated if

you could like

And subscribe that would be amazing and

I'll probably put um some videos up here

that you can watch um and yeah feel to

check out the community if you do just

want the cheapest way of going about it

because it actually is you get free

leads you go Hever to send emails all

that Jaz plus actually coaching on how

to um you know make it work even better

but yeah hopefully you enjoyed the video

take it easy and I'll catch you in the

next one have an amazing day