Wawancara UMKM Warung Sate&Tongseng Bu Pani. Tugas MataKuliah Analitik Bisnis

Summary

This interview delves into the journey of a food business specializing in tongseng and sate. Established in 2013, the owner discusses overcoming challenges such as the pandemic and adapting to fluctuating supply costs. The business thrives through daily fresh ingredient sourcing, a strong online presence with delivery services, and offering catering. Despite some inventory management challenges, the owner’s flexibility and strong supplier relationships ensure smooth operations. Popular dishes include tongseng, and the owner provides insights into the fluctuating nature of daily sales and profit margins.

Takeaways

• 😀 The interview starts with a friendly greeting and introduction to the food business, specifically focusing on the seller's offerings.
• 😀 The seller's business, which started in 2013, offers a variety of dishes like tongseng and sate, with options like chicken, goat, and beef.
• 😀 The business faced a downturn during the COVID-19 pandemic but is now seeing recovery and growth as the situation stabilizes.
• 😀 The menu includes tongseng, sate, gulai, and fried rice, with variations in meats like chicken, goat, and beef, as well as drinks like sweet iced tea and orange juice.
• 😀 Tongseng is the most popular dish, with the majority of customers favoring it over the other menu items.
• 😀 The daily operations are run by the owner and his wife, who share responsibilities like cooking and managing the business.
• 😀 The business accepts orders for catering, online orders via apps like GoFood and GrabFood, and also provides meals for special events like aqiqah.
• 😀 Fresh ingredients, such as meat and vegetables, are purchased daily, with a focus on minimizing food waste and ensuring the highest quality.
• 😀 The seller doesn’t maintain formal records for ingredients but uses a practical, hands-on approach by buying fresh ingredients daily and storing leftovers properly.
• 😀 The seller uses a trusted supplier for meat, especially goat meat, and has backup sources if the regular supplier is unable to deliver.

Q & A

When did the vendor start their business?

The vendor started their business in 2013.

How did the pandemic affect the vendor's sales?

Before the pandemic, sales were steady. During the pandemic, sales decreased due to restrictions, but after the pandemic, sales have started to stabilize again.

What are the main menu items offered by the vendor?

The vendor offers various types of tongseng (chicken, goat, and beef), sate (goat and chicken), gulai kambing (goat stew), fried rice (goat, chicken, and beef), and drinks (sweet iced tea, orange juice, hot drinks, and mineral water).

What is the best-selling item on the menu?

The most popular dish is tongseng, particularly the goat tongseng.

Who handles the daily operations of the business?

The vendor and their wife handle the daily operations. The vendor cooks and manages supplies, while his wife assists with other tasks, such as customer service.

Does the vendor offer delivery or online orders?

Yes, the vendor offers online ordering through food apps like GoFood and GrabFood. They also handle catering orders.

How does the vendor manage stock and ingredient freshness?

The vendor buys meat (goat and chicken) and vegetables fresh every day. Spices and seasonings are replenished every two weeks. Leftover ingredients are stored in the refrigerator to maintain freshness.

How does the vendor estimate how much food to prepare each day?

The vendor estimates the daily food preparation based on previous sales, with an average of 8-10 servings of sate and 20-25 servings of tongseng.

What is the average daily income of the vendor's business?

The average daily income ranges from 500,000 to 900,000 IDR, depending on the availability and price of ingredients.

Does the vendor have a regular supplier for ingredients?

Yes, the vendor has a regular supplier for goat meat, and they have backup suppliers in case the regular one is unavailable. For chicken, the vendor has multiple sources.