Do THIS Instead of KDP Low Content Books!

Summary

本视频脚本介绍了在亚马逊上销售低内容平装书的流行趋势，并提出了一种更智能的创作方法——中等内容书籍。中等内容书籍比低内容书籍需要更多制作努力，但无需作者或艺术家背景，也无需投入资金。视频详细介绍了如何通过三个步骤创建第一本中等内容书籍：确定畅销书籍类型、分析市场需求和竞争、使用Canva等免费工具设计书籍封面和内页，并在KDP平台上发布。此外，还强调了关键词研究在提高书籍搜索排名中的重要性。

Takeaways

• 📘 低内容平装书在亚马逊上非常流行，因为它们制作简单，无需成本，也不需要真正的作者来出版。
• 🔍 市场上存在大量重复的低内容书籍，主要区别在于封面设计。
• 🚫 亚马逊正在减少对低内容书籍的支持，例如不再为它们提供免费的ISBN。
• 🔑 没有ISBN的书籍无法享受扩展分销和“Look Inside”功能，这可能会影响销量和购买决策。
• 💡 提出了“中等内容”书籍的概念，它们比低内容书籍需要更多的工作，但仍然不需要作者或艺术家的技能。
• 📈 中等内容书籍介于高内容（如小说、非小说类书籍）和低内容（如笔记本、日记本）之间。
• 🔑 亚马逊对低内容书籍的定义是内部页面内容最少或没有内容，这些页面通常是重复的，设计供用户填写。
• 💼 通过分析需求、竞争和潜在版税来验证市场的优劣，使用Jungle Scout Chrome扩展可以获取更准确的亚马逊数据。
• 🎨 即使不是艺术家，也可以使用Canva等免费设计软件来创建书籍的封面和内页。
• 📝 在设计书籍时，应使用最高搜索量的关键词，并确保这些关键词在标题和副标题中得到体现。
• 📈 出版书籍时，选择正确的类别和关键词对于在搜索结果中被发现至关重要。

Q & A

为什么低内容平装书在亚马逊上非常受欢迎？

低内容平装书受欢迎是因为它们制作简单，不需要投入资金，也不需要是真正的作者就可以出版。

在亚马逊上搜索'lined journals'会出现多少结果？

在亚马逊上搜索'lined journals'会出现超过60,000个结果。

低内容书籍和中等内容书籍有何不同？

低内容书籍的内页内容最少或没有内容，通常是重复的，由用户填写，如笔记本、日记等。而中等内容书籍比低内容书籍需要更多的制作努力，但仍不需要作者或艺术家开始制作，也不需要花钱制作。

亚马逊对于低内容书籍有何政策更新？

亚马逊今年早些时候更新了政策，不再为低内容书籍提供免费的ISBN。

没有ISBN有哪些缺点？

没有ISBN，书籍将不符合扩展分销的条件，无法在书店和图书馆等亚马逊之外的地方销售，同时也不会拥有“查看内部”功能，这会影响购物者的购买决策和转化率。

如何避免制作重复的低内容书籍？

可以通过制作中等内容书籍来避免重复的低内容书籍，中等内容书籍需要更多的创意和努力，但仍不需要花费金钱。

如何找到畅销书的列表并分析市场？

可以通过亚马逊上的中等内容创意列表开始，对每个想法在亚马逊上进行搜索，通过分析估计的销售、评论和潜在的版税来验证每个细分市场。

如何使用Jungle Scout Chrome扩展来分析市场？

Jungle Scout Chrome扩展可以帮助获取亚马逊上每个产品的估计月销量、收入和其他数据，通过这些数据可以分析需求、竞争和潜在版税。

在选择书籍细分市场时，应该关注哪些指标？

在选择细分市场时，应该关注平均月销量、评论数量、产品首次上市的日期以及价格策略等指标。

如何使用Canva.com来设计书籍封面和内页？

Canva.com是一个免费的设计软件，可以用来创建书籍封面和内页。首先需要确定书籍的尺寸，然后下载模板，并在Canva中创建新的设计，上传模板，之后添加元素和文本。

在KDP平台上发布书籍时，哪些部分是最重要的？

在KDP平台上发布书籍时，最重要的部分包括创建标题和副标题，使用高搜索量的关键词，填写描述和关键词，以及选择正确的类别。

为什么在设计书籍封面时要考虑竞争对手的封面？

考虑竞争对手的封面可以帮助获取灵感，确保自己的设计在视觉上与其他书籍相比具有吸引力，并且可以确保自己的设计独特性。

如何确保在Canva中设计的书籍封面符合KDP的要求？

通过下载KDP提供的模板，并在Canva中上传该模板，确保设计元素不超出指定的边界，同时注意不要覆盖条形码区域。

在Canva中设计完书籍封面和内页后，如何导出高质量的PDF文件？

在Canva中设计完成后，需要通过'分享'->'下载'->'PDF打印'的方式导出文件，这样可以确保导出的PDF文件具有最高质量，符合KDP上传的要求。

为什么在设计中等内容书籍时，需要特别注意书籍的定价策略？

书籍的定价策略会影响销量和版税率。如果书籍定价在$2.99到$9.99之间，可以享受70%的版税率，而如果定价低于$2.99或高于$9.99，则版税率为35%。因此，定价策略对于利润和销量都至关重要。

在KDP上发布书籍时，如何选择正确的类别来提高书籍的可见性？

通过查看竞争对手的书籍类别，选择最相关的两个类别。这可以通过访问竞争对手的产品页面，查看底部的类别信息，然后在KDP的类别树中找到相应的类别。

为什么在KDP上发布书籍时，使用竞争对手的关键词很重要？

使用竞争对手的关键词可以帮助你的书在搜索结果中排名更高，因为这些关键词具有高搜索量，已经被证明能够吸引潜在买家。

在KDP上发布书籍时，如何利用关键词来优化书籍的搜索排名？

在KDP上发布书籍时，可以在标题、副标题、描述和关键词字段中使用高搜索量的关键词，这些关键词可以从竞争对手的关键词研究中获得。

Outlines

00:00

📚 低内容平装书的替代方案

本段介绍了亚马逊上最畅销的低内容平装书，指出了这类书籍易于制作且无需投入资金，但同时也提到了市场上存在大量重复内容的问题。提出了'中等内容'书籍的概念，作为低内容和高内容（如小说和非小说类书籍）的折中方案，强调即使没有作者或艺术家的身份，也可以通过少量努力制作中等内容书籍，且无需花费任何资金。

05:00

🔍 中等内容书籍的市场分析

这一段落讲述了如何使用Jungle Scout Chrome扩展等工具来分析特定细分市场中的产品，包括估计的月销量、评论和版税百分比，以确定市场的需求量、竞争程度和潜在的版税收入。强调了分析至少十个不同的细分市场，并记录下关键数据以进行比较的重要性。

10:01

🎨 无需艺术家也能创作书籍封面和内页

本段提供了如何免费创建书籍封面和内页的指导，包括选择合适的书籍尺寸、下载封面模板、使用Canva.com进行设计，以及如何利用竞争对手的封面作为灵感和参考。介绍了如何使用Canva的元素和背景来设计封面，以及如何确保设计符合亚马逊的印刷要求。

15:04

🖌️ 利用Canva设计中等内容书籍内页

详细介绍了如何使用Canva设计中等内容书籍的内页，包括下载和使用内页模板、添加图像和设计元素来创建供人涂色的图案。强调了使用'liner'、'drawing'或'illustration'等关键词在Canva上寻找合适的图像，并指导如何使页面设计独特且吸引人。

20:06

📈 利用关键词优化书籍标题和副标题

本段讲述了如何使用竞争对手的关键词来优化自己书籍的标题和副标题，以提高在亚马逊搜索结果中的排名。介绍了如何通过Jungle Scout等工具找出竞争对手的高搜索量关键词，并将这些关键词整合到书籍的标题和副标题中，以吸引更多潜在买家。

25:10

🚀 发布中等内容书籍到KDP平台

最后一段介绍了在亚马逊KDP（Kindle Direct Publishing）平台上发布中等内容书籍的过程，强调了标题、副标题、关键词和类别选择对于书籍被发现的重要性。提供了关于如何利用关键词研究来撰写书籍描述和选择正确的类别的指导，以及如何利用竞争对手的页面来确定合适的类别。

Keywords

💡低内容平装书

低内容平装书指的是那些内容较少、重复性高的图书，如笔记本、日记本等。这类书籍在亚马逊上非常受欢迎，因为它们制作简单，不需要大量资金投入，也不需要作者有深厚的写作或艺术背景。在视频中，提到亚马逊上搜索'lined journals'可以得到超过60,000个结果，这表明低内容书籍的普遍性和竞争程度。

💡中内容书籍

中内容书籍是介于低内容和高内容之间的一种图书类型。与完全由用户填写的低内容书籍不同，中内容书籍需要创作者投入更多的努力来制作，但同样不需要专业的写作或艺术技能。视频中提到，中内容书籍是低内容书籍的'更聪明'的替代品，因为它们提供了更多的个性化和创造性空间。

💡ISBN

ISBN是国际标准书号的缩写，它是图书的唯一识别码，类似于图书的'条形码'。视频中提到，亚马逊不再为低内容书籍提供免费的ISBN，这可能会限制这些书籍的分发和销售。没有ISBN的书籍将无法享受扩展分发计划，也无法使用'Look Inside'功能，这可能会影响消费者的购买决策和书籍的销售转化率。

💡扩展分发

扩展分发是指亚马逊的一个免费程序，它可以使书籍在亚马逊之外的书店和图书馆等地方销售。视频中指出，没有ISBN的低内容书籍将无法享受这一服务，这限制了书籍的潜在市场和销售渠道。

💡Look Inside 功能

Look Inside是亚马逊提供的一个功能，允许潜在买家在购买前预览书籍的部分内容。视频中提到，没有ISBN的书籍将无法使用这一功能，这可能会减少消费者的购买意愿，因为它们无法在购买前了解书籍的内部内容。

💡利基市场

利基市场指的是具有特定需求或兴趣的细分市场，这些市场通常由特定的产品或服务满足。视频中提到，通过在亚马逊上搜索和筛选，可以找到利基市场，如'adult coloring books'和'relaxation'，这些市场的需求和竞争情况可以通过分析销售数据和评论来评估。

💡销售估计

销售估计是对产品在一定时间内销售数量的预测。视频中提到使用Jungle Scout Chrome扩展来获取亚马逊上产品的销售估计，这有助于分析特定利基市场的需求水平和竞争情况。例如，视频中提到平均月销量约500本，这表明市场有较高的需求。

💡Canva

Canva是一个在线图形设计平台，提供各种设计模板和工具，用户可以免费使用它来创建书籍封面和内部页面。视频中详细介绍了如何使用Canva来设计中内容书籍的封面和内页，展示了即使没有专业设计技能，也能够制作出视觉上吸引人的书籍。

💡出血（Bleed）

出血是印刷术语，指的是图像或颜色延伸到页面边缘之外，以确保在修剪时没有白色边缘露出。视频中提到，在设计书籍时使用出血模板，这样设计出来的图像可以覆盖整个页面宽度，提供更加沉浸的视觉效果。

💡KDP（Kindle Direct Publishing）

KDP是亚马逊提供的一种自助出版服务，允许作者和出版商发布电子书和纸质书。视频中的最后阶段介绍了如何使用KDP平台来发布中内容书籍，包括填写标题、副标题、描述、关键词和选择类别等，这些都是确保书籍在亚马逊上被发现和销售的关键因素。

💡关键词研究

关键词研究是市场营销和搜索引擎优化中的一个环节，目的是找出潜在客户可能使用的搜索词。视频中强调了使用关键词研究来优化书籍的标题和副标题，以及在KDP平台上的关键词字段中使用这些关键词，以提高书籍在搜索结果中的排名。

Highlights

低内容平装书是亚马逊上最畅销的书籍类型，因为它们制作简单，无需资金，也不需要真正的作者来出版。

市场上存在大量重复粘贴相同类型书籍的人，导致竞争激烈。

亚马逊上有超过60,000个搜索结果与“行记事本”一词相关，大多数书籍的区别仅在于封面。

介绍中等内容书籍的概念，它们比低内容书籍需要更多的制作努力，但仍不需要作者或艺术家参与。

亚马逊对低内容书籍的定义是内部页面内容最小化或无内容，这些页面通常是重复的，供用户填写。

亚马逊不再为低内容书籍提供免费的ISBN，这限制了书籍的扩展分销和缺少“内部查看”功能。

通过Belgacom网站可以购买ISBN，但价格昂贵，单个为125美元，十个一组则每个30美元。

创建中等内容书籍的第一步是找出最畅销的书籍，并使用亚马逊搜索来缩小特定细分市场。

使用Jungle Scout Chrome扩展来分析特定细分市场中产品的需求、竞争和潜在版税。

检查细分市场中产品的平均月销量、评论数量和首次上市日期，以评估市场的竞争程度。

通过过滤结果，找出那些尽管评价数量少但销量高的书籍，以判断市场的实际竞争情况。

分析产品的价格策略，了解其如何随时间变化以增加销量。

确定书籍的尺寸和页数，参考竞争对手的设置，并使用Canva.com设计封面和内部页面。

使用Canva的模板和元素设计书籍封面，注意不要超出打印边界。

为书籍内部页面选择和添加图像，使用“liner”或“illustration”关键词搜索适合的图案。

设计时应考虑图像的独特性，确保设计满足版权要求且具有吸引力。

完成设计后，将文件导出为PDF打印格式，以便上传到KDP账户。

在KDP平台上发布书籍时，使用竞争对手的关键词来创建标题和副标题，以提高搜索排名。

选择正确的类别和关键词，以确保书籍在搜索结果中更容易被发现。

Transcripts

The most popular type of book to sell on Amazon is a low content paperback. Why?

Because they're easy to make.

There's no money required

and you don't need to be a real author to even publish one.

Now, on the surface, well, it all sounds really nice.

As you can imagine, there's just way too many people

out there cutting and pasting the same type of book together.

If you run a search on Amazon,

you'll get over 60,000 results for the term lined journals.

And typically the only thing separating one book from another is the cover.

But don't get me wrong here.

If you're already selling these types of books

or perhaps you're just getting started, I'm not telling you to stop doing them.

Instead, I just want to show you a smarter way

to create low content books by doing something called medium content instead.

So what does that even mean?

Well, unlike high content, which is, you know, written pieces like fiction

and nonfiction books, medium content books are just like

low content, except they require slightly more effort to make.

However, you still don't need to be an author

or artist to get started, and you definitely

don't need to spend any money making them.

To understand this better, here's

what Amazon says regarding the differences between low content and medium content.

A low content book has minimal or no content on the interior pages.

These pages are generally repetitive and designed to be filled in by the user.

Common examples include notebooks, planters, journals and other

similar works.

This does not include activity, puzzle or coloring books.

Now, the most important thing to remember with that is the word repetitive.

When you create something like a line journal, for example,

that's filled with the exact same page over and over again.

That's considered low content by Amazon, and it's actually something

they're trying to discourage new sellers from creating.

Earlier this year, Amazon released an update saying they're no longer

providing free ISBN for low content books.

And if you're not aware

what those are, basically they're the bar codes for your book.

And while you're technically

not required to have one, there are a few disadvantages to that.

So first, without an ISBN, you're not eligible for expanded distribution.

A free program that makes your book available

to more readers outside of Amazon, such as bookstores and libraries,

and also without an ISBN you're listing, won't have that look

inside feature that a lot of shoppers use before they buy it.

It helps them make a purchasing decision,

and that feature most likely helps improve your conversion rate.

So it is very important.

Now, if you want to see, you can always just buy your own ISBN

outside of Amazon by going to a website called Belgacom.

However, just be aware they are pretty expensive here.

One will cost you $125

or if you buy ten at once then you can get them for $30 a piece.

This is yet another reason why you should avoid doing repetitive low content.

So if you're ready to get started,

let's now walk through the three step process

for creating your first medium content book.

And we are going to cover a lot in this video.

So you may have to watch it

more than once to help drill down each individual strategy.

Okay.

Step one before anything else, you want to find out what the best

selling books are.

To do this, start with this list of medium content ideas,

and for each one, look them all up on Amazon.

Now it's probably about a 20 to 30 minute process

for each of these looking them up on Amazon.

So I'm just going to take one idea now and show you the process

so that you could do it for the rest of them. Sound good?

Let's do it. Okay.

So from that list, I'm just going to use the one I like coloring books

and enter that into Amazon here.

And we're basically trying to find a niche now, right?

Trying to find the best selling products.

I can see there's 90,000 results for coloring books and that's a problem.

So we want to niche down.

We want to get this down closer to like 50,000.

So I could do a space here and see a bunch of different options.

You see coloring books for adults, for kids, book for teens, girls, Disney.

There's a lot of different ways that we can niche down.

So let's say I go coloring books for adults, right?

And I enter that in.

And now we're down to 70,000 results. Okay.

So what we can do is we can keep doing this.

We can keep niching down.

If I do a space again, I see relaxation

is the first one or really the first like, wow.

Like seven, eight, nine. Wow.

And then you come down to coloring book.

So I like relaxation.

Let's just try it.

I can enter that in now. And we're down to 20,000.

That's awesome.

You know, I can really go down a rabbit hole if I like and keep hitting space.

And now I see how I can do large

print animals spiral Disney easy so you can keep doing this.

I'm going to stop right now

because this is going to be an hour long video if I don't.

And let's just go with this here and again, 20 down search results.

I can look at the listings here to see what types of books are out there.

And these are books that we can probably end up making as well.

Okay.

So we started with just coloring books and now we're in a niche

that I think will be better than just regular coloring books.

But if you didn't catch what I just said there, I possibly said one of the most

devastating words any entrepreneur can say when starting a business.

I said the word.

I think not.

I know, but I think it will be better.

I'll make it a point to call this out, because when you're looking

for your next book idea, you should know for certain

that what you're about to get into is either a good or a bad idea.

You don't want to waste your time

creating something that there's just no market for.

Or maybe the competition is too high, or this has no profit in it.

On Amazon, the best way to verify any niche is to analyze

the level of demand, competition and potential royalties.

We do this

by pulling in the estimated sales reviews and the percentage of royalties

on all products within the particular niche we're looking at.

We teach this concept here on our channel and to help us get the most accurate

Amazon data we can, we use the Jungle Scout Chrome extension.

Now, don't worry, I'm not going to try to sell you on anything in this video,

but I will be using it to teach you

the general process of using data to your advantage.

Okay, back to our results page here.

Under each product with the extension,

you can see the estimated number of monthly and daily sales

revenue and other things like the date it first became available, which is actually

a really important part of this strategy we're now about to get into.

Now, alternatively, you could pull up the extension this way,

which shows a lot more information for every product on this page,

which you can see is about 48 different books.

So now if you found a niche just like this, here's

how to find out whether or not it's a good idea to further explore.

Looking at our list here.

We can see the average monthly sales is around 500, meaning that these 48 books

sell on average of 500 books per month, which is like 16 sales per day.

And on Amazon, that's really good.

In fact, our indicator of a strong niche is usually around 300.

So this definitely passes for high demand.

You can also verify that the sales are evenly distributed across

the top ten products, which is something you'll want to keep an eye out for.

The last thing you want to see is just the top two or three books

hogging up all the sales, which thankfully isn't happening here.

Now, what about the level of competition for this?

Look at the number of reviews or at Amazon now calls ratings.

We could check the average rating number up here at the top,

which I'd have to say is a bit higher than I'd like to see.

Ideally, this would be under a thousand or even 500.

But also, just keep in mind, it's almost 20, 23.

There's really not too many categories on Amazon that will be under 500

and are also in high demand.

It's just the nature of Amazon that's becoming more and more competitive

each year.

But that also doesn't mean you can't get into a category like this.

It just means you need to further investigate

just how competitive it actually is.

So in this case, what I like to do now is filter these results to see

how many books are selling a lot despite having a low rating number.

Okay, so how we can do this is head over to menu and then click filter results.

So like I said, we typically look for 300 minimum sales.

So I come over here to the lowest sales and I could enter 300.

But we typically talk about 300 when it comes to private label,

when selling books, I think 150 is a great number

on the minimum side because that's about five units a day.

So I think that's still very strong.

Now for reviews, this is how we gauge it.

Comp attrition.

I want to see, like I said, all the products that are selling

at least 150 monthly sales and they have no more than 100 reviews.

Someone entered that here in the max.

What that's going to tell me is show me all the products that are selling a lot

despite being new or

just not that many reviews and competing with these guys with thousands of reviews.

So I can enter that in here and click Apply Changes and that will readjust

my results down to eight that we can see down here at the bottom.

Okay.

So what's great is I can now look at the average monthly sales,

daily sales and then date first available as a column

I love to look at because it tells you when they launched their product.

So you can see here a lot of these were launched this year in 2022

or some of them late last year, and they're already doing really well.

16 daily sales, 15, 12, 12.

So this is a really good niche for new sellers to get into.

Also, what I can do is I can come over here to the Price column

and click it as well and see different products pricing strategies.

So this book, for example, started at 999

and then they dropped their price all the way down to 699 like it is now.

This is something we'll talk about later.

A lower price will always sell more than a higher price.

And I can even confirm that by coming over to this product, monthly sales

and seeing just how they grew over time.

So they started at 171 sales and then over time, they've grown to now,

you know, over 300 monthly sales because, again, they change their price.

If we just come back to it, you'll see that again, they lowered their price.

And around that same time, it looks like they lowered it really in July.

And if we go to July on the monthly sales graph.

Wow. Yeah.

That's when they really spiked from,

you know, in the two hundreds to almost four hundreds into 300.

So that is the power of low price.

And again, we'll get into that later.

In fact, what we can do is we can look at this top metric up here, average price.

So the average price for all eight of these products is just over $6.

We're going to talk about this more later, but that's a really sweet price.

And really,

when we price

our book,

we're going to want to be really close to this price

and maybe even a little bit lower at the beginning.

So now that we know that

this niche passes for both high demand and relatively low competition,

the last step is to see how much royalties you can potentially make.

So with KDP, it's good to know

the two types of royalty rates your books are eligible for.

If your book is priced between

299 and 999, you'll qualify for the 70% royalty rate.

And if your book is priced below to 99 or above 999,

then you qualify for just a 35% royalty rate.

So for most medium content books, you'll want to target the 70% royalty rate.

As you just saw in the extension.

You'll typically sell a lot more books when priced within this range.

And that's really important

because you want to start building up your reviews as fast as possible.

So when you're looking for a particular niche check to make sure

that the average price is within that range, just like it is here

now with all three of these indicators checked off,

you'll want to write these numbers down somewhere and then repeat this

exact same process for at least ten different niches.

You can make this into an Excel sheet and compare all your ideas there.

Or if you're a Jungle Scout user,

you can keep track of all of this data within Product Tracker,

a tool that helps you organizing compare different practices.

And unlike Excel, the data constantly refreshes.

So you only have to do this once.

But either way, however you do it, just keep track of your findings

and make sure to do it for at least ten different niches.

By the way, if you're getting any value

from this video so far, we'd really appreciate

if you hit the like button down below.

Okay.

Moving on to step two, creating the interior of the book as well as the cover.

Oftentimes, this is one of the most challenging parts for new sellers,

especially if you're not an artist.

But like I said earlier, you don't need to be an artist to make a great book.

You just need to know a few tricks

and be willing to watch a few YouTube videos like you're doing now.

And of course, you could always pay

someone on Fiverr or Upwork to make all the designs for you.

But I said earlier that you can do this for free,

so I'm going to show you how to create a book without spending a single dollar.

The first thing you need to do is choose what size book you're going to create.

The best way of doing this is to check what your competitors

are doing by visiting their listings and looking at the dimensions listed here.

Also, take note of the page count as well.

This will be determined roughly how many pages your book should have.

Next, head over to this website and download a template of your cover.

Now I'll be putting this along with all the links I mentioned in this video.

Down in the description once here, go ahead and fill in this information

and then click calculate dimensions and download template.

Whether you're on a mac or a PC, open up the zip file

and then select either the PNG or the PDF file.

Either one works.

You also have a read me file here which gives you the instructions

on how to use this template.

So make sure to check that out with either the PNG or PDF file open.

You'll see a lot going on here, but for now

just pay attention to the section that lists the overall dimensions.

In this case, that's around 17 by 11 inches,

and this is the size of document you need to create.

Now, I'm sure you're all aware of Canva.com.

It's a completely free design software that you can use to create both your cover

and the interior pages.

Now, with Canva opened up at the top, click the create a design button,

then select custom size.

Now just make sure this is set two inches and not pixels and then go here and enter

those dimensions we just got from the template.

Okay, so we're in here in Canva now and before designing the cover,

the one thing I like to do is actually add a new page and add

in my competitors images so they're covers and I already did that here.

So I'm going to is going to copy it in here.

And basically why I do this is because when I'm done or as I'm creating my cover,

I'm going to eventually slot mine in right here so I can see

and even zoom out and say, is mine visually interesting comparison to others?

And it's also good for inspiration.

So one thing I like to do is I do like this one right here.

It's a you know, it's a minimalist boho coloring book

for teens and adults and actually already have the listing pulled up here.

So we can see it as well and see what the cover looks like.

It's just super simple.

And you can see these graphics

right here were probably pulled from Canva or some sort of free editor.

At least it looks like it could have been.

And I'm going to use that as inspiration for this video.

And again, I'm not going to really try to do anything pretty here.

I'm just going to show you the concept of how to do this.

You don't spend a lot more time and be way more creative than I am.

So what I'm going to do here is because that's a boho, it's like minimalistic.

I'm going to go over to the elements here and type in boho to see what comes up.

Now, I could actually sort of buy graphics.

One thing to note here, guys, I do have the premium version of Canva,

so I'm just going to come over here and go to free.

And so we just see the free ones.

I said, you can do this for free.

So I want to show you guys how to do that for for basically free.

So now I'm looking for a background here.

I might even type in boho background.

I just want to get a basic image.

So I like this or color.

So let me go out and spread this across the page here

and just get that all the way there.

And it's kind of coming down to check my competitor as well.

It's a similar color. It's a boho background, apparently.

So what I'm going to do now is that now that we have the background,

I need to pull in that template

that we just downloaded so we know where to put text and images

so that we're not hitting certain marks that we're not allowed to be in.

So what we can do is go to upload files

and then pull in that template that we just looked at earlier.

Once that's download, you can pull it in here and put it right over top.

So what I'll do is I'll just actually drag it all the way across it.

You'll see it fits perfectly.

And now basically to get rid of it so that we can see

what we're working on is I can come over here

to the transparency filter and drop it down.

So if I drop it down to zero, you see our background.

But like somewhere in this 30 to 40 range, I seem to

it feels like it works really well so

really quick

let me bring it to 100 can explain something here this orange

or this pink here these are areas where you're not allowed to be in.

So when they're printing their book, you're if you have anything past that line

or touching the pink, it's just going to come up as an error

or won't even allow you upload the book.

So you want to make sure you're inside the pink lines here.

And also this orange or I'm sorry, yellow barcode.

You don't want to cover that.

Okay. So now let's go ahead and start designing the cover.

I'm going to bring it back down to that

40 transparency mark and start adding in elements in text to the cover.

So what I could do first is let's maybe just get some ideas here.

I can type in this boho to get I get some more ideas

and I'm going to do this really simple guy.

So let me grab some design ideas I like, I like these

little like blobs, so I'm going to put it in here.

And the one called the on canvas.

When you find something you like,

you can see these magic recommendations will often appear and I click

see all to see all the ones that are very similar.

So I'm just going to go ahead and add those in here

and just do this really fast, guys.

Again, amazing designer and maybe we'll put in a different color

or maybe this pink color because we don't have one.

And so I'll pull that in here, maybe change the design or the style

a little bit.

And so this is the world's worst boho book cover,

but now I need to add in some text so I can just go over here, add a heading

and bring that in

here, resize it so it fits within the purple line.

So go ahead and do that here.

I'm just going to actually just call.

Right. How boho.

Oh gosh, coloring book

can't write

in place that right in the middle or somewhere in the middle there.

And then obviously it's not looking good.

So I need to go to effects here.

You can add in a background, you know, change the color.

Maybe we just want to do, you know, a real simple white background with black text

so I can just go ahead and do that here, resize it.

Now we are doing a dot coloring book, remember?

So I just want to go boho adult coloring book that looks pretty decent.

And then you'll see if I actually change the transparency now in the background

that you starting to get somewhere, it's not looking pretty, but I'm hopefully just

showing you the idea here and how to start with Canva making a free cover.

So again, we want to cover this barcode, but wondering the same thing that we just

did to the cover, to the back of the book and maybe add in some text as well.

So what I can do now is export this when we're happy with it.

And on Canva, what you need to do is you need to download it as a PDF,

but the best way of doing that is coming over to PDF print

that will actually be the best and most highest quality of downloading

a PDF file that eventually gets thrown into your KDP account.

And again, guys, this is super simple.

Hopefully you're just getting the idea or the basics

behind creating your book with Canva, and these are some tricks to do that now.

We need to do the exact same thing, but this time for the interior of your book.

So just like the cover we need to download a template

that shows us where the margins are so that we don't go over them.

I personally love this website created by a fellow YouTuber, Paul Morales.

Again, all links in the video description.

After entering your email address,

you'll see the full list of available templates for our coloring book.

Example, we're going to download this one here

the right page template with Bleed and all.

Bleed means your images can stretch the full

width of the page rather than just being set within a box.

Next, head back over to Canvas Homepage and create a new design.

Now, just like our example, if your book has bleed,

you want to type in the template dimensions, not the book dimensions.

So instead of eight and a half by 11, it will be slightly larger here.

Okay, now that I have this created, I need to upload that template

just like we did previously. Come to upload files,

download and it's right here

and go ahead and drag that over over

just to fit the canvas

and wallah. Okay.

So now what I need to do is start adding in some images to this

that people can fill in and draw because we're doing a coloring book example.

Now what I found on Canva is if you type in the words aligner,

you'll find a lot of graphics and you can use the graphics filter here.

And again, I have a premium account something

go to just the free ones to show you that this can be done for free

if you see in line or if you double click or I'm sorry,

click the three dots here, you'll see a lot of indicators that are similar.

So line up here in the title and then sometimes down here

you'll see the word line or drawing or illustrator.

And I found that when you use the word liner drawing illustration,

you'll find a lot of images like this that are already cut out.

They just have an outline over it and that's what you need.

If you're doing a coloring book,

you don't want anything like this, for example,

where it has some color to it already.

Yeah, there are some hacks that you can maybe get rid of that, or you can.

There are some ways if you look up on YouTube

to eliminate color within any type of image.

So I just type in the word dog.

I could actually get this over here and manipulate it in a way to have it

just be an outline.

It's a little bit harder.

And I just want to show you a real fast way of doing it

and a little trick that I found is type in liner.

So I'm going to design this a real quick example here to show you the process.

And I'm just going to maybe grab this page here or this graphic here.

A popular question we get asked is, can you use these images

and resell them as your own?

The answer is yes on canvas.

You can.

In fact, if you have a premium account,

you'll get a ton more graphics available to you.

Then you can also use.

The biggest thing is making it unique.

So even if I just do this, I should be okay.

But what I could do as well is start to design it a little bit.

So I have an image here. Maybe that's my main subject.

I'll put it right in the middle there and let's say I just want to design it

a little bit more rather than having it just be a one

graphic page is maybe I like these flowers, right?

I will put them over here in the corner, resize it.

So now we have flowers there that someone can draw in and I'll add

another flower, maybe a different flower up here at the top corner

and just trying to make this unique.

But either way you

can use these Canva designs in your book that you're making profit off of.

And so I like it like that.

You know, I could just keep adding more,

maybe some mushrooms down here in the corners to fill up all the corners.

Maybe you could add a design to the backgrounds

so they can fill in the design behind the subject.

You can just look for that as well.

And I could also type in a line Art Boho to get an idea of some boho designs

that match are that our brand that we're doing here so

you know anything would here would work you know it doesn't really make sense,

but I could add a snowflake up here that's actually not a good example.

So maybe we'll just do another flower at the top left corner here.

So you guys see how you can start to do this.

This is not a threat saying steal my idea here,

because if you do, I can't imagine you'll get a lot of good reviews.

But this is the idea of creating your pages, using Canva, using line art

as the key word you use or illustration or drawing just to get started.

But again, there are other websites out there that you can source from

rather than just using canvas pre-built designs here.

Okay.

So after you did your first page like this, I'd highly recommend adding

another page and actually skipping it before you do your next design.

So this really applies if you're doing a coloring book like we're doing here.

And the reason

is because after your first page, the next page will be what's behind it.

And as you can imagine, there's probably going to be some bleed through, especially

if you're using markers on this coloring book.

So I recommend skipping it and then doing your next design from here,

skipping the page, doing the next design and so on.

So you want to do this for how many pages you have.

It might take some time, but just know that this is a free way of doing it.

You can do it by yourself.

You don't need to hire a designer or be an artist yourself.

So this is definitely doable.

Might just take a few hours to do

and you can always even like

go back to your competitors listings here and sometimes

you can actually just click the book and they have that see inside feature.

You can get an idea of what they're doing.

So this book right here, it's super basic.

It's just that's a really basic image right there.

And you can see other examples here.

And they were doing what were they doing, 392 sales a month.

And they just came out this year in 2022 on a really basic book.

So you can definitely do this as well. Don't be discouraged.

If you can't find the, you know, the best graphics out there,

you can always design them yourself, hire somebody

if you want something more upscale,

but just know that it's possible with what you can get for free on canva.com.

And then once you're done with all of your designs

on all your pages again, just like the cover come up to share,

download and P D.F.

print and that's going to be the best quality that you need to upload to CDP.

Okay, so hopefully by now you're on the right

track towards creating your first medium content book.

Now that you have both your book cover and the interior pages ready,

the next step is to publish it on the KDP platform.

Step three After you register and open up your KDP account, you'll see that page

just like this, where you can either add an e-book paperback or a hardcover.

Because we're doing a paperback, we'll click that option.

Okay, now a lot of these sections are pretty simple

and pretty self-explanatory, so I'm just going to cover

the most important sections here that play the biggest factor in your book

being discovered in the search results by shoppers.

And it all starts with creating your title and subtitle.

Now, real quick, do you remember the title of this video?

It's The Smart Way to create KDP books, so the smart way of creating your title

is to use the highest volume keywords that your top competitors are already

ranking for.

We teach this exact same strategy here in our channel because when you use

the best keywords in your title and in this case also your subtitle,

your book will have a much better chance of ranking higher in the search results.

So to do this, head over to your competitors page

and if you have Douglass, go click this icon to run a search

for their top keywords.

In Jungle Scout, you'll see a list of all their keywords

at this competitor's ranking for it's already sorted by search volume.

And as we can see here, this is the strongest keyword phrase right away.

The word relaxation stands out to me the most.

Also, I do see the word teen is showing up quite a few times as well.

So what you can do with this information is go back to the cover

that you designed in Canva and add these words to your title.

So this is really important.

Your title needs to be printed on the book itself or the spine of the book.

So this is why if you're using keyword research,

which I highly recommend for the title and subtitle of your book

is to go back to Canva and redesign your title from there.

But first, I'd recommend coming back to this KDP page

and drafting it all out here.

Maybe we do something like boho coloring book for adults

and relaxation for the title and then for the subtitle.

We can do something like over 50 minimalist stress relief designs

and patterns.

Now because the subtitle doesn't need to be on the cover.

You don't need to go back to Canva, an update your new title with this one.

So that's the most important step when it comes to keywords,

although you still have a description too, right?

So again, use your competitors keywords as a guide to writing your description.

Below that, you also have a section

where you can enter up to seven different keywords.

For this, again, you can enter in those top keywords,

but also I'd recommend mixing in some keywords that you haven't used yet.

These can be either

close variations or even keywords that describe your target audience.

Next, underneath keywords.

This is where you can select up to two different categories.

The best way of doing

this is by going back to Amazon and pulling up your competitors page.

Scroll down to the bottom and check what categories they're in.

You may have to do this for multiple competitors, but essentially

you're just looking for the top two categories that make the most sense

and they help you find these categories on the KDP page.

Simply just click on the link and then the next page will show you

a category tree that lets you know exactly where to find your category.

These are the most important steps for creating your medium content book

and really giving you the best chance to stand out in the search results.

Now, hopefully you're able to make some money with this strategy

and if you're looking for more ways to create some additional income,

check out this next video of the top nine ways to make money selling on Amazon.

Thank you so much for watching this.

I'll see you over in the next video. Remember now?

Oh, I can see.

Remember, I shouldn't point just because I guess it would be.

No, it's that way and drafting it all out first.

I said first twice.

Okay.