Media Sosial Dari Masa ke Masa

Summary

The video explores the evolution of social media, highlighting key platforms and their historical significance. From Friendster’s early dominance in 2002 to the rise of Instagram, WhatsApp, and TikTok, it traces the development of online communication. Notable milestones include LinkedIn’s professional network, BBM’s messaging success, and YouTube’s video-sharing revolution. The video also touches on platforms like Pinterest, Vine, and Clubhouse, examining their impact on global social interaction. Overall, it provides an engaging overview of how social media has shaped modern connectivity, culture, and digital communication.

Takeaways

• 😀 Friendster, released in March 2002, was an early social media platform with over 115 million global users by 2008 before its decline and sale to a Malaysian company in 2009.
• 😀 LinkedIn, launched in 2003, became a platform for professional networking and recruitment, with 59 million users in Indonesia by 2019.
• 😀 Facebook, introduced in 2004, revolutionized social media by connecting people globally, growing into one of the most used platforms worldwide by 2019.
• 😀 BlackBerry Messenger (BBM), launched in 2005, was a popular messaging app that had 57 million users in Indonesia but was shut down in 2019.
• 😀 YouTube, released in 2005, became a leading video-sharing platform with 150 million users in Indonesia by 2019.
• 😀 Twitter, launched in 2006, is known for its character limit on posts and hashtags, with 95 million users in Indonesia by 2019.
• 😀 Pinterest, created in 2009, is a visual discovery platform with 39 million users in Indonesia by 2019, primarily used for ideas and inspiration.
• 😀 WhatsApp, another 2009 release, is a popular messaging app with 140 million users in Indonesia by 2019.
• 😀 Path, a social networking app from 2010, gained traction with 37 million Indonesian users before shutting down in 2018.
• 😀 Instagram, launched in 2010, has become a major social media platform with over 143 million Indonesian users by 2017 and continues to thrive.
• 😀 Clubhouse, introduced in 2020, gained attention as an audio-based social platform, especially after Elon Musk's involvement, offering spaces for discussions.

Q & A

What was the first major social media platform mentioned in the transcript, and when was it launched?

The first major social media platform mentioned is Friendster, which was launched in March 2002.

Who was the creator of Friendster, and where was it developed?

Friendster was created by Jonathan Abrams, a programmer from Canada, and developed in the United States.

How many users did Friendster have globally at its peak, and what led to its decline?

Friendster had 115 million users globally at its peak. However, its popularity declined by 2008, and it was sold to a Malaysian company in 2009.

Which social media platform was launched in 2003 to assist in recruitment and company research?

LinkedIn, launched in 2003, was created to help users with recruitment and research related to companies in the workforce.

What unique feature did Facebook introduce when it was first created in 2004?

Facebook was initially known as an online yearbook, connecting people by sharing their personal information and fostering global interaction.

When was BlackBerry Messenger (BBM) introduced, and what led to its shutdown?

BBM was introduced in 2005 and had 57 million users in Indonesia by 2018. It was officially shut down on May 31, 2019.

How many users did YouTube have in Indonesia by 2019, and when was it launched?

YouTube was launched in 2005, and by 2019, it had 150 million users in Indonesia.

What makes Twitter distinct among social media platforms, and when was it launched?

Twitter, launched in 2006, is known for its character limit on posts (tweets) and the widespread use of hashtags, which often lead to viral discussions.

Which social media platform was launched in 2009 and is used for visual content discovery and sharing?

Pinterest was launched in 2009 as a platform for discovering and sharing visual content through 'boards'.

What led to the closure of the social media platform Vine in 2018?

Vine, launched in 2010, had 37 million users in Indonesia by 2018. It was shut down in October 2018 due to changing user preferences and the rise of new platforms like Instagram.