How To Get More Views in 2 Minutes
Summary
TLDRThe video creator shares the pivotal moment that transformed their YouTube channel, attributing a 2-minute editing hack for propelling a video to 4.5 million views. Initially, the video floundered with poor audience retention, but after identifying and cutting out unengaging segments, the creator saw a dramatic increase in views. This simple yet effective strategy has been successfully applied to other videos, significantly boosting their reach and proving the hack's universal applicability across channels.
Takeaways
- 🔍 The creator discovered a significant change in their video performance on October 23rd, which led to a video with over 4.5 million views.
- 📈 Initially, the video had very few views but experienced a dramatic increase to over a million views within a couple of weeks.
- 🤔 The creator analyzed the video's analytics to understand the sudden spike in views and identified an 'inflection point'.
- 🛠️ The 'two-minute hack' mentioned is believed to have contributed to this inflection point, and it has been used successfully on other videos as well.
- 🗓️ The journey began on August 28, 2022, when the creator was growing their YouTube channel and received negative comments questioning their expertise.
- 🎥 The creator decided to make a viral video to prove the critics wrong and chose to create content about Mr. Beast, a popular YouTuber.
- 📊 The video initially had poor audience retention, which was identified as the main issue through analytics.
- ✂️ The YouTube editor's 'trim and cut' feature was used to remove parts of the video that caused viewers to leave, improving retention.
- 📈 After editing, the video's retention improved, and YouTube's algorithm promoted it to a larger audience, leading to millions of views.
- 📝 The creator has applied this hack to about 30% of their successful videos, significantly boosting their views.
- 👍 The takeaway is that editing out parts of a video that cause viewer drop-off can greatly enhance its performance on the platform.
Q & A
What significant event happened on the 23rd of October that the speaker mentions?
-The speaker discovered something that changed their life and resulted in a video that went on to get over 4.5 million views.
What is the main focus of the video that got 4.5 million views?
-The main focus of the video is to explain the 'two-minute hack' that the speaker believes contributed to the video's sudden increase in views.
What was the initial view count of the video before the 'two-minute hack' was applied?
-The initial view count of the video was only 11,000 before the hack was applied.
What was the speaker's motivation for creating a viral video on their YouTube channel?
-The speaker was motivated to create a viral video to prove the haters wrong, who were commenting negatively about the channel's growth and view count.
What type of video did the speaker decide to create to potentially go viral?
-The speaker decided to create a video about Mr. Beast being a YouTube genius, which was a trending topic at the time.
What tool did YouTube release that the speaker used to edit their video?
-YouTube released the 'YouTube editor' which includes a feature called 'trim and cut' that the speaker used to edit their video.
How did the speaker use the 'trim and cut' feature to improve their video's audience retention?
-The speaker trimmed off the intro and certain clips within the video that were causing viewers to leave, improving the audience retention.
What was the result of applying the 'two-minute hack' to the video?
-After applying the hack, the video's retention improved, and YouTube found the right audience for it, leading to over a million views in a few weeks.
How has the speaker used this 'two-minute hack' across their channel?
-The speaker has applied this hack to about 30% of their most successful videos, resulting in improved retention and increased views.
What advice does the speaker give for those who have a decent video but are struggling with audience retention?
-The speaker advises to go into the editor, identify and cut out the parts that are hurting retention, to potentially see a similar increase in views.
What additional resource does the speaker offer for those wanting to improve their video creation process?
-The speaker offers a link to another video that details how they made the current video, from idea conception to title, thumbnail, etc.
Outlines
📈 Viral Video Growth Analysis
The speaker discusses a pivotal moment in their video's growth on YouTube, which initially had poor viewership but experienced a dramatic increase to over a million views within weeks. They attribute this surge to a 'two-minute hack' and suggest that this technique could be universally applied to improve video performance. The speaker also reflects on negative comments received, which motivated them to create a viral video to refute the critics.
Mindmap
Keywords
💡Viral Video
💡Analytics
💡Audience Retention
💡Inflection Point
💡YouTube Editor
💡Trim and Cut
💡Hater Comments
💡YouTube Algorithm
💡Engagement
💡Content Creation
💡Channel Growth
Highlights
On October 23rd, the creator discovered a method that significantly impacted their life and led to a viral video with over 4.5 million views.
The video initially had no views but experienced a dramatic increase to over a million views within a couple of weeks.
The creator attributes the video's success to a two-minute hack they will demonstrate.
The hack is applicable to videos of any channel size, from large to just-started.
The creator faced criticism about their channel's growth and view count, which motivated them to create a viral video.
The chosen video topic was about Mr. Beast being a YouTube genius, a subject with less competition at the time.
The video's analytics revealed audience retention issues, particularly during the intro and at certain points within the video.
YouTube's editor tool was used to trim the intro and unengaging clips, improving audience retention.
The trimmed video experienced an increase in views as YouTube's algorithm promoted it to a larger audience.
The creator believes that without addressing the friction points, the video would not have gone viral.
The two-minute hack has been applied to about 30% of the creator's most successful videos, resulting in significant view increases.
The creator encourages others to use the hack by trimming unengaging parts of their videos to potentially boost views.
The video provides a link to another video detailing the creator's process for making successful videos.
The creator emphasizes the importance of a good intro and engaging content to maintain viewer interest.
The video serves as a case study for how small edits can lead to significant changes in video performance.
The creator shares their personal experience with criticism and how it fueled their motivation to prove doubters wrong.
The video concludes with a call to action for viewers to learn more about creating successful videos.
Transcripts
on the 23rd of October I discovered
something that's probably changed my
life it resulted in me posting this
video that went on to get over 4.5
million views but what most people don't
see about this video is if we come into
the analytics look at the view graph
here at the beginning of this video's
lifespan you can see that it got
basically no views it was dead in the
water but then something happened here
and we went from 11,000 views to over a
million views in just a couple of weeks
and today I want to talk about what
caused this inflection point here
because and this is going to sound crazy
but I believe this inflection Point
could not have happened without the
two-minute hack I'm going to show you
and granted this is an extreme case but
I've since used this hack on multiple
other videos that went on to get
hundreds of thousands of views both on
larger channels but also really small
channels that have just started so let
me show you how it works and to do that
we need to go back to the 28th of August
2022 now this is around a time that I
was growing the YouTube channel you're
watching right now and I kept getting
these comments from people people being
like you suck why don't your own videos
get views how come your channel isn't
growing and to be fair these are
reasonable comments all they is this
small YouTube education channel that
doesn't seem to be getting millions of
views and so they're calling that out
and even though I have a lot of
confidence in what I talk about because
I've used it on other channels it kind
of hurt my ego a bit not going to lie
but eventually got to the point where
there were so many of these comments
that it was like really frustrating and
I set out to create a viral video on
this channel to prove all the haters
wrong so I researched a video idea
research Trends blah blah blah blah blah
I have a whole video of what I did that
I'll link at the end of this one if you
want to watch but long story short I
landed on creating a video about how Mr
Beast was a YouTube genius which seems
very cliche now but back when this video
was created there were far less people
talking about Mr Beast now the hack I'm
going to show you has nothing to do with
the fact that I was creating a Mr Beast
video or the fact that I'm an education
Channel or whatever this can work on any
Channel with any video and I'll show you
why in a sec but anyway I created this
video I posted it and like you can see
from this graph just flat just nothing
and I started questioning myself I'm
like have I lost touch like what what's
what's going on and so I jumped into
this video's analytics to diagnose what
the problem was and when I did that and
I came down to my audience retention
graph here and that's why I know it's
the big problem see your audience
retention graph represents how long
people are watching your video for so
what you ideally want to see is Flatline
people not leaving the video or at least
as flat as you can possibly get it cuz
that means a high percentage of people
are actually watching the video to
oversimplify things makes the algorithm
love that video and promote it to more
people but what I saw in this Mr Beast
video with two things one I saw some
drop offs kind of like the ones you can
see in this example here at random
points within the video and also I saw a
much steeper decline during the intro
than I would have liked and that means
two things one my intro wasn't really
engaging people and two there was
certain Clips or moments within this
video that were triggering people and
making them click off the video I don't
want to play with you anymore and I
remember being super bummed out cuz I'm
like man we've put all this effort into
this video and these dud moments are
killing my entire video but then I
remembered something see not long before
that YouTube had released the YouTube
editor if we come to the YouTube editor
it kind of looks like this there's a
feature in here called trim and cut and
if you click on this there are a couple
things you can do one you can trim down
your video by dragging this handle to
cut off something from the intro or cut
off something from the outro or you can
come and click on New Cut which will add
like a cut within the video like this
and you can drag these handles to cut
out a certain portion within the video
so I came in here and trimmed off the
intro and then also the clips within the
video that people didn't seem to
resonate with I cut them out as well
then I hit save on my video and all this
probably took me 2 3 minutes to do but
what happened was amazing my retention
got better and eventually YouTube found
the Right audience for my video and
because of my higher attention it had
enough confidence in my video to push it
out to literally over a million people
in the course of a few weeks and I
really believe that if it wasn't for me
cutting out those friction points this
would never have happened and those
hater comments would still haunt my
dreams to this
day and now I've done this to multiple
videos across my channel I would say
about 30% of my most successful videos
I've done this exact process to and it's
improved their retention got them
hundreds of thousands some even millions
of views that wouldn't have happened
without this 2-minute hack so if you
have a decent video but when you check
your attention you see a couple of
points that are really hurting your
attention go into the editor cut them
out and hey if your video really is as
good as you think it is best case
scenario something crazy like this might
happen and if you want to help making
sure your video is good in the first
place click the video on screen to see
exactly how I made this video that I'm
showing you right now from coming up
with the idea the title the thumbnail
Etc so you can give your next video the
best possible chance of blowing up check
it out
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