SS2000 Week 4 Social Media

Summary

In this video, Sonia Lewis, an SS2000 instructor, discusses leveraging social media for job searching. She outlines essential guidelines, including maintaining a professional online image, sharing resumes on platforms like LinkedIn and Facebook, and expanding networks through groups and connections. Sonia emphasizes the importance of being proactive and preparing for interviews by utilizing LinkedIn connections and researching company cultures. She also shares best practices for managing an ongoing social media presence, highlighting do's and don'ts to ensure a positive representation online. This comprehensive approach aims to empower job seekers in their quest for employment success.

Takeaways

• 😀 Utilize social media platforms like LinkedIn, Facebook, and Twitter to enhance your job search.
• 🔍 Regularly check your online image; ensure your digital footprint is professional and clean.
• 📄 Share your resume online to increase visibility among recruiters and employers.
• 👥 Build a comprehensive LinkedIn profile that includes your resume, experiences, and relevant skills.
• 🤝 Leverage your existing social network to express your career goals and expand job leads.
• 💼 Prepare for interviews by connecting with current employees on LinkedIn to gain insights into the interview process.
• 🔒 Maintain a professional presence by avoiding negative comments about employers or your job on social media.
• 📈 Post regularly and share relevant insights to demonstrate thought leadership in your industry.
• ⚠️ Be mindful of the content you post; assume that everything is visible to the public.
• 🌐 Use social media as a starting point to build real-world connections and relationships.

Q & A

What is the primary focus of the video presented by Sonia Lewis?

The video focuses on how to use social media effectively during a job search, discussing various strategies and tips to help viewers land their dream job.

Which social media platforms are emphasized for job searching?

The primary social media platforms emphasized for job searching are LinkedIn, Facebook, and Twitter.

What should you do to ensure a professional online image?

To ensure a professional online image, you should search for yourself online, review the results, and remove any unprofessional or inappropriate content.

How can you utilize your existing social network during your job search?

You can leverage your existing social network by clearly expressing your career goals and needs, which can help generate job leads and expand your connections.

What role does LinkedIn play in your job search according to the video?

LinkedIn is crucial for sharing your resume, building your professional profile, connecting with industry professionals, and finding job leads.

What should you avoid posting on social media during your job search?

You should avoid negative comments about companies, offensive photos, private information, and any details about ongoing job applications or interviews.

What advice does Sonia Lewis give for preparing for interviews?

She advises using LinkedIn connections to set up informational meetings with current employees at the company you're interviewing with to gain insights into the interview process.

How can social media profiles be used as marketing tools?

Social media profiles can be used as marketing tools by showcasing your personal brand, highlighting your skills and experiences, and connecting with relevant groups and professionals.

What are some key 'do's' when using social media in your job search?

Key 'do's' include posting responsibly as if everything is public, using LinkedIn fully, and letting your profiles serve as marketing tools for your personal brand.

What should you remember about the potential visibility of your social media posts?

You should remember that even if your accounts are set to private, your posts may still be seen by others, so always be mindful of what you share.