B2B e-commerce Case Study | Mechan Groep about Sana Commerce

Summary

Rene, the CFO of Mean Hoop, a distributor of agricultural machinery, shares how the company efficiently operates with a turnover of 180 million euros and 180 employees in the Netherlands and Belgium. The company utilizes an integrated SAP webshop, allowing 105 dealers to place orders based on urgency. This system, which syncs with inventory and financial data, ensures quick and reliable delivery of spare parts, crucial for farmers relying on fast service when machinery breaks down. The efficient process and user-friendly interface of the SAP system are central to the company's success in the competitive market.

Takeaways

• 😀 Rene is 34 years old and serves as the CFO of Mean Hoop, a distributor of agricultural machinery in Akeld.
• 😀 The company has an annual turnover of 180 million euros and employs around 180 people in the Netherlands and Belgium.
• 😀 Mean Hoop distributes both wholesale goods and offers after-sales services.
• 😀 They distribute approximately 1,000 machines in the Netherlands and 500 machines in Belgium annually.
• 😀 The company's after-sales segment generates a turnover of 15 million euros in the Netherlands.
• 😀 The company has implemented the SAA webshop in their network to streamline their operations.
• 😀 Mean Hoop works with approximately 105 dealers who have individual logins for the SAA webshop.
• 😀 The SAA webshop interfaces with SAP, allowing dealers to view real-time inventory and place orders directly into SAP.
• 😀 Dealers can choose the urgency of their orders, with options for daily, weekly, or priority orders.
• 😀 Once an order is picked, it is processed in SAP and marked as 'complete,' enabling the finance team to send invoices twice a week.
• 😀 The efficient and reliable order process is crucial for Mean Hoop, especially when serving farmers who need quick delivery of spare parts to avoid downtime.

Q & A

What is the role of Rene at Mean Hoop?

Rene is the CFO (Chief Financial Officer) of Mean Hoop, a distributor of agricultural machinery.

What is the annual turnover of Mean Hoop?

Mean Hoop has an annual turnover of approximately 180 million euros.

How many employees does Mean Hoop have?

Mean Hoop employs about 180 people in the Netherlands and Belgium.

What types of goods does Mean Hoop distribute?

Mean Hoop distributes agricultural machinery and wholesale goods, as well as offering after-sales services.

How many machines does Mean Hoop distribute annually in the Netherlands and Belgium?

In the Netherlands, they distribute around 1,000 machines, and in Belgium, they distribute about 500 machines.

What is the turnover from Mean Hoop’s after-sales part in the Netherlands?

The turnover from after-sales in the Netherlands is approximately 15 million euros.

How is the SAA webshop integrated into Mean Hoop’s operations?

The SAA webshop is integrated with SAP, allowing dealers to view inventory and place orders based on urgency. Orders are processed directly in SAP.

How many dealers are using the SAA webshop?

There are approximately 105 dealers using the SAA webshop.

How do dealers manage their orders through the SAA webshop?

Dealers can choose the urgency of their orders, selecting between daily, weekly, or priority options. Orders are then placed directly into SAP for processing.

Why is efficiency crucial in Mean Hoop’s business operations?

Efficiency is crucial because farmers rely on fast delivery of spare parts when their machines break down. The company needs an efficient process to meet these demands and ensure timely service.