Leads को Nurture कैसे करें ? Question & Answer Series Part 11 - Sandeep Bhansali
Summary
TLDRSandeep Bhansali, the creator of 'Digital Azadi', shares his mission to help 10 lakh people learn digital marketing. In this session, he addresses key topics like product selection, creating websites, selling on Amazon, content creation, and data management. He emphasizes the importance of passion, knowledge, and problem-solving in product selection, advises on practical tools for content creation, and highlights strategies like SMS and WhatsApp marketing. Most importantly, he stresses building trust with the audience through consistent engagement before attempting to sell. His ultimate goal is to empower people with the skills to create new income opportunities online.
Takeaways
- 😀 Focus on solving a problem, and selecting a product based on passion, potential, and knowledge of the subject.
- 😀 Creating a website from a mobile device is not ideal; it is better to use a desktop or laptop for designing and managing websites.
- 😀 When selling on Amazon, ensure you create a seller account, provide necessary documentation (like GST and bank details), and follow the step-by-step guide for listing products.
- 😀 On Facebook, promote your products through live sessions, posts, and affiliate links, ensuring transparency by disclosing affiliate relationships.
- 😀 Google Drive is an effective tool for storing and organizing customer data securely, such as mobile numbers and email addresses.
- 😀 SMS marketing and WhatsApp marketing are effective ways to reach customers using mobile numbers, but ensure you have consent to send promotional messages.
- 😀 Building trust with your audience is essential before trying to make sales. Provide value first, attract customers, and then move towards transactions.
- 😀 Always be transparent with your audience, especially when sharing affiliate links or promotional content, as this builds credibility.
- 😀 The importance of digital marketing education: aim to help at least 10 lakh people implement digital marketing to generate income.
- 😀 Utilize the power of content creation and providing value to attract an audience; the more you give, the more trust you build, leading to conversions.
- 😀 Automated tools can help you send bulk messages via SMS or WhatsApp, but avoid spamming and focus on delivering valuable content.
Q & A
What is the main goal of Sandeep Bhansali's mission?
-Sandeep Bhansali's mission is to help at least 10 lakh people learn digital marketing and use that knowledge to create new income opportunities in their lives.
How should you select a product to sell online?
-To select a product, you should focus on three key factors: 1) Having a passion for solving problems, 2) Knowledge and expertise in the subject, and 3) Potential to generate income from it.
Can you create a website using just a mobile phone?
-No, a mobile phone is not sufficient for creating a full-fledged website. You need a computer or laptop to properly create and manage a website.
What steps are involved in selling products on Amazon?
-To sell on Amazon, create a seller account on Amazon Seller Central. Then, input your business details (like GST, bank details) and follow the platform’s guide to list your products.
How can you promote products effectively on Facebook?
-To promote products on Facebook, you can go live on your group or page, share useful content, and openly mention products you're using. Make sure to include affiliate links and provide value to your audience.
What should you do to securely store customer data?
-You can store customer data such as mobile numbers and emails on platforms like Google Drive or Google Sheets. Ensure proper security measures are in place to protect the data.
How can you market to customers if you only have their mobile numbers?
-If you have mobile numbers, you can use SMS marketing or WhatsApp marketing to reach out to your customers. For larger-scale efforts, you can use automation tools to send bulk messages.
What is the importance of building trust in digital marketing?
-Building trust is crucial in digital marketing. People are more likely to engage with and buy from you if they trust you. Trust is built by consistently offering value and being transparent in your interactions.
Why is selling generic products not effective in digital marketing?
-Selling generic products is often ineffective because they don't cater to specific customer needs. Without a unique value proposition, the product doesn't stand out, and you may end up wasting money on ineffective marketing.
What are the key components of a successful digital marketing strategy?
-A successful digital marketing strategy involves four key steps: 1) Attract attention, 2) Build trust, 3) Create engagement, and 4) Encourage transactions. This is known as the 'CET' formula (Contact, Engagement, Trust, Transaction).
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