E-Commerce Website Kya Hoti Hai - Question & Answer Series Part 19 - Sandeep Bhansali

Summary

In this session, Sandeep Banshali, the creator of Digital Azadi, shares his mission to help 1 million people learn digital marketing and implement it for creating multiple income sources. He answers questions about WordPress website creation, blogging monetization, and e-commerce models. Emphasizing the importance of website optimization, he advises using tools like Canva and WordPress plugins to compress images and enhance page load speed for better SEO. He also suggests uploading videos on YouTube or Vimeo rather than WordPress to reduce load times, ensuring faster and more efficient websites.

Takeaways

• 😀 Sandeep Banshali is on a mission to help at least 1 million people learn digital marketing and create multiple income streams.
• 😀 WordPress is a powerful platform for website creation, and users can create videos and content that can rank higher by researching top-performing content.
• 😀 Bloggers can earn through Google AdSense, affiliate marketing, and by selling blogs with high traffic to buyers interested in ready-made blogs.
• 😀 An e-commerce website can be categorized into direct selling, indirect selling (through blogs), and marketplace models where suppliers and customers interact.
• 😀 Optimizing page load speed is crucial for better Google rankings; faster websites with optimized content rank higher in search results.
• 😀 Use image compressors or plugins to reduce image size and improve website performance. Tools like Canva help to resize and compress images easily.
• 😀 Avoid uploading heavy videos directly to WordPress; instead, use platforms like YouTube or Vimeo and embed the video links to improve page speed.
• 😀 Use lightweight images optimized for web use and avoid unnecessarily large files that slow down page load times.
• 😀 WordPress offers in-built tools and plugins for image optimization, making it easier to manage images and videos for faster loading speeds.
• 😀 The key to better video and image optimization is adjusting sizes, compressing files, and ensuring they meet the required specifications for your website.

Q & A

What is Sandeep Banshali's mission in digital marketing?

Sandeep Banshali's mission is to help at least 10 lakh people gain knowledge in digital marketing, implement it, and open up multiple sources of income through digital strategies.

How do bloggers make money through AdSense?

Bloggers make money through AdSense by placing ads on their blogs. Google pays them when users view or click on these ads, generating revenue for the blogger.

What is affiliate marketing and how can bloggers use it to earn money?

Affiliate marketing involves bloggers placing affiliate links (for products like compressors) in their content. When readers click on these links and make purchases, the blogger earns a commission.

Can bloggers sell their websites? If so, how?

Yes, bloggers can sell their websites, especially if the site has significant traffic. Websites with high traffic are valuable and can be sold in a market where people buy ready-made blogs.

What are the different types of e-commerce websites mentioned in the script?

The types of e-commerce websites mentioned include: direct selling websites, where products are sold directly to customers; indirect selling websites, which may act like blogs promoting products; and marketplace models, where suppliers and customers interact through a platform.

What role does page load speed play in SEO ranking?

Page load speed is a crucial factor in SEO. Websites with faster load times tend to rank higher on search engines, even if the content is identical to slower-loading sites.

What should website owners do to optimize images for better performance?

Website owners should compress and resize images to reduce file sizes, which can slow down page loading times. Tools like Canva, WordPress plugins, and image compressors can help with this optimization.

Why is it not recommended to upload videos directly to WordPress?

Uploading videos directly to WordPress is not recommended because it can make the site heavy and slow to load. Instead, videos should be uploaded to platforms like YouTube or Vimeo, with the links embedded on the WordPress site for better performance.

What is the best way to embed videos on WordPress without affecting site speed?

The best way to embed videos is by uploading them to YouTube or Vimeo, then using an unlisted video URL in the WordPress video plugin. This way, the page loads faster and only streams the video when clicked.

What is a mind map and how can it help in content creation?

A mind map is a visual tool used for brainstorming and organizing thoughts. It helps content creators plan their ideas systematically, making it easier to structure content and solve problems efficiently.