How To Win Government Contracts As A Beginner

Kizzy Parks
22 May 202314:58

Summary

TLDRThis video explains how to start and succeed in federal government contracting, a recession-proof industry with over $500 billion spent annually. The speaker shares practical steps, including setting up a business, registering on Sam.gov, and obtaining necessary documentation like a tax ID and UEI. Tips are provided for existing businesses to expand through DBAs. Emphasizing the importance of bidding, the speaker also highlights the value of mentors and understanding contract requirements. The video encourages persistence and offers resources for navigating the process of securing profitable government contracts.

Takeaways

  • ๐Ÿ’ผ The federal government spends $500 billion annually on contracts for products and services, making it a recession-proof market for businesses.
  • ๐Ÿข You need to have a registered business, such as an LLC or S Corporation, to start working with federal contracts.
  • ๐ŸŒ Businesses headquartered in Puerto Rico are currently receiving additional federal support, creating an opportunity for companies there.
  • ๐Ÿ’ก Choose a company name that resonates with you, but make sure it's not already in use by searching online and through state databases.
  • ๐Ÿ“„ Existing businesses with specific names don't need to start new companies; they can file a DBA (Doing Business As) to use a more generic name when contracting with the government.
  • ๐Ÿ“ To become a prime contractor with the federal government, you must register on sam.gov with all necessary legal documents and IRS information.
  • โณ New businesses may encounter delays and errors in the SAM registration process, but submitting supporting documents can help resolve issues.
  • ๐Ÿ–ฅ๏ธ Once registered, it may take weeks or months to get a UEI (Unique Entity Identifier) and a CAGE code due to high demand.
  • ๐Ÿ“ Bidding on contracts is the main way to win government contracts; it's crucial to understand the details of each bid and to continuously learn about the process.
  • ๐Ÿ“š Having a mentor or coach is essential to navigating government contracts, understanding various levels of contracts, and developing strategies to win them.

Q & A

  • What is the annual spending by the federal government on products and services?

    -The federal government spends 500 billion dollars annually on products and services.

  • What is the first step to getting into government contracting?

    -The first step is to have a business, such as an LLC or S corporation, registered in the United States or Puerto Rico.

  • Why does the speaker suggest considering Puerto Rico for setting up a business?

    -The federal government is providing additional resources for businesses headquartered in Puerto Rico, making it a strategic location for starting a business.

  • How important is the business name in government contracting?

    -The business name is important, but you can use a 'doing business as' (DBA) name if your original business name is specific. A more generic DBA can help when working with the federal government.

  • Do you need to register with SAM.gov to get a government contract?

    -Yes, if you want to be a prime contractor with the federal government, you must register with SAM.gov.

  • What should you do if you encounter an error during SAM.gov registration?

    -If you encounter errors during registration, such as issues with your tax ID or address, you should upload supporting documentation like your IRS letter, Articles of Incorporation, or business license.

  • How long can it take to complete the registration process on SAM.gov?

    -The registration process can take weeks to months due to the high volume of applications.

  • What is the next step after becoming certified on SAM.gov?

    -After certification, the next step is to start bidding on different government contract opportunities.

  • Is having a specific business designation like woman-owned or veteran-owned enough to win government contracts?

    -No, having a specific designation like woman-owned or veteran-owned does not guarantee winning contracts. You still need to add value, understand the requirements, and bid strategically.

  • What is one potential mistake new contractors might make regarding contracts?

    -A common mistake is misunderstanding the type of contract, such as assuming it offers a flat payment when it is based on utilization, which can result in lower-than-expected earnings.

Outlines

00:00

๐Ÿš€ Entering the Government Contracting Space

The speaker introduces government contracting as a recession-proof market, with over $500 billion spent annually on products and services. She shares her own journey, starting her business in 2008, and stresses the importance of registering a business (LLC, S corp, etc.). For those starting out, it's crucial to pick a meaningful business name and ensure the name isn't already taken by another entity. This section also advises on registering a 'Doing Business As' (DBA) name if the current business name is too specific, as it allows flexibility in selling to different federal government sectors.

05:01

๐Ÿ’ป Registering in SAM for Government Contracting

The speaker explains the importance of registering in the System for Award Management (SAM) to qualify for federal government contracts. New business owners might encounter errors when entering their tax information or business address in SAM. She advises having all necessary documentation like IRS letters and business licenses ready, and provides tips on resolving issues through document uploads. She highlights that the process may take weeks or months due to delays in assigning unique entity identifiers (UEI) and cage codes. Communication with SAM is essential during this process, especially for new businesses.

10:02

๐ŸŽฎ SAM Registration Process: A Strategic Challenge

Drawing an analogy to a video game, the speaker compares the SAM registration process to moving through different levels of a game. She encourages users to be patient and persistent, as the process is necessary to access federal contracts worth billions of dollars. Entering information exactly as it appears on IRS documents is vital to avoid delays. Even after registering, changes can be made to company profiles. The speaker emphasizes that SAM is more than just a certification system and that new contractors can gradually update their profiles over time.

Mindmap

Keywords

๐Ÿ’กGovernment Contracting

Government contracting refers to the process through which businesses bid on and secure contracts to provide goods and services to government agencies. In the video, the speaker emphasizes the massive opportunity in this space, highlighting that the federal government spends $500 billion annually. Itโ€™s a key theme as the video guides viewers on how to enter this 'recession-proof' market.

๐Ÿ’กSAM.gov

SAM.gov is the System for Award Management, a federal government platform where businesses must register to be eligible for government contracts. The speaker stresses the importance of registering on SAM.gov to bid on prime contracts, explaining that the process can be lengthy but is essential to accessing federal contract opportunities.

๐Ÿ’กLLC

An LLC, or Limited Liability Company, is a common legal structure for businesses that protects owners from personal liability for the company's debts. The speaker mentions that new entrepreneurs should ensure they have a registered LLC or a similar business entity in order to participate in government contracting. LLCs are highlighted as one of the primary structures recommended for government contract work.

๐Ÿ’กDBA (Doing Business As)

A DBA, or 'Doing Business As,' is a registration that allows businesses to operate under a different name than their legal name. The video suggests that business owners with highly specific names can use a DBA to adopt a more generic name when working with the federal government, as this flexibility can help them appeal to a broader range of contract opportunities.

๐Ÿ’กNAICS Code

The North American Industry Classification System (NAICS) code is used by federal agencies to classify businesses based on the type of products or services they provide. The speaker notes that businesses registering for government contracts on SAM.gov will need to provide their NAICS code as part of their business profile, which helps match their services with relevant contracting opportunities.

๐Ÿ’กCAGE Code

A Commercial and Government Entity (CAGE) code is a unique identifier assigned to businesses in the federal contracting system. It is necessary for doing business with the U.S. government. The speaker explains that new businesses must go through the process of obtaining a CAGE code as part of their registration on SAM.gov, though this process can take weeks or even months.

๐Ÿ’กBidding

Bidding refers to the process of submitting proposals to compete for government contracts. The speaker emphasizes that actively bidding on opportunities is crucial for success in government contracting, noting that simply being registered on SAM.gov is not enough to win contracts. Consistent bidding is described as the main strategy for winning contracts.

๐Ÿ’กPrime Contractor

A prime contractor is a business that directly contracts with the federal government to deliver goods or services, as opposed to a subcontractor, which works under a prime contractor. In the video, the speaker discusses the importance of becoming a prime contractor for those wanting to secure large government contracts and explains the necessary steps, such as registering on SAM.gov.

๐Ÿ’กMentorship

Mentorship in the context of government contracting refers to seeking guidance from experienced professionals in the field to navigate the complexities of bidding and fulfilling contracts. The speaker encourages aspiring government contractors to find a mentor who can help them understand the nuances of the bidding process and the varying requirements of different contracts.

๐Ÿ’กFederal Government Spending

Federal government spending refers to the massive budget allocated by the U.S. government for procuring goods and services from private businesses. The speaker highlights that the government spends $500 billion annually, making it a lucrative and stable market, particularly attractive because it is described as 'recession-proof.' This figure underscores the scale of opportunity in government contracting.

Highlights

The U.S. federal government spends 500 billion dollars annually on products and services, creating a recession-proof market for businesses.

To participate in government contracting, businesses must be registered as an LLC or corporation in the U.S. or Puerto Rico, with additional benefits for Puerto Rico-based businesses.

Selecting a meaningful business name is important, with flexibility to change it later using a DBA (Doing Business As) for broader appeal.

A business doesn't need to change its name to sell to the federal government; filing a DBA can allow for greater flexibility while retaining the original name.

Registration in SAM.gov is mandatory for those seeking to become a prime contractor with the federal government, requiring tax ID and incorporation documents.

Newly established businesses may face error messages during SAM.gov registration, typically requiring the submission of supporting documents like IRS letters or incorporation papers.

The process of obtaining a Unique Entity ID (UEI) and a CAGE code for federal contracts may take weeks or months due to processing delays.

When entering information into SAM.gov, it is crucial to match it exactly as it appears on official IRS documents, even if there are typos or address discrepancies.

Perfectionism should be avoided in the registration process, as changes can always be made later once a business is in the system.

Bidding on contracts is essential for winning government contracts, and learning how to properly understand and respond to bids is crucial for success.

Mentorship and coaching are valuable for navigating the complexities of federal government contracts and understanding various bidding strategies.

Government contracts may vary in terms of risk level, with low-risk items and services being easier to win than high-risk contracts.

Federal agencies may use usage-based contracts, meaning businesses should understand the specific terms of the contract to avoid misconceptions about guaranteed revenue.

The U.S. federal government purchases a wide variety of products and services, offering opportunities for businesses across many industries and specialties.

Continuous learning and adaptation are crucial in the government contracting space, as requirements and opportunities evolve over time.

Transcripts

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Government Contracting

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500 billion dollars that's billion with

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the B is in Bravo spent every single

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year on products and services with

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federal government this is a Recession

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Proof market and you want to know how do

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you get in how do you get a piece of

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that pie and I'm here to tell you first

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and foremost you need a business I when

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first signed up in 2008 I had an S

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corporation I still have that company

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today I still actively been on contracts

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you want to make sure you have an LLC

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set up somewhere in the United States or

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Puerto Rico right now the federal

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government is providing some extra

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resources towards businesses

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headquarters in Puerto Rico okay who

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knew this is amazing time when I first

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set up my Flagship company I was really

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big into my initials they held

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importance for me when I was a little

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girl my grandmother would engrave them

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in various jewelry three items because

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she worked at a high-end jewelry store

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and so I named my company K period Parks

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Consulting it's not kizzy Parks

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Consulting it's K period Parks

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Consulting because it made me think of

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all of the beautiful memories associated

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with my grandmother when it comes to a

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name choose one that resonates with you

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some like to choose a more generic name

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because they're thinking hey I may want

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to sell the business some like to use

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acronyms I love using like an acronym

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because now my company is known as KPC

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which is great three letters is easy to

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work with and for those of you who

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already have a business I have some tips

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for you in a second so for all my Noob

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Noob noobs get the business registered

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double check the name you definitely

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want to Google the name and also if your

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state has a option to search to see if

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that business name is in use please do

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so because the last thing that you want

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to do is to get through all these steps

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to realize oh my gosh somebody else has

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this name or to get a letter from their

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lawyer saying please discontinue using

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the name you don't want that to happen

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at all you know Kim K kind of

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experienced that a little bit before she

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named it skins right

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so for all of you out there who already

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have a business maybe you have an LLC

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you have an S corp or you have a C Corp

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let's say you have a business and has a

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very specific name like Matt's power

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washing or Trina's Trucking Service the

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question I'm often asked is do I need to

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change my name do I need to start

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another company do I need to start a

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company that hits all these different

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areas in other words do you need a

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company name to fit every bucket you're

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looking to potentially sell to the

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federal government for those of you

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within existing business no that's

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what's beautiful companies like Lockheed

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Martin and IBM sell way more than what

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you know them for promise you and the

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same applies to you so if you have a

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very specific name for your existing

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business meaning you have a tax ID

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number and hopefully you have a business

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license and you've taken care of all the

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requirements for the state in which

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you're registered all you have to do is

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file a doing business as and you can

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change it two maybe TA or Mac or what

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may have you but create a DBA that's way

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more generic so then as you're working

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with the government you go by your DBA

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while legally you have maybe a more

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specific name they're not going to worry

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about that they're not going to question

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that because they're going to know you

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by your DBA so it's all you have to do I

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would definitely look into filing that

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before we get to the next step and that

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is in order to be a prime contractor

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with the federal government you must do

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this step if you are someone who I deem

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as an expert and there's like an

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expertise that you just want to offer to

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the government it could be janitorial

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services it could be that you're a

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plumber it could be that your

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facilitator could be that you're a

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painter it could be that your wheelhouse

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is doing podcasts and you just want

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someone to bring the work to you that

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bring the kill to the door as we often

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say in Government Contracting you don't

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have to do any of these things you don't

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have to be registered in Sam but for

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those of you who are like hey I want a

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prime contract and opportunity you must

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be registered in Sam so once you have

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your tax ID the official letter from the

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IRS and any other documents from the

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state in which you are legally

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registered as well as your incorporation

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documents things of that nature now it's

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time to go to sam.gov I must warn you

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for those of you who just set up a

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company or maybe you're setting it up as

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you're watching you know the video

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chances are you're going to get an error

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message that I'm about to talk about for

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the rest of you if you've had a business

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established for I would say a year or

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more you're not going to run into this

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issue I know this because I tried

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registering another company that I have

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just to be able to experience what is

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going on in sam.gov because my Flagship

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company was registered eons ago way

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before Tick Tock so I want to be able to

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really understand what is going on on

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and to know some of the challenges that

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you're facing so I discovered since my

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business had been registered since about

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2019 it's called adult fluent as soon as

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I entered the information it popped up I

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had no problems but for those of you who

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are just standing up a business what

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you're going to find is chances are you

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may receive some error about the

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information doesn't match they can't

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find your tax ID or something along the

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line with an address it's okay because

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you already know this is going to happen

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so you will be prompted to upload some

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type of supporting documentation it

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could be the letter from the IRS your

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Articles of Incorporation copy of your

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business license that's why it's

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important to have all of these documents

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ready and in electronic form if you need

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to just use your cell phone take a

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picture get one of the free apps on your

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cell phone there's tons of them where

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you can take a picture and it converts

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it to a PDF and you can email it to

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yourself and boom boom boom up load the

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document so once you do that for all of

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my new new people time to sit back and

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wait they're inundated so the process to

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get you a UEI unique entity

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identification number and a cage code

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can take weeks to maybe a few months if

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this is a space that you are

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contemplating wanting to get into you

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definitely want to register like now and

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even if you have a business it still may

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take weeks to months for you to obtain

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the key things that you need to be able

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to prime a contract just because they're

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backed up that's all so for those of you

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who are new you may receive additional

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emails from sam.gov stating we're still

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not able to confirm this information so

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what you're going to want to do is

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submit any type of tickets you're going

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to want to send them emails you're going

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to have to constantly constantly

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constantly be in communication with them

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look at this as the first step or first

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level like in a video game you get

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through this level you get to the next

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level you get through that level you get

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to the next level this isn't something

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where you're going through to like get

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tickets to like a lizzo show this is a

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process you're going to to open up your

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ability to access over 500 billion

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dollars in federal government contracts

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so I promise you is really not that pain

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I promise you is not it's really not so

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for those of you who are well

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established you may find that the

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process is faster but again sit back and

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wait who knows maybe they ask for

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something maybe they don't but also

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what's key for both of you newbie Numa

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noobs my old heads please enter the

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information in sam.gov according to how

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you have it on your IRS documents enter

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it the same way if you have a typo enter

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in the typo if it has a certain address

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you please enter that address because

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what they're doing is validating that

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you are connected to this business

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changes can be made after the fact you

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just need to get into the system you

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know going back to the analogy with a

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video game I know when I've played video

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game I mean I'm not always the best at

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it I go through the first level and I'm

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just like oh my God I had to get through

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it I want to get through it and maybe

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after the fact I learn oh man there were

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some coins over here I could have

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received some new weapon by going here

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oh my gosh I didn't even know I could

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put a headset on and play live with

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other people who knew and so maybe after

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the fact I may go back and make some

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different changes because I have new

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information that's how it works with

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sam.gov things are always evolving and

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changing and sam.gov is more than a

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system to just hey you're certified now

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you can like get contracts there's even

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more to it but the thing is you can

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always go back you can always make

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changes so let that perfectionism just

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go away y'all let it go away once you

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get through all of that you're going to

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end up becoming certified and once

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you're certified you're going to start

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filling in all of this information about

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your company they're going to ask you

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about these nakes codes they're going to

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ask you for a summary they're going to

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ask for all of this information out the

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gate as a brand new Government

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Contracting Company you can just put a

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little bit of information in there I've

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been in this space for well over 10

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years and never has someone contacted me

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and said are you Dr Parks because I was

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looking at your Dynamic small business

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profile and I want to give you this 20

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million dollar contract I mean never

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never not even a 2 000 contract that's

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like never happened so once you get

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through this phase as a new government

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contractor your next step bid bid and

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bid as plain as that the only way to win

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in this space as a federal government

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contractor the main way is by bidding

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bidding on different opportunities also

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it's really important to have a mentor

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have a coach and learn as much

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information because while bidding is the

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key to winning and growing your business

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you also have to understand what is it

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that you're looking at and what is

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required of this actual bid and I

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promise you the answer is not oh I can

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just hire a proposal writer you're just

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going to make a proposal writer or add

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to their bank account you're probably

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not going to win because what's

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important is understanding because

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there's different levels of contracts

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there's different requirements for the

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opportunities and there's different

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strategies for you to take to win

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federal government contracts this is not

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something that just happens through

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happens dance it's not something that

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happens through just luck and it is not

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something that happens because you're an

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a day you're a woman owned you're a

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service disabled you're economically

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disadvantaged woman owned you're cute

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you're an Alaskan native or you're

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Indian owned no you still have to add

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value you still have to provide the

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product and the service and most

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importantly you must understand what

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you're getting involved in there was a

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couple who I briefly spoke with and they

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had a business and they got involved in

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Government Contracting and they were

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super excited because there was this

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opportunity that involved shipping and

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it was like really connected to what

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they currently did they worked with like

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a kind of a local small business kind of

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office and they put together their bid

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and lo and behold they won and I believe

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the entire contract bid was maybe it was

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like a million dollars or so like right

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out the gate they were just like oh my

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gosh this is awesome Government

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Contracting right well what ended up

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happening was that particular agency

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ended up only spending maybe thirty

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thousand dollars the first year on that

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opportunity because it was something

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where it was around their utilization

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right so kind of think of it in terms of

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electricity typically we're not just

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charged a flat rate it's not like okay

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ten dollars twenty dollars there's your

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flat rate typically you're not you're

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charged based on your usage and that's

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what happened with this contract but

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they didn't know that they had no idea

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it was that type of a contract so when

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they won they thought oh this is awesome

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our lives have changed and in reality it

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was more like oh my gosh this is a

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burden we don't want burdens that's why

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I'm here I'm here to help you so you

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know how to find Bid and Win profitable

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government contracts whether you're a

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noob whether you're seasoned whether

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you're a seasoned just entrepreneur or

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even government contractor I'm still

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here to help you through this process

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because it's an always evolving kind of

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thing all my amazing gov con winners as

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you're starting out you may even ask

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yourself well what is it that I want to

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sell well the answer is is what is of

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interest to you the federal government

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Buys so many different things it's again

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about what's of interest to you and what

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can you quickly win there are

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opportunities based on their risk level

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low medium and high and definitely those

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low risk items and different services

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are way easier to win than something

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that's more high risk but it's about you

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there are some of you that are watching

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that maybe you're like look my

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background is tutorial that's all I want

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to do okay great there are others

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especially those who I coach that are

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like look I'm open to anything I just

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want to make a profit okay great and

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then there are some who are like look I

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have this background in I.T

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um I recently retired from the Air Force

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and I really want to keep doing this

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kind of cyber security thing great

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there's opportunities there too there's

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no one right answer this is a journey

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and what's great is on Sam on fed

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connect on Unison and other places you

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can take a look at what's out there

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that's live and active not things that

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they purchased in the past because just

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because they bought something in the

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past doesn't mean they're going to buy

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in the future to all my amazing people

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please like Please Subscribe please hit

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and I wish you nothing but being a

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winner and succeeding in this gov con

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space and please comment below

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especially if you are in the process of

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getting registered in Sam I would love

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to hear from you and don't forget y'all

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go to

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govcomwinners.com I'm releasing the

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class very soon and it's great to get in

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now because in the future the price is

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going to go up not as high as like a

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Rolls-Royce SUV but it's gonna go up so

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please check it out and also because I

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adore each and every one of you check

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out

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profitablecontracts.co

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profitablecontracts.co I have a great

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guide there to help you out on this

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journey and don't forget everything is

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possible have an amazing amazing day

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[Music]

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I don't know

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