History of social media. Beginning of Social Media. सोशल मीडिया का इतिहास |

The Indian Liars

23 May 202013:30

Summary

TLDRThis video takes viewers on a journey through the history of social media, exploring the evolution of platforms like Six Degrees, LiveJournal, Myspace, and Facebook. It highlights key milestones such as the launch of LinkedIn, Twitter, WhatsApp, Instagram, and Snapchat, showing their impact on modern communication. The rise and popularity of TikTok are also discussed, emphasizing its unique success as a Chinese app in a market dominated by American platforms. The video ends by questioning the future of social media and the platforms that may emerge next.

Takeaways

📽️ The video is about the history of social media and how platforms evolved over time.
🌐 In 1997, the first social media platform was launched, named 'Six Degrees'. It initially gained traction but eventually shut down due to a lack of internet access.
💬 'LiveJournal', another platform, was launched in 1999 by Brad Fitzpatrick to interact with friends, and later changed ownership multiple times.
🧑‍🤝‍🧑 'Friendster' launched in 2002 and gained 3 million users quickly. However, it faced competition from MySpace and declined by 2009.
🌍 'MySpace', launched in 2003, became the largest social media platform from 2005 to 2008, but was overtaken by Facebook in 2008.
📱 'Facebook', founded by Mark Zuckerberg in 2004, revolutionized the social media landscape and surpassed MySpace by 2008.
🐦 'Twitter', launched in 2006, became popular with over 321 million active users by 2018, marking its success in the social media industry.
📲 'WhatsApp' was launched in 2009 and purchased by Facebook in 2014. By 2020, it had over 2 billion global users.
📸 'Instagram', launched in 2010, quickly became popular and was acquired by Facebook in 2012. It reached over a billion active users by 2019.
🎶 'TikTok', launched in 2016, rapidly grew in popularity, especially after merging with Musical.ly in 2018, becoming one of the most downloaded apps globally.

Q & A

What was the first social media platform launched?
-The first social media platform launched was 'Six Degrees' in 1997.
Why did 'Six Degrees' shut down in 2001?
-Six Degrees was shut down in 2001 because most people did not have internet access at the time, leading to a decline in users and financial struggles.
What was 'Live Journal' and who created it?
-'Live Journal' was a social media platform launched on April 15, 1999, by American programmer Brad Fitzpatrick, who was 19 at the time.
How did 'Friendster' become popular after its launch in 2003?
-'Friendster' gained popularity after its launch by attracting 3 million users within months. It was one of the early global social networking platforms.
What role did 'MySpace' play in social media history?
-'MySpace', launched in 2003, became the world's largest social networking site from 2005 to 2008, before Facebook overtook it.
How did Facebook surpass 'MySpace' in popularity?
-Facebook, launched in 2004 by Mark Zuckerberg, consistently improved its platform and by April 2008 became the most visited website, surpassing MySpace.
What major acquisition did Facebook make in 2014?
-In 2014, Facebook acquired WhatsApp for $19.3 billion.
What impact did Instagram have after its launch in 2010?
-Instagram quickly gained popularity, attracting 10 million users within a year. It was acquired by Facebook in 2012 for $1 billion.
What distinguishes TikTok from other social media platforms?
-TikTok, launched in 2016, stood out as a Chinese social media app that gained massive popularity globally, becoming the most downloaded app in the U.S. in 2018.
What is the future of TikTok according to the script?
-While TikTok has achieved quick success, the future of the platform remains uncertain, with questions about its longevity and impact.

Outlines

00:00

📱 The Emergence of Social Media: From Six Degrees to Cigarette

The first paragraph introduces the rise of social media, highlighting the launch of the world's first social media platform, 'Six Degrees,' in 1997. This platform, initially named 'MicroWave' and later renamed 'Cigarette,' was created by Andrew Weinreich. Despite having 3.5 lakh users, the platform was shut down in 2001 due to the limited availability of internet connections at the time. The paragraph also touches on the financial struggles faced by the platform as it failed to grow due to its user base decreasing.

05:02

🌍 Early Social Media Competitors: LiveJournal, Friendster, and the MySpace Rivalry

This paragraph discusses the launch of 'LiveJournal' in 1999 by American programmer Brad Fitzpatrick. The platform gained popularity but faced challenges as it was acquired multiple times, ultimately landing with a Russian media company. The paragraph then shifts to 'Friendster,' which was created by Jonathan Abrams in 2002 and became a huge success, especially in Asian countries, attracting 115 million users by 2008. However, the rise of Facebook caused Friendster to struggle, and it was eventually sold and transformed in 2011. The rivalry between Friendster and MySpace, which began in 2003, marked the competition in early social media.

10:03

📈 The Rise of Facebook, Instagram, and Twitter

The third paragraph discusses the transformation of social media platforms with the rise of Facebook, Instagram, and Twitter. Facebook, launched by Mark Zuckerberg in 2004, quickly outgrew competitors like MySpace and became the most visited website by 2008. Instagram, founded in 2010, was acquired by Facebook in 2012 and gained over a billion active users. Meanwhile, Twitter, launched in 2006 by Jack Dorsey, has remained one of the most influential platforms with 321 million active users by 2018, showing its staying power in the social media industry.

Mindmap

Keywords

💡Social Media

Social media refers to the platforms that enable users to create, share, and interact with content online. In the video, the history of social media is the central theme, tracing the development from early platforms like 'Six Degrees' and 'LiveJournal' to modern giants like Facebook, Instagram, and TikTok. It highlights how these platforms evolved, shaped digital interactions, and created a new era of communication.

💡Six Degrees

Six Degrees was the first social media platform, launched in 1997. It allowed users to create profiles and connect with others. The video explains that despite its innovative concept, it struggled due to the lack of widespread internet access at the time and was eventually shut down in 2001. This platform laid the groundwork for future social networks.

💡LiveJournal

LiveJournal, launched in 1999, was a blogging and social networking platform. The video mentions that it was created by a 19-year-old programmer to facilitate conversations among friends. Despite gaining popularity, especially in Russia, it was sold and lost its prominence over time. LiveJournal introduced features such as community-building and user interactivity that are still prevalent in today’s social media platforms.

💡Friendster

Friendster, launched in 2003, was one of the first major social networking sites. The video describes its quick rise in popularity, gaining millions of users within months. It emphasizes that Friendster was a pioneer in online social networks but eventually lost to competitors like MySpace and Facebook due to internal politics and user dissatisfaction.

💡MySpace

MySpace was a leading social media platform from 2005 to 2008, known for allowing users to customize their profiles and connect with friends. The video illustrates how it was overtaken by Facebook in terms of popularity, despite being the largest platform during its peak. MySpace's decline is attributed to Facebook's continuous improvements and its growing user base.

💡Facebook

Facebook, launched in 2004, revolutionized social media by focusing on user engagement and real-name profiles. The video outlines how it surpassed MySpace to become the most visited social media platform by 2008. Facebook’s growth is attributed to its constant innovation, making it one of the most influential platforms globally, with its eventual acquisition of Instagram and WhatsApp.

💡Instagram

Instagram, launched in 2010, quickly gained popularity as a photo-sharing app. The video highlights its rapid growth to 10 million users in its first year. Facebook acquired Instagram in 2012 for $1 billion, making it one of the most valuable assets in Facebook’s portfolio, contributing significantly to the modern social media landscape.

💡TikTok

TikTok is a short-video social media app launched in 2016, and later merged with Musical.ly in 2018. The video emphasizes its unprecedented growth, becoming the most downloaded app in the US in 2018. TikTok’s unique content format, driven by user creativity and viral trends, has positioned it as a global phenomenon, marking a significant shift in how users engage with social media.

💡WhatsApp

WhatsApp is a messaging app launched in 2009, which gained popularity for its simplicity and cross-platform communication. The video discusses how Facebook acquired WhatsApp in 2014 for $19.3 billion, making it the most popular messaging app globally. WhatsApp played a key role in shifting communication from SMS to internet-based messaging.

💡LinkedIn

LinkedIn, launched in 2003, is a professional networking platform. The video touches on its role as a business and employment-oriented service, connecting employers with job seekers. Owned by Microsoft since 2016, LinkedIn has grown to 690 million users by 2020, positioning itself as a leading platform for professional connections and opportunities.

Highlights

The video begins with casual conversation about YouTube content creation and why TikTok isn't considered as an option.

The introduction to the main topic hints at a discussion on the history of social media platforms.

The first social media application, Six Degrees, was launched in 1997, marking an important moment in social media history.

Six Degrees had over 3.5 lakh registered users but closed in 2001 due to limited internet access and declining user numbers.

LiveJournal, launched in 1999 by 19-year-old Brad Fitzpatrick, became a popular social media platform and was acquired by a Russian media company in 2007.

Friendster, launched in 2002, gained 3 million users within a few months and rejected Google's $30 million acquisition offer.

Friendster faced competition from MySpace and eventually declined due to internal business politics and the rise of Facebook.

MySpace, launched in 2003, became the largest social media site until Facebook surpassed it in 2008.

The growth of Facebook, launched in 2004, revolutionized the social media industry, becoming the most visited website by 2008.

WhatsApp, launched in 2009, quickly became the most popular messaging app globally, with over 2 billion users by 2020.

Instagram, launched in 2010, reached 10 million users within a year and was acquired by Facebook for $1 billion in 2012.

Snapchat, launched in 2011, gained popularity with 201 million daily active users by 2019.

Google+ was launched in 2011 but was discontinued in 2019 due to low user engagement.

TikTok, launched in 2016, became the most downloaded app in the U.S. in 2018 and marked a major Chinese entry into the global social media market.

Despite TikTok's rapid success, its future remains uncertain due to ongoing controversies and geopolitical concerns.