Google Ads Disapproved : Circumventing System & Compromised Site @ 2024 Case Study NEW

Summary

Ali RZA, a Google Ads certified professional and Google Partner company owner, presents a case study on a Google Ads account disapproved for circumventing system and compromised site issues. Despite multiple unsuccessful appeals by the client, RZA's team intervened, utilized their Google Partner support channel, and applied a comprehensive checklist to identify and rectify website and account issues. Their efforts led to the manual approval of the ads by Google, resolving the disapprovals without further need for appeal, showcasing their expertise in Google Ads management and optimization.

Takeaways

• 😀 Ali RZA is a certified advertising professional and the owner of a Google partner company.
• 📚 The video discusses a case study of a Google Ads account that faced disapproval for circumventing the system and compromising the site.
• 🔍 The client had tried multiple appeals without success before seeking professional help.
• 🛠️ Ali's team took over the case and used a comprehensive checklist to identify and rectify issues on the website and Google Ads account.
• 🔗 They found and fixed dead links, improved content, and ensured the website had a contact number to build trust.
• 🔄 The account was initially suspended for two policy violations but was later reduced to one after their interventions.
• 📧 They communicated directly with Google support, which led to the manual approval of the account, bypassing the need for further appeals.
• ⏱️ Google support indicated that the changes might take up to 24 hours to reflect.
• 🎯 The final result was the account's ads being approved without any policy violations.
• 📢 Ali offers Google Ads management, setup, audit, and optimization services, and invites viewers to reach out for assistance.

Q & A

What is the main issue discussed in the case study?

The main issue discussed is a Google Ads account that was disapproved for circumventing the system and having a compromised site, leading to disapproved ODS (Online Data Sources).

What actions did the client take before seeking professional help?

The client repeatedly tried to appeal the disapproval, made changes to their 404 pages, internal linkings, rewrote articles, and edited the disapproved ads, but the ads were not approved.

What is the role of Ali RZA in this case study?

Ali RZA is a Google, Arts Facebook ENT Bing ad certified advertising professional and the owner of a Google partner company who took over the case to resolve the disapproval issues.

How did Ali RZA and the team approach the case?

They reviewed the account and website thoroughly, opened a support channel with Google, and used a 170-step checklist to identify and rectify errors on the account and website.

What specific changes were suggested to the client's website?

The team suggested content changes, fixing dead links, adding a contact number for trust-based authority, and making internal changes to the Google Ads account.

What was the outcome of the case after the changes were implemented?

The account, which was initially disapproved for two reasons, was reduced to a single disapproval reason (compromised site), and eventually, the ads were approved with no violations.

How did Ali RZA and the team get the ads approved despite previous failures?

As a Google partner company, they had access to manual approval through Google support, which bypassed the need for submitting appeals on the Google Ads account.

What was the final email from Google regarding the account?

The email stated that the policy violation label was removed from the ads and that the changes might take up to 24 hours to reflect.

What services does Ali RZA offer for those facing similar Google Ads issues?

Ali RZA offers Google Ads management, setup, audit, and optimization services to help resolve disapproval issues.

How can viewers get in touch with Ali RZA for assistance?

Viewers can click on one of the links in the video description to get started with the services offered by Ali RZA and his team.