Prompt Engineering Tutorial: A Beginner's Guide to AI Prompting | OpenAI, Midjourney, Meta AI & More

Summary

This video script delves into the art of prompt engineering for AI, offering a master class on optimizing AI responses through well-crafted instructions. It covers the basics of prompt engineering, provides expert tips for AI tools like Chat GPT and Gemini, and showcases the capabilities of advanced AI in generating text, images, and videos. The script promises to transform viewers into adept prompt engineers, enabling them to harness AI for creative writing, programming assistance, and efficient work processes.

Takeaways

• 🧠 Prompt Engineering is the practice of designing and refining prompts to elicit specific responses from AI models.
• 🔍 It's important for getting AI to provide creative writing, programming help, and potentially automate tasks.
• 📚 A master class is being offered to teach prompt engineering for text, images, and video to save time and increase efficiency.
• 🎓 The video series is a four-part series starting with the basics of prompt engineering.
• 🔑 Prompts should set the stage, state the desired outcome, specify format, allow for follow-ups, and ensure fact-checking.
• 💡 The video shares perfect prompts for major AI tools like Chat GPT, Gemini, Bing, and Claude to streamline tasks.
• 🛠️ Gemini 1.5 Pro introduces advanced features for long context understanding, processing text, images, audio, and video.
• 📈 The video provides examples of prompts for developers, content creators, and business idea generation using AI tools.
• 🎨 Stable diffusion is an AI tool that creates images from text prompts, offering creative possibilities for artists and designers.
• 🎥 Text-to-video AI tools like Sora generate realistic videos from text descriptions, with potential for complex scenes and narratives.
• 🌐 The future of AI is rapidly advancing, with tools improving at a fast pace, suggesting the importance of staying updated with AI capabilities.

Q & A

What is prompt engineering?

Prompt engineering is the practice of designing and refining prompts, questions, or instructions to elicit specific responses from AI models that are tailored to the user's needs.

Why is prompt engineering important?

Prompt engineering is important because it allows users to get better, more tailored outputs from AI, such as creative writing or useful programming help, and can significantly save time and effort.

What is the purpose of the master class mentioned in the script?

The master class aims to teach individuals how to become expert prompt engineers, enabling them to do hours of work in minutes through effective AI interaction.

What are the benefits of being good at prompt engineering?

Being good at prompt engineering allows one to get AI to perform tasks more effectively, potentially doing one's job for them, whereas those who are not good at it may end up wasting time doing the work themselves.

What are the steps for effective prompt engineering according to the script?

The steps include setting the stage by telling the AI who you are and who you want it to be, stating the desired outcome, being specific about the format, following up with questions or revisions, and always fact-checking the information provided.

What is Gemini 1.5 Pro and what new capabilities does it introduce?

Gemini 1.5 Pro is an AI tool that has been updated to process more information than before. It introduces a breakthrough feature in long context understanding, allowing it to process text, images, audio, and video, and understand granular details within them.

How many lines of code can Gemini 1.5 Pro process?

Gemini 1.5 Pro can process over 30,000 lines of code, which is beneficial for developers and those needing to analyze large codebases.

What is stable diffusion and how does it differ from other AI image generation tools?

Stable diffusion is an AI tool that creates images based on text prompts. It differs from other tools by generating stable, clear images that are not blurry or messy, refining the image based on the description provided.

What are some of the factors to consider when using stable diffusion prompts?

Factors to consider include the subject, lighting, photography style, color scheme, and descriptive words. Prompt weighting, using parentheses and square brackets, can control the importance of words in the prompts.

What is the significance of the guidance scale in stable diffusion?

The guidance scale in stable diffusion controls how strictly the generated image adheres to the prompt. Lower guidance scales allow for more creative freedom, while higher scales make the model adhere more strictly to the prompt.

What are some examples of AI tools that can generate videos based on text descriptions?

Examples of AI tools that generate videos from text descriptions include Sora, Synthesia, Colossian, and Meta AI's text-to-video generator.

What advice is given for creating effective prompts for text-to-video AI tools?

To create effective prompts, one should be clear about what they want in the video, describe characters, settings, actions, emotions, and visual details. Adding details about style, tone, and narrative structure can help the AI understand and generate the desired video content.

What is the final recommendation for those interested in prompt engineering and AI advancements?

The recommendation is to stay updated with AI advancements, use AI tools to stay competitive, and consider joining platforms like Shopify to thrive digitally and entrepreneurially.

Outlines

00:00

🔧 Introduction to Prompt Engineering

The video script introduces the concept of prompt engineering as a method to instruct AI for tailored responses. It emphasizes the importance of mastering prompt engineering to achieve efficient and creative results, such as writing or programming, and even job automation. The script outlines a four-part series aimed at teaching viewers how to become proficient in prompt engineering for text, images, and video. It also mentions the availability of a master class and recommends watching related videos by Bridget, Rachel, and Charisma for a comprehensive understanding of prompt engineering in various AI applications.

05:02

📝 Prompt Engineering Techniques and Tools

This section of the script provides a step-by-step guide on how to effectively prompt engineer for AI tools like Chachi PT, Google Gemini, Bing, and Claude. It suggests setting the stage, stating the desired outcome, specifying the format, following up with questions or revisions, and fact-checking the information. The script also shares examples of prompts for different purposes, such as writing an essay or creating a TikTok campaign, and introduces new features of Gemini 1.5 Pro that allow for processing extensive amounts of data, including text, images, audio, and video.

10:04

🎨 Text-to-Image AI and Prompt Guidelines

The script discusses the capabilities of text-to-image AI tools like stable diffusion, which can create images based on textual descriptions. It explains the importance of prompt ordering, negative prompts, prompt weighting, and the use of guidance scales in generating images. The section provides tips on prompt editing and experimenting with different phrasings to refine the results. It also mentions other image generation tools like Leonardo AI and meta AI, which can be integrated into social media platforms for instant image creation and sharing.

15:04

🎥 Text-to-Video AI and Prompt Crafting

The final part of the script focuses on text-to-video AI tools like Sora, which generate videos frame by frame based on text prompts. It advises being clear about the video content, including characters, settings, actions, and visual details. The script suggests specifying style, tone, and narrative structure to guide the AI in creating a coherent video. Examples of prompts and the resulting videos are provided to illustrate the process. The section also mentions other text-to-video AI tools and encourages viewers to explore and experiment with prompt engineering to create impressive synthetic videos.

👋 Conclusion and Additional Resources

In conclusion, the script emphasizes the rapid advancement of AI tools and the necessity for individuals to keep up with these developments to stay competitive. It encourages viewers to explore AI video generation further and to consider using platforms like Shopify to enhance their online presence and sales. The script also mentions additional resources, such as Excel sheets and AI presentation tools, available for those interested in improving their digital and entrepreneurial skills.

Keywords

💡Prompt Engineering

Prompt engineering is the practice of crafting instructions or questions for AI systems to produce specific, desired responses. It is central to the video's theme, as it discusses how to effectively communicate with AI to achieve better results. The script mentions that prompt engineering can lead to more efficient and creative outcomes, such as in writing, programming, or content creation.

💡AI Models

AI models refer to the underlying algorithms and systems that power artificial intelligence capabilities. In the context of the video, various AI models like Chat GPT, Gemini, and Claude are mentioned, each with unique features and capabilities that can be harnessed through effective prompt engineering.

💡Text-to-Text Prompt Engineering

This concept involves using prompts to guide AI in generating text output based on the input text. The video script discusses this in relation to improving writing and communication with AI, such as generating essays or programming code.

💡Text-to-Image

Text-to-image refers to AI's ability to create visual content from textual descriptions. The script introduces tools like Stable Diffusion, which can transform textual prompts into images, allowing for creative visualization of ideas.

💡Text-to-Video

Text-to-video AI models, like Sora mentioned in the script, generate video content from textual descriptions. This is a cutting-edge application of AI that can produce dynamic and engaging visual narratives.

💡Stable Diffusion

Stable Diffusion is an AI tool that creates images from text prompts. It is highlighted in the script as a way for artists and creators to visualize concepts by describing what they want in words, and the AI generates a corresponding image.

💡CFG Scale

CFG scale, or Classifier Free Guidance scale, is a parameter used in image generation AI to control the level of detail and specificity in the generated images. The script explains that lower values allow more creative freedom, while higher values make the AI adhere more strictly to the prompt.

💡Gemini 1.5 Pro

Gemini 1.5 Pro is a specific version of an AI model discussed in the script, which introduces advanced features for long context understanding. It can process large amounts of text, code, and even multimedia content, making it a powerful tool for complex prompt engineering tasks.

💡Sora

Sora is an AI video generation tool mentioned in the video script. It creates videos frame by frame based on text prompts, allowing for the creation of detailed and realistic video content up to a minute long.

💡Shopify

Shopify is an e-commerce platform that enables users to set up online stores and sell products globally. The script mentions Shopify as a resource for digital entrepreneurs, aligning with the video's theme of leveraging technology for productivity and creativity.

💡Prompt Matrix

The Prompt Matrix is a method discussed in the script for analyzing the impact of individual words or phrases in a prompt on the AI-generated image. It helps in understanding how different elements of a prompt influence the output, allowing for more precise control over AI-generated content.

Highlights

Prompt engineering is the practice of designing and refining prompts to elicit specific responses from AI models.

Being skilled at prompt engineering can lead to AI providing good creative writing and useful programming help.

Prompt engineering mastery can potentially automate tasks, reducing time spent on manual work.

A four-part master class series is introduced to teach prompt engineering for text, images, and video.

The importance of watching the video series in order to understand the complexities of prompt engineering.

Sharing of perfect prompts for major AI tools discovered through extensive research.

The transition from revising prompts multiple times to getting them right on the first go.

Introduction of Gemini 1.5 Pro with enhanced long context understanding and processing capabilities.

Gemini 1.5 Pro's ability to process text, images, audio, and video, including long-form content.

The capability of Gemini to process over 30,000 lines of code and 700,000 words for detailed analysis.

A step-by-step guide on how to effectively prompt engineer for AI tools like Chat GPT, Gemini, Bing, and Claude.

The significance of fact-checking and following up with questions or revisions to ensure accuracy.

The use of Stable Diffusion for creating images from text prompts, offering a new dimension in creativity.

Explanation of how to use Stable Diffusion's features like guidance scale and prompt matrix for image generation.

The integration of AI image generation tools into social media platforms like Facebook, Instagram, and WhatsApp.

Introduction to text-to-video AI tools like Sora, which generates realistic videos from text descriptions.

Tips for creating effective prompts for text-to-video AI, emphasizing clarity, detail, and narrative structure.

The rapid advancement of AI and its implications for staying competitive in the digital world.

Encouragement to use AI tools and sign up for Shopify to thrive in the entrepreneurial landscape.

Mention of additional resources like Excel sheets and AI presentation tools for those interested in that field.

Transcripts

if you want to save time become an

expert prompt engineer but what's prompt

engineering it sounds very complicated

well it's actually not that scary prompt

engineering is the way you give

instructions to AI for a better output

that's more tailored to you according to

data Camp prompt engineering is the

practice of Designing and refining

prompts questions or instructions to

elicit specific responses from AI models

so why is that important well someone

who is really good at prompt engineering

can get AI to give them good creative

writing useful programming help and if

you're really good at it it can do your

job for you someone who's not so good at

prompt engineering will probably just

end up wasting their time doing the work

themselves which is why we are making a

master class on how to turn you into an

expert prompt engineer this is a

four-part series where we are covering

how to prompt for text images and video

and basically teach you how to do hours

of work in minutes this is part one

where we'll be going over the basics of

prompt engineering to watch the other

parts check out the links in our

description box Bridget's video is about

text to text prompt engineering Rachel's

video is about text to image and

charisma's video is about text to video

I recommend you watch this video first

before diving deeper into the big and

complex world that is prompt engineering

now when I say I've done a lot of

research it's actually disturbing how

much research I've done on prompt

engineering since chat GPT first came

out and I think I have found pretty much

the perfect prompts for each of the

major AI tools out there at the time of

filming this video and that's what I'm

here to do I'm here to share with you

these prompts so that when you're done

watching this video you'll be able to

basically steal my work how does that

sound yeah it sounds good you're going

to get powerful prompts from some of the

most used AI tools like Chach gbt mid

Journey Dolly etc etc after this video

you're going to go from revising your

prompt a million times to getting it

right on the first go so we'll do that

first and then at the end of the video

if you want even more I'm going to share

some AI tools that I recently discovered

and I do have some hidden gems in there

that are going to bring your creativity

and productivity to the next level so

make sure that you're sticking around

until the end okay who's ready are you

ready I'm ready we ready let's go

[Music]

okay so what are the best ways to prompt

engineer for Chachi PT Google Gemini

Bing and Claude step number one set the

stage tell the AI who you are and who

you would like it to be you can say I'm

a grade five student and you are my

teacher step number two State what you

would like the outcome to be do you want

to learn a new skill or maybe you want

to have an essay that you can walk away

with step number three be specific about

what kind of format you'd like is it

going to be bullet points or maybe a

paragraph or maybe it's code that you

can copy and paste step number four

after you've received your answer don't

be afraid to follow up with questions or

any revisions that you need the hope is

that you get it in one or two goes of

course but sometimes revisions are

necessary step number five make sure

that you're always factchecking go back

to Google or competitor bot to make sure

that you're always getting accurate

information put it all together and what

does that spell let's see how this

prompt would actually turn out I am a

book reviewer and you are a critically

acclaimed writer I would like you to

write me an essay with meaningful

insights on the book Rich Dad Poor Dad

use 1500 words in paragraph form and

make sure that it sounds eloquent in

vocabulary and context once you get a

response back an example of a follow-up

question could be can you expand on a

specific point if you do it this way

you're going to get responses that are

tailored to your needs and responses

that are actually accurate for Chachi PT

Claude and Gemini So speaking of Gemini

Gemini 1.5 Pro is now publicly available

and you can do so much more with your

prompts now because Gemini can proc us a

ton more information than ever before

according to Google Gemini 1.5 Pro

introduces a breakthrough experimental

feature in Long context understanding so

for example in the keynote they talk

about how you can drop an hourlong video

into Gemini 1.5 Pro and ask a question

like what did it say on that note that

that guy took out of his pocket in that

one scene that lasted a few short

seconds like yes it gets that granular

Gemini 1.5 Pro can process text images

audio and video so let's say you have a

pod C and you want to ask it a specific

question about something they said at

the end this is now possible Gemini now

also processes over 30,000 lines of code

yes 30,000 lines of code and I know some

of you coders are going to be so happy

about this maybe it's not the full

volume that you need but it's still a

lot and also also 700,000 words guys

700,000 words so basically it can

process the terms and conditions to use

Spotify but seriously guys if you want

to analyze a contract or a report and

pull out very specific lines and phrases

this is now possible with your prompts

here are three prompts that you might

find useful using chat GPT Gemini Claud

Etc okay first one is for my developers

try this okay I want you to act as a

software developer I will provide some

specific information about requirements

for a web app and you come up with the

architecture and code for developing a

secure app with goang and angular here's

my first request and then you would list

your requirements next prompt is for my

cont content creators I want you to act

as a social media influencer you will

create content on the platforms

Instagram Tik Tok and YouTube you will

engage with followers the goal is to

increase brand awareness and sell my

products here is my first request for

you I need help creating a Tik Tok

campaign to promote my new line of dish

wear make sure you also prime it with

information about your business so this

next prompt is for generating business

ideas generate a business startup idea

based on a desire so for example when I

say I wish there would be an ice cube

that melts slowly you would generate a

business plan including a business idea

a business name mission statement target

audience users pain points to solve main

value propositions sales and marketing

channels Revenue stream sources cost

structures Key activities Key Resources

key Partners ways to find and

manufacture products idea validation

steps estimated first year of cost of

operation and potential business

challenges to look for write the results

in a markdown table are you a writer I

got you try this I want you to act as an

author a novelist you will come up with

creative and captivating stories that

can engage young readers aged 18 through

to 24 throughout this book use a fiction

genre the aim is to write something that

has an engaging plotline with complex

characters and unexpected twists divide

it into 25 chapters make it between 250

and 300 pages long and a cliffhanger at

the end of each

chapter talk about Cliffhanger hold on

quick break to tell you something

important if you're a returning viewer

you know the drill but otherwise if

you're new here this channel that you're

watching is called learn with Shopify we

are a Shopify power channel that brings

you the knowledge you need to thrive

digitally and entrepreneurially Shopify

is the One-Stop shop for selling

anything to anyone anywhere in the world

so if that does sound interesting to you

I will leave a link for you guys in the

description box for a free trial who's

ever heard of a stable diffusion or how

about Dolly well imagine you have a

magic paintbrush that can turn your

ideas into pictures that's kind of what

stable diffusion is it's AI that creates

images based on text prompts that you

write and so essentially it's text image

based so you would describe what you

want in words like a cat riding a

skateboard in outer space and stable

diffusion will paint a picture of that

scene it's like having a superpowered

artist friend who can create anything

that you can think of it analyzes tons

of images and text to understand what

things look like and how to put them

together stable diffusion is different

because it creates stable images meaning

they're not blurry and they're not messy

so it's going to start with a blurry

picture and slowly add details based on

your description making the image

clearer and clearer so what can you use

this for here are some cool ideas

concept art artists can use it to

visualize their ideas for characters

games or movies creative inspiration if

you feel stuck creatively stable

diffusion can help take what's in your

brain and actualize it as a really good

starting point text generation

Improvement text to image AI tools were

notorious for being unstable to generate

text on screen the images would

sometimes contain text like letters that

are actually more like hieroglyphs looks

like text but actually isn't before we

get into the best prompts for stable

diffusion prompting for tachy PT versus

stable diffusion is going to be

different guys so here are the rules of

the road with stable diffusion prompts

are ordered from most important to least

important from top to bottom and left to

right you can ask it for specifics on

subject

lighting photography style color scheme

and words to describe your desired image

negative prompts allow you to tell

stable diffusion what you don't want in

your image parentheses also called

curved brackets and square brackets are

used to control the importance of words

in your prompts parentheses increase the

importance while square brackets

decrease it this is called prompt

waiting and it allows you to control how

much impact certain words have over

others within your prompt prompt editing

is a powerful way to control your

generated images by swapping or removing

the prompts being used during generation

CFG scale stable diffusion uses a

concept similar to CFG scale called

guidance scale lower guidance scales

allow for more creative freedom while

higher scales make the model adhere more

Strictly To The Prompt batch allows you

to generate a few images with a low CFG

scale which stands for classifier free

guidance to get a more vared set of

images and then run an image you like

with a higher CFG scale and if you want

to get really fancy with it prompt

Matrix is used to see what impacts your

individual prompts have on your

generated image woo that was a lot I

know but in a nutshell guys this is what

you need to know prompt editing is a

powerful way to control your images in

stable diffusion experiment with

swapping and removing words during

generation stable diffusion uses a

guidance scale that controls how

strongly the image conforms to The

Prompt lower values give you more

creative freedom generating multiple

images with different guidance scales is

a common workflow to explore variation

and refine your results if you would

like example prompts check out this site

guys it's called prompt hero and search

best prompts for stable diffusion to see

examples of what can be generated

Leonardo AI is another image generation

tool that will help you develop prompts

within it as well meta AI has also

included their text image generator

directly into Facebook and Instagram and

you can generate AI images directly in

your Chats on Instagram and on messenger

and even on WhatsApp guys you can

literally text someone with an AI image

that you made in just seconds how crazy

is that oh wait and you can also ask

meta AI to animate it and turn it into a

gift and then share it with your friends

I could talk about the new features of

meta AI forever but that's another video

on its own do you guys want prompts for

textto video tools if this is your first

time hearing about this type of tool

open aai has a tool guys it's called

sora and there's also C AI these are

Cutting Edge AI models that generate

realistic videos based on text

descriptions so Sora does not create the

video all at once what it does is it

makes it frame by frame and introduces

meaningful cont content based on the

prompt unlike other AI video generators

Sora can create videos up to a minute

long while still maintaining that high

resolution and realistic visuals it can

handle complex scenes but the more

detailed and the more specific The

Prompt the better the results are going

to tend to be so here's how to make the

perfect prompt for text to video AI be

clear about what you want in the video

describe the characters setting actions

emotions and any visual details that you

envision adding details like aspect

ratio resolution or film styles that can

all customize the final look be specific

about style and tone like comedic or

dramatic and mention it in the prompt

here's an example of a prompt given by

open AI themselves guys context the

video is a flyth through of a vibrant

futuristic city at dusk highlighting

advanced technology and architecture

visual details the city should have a

neon color palette with towering

skyscrapers flying cars and bustling

streets make sure that you have a strong

narrative structure think of your prompt

as a concise story with a beginning

middle and end this helps Sora

understand the flow of events for

example this video was created with this

prompt beautiful snowy Tokyo city is

bustling the camera moves through the

city street following several people

enjoying the beautiful snowy weather and

shopping at nearby stalls gorgeous

Sakura pedals are flying through the

wind along with snowflakes and this

video was also created with this prompt

New York City submerged like Atlantis

fish whales sea turtles and sharks swim

through the streets of New York here are

some more examples of what Sora can

generate and you can find the exact

prompts on the website

open.com Sora

[Music]

scary good I know right and remember

guys this is as bad as it's ever going

to get these AI tools are only going to

improve over time and get better at the

speed of light who knows what the future

will bring will I be able to write in a

prompt and get a video of me exactly

like this as it is or maybe this is

already Ai and you just haven't noticed

yet JK or am I so guys to get amazing AI

videos like this use vivid language

paint a picture with words and once you

get your result refine and iterate do

not be afraid to revise your prompt

experiment with different phrasings and

see how Sora interprets them also hot

tip guys break down complexities if your

video idea involves a long sequence of

events consider splitting it into

multiple prompts for Sora to process and

then Stitch the generated videos

together later guys and this is just one

textto video AI tool there are so many

more tools out there there's Nido

Synthesia colossian p kyber

a. guys and so much more so if the world

of synthetic videos made by AI video

generators is of mucho interest to you

guys I highly recommend you watch

charisma's video next on how to prompt

engineer like a pro and impress your

buddies at the next party with your

newly acquired text video prompting

skills don't do that don't do that guys

AI is advancing at the speed of light or

dare I say the light is having a hard

time catching up with all these AI

advancements crazy fast if you guys want

to stay competitive in today's

fast-paced internet world you do have to

use AI you just have to I'm sorry or

else you're going to be left behind and

you know what else you have to do well

you don't have to do it but you can sign

up to Shopify and join our community of

millions of merchants selling their

products and services all over the world

maybe as a sweet side hustle that you

could potentially even turn into your

main hustle imagine how great life would

be doing what you love doing and just

working for yourself and making a

killing doing it just a thought not sure

if you guys care to know about Excel

sheets and presentation but if you do

and if you're in that world we have some

really helpful Excel and AI presentation

tool videos and the links as always are

going to be in the description box to

those videos thank you so much for

tuning in to this video and don't forget

to check out our library of videos we

literally have hundreds of videos on

this channel WE Post weekly long format

videos oh and guys we also post shorts

almost every single day so if you guys

are into watching shorts spam the

comments you know thank you guys so much

for watching I cannot wait to see you

guys next week peace

[Music]