Techstars Team Video
Summary
TLDRRico and his team from Imperfect Sounds introduce Poston, a revolutionary social platform designed to empower users to be their authentic selves. Poston aims to protect users' digital footprints while offering control over their content, allowing for personalization of feeds and integration with existing platforms. The platform caters to the multifaceted nature of individuals, enabling users to present different aspects of their identity to different audiences. Poston also promotes meta-communication through features like Spotify integration, enhancing interpersonal connections without direct interaction. The team, with diverse expertise in international business, sustainability, coding, and computer science, is committed to making social media more inclusive and reflective of real-life social dynamics.
Takeaways
- đ The team is building a social platform called Poston, which aims to allow users to be themselves and control their digital footprint online.
- đ± Poston enables users to customize their feed and who has access to it, providing a platform where they can express different aspects of their identity to different audiences.
- đ The platform emphasizes privacy by giving users full control over what is viewable to the public, private, and to close contacts.
- đ€ Poston is designed to be as social as possible, encouraging interaction among users in a more natural and multifaceted way than traditional social media.
- đ” The application plans to integrate with other services like Spotify, allowing users to share and connect over activities from their virtual life.
- đ The founders have diverse expertise in international business, sustainability, coding, and technology, which they believe makes them a strong team to execute their vision.
- đ Poston aims to be inclusive, catering to a wide audience and allowing users to share their lives authentically with those close to them.
- đ The platform acknowledges and promotes meta communication, turning it into a standard strategy where users can share their preferences and activities without direct interaction.
- đ The team is aware of the importance of customer feedback and iterative product development to meet the needs and desires of their users.
- đ± Poston's concept is born out of the founders' personal experiences and understanding of online interactions, aiming to solve problems they have encountered themselves.
- â±ïž The project is driven by a passion for technology and the excitement of being in an industry where new advancements are constantly emerging.
Q & A
What is the name of the social platform that Rico and his team are building?
-The social platform they are building is called Poston.
What is the main goal of Poston in terms of user interaction?
-Poston aims to revolutionize how people interact with one another by allowing users to control their digital footprint and customize their feed according to different audiences.
How does Poston plan to give users control over their content visibility?
-Poston allows users to categorize their content based on who can view it, such as public, private, or close contacts, thus giving full control over their digital presence.
What is the concept of 'meta communication' that Poston is promoting?
-Meta communication refers to the indirect ways of sharing information, like sharing music preferences through integrations like Spotify, without directly communicating it to others.
How does Poston differentiate from traditional social media platforms?
-Poston differentiates by providing tools for users to separate their feeds and control their audience, thus allowing for more authentic and nuanced communication.
What kind of integrations is Poston looking to implement?
-Poston is looking to integrate with services like Spotify and other social media networks to enhance social interaction and user experience.
Why is the team behind Poston considered to be the perfect team for this project?
-The team has a diverse set of expertise in international business, sustainability sciences, coding, and technology, which collectively contribute to a comprehensive approach to building Poston.
What is the background of Deon in relation to the project?
-Deon has a background in international business and sustainability sciences, with an international perspective on markets and user behavior, which is valuable for the project's business and financial aspects.
What is Sterling's contribution to the project based on his experience?
-Sterling brings his coding skills and experience in digital footprint management to the project, as well as insights from his past online projects.
How does John's educational background in computer science contribute to the project?
-John's background allows him to understand and implement new technologies, refine the product based on customer feedback, and make users' desires and needs a reality in the application.
What is the team's vision for the future of social media with Poston?
-The team envisions Poston as a platform that opens up a new branch of social media, making it more inclusive, customizable, and reflective of the multifaceted nature of individual identities and interactions.
What is the motivation behind the development of Poston?
-The motivation is to address the lack of control and authenticity in current social media platforms, and to create a solution that allows users to express different aspects of themselves without fear of misinterpretation or judgment.
Outlines
đ Introducing Poston: A New Social Platform for Authentic Interactions
The first paragraph introduces the team behind Poston, a new social platform that aims to revolutionize online interactions by giving users control over their digital footprint and algorithm. Poston is designed to allow users to express different aspects of their identity to different audiences, providing a platform where they can separate their feeds and control who has access to what. The platform also focuses on integrating with existing social networks and online activities, such as Spotify, to facilitate more natural and diverse forms of communication. The team emphasizes the importance of understanding one's audience and tailoring communication accordingly, which they believe current social media platforms fail to accommodate, leading to insecurity and miscommunication. Poston aims to address this by providing tools for meta-communication, such as sharing music preferences as a form of non-verbal expression of identity and interests.
đŒ The Poston Team: A Diverse Set of Expertise for a Promising Future
The second paragraph highlights the diverse expertise of the Poston team, which contributes to the platform's development. The speaker has a background in international business and sustainability sciences, providing an international perspective on the market and user behavior in different countries. They understand the financial aspects and practical considerations necessary to implement the team's ideas. Another team member, Dean, has experience in starting businesses and coding from a young age, which has informed his vision for the platform's future. The team's collective experiences and perspectives allow them to identify the potential of their project and to refine it based on customer feedback and client needs. The paragraph conveys the team's excitement about the project and the opportunities presented by new technologies in the ever-evolving tech industry.
Mindmap
Keywords
đĄSocial Platform
đĄDigital Footprint
đĄAlgorithm
đĄIntegration
đĄAuthenticity
đĄMeta Communication
đĄCustomization
đĄInclusivity
đĄInterpersonal Communication
đĄProfessional Colleagues
đĄAudience Awareness
Highlights
Rico introduces the team from Imperfect Sounds and Company, focusing on building the next social platform that allows users to be themselves.
The platform, Poston, aims to help users protect their digital footprint online while taking control of their own algorithm by curating their feed.
Poston is designed to revolutionize how people interact, offering control over what different groups of people see.
The platform acknowledges the complexity of being oneself and allows users to have different versions of themselves within the platform.
Poston enables users to separate their feed and control access, facilitating different interactions with various circles of friends and colleagues.
The team emphasizes the importance of knowing your audience for effective communication and how Poston provides the tools to do so.
Poston aims to integrate with existing platforms, allowing users to have a single platform for all their social media interactions.
The platform seeks to be inclusive, catering to a wide range of users and their social media needs.
Poston promotes meta-communication, allowing users to share their activities, such as music listening, as a form of indirect communication.
The team discusses the potential of meta-communication to become a standard strategy, enhancing interpersonal connections.
Users can control the brand they portray and share content with specific groups, allowing for effective meta-communication.
The team's diverse expertise, including international business, sustainability, and technology, positions them well to develop and implement the platform.
Deon's international perspective and business acumen contribute to the platform's strategic development and market understanding.
Sterling's early start in coding and digital footprint showcases his journey and vision for the future of the platform.
John's background in computer science and industry experience brings a strong technical foundation to the project.
The team is excited about the potential of new technologies to meet users' desires and needs, making their application a reality.
Poston represents a new branch of social media that is user-centric, customizable, and focused on authentic and creative social interactions.
Transcripts
what's going on guys this is Rico from
imperfect sounds and this is imperfect
and
Company hey Tech Stars I'm
Deon hi I'm Sterling hi I'm
John and today we're working on building
the next social platform that allows you
to be yourself we're working on on
helping you protect your digital
footprint online while also allowing you
to take control of your own algorithm by
cating your own feed and also being able
to integrate existing platforms onto
Poston Poston is our application we
really want to revolutionize just how
people interact with one another we base
our Poston a concept on many different
levels what is viewable to the public
your private and people who are close to
you and so you can really have full
control over what others see and just
like how you interact with your circle
the m
as social as possible in many more ways
than we see today yeah they captured it
perfectly I would just like to add that
also we know that being ourselves is way
more complex than just having one
version of ourselves we have different
phrases and different moods for
everybody in our lives because we
interact with everyone differently and
with Poston you're able to have all of
these versions of yourself in that
platform because you can separate your
feed
who has access to what and you can
basically do everything in this one
platform but also
integrate the separation so if I'm
talking to my
friends I will talk to my friends the
same way I speak with my professional
colleagues and it's not because I'm not
trying to become intimate with the
people that are in my professional life
but it's because you have to kind of
know your audience for the outcome you
want and everyone does it because they
are aware of that but when you're on
social media it's like the platform sets
you up for failure it doesn't give you
the tools to leverage what we're already
aware conscious of and that makes us
that makes us insecure and how we
communicate because we
aren't leveraging how we would naturally
carry on in person right and I think
this is where poster gun can really step
in and open up a new branch of social
media because we allow the user then to
customize everything to their needs so
the ease of access for the user is
palpable so you can kind of separate
your post specifically you know who to
put in your feed another novel way we
want to bring in the picture we post to
gone is just being able to interact
socially without having to post so we
really want to push forward integration
so you know Integrations with Spotify
other social media Networks
you know really any activity someone may
do online in their virtual life just so
people can still like have that constant
communication and it opens up
conversation like you know hey like I
listen to that song too and you can
really get people to connect on ways
where you know they normally wouldn't
have yeah so it's just um another huge
feature that we want really want to
bring to it because people use social
media in a lot of different ways we
really want to make it as inclusive as
as possible for you know our audiences
to so they can feel comfortable just
like you know sharing their life and you
know people who are close to them can
really like you know have a more
authentic View and just like you know
increase that creativity and you know
social aspect of it you we sometimes see
that medic communication is happening
all throughout social media today in
ways that we don't even anticipate for
example even posting infrequently even
if the user wants to post frequently
happens because they're trying to send a
certain message to a certain group of
people what we're doing is we're
acknowledging that medic communication
is not harmful we're accepting it and
we're promoting it in a way where it
could turn meta communication into a
standard communication strategy which
allows you to have the tools to metac
communicate like the Spotify integration
on our profile if I listen to a song I
can communicate that that's
communication without directly
communicating this happens with nuances
in interpersonal Communication in person
all the time with different social cues
what we're doing is we're giving off hey
this is the type of music I listen to
and this is the brand that I want to
portray I can also control which brand I
portray and share limited stuff to
limited certain groups of audiences so I
can met communicate effectively to the
Right audience without deterring other
people that might take it out of context
we met communicate on social media today
sometimes and we might be met
communicating everybody but we might not
want
to yeah I think we are the perfect team
to do this because we have expertise in
different fields so I as someone who has
finished international business and
sustainability Sciences I studied in
Germany and I have an international
perspective of what the market is like
what other users in different countries
are like and also from a business
standpoint I know the financial aspect
and also what is possible and what is
not what adjustments we need to make to
be able to put all of this into practice
all of these ideas that we have and Dean
specifically has already started a few
businesses
himself and yeah he can expand on that a
little bit Yeah so since a young age you
know I was developing en coding when I
was like 10 years old you know their
digital fo princi online that could kind
of like show my journey and it's nice to
see every time looking back that I'm
also looking forward to what is going to
be built
next this is definitely what I've have
set my eyes on looking forward based on
all of my experiences and my
perspectives built on my experiences
these experiences allow me to identify
whether this is something that is
fruitful and based on the success of the
projects that I've built online in the
past I'm able to
with conviction say that this
is a promising solution to a problem
that I've experienced growing up
personally based on the things that I've
done online this is where it even came
from yeah and I myself was just really
like excited to be part of this project
too because I've just been really driven
towards technology even from a younger
age as well and just having graduated
with a bachelor's of computer SCI you
can really see how far you can take
technology and after being in the
industry for some years you really see
just like it's a lot more to it in uh
when you have to get customer feedback
and just like working with the client to
really refine the product to their needs
and I'm just seeing how new technologies
can make you know their desires and
needs from their application a reality
um so it's just um a really cool thing
to be by working on this and just uh
have that extra experience and just you
know a time to be alive where it's
always new technology coming out every
day it seems like so um yeah
so
yeah
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