O que você precisa fazer para se destacar no mercado tributário

Flavia Chereghini
17 Apr 202454:09

Summary

TLDRThe video script features Flávio Chegini, a seasoned tax consultant with 12 years of experience, who introduces viewers to the world of tax consulting. Flávio emphasizes the vast opportunities in the tax market, especially with the upcoming tax reform, and highlights the lack of qualified professionals to meet the demand. He introduces his proprietary PPR method, which stands for preparation, depth, and results, as a means to excel in the field. Flávio shares his journey from working in Big Four firms to starting his own successful consultancy, stressing the importance of understanding tax legislation and its practical application. The script outlines various lucrative areas within tax consulting, such as opinion drafting, compliance checks, tax planning, transitional consulting with the new tax regime, and credit recovery. Flávio also stresses the importance of continuous learning and staying updated with tax laws to provide value-added services to clients. He invites viewers to join a free community for tax professionals to exchange knowledge and grow together, promising further insights on the PPR method in subsequent sessions.

Takeaways

  • 🌟 The tax consulting market is a blue ocean of opportunities due to high demand and a shortage of qualified professionals.
  • 📈 Professionals often stall in their careers due to lacking a method to go beyond, but the PPR method offers a secure path to excellence and recognition in the market.
  • 🏆 The PPR method is designed to help professionals stand out, achieve professional and financial goals, and be sought after by clients.
  • 📚 Regardless of experience level, the content provided is meant to make a significant difference in one's career and life compared to most expensive courses.
  • 🏠 The flexibility and autonomy of working in tax consulting, including the potential to work from home, is highlighted as a major benefit.
  • 💡 The importance of having a deep understanding of tax legislation and being able to communicate it clearly to clients is emphasized for standing out in the field.
  • 🛠️ The script outlines various lucrative areas in tax consulting, such as elaborating opinions, compliance work, tax planning, transition consulting, and credit recovery.
  • 💰 The potential to earn substantial amounts, especially through credit recovery, is discussed, with professionals able to charge high fees for their services.
  • 📈 The upcoming tax reform is seen as a significant opportunity for professionals in the tax field, with increased demand for expertise and guidance.
  • 🎓 The necessity of continuous learning and staying updated in tax legislation is stressed, as it is fundamental for professionals to provide accurate and valuable services.
  • 🤝 Building a reputation and becoming a reference in tax consulting leads to a steady flow of clients and high-value assignments without the need for aggressive marketing.

Q & A

  • What is the primary focus of Flávio Chegini's consulting services?

    -Flávio Chegini's consulting services primarily focus on helping professionals in the field of taxation, such as lawyers, accountants, and analysts, to become true references in their area by providing specialized training and methodologies to stand out in their careers.

  • What is the 'PPR' method mentioned by Flávio Chegini?

    -The 'PPR' method is a strategy developed by Flávio Chegini that stands for Preparation, Depth, and Results. It is designed to help tax professionals deliver high-quality work that is both clear to clients and technically sound, thereby differentiating them in the market.

  • Why is the tax market considered a 'blue ocean' of opportunities?

    -The tax market is considered a 'blue ocean' of opportunities due to high demand and a shortage of qualified professionals, especially with the upcoming tax reform. This situation presents a vast, uncontested market space with ample opportunities for growth and development.

  • What are the three pillars of being a good tax professional according to Flávio Chegini?

    -The three pillars of being a good tax professional, as outlined by Flávio Chegini, are preparation, depth, and results. These pillars emphasize the importance of a solid foundation in tax concepts, an in-depth understanding of the subject matter, and the ability to deliver clear and actionable outcomes for clients.

  • How does Flávio Chegini's approach to tax consulting help clients recover credits?

    -Flávio Chegini's approach to tax consulting involves a thorough analysis of a client's tax situation using the PPR method. This allows him to identify inaccuracies in tax payments and missed opportunities for credits. By correcting these and following a clear methodology, clients can recover credits and optimize their tax positions.

  • What is the significance of the tax reform in Brazil for tax professionals?

    -The tax reform in Brazil signifies a major shift in the tax landscape, creating new opportunities for tax professionals to assist businesses in navigating the changes. The reform has already brought the tax subject into the spotlight, increasing demand for professionals who can provide clarity and strategic planning around tax obligations and potential savings.

  • Why is continuous learning and staying updated on tax laws important for tax professionals?

    -Continuous learning and staying updated on tax laws are crucial for tax professionals to maintain their competitive edge and provide accurate and up-to-date advice to clients. Tax laws are subject to change, and professionals who are not current with the latest information risk providing outdated or incorrect guidance.

  • What are some of the services that tax professionals can offer to clients based on the PPR method?

    -Based on the PPR method, tax professionals can offer services such as tax opinion preparation, compliance checks, tax planning, assistance during tax reform transitions, and credit recovery. Each service is designed to provide value to clients by optimizing their tax positions and ensuring compliance with tax laws.

  • How can tax professionals stand out in their field using the PPR method?

    -Tax professionals can stand out by delivering work that is well-prepared, in-depth, and results-oriented. By demonstrating a clear understanding of tax laws, providing clear and actionable advice, and achieving tangible results for clients, professionals can build a reputation for excellence and become go-to references in their market.

  • What is the potential earning for tax professionals who excel in their field?

    -Tax professionals who excel in their field can potentially earn significant incomes. Depending on the services provided, which can range from tax opinions to complex credit recoveries, professionals can charge fees from a few thousand to hundreds of thousands of dollars, with the potential for even higher earnings through success-based fees on recovered credits.

  • How does Flávio Chegini's approach to tax consulting benefit clients?

    -Flávio Chegini's approach benefits clients by providing a high-value service that is clear, secure, and technically sound. By following the PPR method, he ensures that clients understand the work being done, which builds trust and often leads to repeat business and referrals. His focus on quality and clarity sets him apart in a market where many professionals may not provide the same level of clarity or service.

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