Can Modi 3.0 beat Germany? : Indian economic case study

Think School
10 Jul 202429:09

Summary

TLDRThis video explores how Germany rose from the ruins of WWII to become the world's third-largest economy, highlighting the role of its middle-sized businesses, high-quality production, and strong industry-academic partnerships. It contrasts Germany's success with India's current economic challenges, offering insights and lessons for India to improve its education system, empower MSMEs, and create a more evenly distributed industrial powerhouse.

Takeaways

  • 😐 Germany's post-WWII economic recovery was remarkable, rising from the devastation to become the third largest economy in the world.
  • 🏭 The success of Germany's Mittelstand companies, which are small and medium-sized enterprises, played a crucial role in the country's economic boom.
  • đŸ’Œ These Mittelstand companies are known for their specialization, high-quality products, and B2B business models, which contribute significantly to Germany's export strength.
  • đŸ« Germany's strong industry-academic connection and emphasis on practical education have been instrumental in producing skilled talent that drives these companies.
  • 📈 The German government's policies, such as the Kurzarbeit program for unemployment insurance, have helped maintain economic stability and protect workers during recessions.
  • 🌐 The distribution of these successful companies across Germany, not just in major cities, has led to balanced regional development and economic growth.
  • 📊 In comparison, India faces challenges such as high unemployment, a lower education budget, and a focus on agricultural exports rather than high-quality industrial products.
  • 📉 India's industrial output is concentrated in a few areas, unlike Germany's widespread industrial strength, indicating a need for more balanced regional development.
  • 🏱 The Modi government is encouraged to learn from Germany's model, focusing on quality production, education investment, and strategic economic policies to support MSMEs.
  • 🌟 The video script suggests that India can achieve economic superpower status by adopting the Mittelstand philosophy and implementing supportive government policies.

Q & A

  • What significant event marked the beginning of Hitler's Nazi party's rise to power?

    -Adolf Hitler and his Nazi party started to build a mass following after the significant event of the invasion of Poland in September 1939.

  • How did the World War II end for Germany?

    -World War II ended for Germany with the unconditional surrender of all German land, sea, and air forces in Europe to the Allied expeditionary forces on May 1st, 1945.

  • What was the state of Germany's economy and infrastructure after World War II?

    -After World War II, Germany faced rampant unemployment, major cities like Berlin and Frankfurt were bombed, over 20% of all housing was destroyed, and the German currency was in such a bad state that people were using cigarettes as currency instead.

  • How did India's economic situation compare to Germany's in the years following their respective wars of independence?

    -In 1947, when the British left India, the country was in chaos with 3 million people dead due to the Bengal famine, 2 million due to partition, and 80% of the population living in poverty. In contrast, Germany, despite the devastation of World War II, went on to become the third largest economy in the world.

  • What is the current status of India's and Germany's economies in terms of global ranking?

    -As of the information provided, India has become the fifth largest economy in the world, while Germany is the third largest economy.

  • What are the key differences in unemployment rates and per capita income between India and Germany?

    -The unemployment rate in India stands at 88.1%, whereas in Germany it is at 3.6%, which is one of the lowest in the world. The per capita income in India is $2,730, while in Germany it stands at $54,000.

  • What is the role of 'Mittelstand' companies in Germany's economic success?

    -The 'Mittelstand' companies, which are small and medium-sized enterprises, play a crucial role in Germany's economic success by being highly specialized, often becoming world market leaders in their niche industries, contributing significantly to exports and employment.

  • How does the German government support its 'Mittelstand' companies?

    -The German government supports its 'Mittelstand' companies by establishing strong industry-academic connections, ensuring a robust education system that provides practical skills, and implementing policies like the 'Kurzarbeit' program to maintain employment during economic downturns.

  • What is the 'Kurzarbeit' program and how does it benefit the German economy?

    -The 'Kurzarbeit' program is a German government policy that encourages companies to reduce employees' working hours instead of laying off workers during economic downturns. The government compensates for a significant portion of the lost wages, which helps maintain employment, consumer spending, and a ready workforce for when the economy recovers.

  • What lessons can India learn from Germany's economic model to improve its own economic growth?

    -India can learn from Germany's focus on high-quality production, the importance of a strong education system, the need for strategic economic policies to protect workers during recessions, and the development of a robust MSME sector. Additionally, India can look to Germany's even spread of industrial growth across the country as a model for empowering its tier 2 and tier 3 cities.

Outlines

00:00

🌍 Post-WWII Germany and India's Economic Trajectory

The paragraph discusses the aftermath of World War II, focusing on the economic and social devastation in Germany and drawing a comparison with India's situation post-independence. It highlights the drastic measures taken by the Allies, the unconditional surrender of Germany, and the subsequent economic boom that led Germany to become the third-largest economy in the world. In contrast, India, despite its progress, still faces significant challenges in terms of unemployment, per capita income, and exports. The paragraph emphasizes the need for India to learn from Germany's economic strategies and governance models to achieve similar success.

05:01

🏭 The Rise of Germany's Mittelstand Companies

This section delves into the role of Germany's small and medium-sized enterprises (Mittelstand) in the country's economic resurgence. It explains how these companies, often located in smaller towns, became world market leaders in their niches, contributing significantly to Germany's export prowess. The paragraph also touches on the historical context, including the British Merchandise Marks Act and its unintended boost to the 'Made in Germany' brand. The narrative underscores the importance of specialization and quality in German industry, which has been a hallmark of their success.

10:02

🎓 The Impact of Education and Industry Partnerships

The paragraph examines the German education system's role in fostering a skilled workforce and the strong ties between academia and industry. It contrasts the German approach, where students engage in practical, industry-relevant projects, with the Indian system, which is criticized for its theoretical focus and outdated curriculum. The summary points out the importance of aligning education with real-world challenges and the benefits of partnerships between universities and businesses in producing employable graduates who can contribute to the economy.

15:02

đŸ› ïž The Power of Hyper-Specialization and B2B Business Models

This section discusses the business philosophies that have contributed to the success of Germany's Mittelstand companies, particularly their hyper-specialization and focus on B2B markets. It explains how these companies achieve high quality and specialization in their products, leading to a strong position in the global market. The paragraph also highlights the advantages of B2B business models, such as long-term customer relationships, high customer lifetime value, and the ability to charge premiums for reliable products and services.

20:02

đŸ’Œ The Kurzarbeit Program: Germany's Unemployment Insurance Plan

The paragraph introduces the Kurzarbeit program, a German government policy designed to maintain employment and economic stability during economic downturns. It explains how the program allows companies to reduce working hours instead of laying off employees, with the government compensating for lost wages. The summary outlines the benefits of this approach, including job preservation, sustained consumer spending, and a quick return to full production when economic conditions improve. The paragraph also compares Germany's low unemployment rate with other countries and discusses the financial structure of the Kurzarbeit program, which is funded by contributions from employees and companies.

25:03

🚀 Learning from Germany: Strategies for India's Economic Growth

The final paragraph summarizes the key lessons India can learn from Germany's economic model, emphasizing the importance of high-quality production, empowering the MSME sector, investing in education, expanding beyond agricultural exports, and developing a robust welfare system. It calls for strategic economic policies that protect workers and promote economic stability, suggesting that India should adopt sustainable economic models similar to Germany's Kurzarbeit program to ensure continued growth and resilience in the face of recessions.

Mindmap

Keywords

💡World War II

World War II, also known as the Second World War, was a global war that lasted from 1939 to 1945. It involved the vast majority of the world's nations, including all of the great powers, organized into two opposing military alliances: the Allies and the Axis. The video script refers to the aftermath of the war, highlighting the devastation in Germany and the subsequent economic recovery, which is a central theme of the video.

💡Nazi Regime

The Nazi regime refers to the period of Germany's history when the country was under the dictatorship of Adolf Hitler and the National Socialist German Workers' Party (NSDAP) from 1933 to 1945. The video mentions the end of this regime with the surrender of Germany in May 1945, marking the end of World War II in Europe and the beginning of Germany's reconstruction.

💡Unconditional Surrender

Unconditional surrender is a term used in the context of the surrender of a belligerent power in a war or conflict without any conditions. In the video, it is mentioned that Germany signed an act of unconditional surrender, symbolizing the complete defeat and the start of the country's rebuilding process.

💡Deindustrialization

Deindustrialization refers to the process of decline in industries and the loss of a significant share of the workforce in manufacturing sectors. The video script describes how major German cities like Berlin and Frankfurt were heavily bombed, leading to rampant unemployment and the destruction of housing, which is an example of deindustrialization.

💡Economic Recovery

Economic recovery refers to the period during which an economy returns to a state of growth after a decline, often following a recession or a war. The video discusses Germany's economic recovery post-World War II, emphasizing the country's transformation into the third-largest economy in the world.

💡Middle Stand (Mittelstand)

Mittelstand refers to small and medium-sized enterprises (SMEs) in Germany that are often family-owned and play a significant role in the country's economy. The video highlights the importance of these companies in Germany's post-war economic boom, as they are often highly specialized and contribute significantly to exports.

💡Hyperspecialization

Hyperspecialization is a business strategy where a company focuses on producing a very specific type of product or service to a high degree of quality and expertise. The video explains how German Mittelstand companies often become world leaders in their niche markets through hyperspecialization.

💡B2B (Business-to-Business)

B2B refers to a business model where a company sells its products or services to other businesses rather than directly to consumers. The video script discusses how many successful German Mittelstand companies operate as B2B businesses, focusing on value and long-term customer relationships.

💡Industry-Academia Connection

The industry-academia connection refers to the collaboration between industries and academic institutions, often involving research, curriculum development, and student training. The video emphasizes the strong industry-academia connection in Germany as a key factor in producing skilled workers and fostering innovation.

💡Kurzarbeit

Kurzarbeit is a German government policy that provides financial support to workers who have had their hours reduced during economic downturns, preventing layoffs. The video describes how this policy helps maintain a stable workforce and contributes to Germany's economic resilience.

💡Economic Superpower

An economic superpower is a country with a dominant and highly influential economy on a global scale. The video discusses India's aspiration to become an economic superpower and draws lessons from Germany's economic model, suggesting areas for improvement such as education, industrial distribution, and economic policies.

Highlights

Adolf Hitler and the Nazi party gained a mass following, leading to the invasion of Poland and the outbreak of World War II.

By 1945, after a series of victories and defeats, the Axis forces were out of sync, and the wars in Europe and Asia merged into a single global conflict.

Hitler's defeat in World War II and the subsequent division and occupation of Germany by the Allies marked the end of the Nazi regime.

Post-war Germany faced immense challenges including unemployment, city bombings, housing destruction, and currency instability.

India, post-independence in 1947, also faced significant challenges including famine, poverty, and economic exploitation.

Despite the devastation, both Germany and India managed to rise and become leading economies within a few decades.

India's current Prime Minister, Narendra Modi, has set a goal for India to surpass Germany as the world's third-largest economy.

India lags behind Germany in key economic indicators such as unemployment rate, per capita income, and exports.

The German economy's success is attributed to its small and medium-sized enterprises (SMEs) that are often world market leaders.

German SMEs are known for their specialization, high-quality production, and focus on B2B markets.

The German government has fostered a strong industry-academic connection, ensuring that education aligns with real-world challenges.

Germany's Kurzarbeit program provides a safety net for workers and businesses during economic downturns, unlike traditional unemployment benefits.

India can learn from Germany's focus on high-quality production, education investment, and strategic economic policies.

The Modi government is encouraged to increase India's education budget and improve the quality of education to boost the economy.

Germany's economic model demonstrates the importance of a robust SME sector, a strong education system, and strategic government policies.

India needs to empower its tier 2 and tier 3 cities to create a more evenly spread industrial powerhouse.

The video concludes with a call to action for the Modi government to learn from Germany's economic strategies and implement sustainable policies.

Transcripts

play00:02

[Music]

play00:04

Adolf Hitler and his Nazi party start to

play00:07

build a mass

play00:09

following September 1939 Nazi Germany

play00:13

invaded

play00:14

[Music]

play00:20

Poland after one Victory had followed

play00:23

another the axis forces are out of Step

play00:26

the wars in Europe and Asia now merge

play00:29

into a single gigantic World War the

play00:31

largest war in history hi everybody the

play00:34

year is 1945 Hitler had just lost World

play00:37

War I and the Soviets Americans and the

play00:40

Brits had taken over Germany May 1st

play00:42

1945 the Allies have won the war is over

play00:47

after 12 years in power and 6 years of

play00:49

war the Nazi regime has come to an end

play00:52

the designated head of the German State

play00:54

signed the act of unconditional

play00:57

surrender of all German land sea and air

play01:02

forces in Europe to the Allied

play01:04

expeditionary forces the world war had

play01:06

killed 6 million German citizens Germany

play01:09

was hit by rampant unemployment major

play01:11

cities like Berlin and Frankfurt had

play01:13

been bombed and more than 20% of all

play01:16

housing in Germany had been destroyed

play01:18

and the German currency was in such a

play01:20

bad state that people were using

play01:21

cigarettes as currency instead of using

play01:23

the German currency Germany 4 years

play01:26

after the end of the second World War

play01:30

this was a life like you can't imagine

play01:32

balanced between Devastation and New

play01:35

Beginnings we looked across the Old Town

play01:37

it was one big pile of rubble and just

play01:39

like Germany in 1947 when the Brits left

play01:43

India even India was in Shadows 3

play01:45

million people had died due to the

play01:46

Bengal femine 2 million died due to

play01:48

partition and 80% of our population was

play01:51

living in poverty as the British left in

play01:54

1947 chaos erupted the India that prime

play01:57

minister jawaharlal nehu inherited was

play02:00

that of an economy battered by Colonial

play02:03

exploitation in India nearly everyone is

play02:06

hungry and each year famine claims 7

play02:09

million India was a struggling agrarian

play02:11

economy and poverty was widespread but

play02:15

in the next 70 years while Germany went

play02:17

on to become the third largest economy

play02:19

in the world India went on to become the

play02:21

fifth largest economy in the world and

play02:23

now Modi G has promised Indians that we

play02:26

will beat Germany to become the third

play02:28

largest economy in the world but you

play02:30

know what guys I hate to break it to you

play02:32

that we are far far away from Germany

play02:35

while the unemployment rate in India

play02:37

stands at 88.1% Germany stands at 3.6%

play02:41

which is one of the lowest in the world

play02:44

while our per capita income is

play02:46

$2,730 the German per capita income

play02:49

stands at

play02:51

$54,000 and most importantly in spite of

play02:54

having 16 times less population than

play02:56

India while Indian exports stood at 46

play02:59

billion in 2022 the German exports stood

play03:02

at $1.6 trillion in 2022 so if you see

play03:07

even though it looks like our economy is

play03:08

growing at a staggering rate except for

play03:11

GDP we are far far behind in terms of

play03:14

exports employment and even per capita

play03:17

income and since India is now on its

play03:19

part to become the third largest economy

play03:21

as citizens of India our Benchmark to

play03:23

judge the BJP should not be the Congress

play03:25

or Pakistan our Benchmark must be

play03:28

derived from legendary countries like

play03:29

Germany Finland and Singapore and more

play03:32

importantly it is our Prime

play03:34

responsibility to hold the Modi 3.0

play03:36

government accountable by using these

play03:38

benchmarks so in this episode today

play03:40

let's dive deep and try to understand

play03:42

after the destruction that Germany faced

play03:44

with Hitler and World War II how did

play03:46

Germany become the third largest economy

play03:48

in the world what are the most powerful

play03:49

and revolutionary models of governance

play03:51

that turned Germany into one of the

play03:53

richest nations of the world and most

play03:55

importantly as citizens of India what

play03:57

are the lessons that we need to learn

play03:59

from Germany to hold the Modi government

play04:05

accountable people did you know that

play04:07

while the German economy is booming its

play04:09

population is only getting older this is

play04:11

the reason why there are a lot of

play04:12

opportunities for the Youth to build a

play04:14

successful career in Germany because

play04:16

Germany needs Talent at this moment and

play04:18

they are creating a lot of opportunities

play04:20

for the young a societal system with

play04:22

jobs and even housing and here's where

play04:24

leverage edu is here to help you out

play04:26

leverage edu is India's leading study

play04:28

abroad company that helps students match

play04:31

with the most suitable programs and

play04:32

destinations they've been working with

play04:34

German government agencies and its

play04:35

universities for many years and along

play04:38

these years they've built several

play04:39

exclusive Partnerships leverage edu has

play04:41

country specific experts so whether that

play04:43

is US UK or Germany these experts will

play04:46

provide you with a very personalized and

play04:48

endtoend assistance it starts from

play04:51

language test preparation and goes all

play04:52

the way to accommodation and even

play04:54

financing everything is taken care by

play04:57

their team and fun fact is that over

play04:58

45,000 students have achieved success

play05:01

with leverage edu and you can be the

play05:03

next one so if you intend to pursue your

play05:05

studies abroad check out leverage edu

play05:07

from the link in the description and for

play05:09

the first thousand things schoolers

play05:11

leverage edu is giving a free flight

play05:13

ticket if you are heading out this

play05:15

September so if you find this useful

play05:17

check out the link in the

play05:23

description this is a story that dates

play05:25

back to 1945 during this time Hitler had

play05:28

just lost World War II and he committed

play05:30

suicide on 30th of April 1945 eventually

play05:34

the Nazi surrendered to the Russians

play05:35

Americans and British forces on 7th of

play05:38

May 1945 the war is over ADF Hitler

play05:42

commits suicide 6 years of suffering

play05:44

sacrifice and

play05:46

death the sights and sounds of Victory

play05:48

in Europe Echo across the Atlantic and

play05:51

around the world the general puts his

play05:53

signature to the document which

play05:55

acknowledges the complete defeat of the

play05:57

German Armed Forces by those of Britain

play05:59

Russia and the United States that the

play06:01

forces of Germany have surrendered to

play06:04

the United Nations in the wake of this

play06:06

war many important German cities were

play06:09

left in Ruins Berlin which is the

play06:10

capital of Germany was heavily bombed by

play06:12

the Soviets the poor city of Hamburg was

play06:15

destroyed by bombing and even the

play06:17

industrial area of statguard was

play06:19

destroyed in the war the Red Army

play06:21

smashes its way to the Heart of the City

play06:23

in 18 days 93 German divisions have been

play06:26

destroyed

play06:27

125,000 German civilians have perished

play06:30

in the rubble of the city 6,000 have

play06:33

committed

play06:34

suicide Berlin has been virtually

play06:38

annihilated so in the Indian context it

play06:40

is almost like saying Mumbai Surat Delhi

play06:43

and Chennai were bombed so do you

play06:45

realize if he lose these cities to

play06:47

bombing it would push India 30 years

play06:49

behind because these cities stand as the

play06:51

pillars of our economy so the question

play06:54

is when the most important cities of

play06:55

Germany were destroyed to such an extent

play06:57

how did Germany rise to become an

play06:59

industrial Powerhouse and an export

play07:01

Legend well as it turns out the majority

play07:03

of the German trade and Export were not

play07:05

coming from cities like Berlin or Munich

play07:07

it was coming from the small and

play07:09

mediumsized businesses which were spread

play07:11

all across Germany as in even in the

play07:13

tier 2 tier 3 cities of Germany these

play07:16

companies are a special category of

play07:17

companies called middle standand

play07:19

companies and here's where ladies and

play07:21

gentlemen I wanted to show you something

play07:23

absolutely mind-blowing if you visualize

play07:25

the industrial hubs of India on the map

play07:27

of India this is what it looks like if

play07:29

if you see the industrial output of

play07:31

India is coming from a few pockets of

play07:33

the country while the rest of the

play07:34

country is far far away from growth or

play07:37

is engaged in agriculture but if you

play07:39

look at the map of Germany this is what

play07:41

it looks like do you see these red dots

play07:44

every Red Dot represents a World Market

play07:47

leading company and the bigger red dots

play07:49

represent a cluster of 45 Market leading

play07:52

companies now mind you these are not

play07:55

Market leaders in Germany these are

play07:57

Market leaders in the entire World

play08:00

economy so they are World Market leaders

play08:03

each of these companies export products

play08:05

all across the world and they are Market

play08:07

leaders in the world for example there's

play08:09

a company called Maya whift which is a

play08:11

World Market leader in building cruise

play08:13

ships which generates a revenue of $898

play08:16

million and has a market share of almost

play08:18

50% then there's a company called

play08:20

Ableton that makes electronic music

play08:22

mixing software and hardware for DJs and

play08:25

again it is a market leader with a

play08:27

market share of 54.2 7% in the entire

play08:30

world and Tetra is a market leader in a

play08:33

niche market of ornamental fish food now

play08:35

you tell me guys can you think about

play08:37

Indian companies that are World Market

play08:39

leaders it's quite difficult to think

play08:41

right but you know what guys Germany

play08:44

doesn't have one or two World Market

play08:46

leaders just as of 2014 Germany had

play08:50

1,400 World Market leaders which were

play08:53

midle Stan companies and all these

play08:55

companies come together to contribute to

play08:58

the export superpower of of Germany so

play09:00

the question is while on one side Indian

play09:02

companies are struggling to compete in

play09:03

India against the Chinese products then

play09:05

how is it that these German companies

play09:08

are becoming Market leaders in the

play09:09

entire world economy well this is

play09:12

because ladies and gentlemen the mle

play09:13

Stan model operates with four common

play09:16

business philosophies and each of these

play09:18

business philosophies are very practical

play09:20

and can be applied by every entrepreneur

play09:22

very very easily so let's understand

play09:24

them better firstly middle Stan

play09:25

companies are hypers specialized

play09:27

companies that produce just one type of

play09:29

products for a very long time and then

play09:31

they diversify but they produce these

play09:33

products in such high quality that they

play09:36

go on to become unbeatable in the world

play09:38

market and this is something that has

play09:40

been a part of the German DNA for

play09:41

centuries and you know there's actually

play09:43

a funny story that before World War I

play09:46

the britishers passed an act called the

play09:48

merchandise marks act and this Act made

play09:51

it compulsory for German products to be

play09:52

labeled as made in Germany because the

play09:55

Brit thought that people would see these

play09:57

inferior quality German products and the

play09:59

German trade would suffer eventually the

play10:01

britishers will be able to trade better

play10:03

and they would be able to make more

play10:04

money but guess what these German

play10:07

products were of such high quality that

play10:09

made in Germany became a trademark and

play10:11

soon enough German companies started

play10:13

charging a premium of 20% because of

play10:16

this reputation this is the power of hyp

play10:18

specialization and highgrade production

play10:20

in case of Middle Stan companies you

play10:22

will see hypers specialized companies

play10:24

like manques that only make charging

play10:26

apparatus for electric vehicles then

play10:28

there's a company called electri Sola

play10:30

that makes just wires but they make such

play10:33

high quality wires that they used in

play10:35

Mars rower secondly 85% of these middle

play10:39

Stan Champions are B2B businesses why

play10:42

because B2B businesses by Nature have

play10:44

three very critical attributes firstly

play10:47

in the B2B business customer acquisition

play10:49

is based on value whereas in b2c it

play10:52

could be based on marketing gimmicks for

play10:54

example if you're selling a fridge to a

play10:55

consumer you can use gimmicks like voice

play10:57

control give it a fancy do and get Shah

play11:00

ruk Khan as your Ambassador and the

play11:01

fridge will start selling like hot kaks

play11:03

but when you're selling a refrigerator

play11:04

to a business like a restaurant your

play11:06

product has to be topnotch you need to

play11:08

provide powerful cooling you need to

play11:10

provide huge space you need to make sure

play11:12

that the refrigerator is energy

play11:13

efficient and most importantly it has to

play11:15

function without any glitches because if

play11:18

the refrigerator doesn't work and spoils

play11:20

the inventory on a Friday evening it

play11:22

would be a nightmare for the restaurant

play11:24

T know so in the B2B market value trumps

play11:27

gimmicks and here's way ladies and

play11:28

gentlemen the the middle Stan companies

play11:30

utilized their quality proposition if

play11:33

you look at companies like Liber they

play11:35

specialized in fridges and freezers for

play11:37

the longest time and they provide high

play11:39

grade specialized pharmacy fridges

play11:41

medical fridges and even commercial

play11:42

fridges and just by selling fridges they

play11:45

made €1.1 billion e this is the power of

play11:49

hyp specialized B2B business secondly in

play11:52

the B2B space the benefit of a discount

play11:55

comes at a very heavy cost and this

play11:58

again helps you come out a premium and

play12:00

here's an example to help you understand

play12:01

the same let's say you run a sneaker

play12:03

company and you have two payment Gateway

play12:05

options one is a reliable branded

play12:07

software that costs you 2% of your order

play12:09

value and the other is a less Reliable

play12:11

Software that cost you 1.5% of your

play12:13

Revenue now let's say you choose the one

play12:15

with 1.5% fee so that you can save up on

play12:18

this 0.5% cost now imagine this guys

play12:21

after you ran ads for 10 lak rupes on

play12:23

Instagram 1,000 customers paid for your

play12:25

product the customers money got deducted

play12:28

from their account but your payment

play12:30

Gateway never registered the sale in the

play12:33

first place which means your inventory

play12:35

does not get shipped to your customers

play12:37

at all even after the money got deducted

play12:39

from the customers's account now do you

play12:40

realize as a business owner what kind of

play12:42

a nightmare this would be after spending

play12:45

LHS of rupees instead of having 1,000

play12:47

happy customers you will now have 1,000

play12:50

haters who would consider your company

play12:52

to be a scam so do you realize this 0.5%

play12:56

discount comes at a very very heavy cost

play12:58

when it comes to B2B products so in the

play13:00

B2B space if you build a super reliable

play13:03

easy to use and efficient product even

play13:05

if you charge a 20% premium customers

play13:08

will happily buy your products because

play13:10

the risk of a 20% discount for the

play13:12

client is much higher in the future in

play13:14

this case even if the payment Gateway

play13:15

costs you 3% of your Revenue you would

play13:17

still opt in for it because of the

play13:19

nightmare that you experienced and a

play13:21

classic example of a high stake B2B

play13:23

business is sap which stands for systems

play13:26

applications and products and this

play13:28

company since since 1972 has been

play13:31

focused on helping businesses manage

play13:33

their systems better that's it and just

play13:35

a few years into business until today

play13:37

they have been such a critical backbone

play13:40

for billion dollar companies that today

play13:42

most of their clients can't imagine

play13:44

their life without sap and guess what by

play13:47

capitalizing on this Niche B2B market

play13:49

today sap generates a revenue of 31

play13:52

billion EUR and thirdly in the busines

play13:54

to business space because you provide

play13:56

such high value your customers will with

play13:59

you for a very long time unless you mess

play14:01

up really badly so the customer lifetime

play14:04

value is very very high these are the

play14:06

superpowers that a businessto business

play14:08

client brings to the table and all of

play14:10

these things put together it gives the

play14:11

German msmes three incredible

play14:13

superpowers number one since their

play14:15

customers stick with them for a very

play14:16

long time they have a very consistent

play14:18

cash flow which eventually gives them

play14:20

constant profits number two these

play14:23

profits are then invested heavily into

play14:25

research and development which further

play14:27

helps them build great products which

play14:29

are better than the competition and

play14:31

lastly when you have consistent cash

play14:33

flows you can retain and build a

play14:35

formidable team even during a recession

play14:38

this is a reason why as time passes

play14:40

German Middle St companies become more

play14:42

and more powerful with their products

play14:45

and cherry on the cake 71% of the middle

play14:47

Stan Champions are located in small

play14:49

towns of Germany which have a population

play14:51

of less than 1 lakh people so you know

play14:54

what happens instead of millions of

play14:55

people trying to cram into the economy

play14:57

of a city like Mumbai the entire

play15:00

population of Germany finds opportunity

play15:02

not just in Berlin or Frankfurt but even

play15:04

in the small towns in Germany and this

play15:07

is where ladies and chman the M Stan

play15:08

companies achieve a virtuous cycle

play15:10

number one because of great products B2B

play15:12

clients sck with them for decades this

play15:14

give them consistent cash flow and

play15:16

profits these profits help them retain

play15:18

talent and invest in R&D and eventually

play15:21

consistent research and development

play15:23

helps them build the best products and

play15:24

services in the world which again gives

play15:27

them very heavy profits now now after

play15:29

listening to all of this a lot of you

play15:30

will tell me bro all this is very easy

play15:32

to say but the question is how did the

play15:34

German government help these mital St

play15:36

companies become so successful and why

play15:38

are Indian companies failing well the

play15:41

first and perhaps the most important

play15:42

thing that the Germans did very well is

play15:44

establish a very strong industry

play15:46

academic connection so let me help you

play15:49

understand the difference between Indian

play15:50

engineering and German engineering

play15:51

education and you will understand what

play15:53

this means people in Pune University

play15:55

engineering students have to submit

play15:57

something called the B project in their

play15:58

fourth year so after studying 40

play16:01

subjects over 4 years you have to pick

play16:03

one subject that you intend to

play16:04

specialize in and ideally you are

play16:06

supposed to apply your knowledge to

play16:07

solve a real world problem for example

play16:09

in India there is a dying need for an

play16:11

efficient waste management system so

play16:13

ideally a group of four civil

play16:15

engineering students are supposed to

play16:16

collaborate and spend their entire

play16:18

fourth year under the guidance of a

play16:20

professor who would guide them into

play16:21

research and solving a real world

play16:23

problem so they are supposed to visit

play16:25

different Waste Management plans talk to

play16:26

businesses research and find gaps in the

play16:28

Market design different solutions and

play16:31

apply those Solutions eventually to fail

play16:33

and succeed in designing a better waste

play16:36

management system for India and

play16:38

eventually after going through this

play16:39

iterative process by the end of the year

play16:42

they are supposed to present a thesis of

play16:43

around 100 Pages which consists of a

play16:45

detailed analysis experiment results and

play16:48

proposal of a new solution to the waste

play16:50

management problem so this way Indian

play16:52

Engineers are supposed to apply their

play16:54

knowledge to become better problem

play16:56

solvers but you know what happens in

play16:57

most of our engineering Coles firstly

play17:00

the professors are incompetent because

play17:01

they themselves have never solved a real

play17:03

world problem secondly our students are

play17:06

loaded with so many stupid assignments

play17:08

and an outdated syllabus that they spend

play17:10

all their time copy pasting useless

play17:12

information from one file to the other

play17:14

and thirdly because of a stupid rule of

play17:16

compulsory 75% attendance in lectures

play17:19

the student does not find any time to go

play17:21

for site visits at all so you know what

play17:23

the students from our batch did they

play17:24

simply copy pasted their research

play17:26

materials from random research papers

play17:27

from the internet and and compile them

play17:29

together eventually they submitted that

play17:31

to the university now since the

play17:33

professor herself is incompetent lazy

play17:34

and ignorant they simply drop a

play17:36

signature and pass the candidate and by

play17:38

the way if the professor holds a grudge

play17:40

against the student then the professor

play17:42

will over scrutinize a project and

play17:43

torture the student until the professor

play17:46

is satisfied and if you don't want to go

play17:48

through this hassle you know what you

play17:49

can do you can simply buy an engineering

play17:52

project for 10,000 rupees in Pune in

play17:54

fact there's a shop in Pune which will

play17:56

give you a catalog of be projects which

play17:58

which you can buy and submit to the

play18:00

university so you don't have to solve

play18:02

anything or take the hassle of

play18:03

researching and developing engineering

play18:05

Solutions at all this is the reason why

play18:06

even after four years of education the

play18:09

engineering students of India remain a

play18:10

book with no practical skills at all in

play18:13

fact according to the skill India report

play18:14

of 2024 more than 35% of our btech

play18:17

students were unemployable almost 30% of

play18:20

the MBA students were unemployable 60%

play18:23

of the it students were unemployable and

play18:25

more than 75% of our poly Technic

play18:27

students were unemployable now now mind

play18:29

you these are not unemployed students

play18:30

these are unemployable students which

play18:33

means even if these students are offered

play18:34

a job they cannot take it because they

play18:36

don't have the skills for that

play18:38

particular job but you know what happens

play18:40

in Germany German universities have

play18:42

established robust Partnerships with

play18:44

Industries all across the country and

play18:46

these Partnerships are not just about

play18:48

providing internships or job placements

play18:50

they are about a deep integration of

play18:52

academic learning with real world

play18:54

challenges for example the Technical

play18:57

University of Munich has part partner

play18:59

with companies like BMW semens and

play19:01

Airbus and these companies actively

play19:03

participate in shaping the curriculum

play19:05

offering guest lectures sponsoring

play19:07

research projects and providing

play19:09

state-of-the-art equipments and

play19:11

Facilities to the students so while

play19:12

Indian engineering students waste their

play19:14

time copy basting assignments and

play19:15

studying an outdated syllabus a German

play19:17

student is acquiring those skills that

play19:19

are specially needed in companies like

play19:21

BMW semens and Airbus similarly BMW

play19:24

might even present a challenge to the

play19:25

t's engineering students for example BM

play19:28

BMW might challenge the students to

play19:30

develop a new lightweight material for

play19:32

manufacturing electric vehicle batteries

play19:34

and then the students work under the

play19:35

mentorship of both T professors and BMW

play19:38

engineers and they get to experiment

play19:41

prototype and test their solutions by

play19:43

applying their knowledge eventually

play19:45

while an Indian engineering student is

play19:47

copy pasting random information from

play19:49

research papers a German student is

play19:51

building a strong thesis on how to build

play19:53

lightweight material for Ev batteries

play19:56

and after the project is done while an

play19:58

Indian engineer struggles to find a job

play20:00

a German engineering student gets a job

play20:02

in BMW itself and while Indian companies

play20:05

struggle to hire good engineering Talent

play20:07

M Stan companies get access to great

play20:09

talent because of such collaborations as

play20:12

a result while Indian companies produce

play20:14

media core products German companies end

play20:17

up building world class products

play20:18

eventually leading to better exports and

play20:21

hence better income for both the German

play20:23

people and the German economy this is

play20:25

the power of German education system and

play20:27

here's why ladies and genten I have an

play20:29

important message for the Modi

play20:30

government if you look at how much India

play20:32

and Germany spend on education it will

play20:34

blow your mind in spite of being a $4

play20:38

trillion economy Germany spent 4.6% of

play20:42

its GDP on education in 2023 whereas in

play20:45

fi23 India spent only 2.9% in education

play20:50

so do you realize what this means India

play20:52

has a population of 140 CR people and

play20:55

Germany has a population of 8.38 CR

play20:58

people if you do the math while India is

play21:00

spending

play21:01

$81.60 per person Germany is spending

play21:06

$2,957 per person on education which is

play21:09

26 times as that of India so you tell me

play21:12

guys in this fast-paced

play21:13

technology-driven world if we have such

play21:15

an incompetent engineering education

play21:17

system and we spend so little on

play21:19

education how are we going to beat China

play21:22

or Germany and it is so sad to know that

play21:25

if this continues for the next 10 years

play21:26

we have to say goodbye to becoming a an

play21:28

economic superpower this is a second

play21:30

reason why Germany has become an

play21:32

economic superpower while we are still

play21:34

dependent on China and this is something

play21:38

that the Modi government desperately

play21:39

needs to work on which is increasing our

play21:41

education budget and increasing the

play21:43

quality of our education if this is very

play21:46

very clear to you let's come to the last

play21:48

and perhaps one of the most amazing

play21:49

government policies in Germany which is

play21:51

their unemployment insurance plan and

play21:53

this is all the more important for India

play21:55

because under the Modi government

play21:57

unemployment in India has reached

play21:58

dangerous levels but if you look at

play22:01

Germany it has a strange superpower if

play22:03

you look at this graph you will see that

play22:05

in 2020 this is what the unemployment in

play22:07

the US looked like as soon as the

play22:09

pandemic hit the unemployment

play22:11

skyrocketed but if you look at Germany

play22:13

Germany only experienced a minor bump in

play22:16

unemployment fascinating isn't it but

play22:18

again after the Russia Ukraine war

play22:20

started in 2022 it had such a drastic

play22:22

effect on the German economy that in

play22:24

2023 the real GDP of Germany declined by

play22:27

0.2% gerous economic advisor slash their

play22:30

growth forecast for the country

play22:32

Germany's leading economic institutes

play22:34

have revised the country's growth this

play22:36

year down to basically near of

play22:38

stagnation Germany is taking an economic

play22:40

hit due to vastly increased energy bills

play22:43

caused by Russia's invasion of Ukraine

play22:45

but again in 2023 while Italy saw their

play22:48

unemployment rate touch 7.5% France

play22:51

stood at 7.4% Spain hit 11.9% whereas

play22:56

Germany's unemployment rate was at a

play22:58

record low of just 3% so the question is

play23:01

even during the worst recession of the

play23:03

decade how is the German market so

play23:06

resilient well this is because of a

play23:07

German government policy called The

play23:09

kurza Bite in this program instead of

play23:11

resulting to layoffs during economic

play23:13

downturns companies are encouraged to

play23:15

reduce employees working hours and to

play23:17

support workers during this reduced work

play23:18

time the government steps in to provide

play23:20

a significant portion of their lost

play23:22

wages and this action gives the German

play23:24

economy an insane advantage over

play23:25

American economy so let's understand

play23:27

this using an example let's say there is

play23:29

a large automobile manufacturing plant

play23:31

in Wolfsburg which employs 2,000 workers

play23:33

but due to a global recession the demand

play23:35

for new cars has plummeted by 50% which

play23:38

has forced the plant to reduce

play23:40

production Now While most American

play23:41

companies would simply lay off 20 to 30%

play23:44

of their Workforce this German plant

play23:46

decides to implement kurab bite program

play23:48

so the government approves their

play23:49

application and allows them to reduce

play23:51

their working hour for all employees by

play23:52

50% so now instead of working for 48

play23:55

hours a week the employees will work

play23:57

only for 24 hours a week and for these

play23:59

24 hours that they work the workers

play24:01

would receive their full salary but for

play24:04

the next 24 hours of wage which they

play24:06

lost the government would compensate

play24:08

them for about 60% of their lost wages

play24:11

so for the next 6 months the company

play24:13

only has to pay 50% of the salary to the

play24:15

employees while the government pays the

play24:17

employees 60% of their lost wages so if

play24:20

somebody makes €3,000 the employer would

play24:22

pay $1,500 and the government would pay

play24:25

them € 720 so in total they would make2

play24:28

, 220 as compared to €3,000 and this

play24:32

Arrangement ladies and gentlemen brings

play24:33

three superpowers to this MSM ecosystem

play24:36

firstly the jobs of the workers are safe

play24:38

so the family doesn't have to live in

play24:39

stress secondly since the workers are

play24:41

still getting a major chunk of their

play24:42

salary they would keep spending that

play24:44

money into buying groceries personal

play24:46

care products and household items so

play24:48

again the revenue flows to these fmcg

play24:50

companies which again helps them retain

play24:52

their employees and last and most

play24:53

importantly since the plant maintains

play24:55

its entire skilled Workforce after 6

play24:58

months when the demand for cars shoots

play25:00

up while the American companies struggle

play25:02

with hiring training and deployment of

play25:04

new Workforce the German companies ramp

play25:06

up their production without any delay

play25:09

because they never let any skilled

play25:11

worker go so the German factories are

play25:13

always up for production the German

play25:15

employees are always safe and the German

play25:17

economy is always booming this is how

play25:20

the kuraby program prevents a shock to

play25:22

the economy and the job market even

play25:24

during the times of recession now you

play25:25

might tell me bro what are you saying

play25:27

this is like giving free now so just

play25:29

like Congress promised to give 1 lakh

play25:30

rupees a year here the German government

play25:32

is paying the salaries of millions of

play25:34

people so are you saying that the

play25:35

government must pay the salaries of

play25:36

these people using the tax Bas money

play25:39

well guess what this money in Germany is

play25:42

not coming from the tax Bay of Germany

play25:44

it's coming from the employees and the

play25:46

companies itself long story short if you

play25:48

make €3,000 a month you would contribute

play25:50

1.2% of your salary and your employer

play25:53

would contribute another 1.2% per month

play25:55

to the kuraby fund and just like

play25:58

insurance when you lose your job you

play25:59

will get paid 60% of your lost pay by

play26:02

the government so it's not a freebie

play26:04

it's an economic Master stroke which

play26:06

keeps the economy running even during

play26:08

the times of recession this is how

play26:10

ladies and Gentlemen by building a

play26:11

robust ecosystem with great education

play26:13

great welfare system and a great culture

play26:15

of producing the highest quality

play26:17

products in the world Germany has built

play26:19

one of the most powerful msme ecosystems

play26:22

in the world and more importantly since

play26:23

these Middle St companies spread all

play26:25

across Germany the growth of Germany has

play26:27

been very even and not concentrated to a

play26:30

few pockets in the country and this

play26:32

brings us to the last part of the

play26:33

episode and that are the lessons that

play26:35

India needs to learn from the rise of

play26:37

Germany using the middle Stan philosophy

play26:39

lesson number one the first thing that

play26:41

India needs to focus on is building high

play26:43

quality products and not cheap quality

play26:45

products because if we want to become an

play26:47

export superpower we have to move Beyond

play26:50

agricultural products and build high

play26:52

quality electronics and machines lesson

play26:54

number two to produce such high quality

play26:56

products we need to empower our our msme

play26:58

sector and if you look at Indian msmes

play27:01

just like German msmes our msme employs

play27:04

100 million people and contributes close

play27:06

to 30% of our GDP and 50% of our exports

play27:09

but while German companies are building

play27:11

world-class products Indian companies

play27:13

are struggling with Talent technology

play27:16

and financing so we need to desperately

play27:18

work on these aspects to empower our

play27:20

exports lesson number three the Modi

play27:22

government needs to work diligently to

play27:24

fix our education system and the least

play27:26

we can do is increase our budget

play27:28

allocation from 2.9% of our GDP to 6% of

play27:31

our GDP which is our education

play27:33

commission's recommended level and

play27:35

unless we fix our education system even

play27:37

if we bring in billions of dollars in

play27:38

FDI our students will not be able to

play27:40

apply for those jobs even if those jobs

play27:42

are available lesson number four while

play27:44

we grow our economy unlike the Germans

play27:47

who have industrial powerhouses all

play27:48

across Germany our industrial capacity

play27:51

is concentrated in these small pockets

play27:53

of India so just like Germany we need to

play27:55

empower our tier 2 tier three citizens

play27:58

in such a way that we build an evenly

play28:00

spread out industrial Powerhouse for

play28:02

India and lastly just like Germany has

play28:04

an unemployment insurance scheme India

play28:07

needs to have a strategic economic

play28:09

policy that can help the workers prevent

play28:11

this risk of recession and unlike a

play28:13

congress proposed freebie policy it has

play28:16

to be a sustainable economic model

play28:18

because always remember there is a thin

play28:20

line between a freebie and a sustainable

play28:22

economic model one will drain your

play28:24

economy and the other will boost your

play28:26

economy so high quality production

play28:29

increasing the education budget

play28:31

improving the education system expanding

play28:33

Beyond agricultural exports better

play28:35

financing for msmes and the development

play28:37

of the tier 2 tier 3 cities of India

play28:40

these are my humble suggestions to the

play28:42

Modi government that we can learn from

play28:44

the German economy that's all from my

play28:45

side for today guys if you learned

play28:47

something valuable please make sure to

play28:48

hit the like button and not to make youa

play28:50

happy and for more such insightful

play28:52

business and political case studies

play28:53

please subscribe to our Channel thank

play28:55

you so much for watching I will see you

play28:56

in the next one bye-bye no no

play29:00

[Music]

play29:06

[Music]

Rate This
★
★
★
★
★

5.0 / 5 (0 votes)

Étiquettes Connexes
Economic GrowthGermanyIndiaWWIIMSMEEducationUnemploymentExportsQualityPolicy
Besoin d'un résumé en anglais ?