Flipkart Product Manager Mock Interview: Root Cause Analysis (Razorpay PM)

Summary

In this video transcript, a mock product management interview is conducted focusing on root cause analysis. The scenario involves a 15% decline in cart additions on Flipkart's mobile app. The interviewee, Khanjan, a product manager at Razor Pay, systematically approaches the problem by considering external factors, demographic impacts, internal changes, and analyzing user journey data. The discussion identifies a recent update to the Android app as a potential cause for the decline in cart additions. The interview also provides feedback on Khanjan's performance, highlighting the importance of confidence and clear communication in the problem-solving process.

Takeaways

• 🛒 The scenario involves diagnosing a 15% decline in cart additions on Flipkart's mobile app over the last three days.
• 🤔 Khanjan, a product manager at Razor Pay, is conducting a root cause analysis to identify the issue.
• 🔍 Khanjan starts by confirming the definition of 'cart additions' and ensuring the analytics tool is functioning correctly.
• 📈 The decline is not isolated to a specific demographic, location, or gender, indicating a broader issue.
• 📱 A recent major update to the Flipkart mobile app, particularly on Android, is suspected to be related to the decline.
• 🛍️ The update includes changes to the shopping cart flow, which may have affected the user experience and cart additions.
• 🐞 An increase in bug reports related to the checkout process on the Android app suggests a technical issue post-update.
• 🔧 Khanjan suggests a detailed analysis of the event flow for the Android app to determine if users are clicking the 'add to cart' button without products being added.
• 🗂️ The importance of a structured approach to problem-solving is highlighted, including considering external factors, demographic impacts, and internal changes.
• 🗣️ The interview emphasizes the value of asking questions and making conversation during a product management interview to ensure clarity and relevance.
• 📚 Practice and mock interviews are recommended for building confidence and refining interview skills, as demonstrated by Khanjan's preparation using Exponent.

Q & A

What is the main issue discussed in the mock interview?

The main issue discussed is a 15% decline in cart additions on Flipkart's mobile app over the last three days.

Who is conducting the mock interview?

The mock interview is being conducted by an unnamed individual who is joined by Khanjan, a product manager at Razor Pay.

What is Khanjan's background according to the interview?

Khanjan is currently a product manager at Razor Pay, a fintech company in India. He completed his postgraduate program from the Indian School of Business and previously worked at Bain and Company and Idea Cellular, a leading telecom in India.

What is the first step Khanjan suggests in diagnosing the issue?

Khanjan suggests first understanding what is defined as cart additions to ensure everyone is on the same page.

How does Khanjan approach the root cause analysis?

Khanjan approaches the root cause analysis by creating a framework that includes looking at external factors, demographic features, macroeconomic changes, internal changes, and the overall user journey on the mobile app.

What specific internal changes does Khanjan inquire about?

Khanjan inquires about any updates made to the mobile app, design changes, and any incidents or bugs that have been reported.

What was the outcome of the investigation into the analytics tool?

The analytics team confirmed that the data coming through is correct, with no issues with logging or analytics in the last few days.

What was the update made to the Flipkart mobile app that could be related to the decline?

There was a major update to the mobile app that affected the shopping cart flow, which could be related to the decline in cart additions.

How does Khanjan summarize the approach to diagnosing the issue?

Khanjan summarizes the approach by emphasizing the importance of considering external factors, demographic impacts, internal changes, and the user journey to identify the root cause of the decline in cart additions.

What feedback does the interviewer provide to Khanjan regarding his performance?

The interviewer provides feedback on Khanjan's use of up-speaking, which can detract from the confidence of his responses. They also commend his structured approach and the clarity of his framework.

What advice does Khanjan give for preparing for product management interviews?

Khanjan advises watching mock interviews, practicing with peers or family members, and maintaining a conversational tone during interviews to avoid getting lost in one's own points.