Tren Buket untuk Kenaikan Kelas, Perajin di Sumedang Kebanjiran Pesanan | tvOne Minute

Summary

In Sumedang, West Java, souvenir makers are experiencing a surge in orders during the school graduation season. The demand for custom-made bouquets has tripled, with many customers being parents of students from elementary to high school. These bouquets, often featuring money, flowers, dolls, and chocolates, serve as keepsakes for graduation. Alongside bouquets, money boxes are also highly requested. The local business, which also accepts online orders from outside Sumedang, has seen an 80% increase in sales, with orders flooding in from various areas, especially for graduation gifts.

Takeaways

• 😀 The demand for custom buket orders has increased significantly during the graduation and class promotion season in Sumedang, West Java.
• 😀 Some local artisans are experiencing up to a 300% increase in orders compared to regular days.
• 😀 Bukets are highly customizable, with options including money boxes, flowers, chocolates, and dolls to suit different occasions and budgets.
• 😀 Prices for bukets range from IDR 8,000 to several hundred thousand Rupiah, making them affordable for a wide audience.
• 😀 Local businesses in Sumedang are receiving orders not just from local residents but also from customers outside the region, including Bandung.
• 😀 One of the main reasons for the popularity of bukets is their versatility as a gift for students, symbolizing pride and accomplishment.
• 😀 The growing trend of bukets has led some businesses to temporarily close order intake to manage the surge in demand and focus on fulfilling existing orders.
• 😀 Bukets are a popular gift choice for parents to give to their children during class promotions, with many choosing them for their sentimental value and practicality.
• 😀 The increase in demand for bukets has been driven in part by their status as a trendy gift, with many students and parents opting for them due to their popularity.
• 😀 The trend of buket gifting is also benefiting local small businesses, especially those that have established online platforms to reach customers from outside Sumedang.
• 😀 Local businesses in Sumedang are working hard to meet the growing demand, ensuring high-quality, personalized products that cater to diverse customer preferences.

Q & A

What is the main topic of the transcript?

The main topic of the transcript is the increase in demand for souvenir bouquets (bukets) and money boxes during the graduation and class promotion season in Sumedang, West Java.

What types of products are most in demand during this season?

The most in-demand products during this season are bukets (bouquets) made from money or flowers, and money boxes, which are boxes filled with cash. Some bukets also include plush toys, chocolates, and candies.

How much has the demand for these products increased?

The demand for these products has increased by up to three times compared to regular days, with artisans having to complete up to 30 bukets per day.

Who are the primary customers for these products?

The primary customers are parents of students from elementary, middle, and high school levels, who order these products as graduation gifts for their children.

What is the price range for these souvenir items?

The price range for these souvenir items starts from IDR 8,000 and can go up to several hundred thousand Indonesian Rupiah, allowing for a variety of budget options.

Why are bukets so popular during this time?

Bukets are popular because they are trendy, customizable, and affordable, making them a suitable and meaningful gift for students and their families during graduation or class promotion events.

How have businesses been handling the surge in orders?

Businesses have been handling the surge by temporarily closing their order books to focus on fulfilling the existing orders and avoid being overwhelmed by the demand.

What is a money box, and why is it so popular?

A money box is a decorative box filled with cash, often used as a gift to students. It is popular because it serves as a practical and meaningful gift, offering both sentimentality and utility.

Are the products sold only locally, or can they be ordered from other regions?

The products are not only sold locally but can also be ordered online from other regions, including cities like Bandung, indicating a broader market beyond Sumedang.

How do customers perceive the value of these products?

Customers perceive the value of these products as high, not only because of their affordable pricing but also due to their personalized nature, which makes them meaningful gifts for special occasions like graduations.