How I closed 10 Clients in 11 days (SMMA)

Summary

In this video, the speaker shares a step-by-step strategy on how to close clients in just 11 days through effective paid advertising techniques. They emphasize the importance of crafting compelling offers, utilizing engaging video ads, and creating a structured sales funnel that includes automated follow-ups and a strong video sales letter (VSL). By targeting the right audience and implementing automation, viewers can replicate this success. The speaker invites viewers to engage further through social media for additional resources and support.

Takeaways

• 😀 Establish credibility by showcasing personal and business transformation as proof of success.
• 😀 Utilize video ads instead of image ads to increase engagement and retention rates.
• 😀 Craft compelling offers that demonstrate low risk and high value to attract prospects.
• 😀 Use a structured funnel that includes lead forms or landing pages for capturing client information.
• 😀 Implement a thank you page video to build trust before sales calls.
• 😀 Automate follow-up messages to confirm appointments and enhance client engagement.
• 😀 Target specific demographics and interests in Facebook ads for better audience reach.
• 😀 Create detailed ad campaigns with clear naming conventions for easy tracking.
• 😀 Use business page admins as a targeting strategy to reach decision-makers in companies.
• 😀 Continuously test and adjust ad strategies based on performance data to optimize results.

Q & A

What is the primary focus of the video?

The video focuses on how to close clients quickly using paid ads and outlines a step-by-step approach to generating leads and building trust.

How long did it take the speaker to close clients?

The speaker claims to have closed clients in just 11 days.

What types of ads does the speaker recommend using?

The speaker recommends using video ads instead of image ads, as video ads are more effective for engagement and building trust with prospects.

What is the significance of the 'offer' in the ad?

The offer is crucial because it needs to attract prospects by guaranteeing results, which helps to mitigate their perceived risk.

What is a backend video sales letter (VSL)?

A backend VSL is a video used after initial contact to further engage leads, showcase testimonials, and build trust before a sales call.

What should you do after collecting lead information?

After collecting lead information, you should direct them to a booking page to schedule an appointment.

How can automation enhance the lead generation process?

Automation can streamline confirmation texts and follow-up emails, ensuring timely communication and higher engagement rates with potential clients.

What does the speaker mean by 'high-quality leads'?

High-quality leads are those who have shown genuine interest and engagement, such as watching the thank you video and completing a booking form.

What targeting strategies does the speaker suggest for ads?

The speaker suggests targeting based on interests, business page admins, and demographics relevant to the niche being marketed.

How does the speaker suggest measuring the success of ads?

Success can be measured through metrics such as the number of leads generated and the conversion rate from leads to closed clients.