How To Get More Views in 2 Minutes

Summary

The video creator shares the pivotal moment that transformed their YouTube channel, attributing a 2-minute editing hack for propelling a video to 4.5 million views. Initially, the video floundered with poor audience retention, but after identifying and cutting out unengaging segments, the creator saw a dramatic increase in views. This simple yet effective strategy has been successfully applied to other videos, significantly boosting their reach and proving the hack's universal applicability across channels.

Takeaways

• 🔍 The creator discovered a significant change in their video performance on October 23rd, which led to a video with over 4.5 million views.
• 📈 Initially, the video had very few views but experienced a dramatic increase to over a million views within a couple of weeks.
• 🤔 The creator analyzed the video's analytics to understand the sudden spike in views and identified an 'inflection point'.
• 🛠️ The 'two-minute hack' mentioned is believed to have contributed to this inflection point, and it has been used successfully on other videos as well.
• 🗓️ The journey began on August 28, 2022, when the creator was growing their YouTube channel and received negative comments questioning their expertise.
• 🎥 The creator decided to make a viral video to prove the critics wrong and chose to create content about Mr. Beast, a popular YouTuber.
• 📊 The video initially had poor audience retention, which was identified as the main issue through analytics.
• ✂️ The YouTube editor's 'trim and cut' feature was used to remove parts of the video that caused viewers to leave, improving retention.
• 📈 After editing, the video's retention improved, and YouTube's algorithm promoted it to a larger audience, leading to millions of views.
• 📝 The creator has applied this hack to about 30% of their successful videos, significantly boosting their views.
• 👍 The takeaway is that editing out parts of a video that cause viewer drop-off can greatly enhance its performance on the platform.

Q & A

What significant event happened on the 23rd of October that the speaker mentions?

The speaker discovered something that changed their life and resulted in a video that went on to get over 4.5 million views.

What is the main focus of the video that got 4.5 million views?

The main focus of the video is to explain the 'two-minute hack' that the speaker believes contributed to the video's sudden increase in views.

What was the initial view count of the video before the 'two-minute hack' was applied?

The initial view count of the video was only 11,000 before the hack was applied.

What was the speaker's motivation for creating a viral video on their YouTube channel?

The speaker was motivated to create a viral video to prove the haters wrong, who were commenting negatively about the channel's growth and view count.

What type of video did the speaker decide to create to potentially go viral?

The speaker decided to create a video about Mr. Beast being a YouTube genius, which was a trending topic at the time.

What tool did YouTube release that the speaker used to edit their video?

YouTube released the 'YouTube editor' which includes a feature called 'trim and cut' that the speaker used to edit their video.

How did the speaker use the 'trim and cut' feature to improve their video's audience retention?

The speaker trimmed off the intro and certain clips within the video that were causing viewers to leave, improving the audience retention.

What was the result of applying the 'two-minute hack' to the video?

After applying the hack, the video's retention improved, and YouTube found the right audience for it, leading to over a million views in a few weeks.

How has the speaker used this 'two-minute hack' across their channel?

The speaker has applied this hack to about 30% of their most successful videos, resulting in improved retention and increased views.

What advice does the speaker give for those who have a decent video but are struggling with audience retention?

The speaker advises to go into the editor, identify and cut out the parts that are hurting retention, to potentially see a similar increase in views.

What additional resource does the speaker offer for those wanting to improve their video creation process?

The speaker offers a link to another video that details how they made the current video, from idea conception to title, thumbnail, etc.