Kisah Sukses Felicya Angelista Pemilik Brand Scarlett Whitening.

Summary

Felicia Angelista, a successful entrepreneur and beauty influencer, rose to fame not only for her relationship with Immanuel Caesar Hito but also for her brand, Scarlet Whitening. Despite facing bullying and physical abuse during her school years, Felicia overcame adversity with resilience, holding on to the belief that those who are humbled will rise higher. Launching Scarlet Whitening during the pandemic, she leveraged strong marketing strategies and collaborations with influencers to build a thriving business. Today, her products, including the popular body lotion, remain highly sought after by the public, especially among teenagers.

Takeaways

• 😀 Felicia Angelista is a successful entrepreneur and public figure, known for her business ventures and relationship with Immanuel Caesar Hito.
• 😀 She was in a 7-year relationship with Immanuel Caesar Hito, which gained significant public attention before they married in 2021.
• 😀 Felicia is the founder of the popular brand Scarlet Whitening, known for its skincare products like the fragrance brightening body lotion.
• 😀 Despite facing bullying in her childhood and being forced to change schools multiple times, Felicia has overcome adversity and found success.
• 😀 In middle school, Felicia experienced physical bullying but began to stand up for herself, which contributed to her resilience.
• 😀 Felicia has forgiven her bullies and believes in the principle that those who are humbled will eventually be raised up.
• 😀 She launched a face mask product before her skincare brand, which received positive feedback and paved the way for her business growth.
• 😀 Scarlet Whitening was launched during the pandemic but still gained traction due to effective marketing strategies.
• 😀 The brand collaborated with popular influencers like Salmafina and Raisa Vanya to help promote the products.
• 😀 Recently, the brand gained even more attention through associations with celebrities like Korean actor Song Joong Ki and Twice's Nayeon.
• 😀 Felicia continues to use her own products, such as the fragrance brightening body lotion, and encourages others to try Scarlet Whitening products.

Q & A

Who is Felicia Angelista, and what is she known for?

Felicia Angelista is a successful entrepreneur and celebrity, best known for her brand Scarlet Whitening. She gained public attention not only for her business success but also for her long-term relationship with Immanuel Caesar Hito, which ended in marriage in 2021.

What challenges did Felicia Angelista face during her early years?

Felicia Angelista experienced bullying during her school years, which began in elementary school and continued into junior high school. She even had to change schools multiple times to escape the bullying. In junior high, she faced physical abuse from her peers but began to stand up for herself.

How did Felicia cope with her experiences of bullying?

Felicia overcame her past struggles by embracing forgiveness. She holds the principle that those who are humbled will eventually be elevated, which helped her move past the bullying and find success.

What was Felicia’s first business venture before Scarlet Whitening?

Before launching Scarlet Whitening, Felicia launched a facial mask product. The mask was sold in packages priced at around 290,000 IDR for 20 days and 390,000 IDR for 30 days. This product received positive responses from customers.

How did Felicia Angelista market her brand Scarlet Whitening?

Felicia used strategic marketing by collaborating with popular influencers like Ria Yunita and Salmafina, which helped the brand gain recognition. Despite launching during the pandemic, Scarlet Whitening successfully gained popularity among consumers.

What sets Scarlet Whitening apart in the beauty market?

Scarlet Whitening is known for its strong presence among young people, particularly in the skincare and beauty industry. The brand’s marketing strategies and collaborations with well-known figures, including Korean celebrity Song Joong Ki and K-pop idol Nayeon from Twice, have helped to further elevate its popularity.

What products are associated with Scarlet Whitening, according to the script?

The script mentions the 'Fragrance Brightening Body Lotion' in two variants: Freshy and Jolie. These products are part of the Scarlet Whitening brand's offerings.

What role did social media play in the success of Scarlet Whitening?

Social media played a significant role in promoting Scarlet Whitening. By partnering with popular influencers and celebrities, the brand was able to leverage their large followings and boost its visibility among a wider audience.

What is Felicia Angelista’s principle for handling adversity, and how did it contribute to her success?

Felicia believes in the principle that those who are humbled or looked down upon will eventually be elevated. This mindset helped her navigate through her challenges, including the bullying she faced, and contributed to her later success.

When did Felicia Angelista get married, and who was her partner?

Felicia married her long-time partner, Immanuel Caesar Hito, in 2021. They had been in a relationship for seven years before tying the knot.