Meet a 31-year old who makes $185K/month at 90% margin - the story of @CharlieChang
Summary
TLDRIn this insightful conversation, YouTuber Charlie Chang discusses his journey and strategies in scaling his YouTube business. He emphasizes the importance of affiliate marketing, leveraging his main channel's 1 million views for substantial revenue, and diversifying into niche channels. Charlie shares his hiring process, content creation tactics, and the efficient management of his lean team costing $15-20K per month. He also touches on the significance of tax strategy and his foundation supporting entrepreneurship in underserved areas, offering a holistic view of building a sustainable online presence.
Takeaways
- 😀 The interviewee has had experience with various businesses and side hustles and believes every business or company should have a YouTube presence.
- 💡 The interviewee emphasizes the importance of affiliate income, which was their main source of revenue, particularly from Amazon and consumer products.
- 📈 The interviewee has multiple YouTube channels, with the main channel generating the majority of revenue, and other niche channels contributing to diversifying income streams.
- 🌐 The main channel's success is attributed to a combination of high affiliate income and a significant number of views, with over a million views per month.
- 🤝 The interviewee values building personal relationships with affiliate companies, which can lead to higher commissions and additional promotional support.
- 🔍 For beginners, the interviewee recommends using platforms like ShareASale and Impact to find relevant affiliate programs and resonate with their audience.
- 🎓 The interviewee has started channels in niche areas such as business tutorials for entrepreneurs and website hosting, aiming to build a business that can operate without their constant presence.
- 💼 The team for the YouTube business consists of around 15 people, mostly based overseas, which helps keep costs low and operations efficient.
- 📹 The interviewee discusses the cost-effectiveness of video production, with an average cost of $200-$300 per video, including scripting and editing.
- 🎥 The interviewee uses technology like teleprompters and green screens to enhance video production, emphasizing the importance of relatability in the content.
- 🎼 The interviewee also has interests in music, with a music studio setup for recording and producing tracks, highlighting the potential for diversification beyond YouTube.
- 💰 The interviewee discusses the financial aspects of running a YouTube business, including the costs of team operations and the importance of a strategic tax approach.
Q & A
What is the average income per month mentioned in the script?
-The script mentions an average income per month of around $60,000.
What is the primary source of income for Charlie, as mentioned in the script?
-Charlie's primary source of income is affiliate marketing, particularly through Amazon and consumer products.
How many main channels does Charlie have according to the transcript?
-Charlie has four main channels, in addition to language channels.
What is the role of the main channel, Charlie Chang, in terms of revenue generation?
-The main channel, Charlie Chang, generates the majority of the revenue, contributing to about 80% of the total income.
What is the average number of views for the main channel's videos?
-The main channel's videos receive over a million views on average.
What is the strategy behind starting additional channels, as discussed in the script?
-The strategy is to leverage other people's time and other channels to expand the business, as well as to introduce other hosts and diversify content.
What is the performance of the 'Startup Wise' channel in terms of views?
-The 'Startup Wise' channel has inconsistent views, ranging from 100 to 1,000, with some videos reaching up to 1 million views.
How does Charlie approach the creation of content for his videos?
-Charlie focuses on creating content that helps people and is likely to be searched for, rather than trying to create viral content.
What is the cost of producing a video according to the transcript?
-The cost of producing a video is around $200 to $300, depending on whether Charlie films it himself or someone else does.
What is the role of the team in Charlie's YouTube business?
-The team, which is around 15 people, consists of editors, hosts, and other support staff, mostly based overseas, and they contribute to the creation and editing of the content.
What is the monthly cost of running Charlie's team?
-The monthly cost of running the team is between $15,000 to $20,000.
Outlines
😀 Entrepreneurial Endeavors and YouTube Success
The speaker reflects on their diverse business experiences and emphasizes the importance of persistence in business ventures. They discuss the discovery of a successful YouTuber's income and the decision to emulate their strategies. The conversation highlights the significance of affiliate marketing, particularly with Amazon, and the speaker's realization of the potential in various business models. The speaker also introduces Charlie, a YouTuber known for transparency, and delves into the importance of sharing income reports for motivation and the strategies behind growing a YouTube business, including leveraging other creators and channels.
📈 Diversifying YouTube Revenue Streams
This paragraph explores the concept of diversifying income sources on YouTube beyond the main channel. It discusses the strategy of creating niche channels to introduce different hosts and topics, such as business tutorials and website building. The speaker shares insights into affiliate marketing, emphasizing the importance of using and endorsing products personally. They also touch on the use of platforms like ShareASale and Impact to find trending affiliate programs, and the idea of creating content that resonates with personal experience and audience interests.
🛠 Building a Business-Centric YouTube Strategy
The speaker elaborates on their approach to treating YouTube as a scalable business, focusing on leveraging other people's time and creating content through various channels. They discuss the unpredictability of video performance and the importance of not expecting every video to be profitable. The speaker also shares their experience with building a team, including finding editors and hosts through social media, and the efficiency of hiring young, motivated individuals. The paragraph concludes with the speaker's content creation process, which involves considering search trends and audience needs.
🎥 Behind the Scenes of YouTube Content Production
This section provides insight into the operational aspects of the speaker's YouTube business, including the team size, the use of overseas talent for cost efficiency, and the roles of various team members. It discusses the process of selecting hosts and editors, the frequency of team communication, and the speaker's personal involvement in calls with brands. The paragraph also covers the brainstorming process for video ideas, the importance of search engine optimization, and the costs associated with video production, including scripting and editing.
🔍 The YouTube Growth and Monetization Journey
The speaker shares their experience with growing YouTube channels and the monetization strategies they employ. They discuss posting frequencies, the profitability of different channels, and the inspiration drawn from other successful YouTubers who have scaled their businesses. The paragraph also touches on the speaker's criteria for discontinuing projects and their belief in the importance of patience and persistence in business growth. Additionally, the speaker talks about their music studio, reflecting their diverse interests and talents.
🎤 Music Production and Brand Collaboration Insights
In this paragraph, the speaker discusses their ventures into music production and their learning process in singing and playing instruments. They share an anecdote about a professional music studio experience and the volume-based strategy used by top artists in the industry. The speaker also talks about their approach to brand collaborations, including the management of incoming brand deals and the absence of a dedicated outreach team. They reveal the average earnings from brand integrations and their aspirations to grow other income sources like online courses.
💼 Scaling YouTube into a Full-Fledged Business
The speaker concludes the conversation by emphasizing the importance of scaling a YouTube presence into a comprehensive business. They discuss the costs of running a lean team, the significance of tax strategy in business expenses, and their experience with setting up a private foundation to support entrepreneurship in underserved areas. The paragraph wraps up with the speaker's advice on the necessity of investing time in understanding and optimizing tax strategies for business owners.
Mindmap
Keywords
💡Side Hustle
💡Affiliate Income
💡YouTuber
💡Revenue
💡Content Creation
💡Monetization
💡Influencer
💡Niche
💡Search Engine Optimization (SEO)
💡Team Management
💡Automation
💡Talent Management
💡Tax Strategy
💡Foundation
Highlights
Charlie discusses the importance of side hustles and businesses, emphasizing the potential for significant income generation.
The average income per month from affiliate marketing is highlighted, with an example of earning $200k in a month.
Charlie's main source of income is revealed to be affiliate income, primarily through Amazon and consumer products.
The strategy of having multiple YouTube channels to diversify income and leverage different niches is explained.
Charlie Chang's main channel is identified as the majority revenue generator, contributing to a significant portion of the overall income.
The motivation behind sharing income reports and the positive community response to such transparency is discussed.
Charlie's content creation approach focuses on search optimization and providing value to the audience, rather than chasing virality.
The cost-efficiency of Charlie's video production process is highlighted, with an average cost of $200-$300 per video.
The use of teleprompters and other filming equipment in Charlie's video setup is detailed.
Charlie's team structure is explored, including the use of overseas talent and the efficiency of the team's operations.
The concept of 'Money Maker' videos is introduced, where a small percentage of videos generate a large portion of income.
Charlie's experience with brand deals and the process of working with brands is shared.
The potential of automated social media businesses and the courses Charlie is developing to teach this are mentioned.
Charlie's initiative in starting an overseas staffing company, Paired Recruiting, to help other businesses leverage global talent.
The importance of tax strategy for business owners and Charlie's personal experience with tax management is discussed.
Charlie's foundation and its focus on supporting entrepreneurship in underserved areas is highlighted.
The overall learning and insights gained from Charlie's approach to scaling a YouTube career and building a media business.
Transcripts
I've done pretty much every side hustle
or business in my life when I first saw
it I was like okay he did like this
month i' say the average is per like 60c
integration I think every business owner
or or um company should have okay I'm
going to buy that one I'm the first
customer let me know okay I feel that so
many businesses in the past wow if you
make a good amount of money and you're
not I think it's like a big mistake I
should have been doing that all the time
I think a lot of people they stop way
too early per
[Music]
month hey guys welcome to Silk and Val
girl we have an amazing guest today
Charlie is a YouTuber and he's one of
the most honest YouTubers out here I'm
going to show you the screenshots that
I've been making the income that you're
sharing so are you still doing this I I
feel like you you used to do that a lot
last year and like 2021
2022 and when I first saw it I was like
okay he did like 200k this month huh all
right and and I started texting Charlie
and asked him what is the main source of
income and he said affiliate income for
me my affiliate income last month is
like
$200 cuz I mostly link to Amazon and
like you know consumer products and then
I started to realize you mostly link to
like Financial products right I want to
talk about your source of income how you
managed to have how many channels do you
have now I think four main channels but
we also have language channels for some
of those channels oh interesting let's
talk about that so Charlie Chang is the
main channel right over a million
subscribers uh how much in terms of like
percentage of Revenue does it generate
that one is I need to doing math it's a
ma majority of majority okay and that's
the when you post like okay whatever
like
180k uh most of that is affiliate right
can you talk about what makes it up yeah
so those income reports I think I saw
doing them maybe middle of this year mhm
just because I have to like calculate
everything and then I was also talking
to friends my family and I was like do I
really want to share that much but when
I stopped doing it a lot of people were
like we want to see those income reports
you can't imagine how motivating that is
yeah I I could see it being very
motivating but also can see some people
being like Oh you know you're showing
off that type of stuff everybody gets
offended by everything this days but it
they been so motivating for me
especially because you see you know it's
not like you're doing like Mr Beast type
of work right it's not like you're
getting 100 million it's what's the
average amount of views that you're
getting every month that I don't even
know oh um for the main Channel maybe
like over 1 million views over a million
and you're able to get that much revenue
right that's I think that's amazing yeah
so most of it is I want to say right now
I I probably should do my numbers better
but uh maybe 80% is from the main
Channel and then 20% is from uh my other
channels okay but it's it's slowly
starting to change okay and the the
reasoning behind that the reasoning you
start at other channels is that because
you can introduce other hosts or yeah so
I mean I really want to try to view my
business as like a real business right I
think a lot of YouTubers they they get
into it just like I did just making
content cuz they loved it um I've been
making content since I was like I don't
know 10 11 um but to build like a real
business um you need to find other ways
to leverage um and you can leverage
other people's time
um you can leverage other channels other
means of like putting content out so
that's just what I've been doing how
they doing so the startup that you the
startup Channel startup wise yeah
startup Wise It's like like a 100 100
views 1,000 views depending oh it's very
all over the place I think some videos
probably have like 50 okay one has 1
million wow that's crazy yeah can you
even predict that like how do you look
at the views is there a kpi I so the
whole way that I run is I don't expect
to make money on every single video but
I know that like 20 10% of
videos they'll do really well right most
videos I'll probably lose money or break
even um but some of them are going to
just for by luck by chance whatever it
is just do really well those are like
the big money makers okay and by Money
Maker so the let's let's get back to
like what income consists of affiliate
you said number one right that's about
50 55% 55 po like top three Affiliates
top three Affiliates I don't know if I
want to say exactly but I'll say the
niche okay um business entity formations
I think 80 plus AFF
um every type of like like real estate
license mortgage license Amazon FBA
tools e-commerce tools um it's pretty
split evenly after those two when you
say real estate license mortgage license
do you reach out to companies or how
does that work or is there like specific
website so I've been lucky because um
I've done pretty much every side hustle
or business in my life so a lot of these
tools almost all of them I like used to
use M and then I was like hey I can make
videos teaching people what tools I use
how to actually get that license or
start that type of business um so yeah
most of them are just tools that I
personally used interesting and they pay
good affiliate income yeah yeah uh and
um I mean the base rates on them they're
not always the best but once you start
making content and building like a track
record of conversions then I think it's
a really good thing to reach out to them
and build like a a personal relationship
with their team and often times that can
result in hire commissions um they might
run ads to your videos so you get more
traffic uh things like that interesting
do you like for beginner YouTubers is
there like a list of Affiliates that you
can go to and search or it's just so I
recommend just going to like share sale
impact um those are like the two big
ones that I use and just looking at
trending and like best Affiliates on
there that's a really good way to get a
good list of things and then you can
just basically go through those lists
and think what things do I resonate with
what do I have experienced in and then
you can start making content that I
think that's the most important thing
when you do affiliate like use it first
cuz otherwise it's going to be just
weird like recomend you need to know the
actual product otherwise it's just like
you're not adding any value to exactly
exactly so affiliate number one I guess
Google AdSense or brand deals um I think
usually it's brand deals after that yeah
and then then AdSense um and then those
are like the the biggest ones yeah and
the channels that you've built that
accumulate 20% of income so there
startup related startup business yeah so
startup wise is like a business
tutorials for entrepreneurs um so we do
a lot of like how to and reviews and
stuff like that um those do well for
affiliates
um and then we also have my first
website which we just started and that
one's more geared towards like website
hosting and website building MH
interesting there's so many AI tools
that are advertising now like you can
use to build a website yeah yeah is
crazy for websites right now so
basically I I'm trying to get into your
thinking process so you started CH
changing the first channel and then you
realized here are these niches that
accumulate a little of income let's just
make a separate channel for each Niche
was that you thinking like my goal is
not to post on the Charlie Chang Channel
forever I feel like every influencer has
some type of lifespan of I don't know
let's say 5 seven years um if they get
past that then that's awesome there are
people that you know get past that but I
I do want to build businesses that can
sort of run without me but they still in
a space that I'm pretty knowledgeable at
which is like YouTube and video creation
your place is just the perfect place for
a YouTuber cuz you have all the light
thank you you have all of the amazing
but do you do shorts as well I do I do
yeah all the locations for shorts and
just see like how you can do so so many
things how long have you been here I've
been here for like a month and a half
okay did you live in something similar
before or I lived in another apartment
which is only like a mile away mhm um
and then we basically moved our stud so
I used to have two places one was like
my primary um and then one was a studio
we basically moved the studio to this
spot
[Music]
what's your role can you talk about like
how Team Works how you find faces for
the channel yeah so our team right now
for the the YouTube business I think
it's probably like around 15 people mhm
um and everyone is overseas except for
my uh coo oh where over overseas where
uh mostly in Indonesia and then
sometimes in like Philippines and nice
so very low cost and efficient yeah I
actually asked Charlie behind the scenes
how he found those editors in Indonesia
and it turns out he started a company
helping people do that so he's looking
for an editor for me right now just in
case you're interested the link is in
the description and then so just my CEOs
here and then my uh hosts for the
channels so I have I think I have two
people that are currently like working
as hosts M and they just film content
for us how did you select them one of
them was was a neighbor so my other
that's convenient yeah um and then the
other one I did a an Instagram post uh
story and then they reached out and
applied and then my coo that was my
first hire ever I was super scared about
that um I also found him on Instagram
stories oh wow so I feel like if you
have at least some type of audience and
you're looking for a right-hand uh
person just post on post to your uh your
audience yeah I do the same same cuz
they tend to know the channel they tend
to know me my style how I work and I
tend to hire people that are young and
hungry I feel like that's better
interesting versus like someone that has
more experience yeah yeah that's true
and you pay them per video right your
host the host per video Yeah MH and then
you have editors right I have a bunch of
editors um we have short form editors we
have long form editors we have editors
that um edit exclusively for my main
Channel and we also have edit is
exclusively for the other channels as
well how often do you do uh calls with
your team do you even do them or I don't
really do them it's mostly my coo that
does MHM so how many calls in general
would you have like in a week he'll
probably
Dobe like a few calls and then they'll
do calls with other people do you uh
jump on calls with brands that you work
with yes if I don't do calls with Brands
unless we finalize a deal mhm so it's
mostly for like discussing how you want
to see it Etc yeah who comes up with
ideas ideas mostly me mhm um but my C
also helps can you talk about your
thought process what what is the next
video to make yeah it's sort of random
but I I think about like what people
would search for if they're trying to
learn something MH um but there's like
it's all over the place I think about
what people might be looking for I
actively like go to like share sale
impact think what affiliate programs
resonate with my audience and make
content about that uh I browse YouTube
like the homepage a lot to see what
other people are making yeah um I think
that's that's mostly it sometimes I I
will come up with a topic but I will
start researching and if this topic
doesn't do well in terms of use like
maybe I can find a video that got 200k
maximum and be like ah maybe there's not
enough demand oh I see uh and I try to
only do the topics that get at least a
million that have gotten historically at
least a million because I would probably
do it worse than that so we'll get like
20% of those views but 200k views is
already pretty good yeah um I don't do
that I so I don't really care how many
views it gets some of my videos on the
other channels they have like 50 views
but I think like if you do enough like I
said the 10 20% of them will just do
really well and I I can't have a way of
guessing which ones will do super well
yeah interesting so your strategy is
mostly through search right okay in this
Niche what are they looking for let's
make a video and I'm all about search I
the the whole like going viral thing
it's very stressful cuz then every video
You're Expecting like okay I need to hit
100,000 views whatever right with this
approach it's it's just like we'll
create good content that helps people
and if it gets views it's that's great
if it doesn't that's fine as well M
what's the cost of a video have you like
the average I haven't done the exact
calculations but I want to say it
depends if I'm filming it or if someone
else is filming if someone else is
filming it it might
be maybe like $2 $300 per video mhm
total with editors wow that's great who
writes the
script um either the host uhhuh or me so
the host gets paid for the script and
filming wow they do the research too oh
you're super efficient two two to 300
that's great yeah yeah wow and thumbnail
do you have a thumbnail designer we have
a thumbnail person um also in Indonesia
or somewhere they are in I think they're
in India or something mhm yeah but those
are it's $5 per
thumbnail yeah wow I'm very frugal okay
let's talk about that now because I
think if I calculated the cost of my
well I have a whole setup this is
different yeah this is different yeah
but I mean like it's interesting because
I my strategy is like let's get to at
least 100K views uh and try to get there
every time a film uh your strategy I
like it too for your Niche especially
because it's search and you know the
conversion rates will be pretty high to
your affiliate programs right right we
use hubstaff which is one of my favorite
platforms to like track productivity and
track hours H staff interesting a lot of
our people are hourly so so they they
put in hours or like they switch on the
app it starts tracking screenshots Etc
yeah we do that we use time doctor yeah
time doctor okay yeah and I find that
works pretty well um we do that for a
lot of our editors how many videos do
you post on your channel and how many
videos do you post on other channels
that you're trying to grow the Charlie
chain channel that one we probably do
one to two videos a week M and then the
all the other channels we've got to be
doing like 5 to 10 a week probably mhm
yeah and are they already profitable do
they cover expenses running them um my
first website were were not profitable
yet mhm um but that's one that we just
started so you can check so I I just
wanted because my strategy now I just
met a guy uh named Roman se he started
as a YouTuber uh in India uh talking
about exams that people take and then uh
he realized he can't really scale it if
he's teaching so he stopped teaching and
started hiring other tutors to teach
people the exams and then he realized
okay that has to be like a bunch of
channels and so he started I think 20 to
30 channels and his company is valued at
a 2 billion or like 3 billion now yeah
they raised 250 from Black Rock and they
built the whole structure so they sell
their own courses through those channels
and he's no longer the face of it and I
met him half a year ago and I was like
okay I should have been doing that all
the time that's crazy what's your
criteria for stopping or have you have
you abandoned any ideas any channels oh
I've I failed at so many businesses in
the past um pretty much everything I've
tried at least once M uh for now I have
very high conviction on the things I'm
doing so I don't think I'm going to stop
I think like if I keep going then at
some point it's going to do well and if
it doesn't then that's fine it's worth
taking a shot yeah but like how it's
it's just interesting 20 videos yeah
that makes sense 30 what if it's 150
videos and it's still not profitable and
you see like you're spending $1,000 each
month but it's still not 150 I'd start
getting a little bit worried probably
yeah maybe like 150 200 I'd be like if
this is actually not doing that well
then um yeah I'll shut it down but I'm
pretty calculated and like I don't think
I
would invest that much time and energy
into something that I didn't think was
like guaranteed to succeed if I just put
in a lot of effort what am about if if
one video is like $200 to
$300 what's the investment for the
channel to start becoming profit
in your so startup wise yeah I wish I
like record this stuff better um startup
wise was profitable probably after a few
months mhm say it's like 10 videos or
yeah some probably something like that
right great I think a lot of people they
stop way too early um and it's just
because like every business it's going
to grow like this and then at some point
you're going to start hitting like that
curve and then it's going to do really
well I think most people just aren't
patient enough yeah but it's great to
hear that that channel is already
profitable the startup uh startup wise
cuz it's the numbers they're like they
look very encouraging uh because for any
other Niche we' be like okay if it's if
a video gets like 200 views yeah maybe
it's not doing well but it's great that
you for me 200 views is that's chill
yeah yeah do you get any conversions
from like a 200 view video to to
Affiliates usually yes wow yeah it's a
very different game than than like the
viral content for the general audience
right that one for zero conversions for
sure but for very specific and targeted
people that are searching for something
who are like on the what's the word
precipice of buying something or signing
up for something then yeah the
conversion is just way way higher this
is the this is one of the YouTube rooms
so we do a lot of filming here um we
have this like green screen m
and you know what I found out is like I
can film a whole YouTube video like with
a backdrop just with this yeah and then
your editors will just replace it yeah
and it looks like I'm in the other spot
and you will just do backdrop of like an
office building or well we'll just use
the backdrop um of actual Studio oh okay
actual Studio from a from different
video or something yeah but I feel like
you have such a perfect spot for filming
outside this room you just do but I like
search up I don't want there to be like
a nice view in everyone I feel like it's
also a little bit less relatable I don't
know I I I like watching content where
it's like just a desk in the background
like something simple um so this is one
of the setups setup and you use theele
promer I do yeah for every video no um
this is mostly for uh integration script
reads and then
sometimes some of our videos I'll have
an iPad here and we'll basically have my
computer and I can see what's on my
screen like on here yeah so it's like
flipped in the in the iPad but then if
you do if you're writing from uh sorry
reading from a script it's going to be
on your iPad and you just script I
actually prefer just using my phone and
you put here I'll just put it like this
which app do you use I used um let's see
prompt smart Pro promp Smart Pro okay
and this is glad gear this looks good I
prefer that cuz it's like thinner so
your eyes aren't moving as much it just
looks more natural guys I tried but I
tried like a very small telepromter that
is made for for the phone and it was so
inconvenient so I just stopped it you
need one that can auto scroll for you
yeah like it SS with the voice yeah yeah
oh like it hears your voice yeah oh and
that's the app that you're using right
yeah okay I'm going to rewatch this
video Just Smart pro thank you cuz I did
I did a Fidelity collab and they asked
me to read it they're like you have to
be like I try to replace words like no
no it has to be like word by word and I
didn't I couldn't use the telepromter
cuz I couldn't so were you just
memorizing it like I used to do that
this is a music studio and this is like
another room where we do music and then
workstation also film here do you play
the guitar yeah and and the piano yeah
did you learn when when you were a kid
yeah I learned piano when I was a kid
and then I learned guitar when I was in
high school nice yeah wow and I'm also
learning how to produce music so we have
like this
whole music recording desk right here do
you sing I don't personally sing no we
need to record a track together CU I
sing I sing you sing yeah I just I just
interviewed a guy yesterday his name is
Dave and he has a music studio they
record Jason dulo uh Selena Gomez like
all the top top top uh and he's going to
record me as a gift they very excited
okay okay I probably won't be as
professional as that cool and and also
he shared the strategy that celebrities
record three songs every day three songs
every day yeah they so Jason comes to
Studio they give him uh they give him
three songs from the production and he
just sings them he records like 90 songs
every month and maybe one or two goes
live I didn't know that oh that's smart
okay that's cool so yeah volume game a
few of them will do well them they don't
post all of they're like listen to them
and if it catches the vibe and like they
they think it's going to be a hit then
they release it smart but they also like
how talented you have to be if you can
learn three songs in like an hour and
just go sing them that cuz I need to
rehearse like for 3 months before
actually singing can you talk about
working with brands do you reach out to
them yourself or you just work with
incoming I should be have I should hire
someone to do Outreach I have anyone
doing that right now I basically just
work with brands that email us um we
also work with a bunch of different um
agencies that send us deals when they
have them but it's all like
non-exclusive mhm how many deals do you
get a month uh recently it's been good
amount
maybe four to six a month to your
Channel or to all the channel to the
main channel to the main channel so we
rarely do brand deals for the other ones
just cuz like the views are super
inconsistent right uh I think it just
works better for the main
got it can you share like the amount
you're charging from to like the average
yeah I'd say the average is 8 to 15K per
like 60c integration that's great that's
great that is awesome so okay we talked
about Affiliates brand deals AdSense any
other source of income well I'm trying
to grow um like the courses right now I
don't I barely sell any courses but
we're building one right now that
teaches people how to build like an
automated social media business behind
their company okay I'm going to buy that
one I'm the first customer let okay cuz
I'm learning like how do you I'm
learning about what you're doing I just
started doing that and I'm super like I
think every business owner or um company
should have a mediate business behind
their company right yeah and also
automated not just make the owner be in
front of the camera 24/7 yeah yeah you
can make a bunch of content maybe
filming one or two hours a week M uh you
just need the systems in place you need
the team in place place um and that sort
of like led me to another company we
started is paired recruiting which is
like our overseas staffing company that
my business partner I started we're like
we both have overseas Talent we're like
this is the
biggest like life hack yeah right
business hack ever so we just started
doing that for other people that's been
doing really well that's the best let's
wrap up this conversation by talking
about your team I know you mentioned you
you wanted to share like what's the best
place to hire but do you know how much
it costs you to run the team my team
right now costs
um
15 15 to 20K per month that is amazing
yeah okay I need to learn for you yeah I
I Tred and run my team extremely lean
and profitable yeah so like our margins
are pretty good like they used to be
like 95% plus now they're probably
like 95% plus you mean rough
like yeah cuz like if you leverage
overseas talent and if you have a system
and are efficient with your stuff then I
feel like you can have a very very
profitable like media business depends
if you take into account like office
rent and other things but our our um
Workforce it's it's still under 10% wow
yeah taxwise what do you do taxes I got
screwed last year yeah if you make a
amount of money and you're not
investing at least like 5 10% of your
time into tax strategy and stuff like
that I think it's like a big mistake
this is a mistake I made last year also
this year cuz I got too lazy with it m
but for most business owners like your
taxes are your biggest expense right
yeah um and there's a lot of things you
can do to pay less taxes legally uh
whether it's like invest more into your
business retirement accounts um um we I
have a foundation U like a private
Foundation that I can donate money into
um what does it support it supports
entrepreneurship in like unders served
areas wow do you manage it yourself so I
do but we just hired a company to sort
of manage the whole Foundation how do
they like how do you select where the
money goes to or do do come we're trying
to we've been trying to do um grants
like individual grants but that's pretty
hard for the compliance stuff M so we're
trying to figure out a better way to
disperse the money cuz with a foundation
like that you need to spend 5% of the
net Assets in that Foundation per year
so it can go to like administrative cost
it can go to running the foundation it
can go to Grants um stuff like that
interesting that's just one of them
there's that's interesting I've never
heard anything like that but that sounds
amazing wow this has been amazing thank
you so I've learned so much I hope you
guys learned a lot because yeah I think
it's what is what everyone is thinking
about like how do I scale my YouTube
career thank you it was amazing thank so
much wow wow thank you yeah and
hopefully hopefully see you again around
and hopefully next year you buy
something yes yes great awesome
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