AMD seriously underestimated the competition... - Tech News Jan 28
Summary
TLDRThis week's tech news covers the launches of Nvidia's RTX 4070 Ti Super and AMD's Radeon RX 7600 XT GPUs, receiving a middling reaction. Intel may be doing away with hyperthreading in next-gen CPUs for efficiency. The hit game 'Palworld' sold 8 million copies quickly but is under scrutiny for similarities to Pokémon. Microsoft laid off 1,900 Activision Blizzard employees after acquiring them. AMD delivered its first AI accelerator shipments to compete with Nvidia. Data center power usage is rapidly increasing, potentially resulting in more coal power.
Takeaways
- 😊 Nvidia launched the RTX 4070 Ti Super GPU, offering modest performance gains over the standard 4070 Ti.
- 📈 The RX 7600 XT GPU from AMD debuted, but may struggle to justify its $330 price tag.
- 🔎 Leaked Intel slides suggest doing away with hyperthreading in next-gen CPUs to improve efficiency.
- 😢 Microsoft laid off 1,900 employees from Activision Blizzard as part of acquisition fallout.
- 👍 AMD delivered its first Instinct MI300X accelerators for AI workloads, competing with Nvidia.
- 🔌 Data center power demand growing rapidly, could lead to increased coal power usage.
- 😠 HP CEO wants to make printing a subscription service, draws anti-consumer criticism.
- 🤑 Game 'Palworld' sold 8 million copies in 6 days, but faces potential legal issues for similarities to Pokémon.
- 🏆 Nvidia's upcoming RTX 4080 expected to appeal more to high-end builders than 4070 Ti Super.
- 👽 Intel teasing innovations like RibbonFET transistors and 'Power Via' for next-gen Arrow Lake CPUs.
Q & A
What new GPUs were announced by Nvidia and AMD?
-Nvidia announced the RTX 4070 Ti Super and AMD announced the Radeon RX 7600 XT 16GB.
How did reviewers react to the RTX 4070 Ti Super launch?
-The reaction was okay but middling, as the 4070 Ti non-Super was already tough to justify at $800. The new 16GB VRAM didn't excite reviewers.
What issue did some reviewers face with MSI's RTX 4070 Ti Super samples?
-Early versions had an incorrectly tuned VBIOS which resulted in performance 5% lower than expected. MSI has since released a new VBIOS to fix it.
Why is the RX 7600 XT 16GB facing criticism?
-At $330, it doesn't offer much performance uplift over the 8GB 7600 XT. Better options exist at the same or slightly higher price points like the RX 6700 XT.
What does Intel potentially doing away with hyperthreading in next-gen CPUs indicate?
-It indicates Intel's focus on efficiency, as hyperthreading isn't always the most efficient. The hybrid P and E cores don't use hyperthreading either.
What are some of the key architectural changes coming in Arrow Lake-S?
-It will use Intel's 20A 2nm process, ribbonFET transistors, Power Via backside power delivery, and the new LGA1851 platform.
How many Microsoft employees were laid off after the Activision Blizzard acquisition?
-Around 1,900 employees, approximately 9% of the gaming division's headcount.
What concern is being raised about data center power usage?
-It could triple in the next 5 years, driving the fastest increase in nationwide electricity demand since the 1990s.
Why did the CEO of HP make controversial remarks about printing?
-He said HP wants to make printing subscription-based and require approved ink cartridges, which is anti-consumer.
What led to the runaway success of the game Palworld?
-Its gameplay reminiscent of Pokemon games but with added guns, leading to 8+ million sales in 6 days.
Outlines
😄 Paul introduces the tech news topics
Paul greets the viewers and introduces the main tech news topics to be covered, including new GPU launches from Nvidia and AMD, rumors about Intel removing hyperthreading from future CPUs, and the viral success of the Pokémon-like game Palworld.
📈 Details on Nvidia's new RTX 4070 Ti Super GPU
The new RTX 4070 Ti Super GPU offers moderately better performance than the standard 4070 Ti for $800. It gets mixed reactions as it doesn't provide a compelling value proposition. The GPU launch was also marred by early review samples having incorrect VBIOS resulting in lower performance.
🤔 Intel rumored to drop hyperthreading in next-gen CPUs
Leaked slides indicate Intel may remove support for hyperthreading in next-gen Arrow Lake desktop CPUs to improve efficiency, instead relying more on the hybrid efficiency cores. This would lower thread counts compared to current-gen CPUs which could concern some customers.
Mindmap
Keywords
💡GPU
💡VRAM
💡Hyperthreading
💡Nanometer
💡AI
💡Early access
💡Driver
💡Embargo
💡Clone
💡Subscription
Highlights
Nvidia launched the RTX 47 TI super and AMD launched the Radon RX 7600 XD GPUs this week
Intel might be doing away with hyperthreading for their next gen CPUs
The game pal world blew up this week, breaking records and possibly intellectual property rights
The RTX 470 TI super provides a 4-8% performance boost over the non-super version
The RX 7600 XT with 16GB VRAM leans on the extra VRAM to justify its $330 price
Intel Alder Lake-S CPUs may not have hyperthreading and move to the 20A process
Microsoft laid off 1,900 employees this week, about 9% of the Activision Blizzard team
AMD delivered its first Instinct MI300X AI GPU shipments to compete with Nvidia
Data center power usage could triple in the next 5 years, increasing electricity demand
HP's CEO wants to make printing a subscription service, prompting backlash
Palworld sold 8 million copies in 6 days, but faces scrutiny for similarities to Pokemon
The RTX 480 super launching next week will appeal more to high-end builders
The RX 7600 non-XT remains a better value than the new 7600 XT
Alder Lake-S will use DDR5 memory and feature Thunderbolt 4 support
Bloomberg reports nationwide electricity demand could rise 1.5% yearly
Transcripts
[Music] welcome back to Paul's Tech news! witness me my brethren for the hour has
come which was long foretold I shall recall for you now the very essence of the past week's Tech
News Made pure by being naturally filtered through my brain matter so that all the dumb
parts are left out and most importantly so you can face the coming week armed with the
most lethal weapon at your disposal knowledge careful it's sharp we had a double serving of
GPU launches with nvidia's RTX 47 TI super and amd's radon RX 7600 XT 16 gig making
their debut Intel might just be doing away with hyperthreading for their next gen CPUs
and The Runaway hit game pal world that blew up this week has been breaking records and
possibly also some intellectual property rights along the way it's time for Tech
news excellent today's video is brought to you by the Tower 200 series cases from thermaltake
featuring a vertical Tower design with a 90° rotated motherboard and two pre-installed ct40
fans the Tower 200 can support huge gpus including the RTX 490 without compromising air flow thanks
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psus and a sold separately 3.9 in LCD panel kit to personalize your rig or display useful system
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takes the Tower 200 series cases click the sponsor Link in the video description I was able to join
the motley crew of tech reviewers who posted RTX 470 TI super performance reviews on Tuesday when
the Embargo lifted and the overall reaction can be summed up as okay I guess okay Nvidia the reviews
seemed to say it's a faster video card than the 4070 Ti non super by about 4 to 8% at 1080 and
1440 closer to 5 to 10% at 4K depending on the games tested of course so while that combined
with the vram bump from 12 GB to 16 GB are welcome the middling reaction to the 4070 Ti super launch
at $800 is mostly due to the fact that the 4070 Ti non super was already pretty tough to stomach
for the same amount there will undoubtedly be buyers for these new cards but I think that the
$600 RTX 470 super that debuted last week will do a better job at enticing mid-range Builders
and the $1,000 480 super that should be out on Wednesday will be favored for higher-end
builds that can't quite reach the RTX 490 level the 4 70 TI sup middle child situation wasn't
helped by the MSI Ventus 3x sample units that went out to some reviewers either per Nvidia
it was discovered that early versions of the card shipped with an incorrectly tuned vbios
that resulted in performance results that were 5% or so below what they should be Outlets like The
Verge PC Gamer and Hardware unbox were notified of this less than 24 hours before the Embargo lifted
which is kind of a worst case scenario as a hardware reviewer that stressful pre-launch
day not withstanding the good news is that MSI already has a new V bios available for the card
that takes less than a minute to install and Steve from Hardware unboxed already posted a follow-up
review that provided more accurate data while also verifying that while his original numbers
were off the difference was generally 4% or less which doesn't impact the card's positioning or
his initial reviews overall verdict AMD also announced a new GPU at CES if you recall the
RX 7600 XD outfitted with 60 GB of vram which was also launched this week on Wednesday for $330 MSRP
in the US if you're like kit Guru and you throw in some Benchmark titles that actually use more
than 8 gigs of vram the performance uplift is a decent 12% or so on average compared to the
RX 7600 NXT which has 8 GB of vram but otherwise it's more like 5 to 8% which means AMD is once
again competing with themselves by pricing the 7600 XT at 33 $30 $60 more than the regular RX
7600 Savvy buyers will note that the RX 6700 XT is comparably priced around $340 still has a
decent 12 gig vram buffer and typically provides more than 10% better performance the RX 6800 is
also a significant upgrade for about $100 more currently so along with the regular 7600 that's
three viable and likely preferable alternatives to the RX 7600 XT for less money the same amount
of money or a bit more money and we're not even including Nvidia GeForce and Intel Arc options it
seems like the RX 7600 XT 16 gig is really leaning on its extra vram to justify its price but unless
you're looking specifically at running workstation or AI tasks that benefit from that vram it is not
going to do you a whole lot of good for now but who knows perhaps just as the venerable RX 580
8 gig from 2017 aged quite well versus its 4 gig version which did not the RX 7600 XT 16 gig will
find its new as time passes but what it really needs right now is a price drop to like 300 bucks
Intel's 14th gen desktop CPUs are a known quantity at this point and their Arc battle mage gpus are
still a ways off so we must look elsewhere if we want some news about big blue that Peaks our
interest and so we will consider these now deleted posts from Twitter Hardware leaker yuki_ANS who
shared slides allegedly from Intel the detail AOL Lake s the successor to the 14th gen Raptor Lake
refresh CPU currently on the market most notably thread counts indicate that Intel might be doing
away with hyperthreading which has been rumored for some time but never confirmed and it's still
not confirmed these are leaks so use your best judgment but speculators are speculating that
Intel's focus on efficiency is the reason why hyperthreading isn't always the most efficient
technology and it's true that their CPU team has had success with the hybrid e cores that they've
been using for a few Generations now which do not support hyperthreading either it's the PE cores
that might only have one thread per core now too with AOL Lake meaning Intel will need to clearly
and effectively communicate to customers why thread counts are down with 15th gen CPUs versus
14th gen which we all know Intel is very good at never AEP made by their PR department no way there
were three CPU configurations shown in the slides a 24 core with eight P cores and 16 e cores,
a 22 core with 6+ 16, and a 14 core with 6 Plus 8 and whatever happened to computer things
increasing by a factor of two anyway and it looks like the new LGA 1851 platform will be ddr5 only
with a baseline speed of ddr5 6400 there's also a block diagram for the new 800 series motherboard
chipset likely z890 which seems pretty standard although it does list Thunderbolt 4 support but
I'm more excited about some of the architecture changes intel will be making - arrow lake s
will be produced on Intel's 20A node which is 2 nanometer class in terms of transistor density
a big leap from the current Intel 7 process which is 10 nm class and it will also feature ribbonfet
gate all-around transistors and the new Power via backside power delivery design allegedly
hopefully we'll be seeing these new CPUs debut at the end of this year and they should be easy
to sell Intel the marketing copy is right there Intel has a delivery for your backside or is your
backside ready for the power of Intel those need some Polish but we can work on it speaking of a
swift kick in the ass it's time for Tech briefs which are mercifully short especially for this
first story just shy of 2,000 workers were told to pack up their cubicles and hit the road this
week by Microsoft as part of the culling process that often follows large business Acquisitions
it's only been about 3 months since Microsoft purchased Activision Blizzard for $69 billion
(giggity) adding those employees to their gaming unit But Thursday's news that 1900 employees from
that team were going to end their week jobless was still a bit of a shock it represents about 9% %
of Microsoft's current 22,000 person headcount and it was also announced that co-founder and
design leader at blizzard Alan Adam is departing as well as the current blizzard president Mike
Ibara although the vibe I get from people who are actually fans of Blizzard games is that Mike
leaving might be a good thing our hearts go out to those who lost their jobs we hope they can find
new jobs soon but you know who didn't get laid off employees who were members of the communications
workers of America Union just saying AMD made good on its promise to be a thorn in nvidia's side when
it comes to the AI arms race as they have now delivered their first shipments of instinct Mi
300X AI gpus as verified by Sharon Zhao chief executive at Lam AI who shared some images last
weekend of both the AI accelerators apparently being protected by some sort of cage like they
keep Velociraptors in as well as green console readout text which always makes you feel like a
hacker 2023 saw the AI generated floodgates open drowning or consuming thousands of AI villages
and families but more importantly AI hardware sales are insanely lucrative right now and AMD
wants a slice of that pie in 2024 and Beyond it's still too early to verify if amd's chips actually
outperform Nvidia as they claimed and it will likely vary based on application but competition
in the market is good right I mean what could go wrong ah well there is that apparently data center
power usage is scaling Upward at a rapid pace and while data centers aren't all AI inference Farms
they're certainly not help the problem according to Bloomberg data center power use could triple
and Nationwide electricity demand is projected to rise by 1.5% per year I assume I'm not going to
pay for a stupid Bloomberg subscription to find out over the next 5 years that's the fastest
rate of growth since the '90s back when life was simple and there were no problems in the
world if I recall correctly this could lead to a Resurgence in Coal Power Plant usage because
what else are these entrepreneurs going to do turn their data centers off don't be ridiculous
how else will people continue to make their hot dog even hotter it's pretty hot hot dog hot dog
could be hotter still volcano Supernova center of the Big Bang can't get hotter than that actually
no two big bangs this is the best Reddit post I've ever read you see my point how else are
we going to have hot dogs Illustrated at the center of a Multiverse configuration where
multiple Big Bangs are converging creating an unimaginable level of heat and energy so much
power and obviously they must also have these AI Farms working on an AI generated solution to
this problem right now now we should be just fine speaking of things that could easily be
replaced with AI the CEO of HP Enrique lores did an interview with CNBC last week to demonstrate
his complete Detachment from the regular world and normal people printers often suck but HP
seems determined to make them worse and the CEO would also like you to pay a monthly fee for the
privilege of using their approved ink cartridges our long-term objective is to make printing a
subscription says lores seemingly without even the briefest moment of self-reflection this this
was in response to HP getting sued for their anti-consumer efforts to prevent people from
using third-party ink cartridges as they should be able to but personally I can't seem to wrap my
brain around these Executives who get so excited about an idea that is blatantly anti-consumer with
upsides only for their business and then they try to sell us on it because apparently they think
we're stupid get a laser printer people if you really need one and I would suggest not buying
HP until Enrique clears the paper jam in his ass that's being caused by his head finally you might
never have heard of the game called pal world but it's likely that you did hear about it this week
if you even glanced at the internet riding a viral wave the game sold 8 million copies and counting
in just 6 days apparently by virtue of basically being a Pokemon game that's actually quite fun
compared to other recent officially licensed titles in that category from my understanding
adding guns helped quite a bit not bad for a game that is still in Early Access mode and was just
made available January 19th but palworld is not an official Pokémon game and with great success often
comes great scrutiny starting with miffed actual Pokemon fans pointing out many of the remarkable
similarities between certain character designs and then continuing Thursday with an official
statement from the Pokemon company that they'll be investigating to see just how friendly pal
World got with their designs sounds like a drawn out legal battle is brewing fun but my friends
there you have it Tech news for the week and if you liked it click that like button or leave me
a comment down below while you're down there all the articles I talked about today are linked in
the video's description if you're interested in Reading More and you can check out my store
at paulshardware.net for high quality merchandise t-shirts hoodies beer sets and more subscribing to
my channel is always a good call too thanks again everyone and we'll see you next week. [Music]
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