How I Make $35k/Month With Other People's Content (Legally)

Summary

In this video, Chris shares his lucrative strategy for earning $10,000 to $35,000 a month by repurposing content on Facebook. By adding insightful commentary to viral videos and posts from platforms like Instagram and Twitter, he leverages Facebook’s algorithm to generate passive income. He emphasizes the power of consistency, uploading natively to each platform, and the importance of building an email list. Using tools like Beehive and Spark Loop, Chris reveals how he drives Facebook traffic off-platform, ultimately ensuring long-term monetization through email acquisition. His approach is tactical, focusing on maximizing content reach and monetization while minimizing reliance on social platforms.

Takeaways

• 😀 Facebook offers a unique monetization opportunity because of its large user base and content needs. Unlike Instagram, Facebook needs creators to fill content gaps.
• 😀 You don't need to create original content to make money. Repurposing content legally through fair use—by adding commentary, insights, or value—is a key strategy.
• 😀 Facebook pays creators based on views, with rates depending on the niche. Business and finance content typically earn higher rates, around $0.25 per 1,000 views for short-form videos.
• 😀 Consistency is critical. Chris started with zero followers on all his accounts but grew them by consistently posting content that resonated with audiences.
• 😀 Fair use allows creators to add value to existing content, such as reacting to videos or offering advice, as long as it's transformative and not just a reaction.
• 😀 It's essential to post content natively to each platform (Facebook, Instagram, etc.) instead of cross-posting, as this boosts engagement and reach.
• 😀 Use tools like CapCut for video editing and green-screen effects, and Beehive for creating landing pages to build email lists, which are key for long-term growth.
• 😀 Email lists are crucial for monetizing beyond social media platforms. Use tools like Spark Loop to monetize email signups, earning between $0.50 to $5 per lead.
• 😀 Start a fresh Instagram account to discover content that resonates in your niche. Engage with posts and save inspiration for future content creation.
• 😀 Take hard stances or provide unique insights to drive engagement. Bold opinions and controversial takes often lead to better reach and more shares.

Q & A

What is the core idea behind the method Chris is using to make money on Facebook?

Chris is making money on Facebook by repurposing content, adding value, and sharing it with his audience. The method is based on legally and ethically using others' content under 'fair use' by adding commentary or insights, without directly stealing the content.

How much time does Chris spend each week on this process?

Chris spends approximately 3 hours per week on this process, despite earning between $10,000 to $35,000 in profit each month.

Why does Chris believe Facebook is a better platform for creators than Instagram?

Chris points out that Facebook has 2.1 billion daily active users but lacks enough content creators to meet the demand. Unlike Instagram, where creators are plentiful, Facebook still offers opportunities for creators to make money by filling this content gap.

What is the real opportunity Chris is offering by repurposing content?

The real opportunity lies in Facebook's need for fresh, engaging content. By repurposing existing content and adding value, creators can capitalize on Facebook's monetization options without the need to be an influencer or create original ideas.

How does Chris ensure his content remains legal and compliant with Facebook’s policies?

Chris ensures compliance by adding enough value, commentary, or insight to repurposed content, making it original to him. He avoids just reposting others' work without transformation, staying within the boundaries of 'fair use' doctrine.

What are some examples of content that Chris shares on Facebook?

Chris shares a variety of content, including photos, business tips, videos, and insights on topics like sober living housing, Costco, and business growth strategies. Most of his content is inspired by videos or posts on Instagram.

Why is it important to avoid 'cross-posting' content between platforms?

Chris warns against cross-posting content between platforms because it significantly reduces the potential reach of the content. Each platform’s algorithm treats natively uploaded content better than shared or cross-posted content.

How does Chris create and edit his videos?

Chris uses editing apps like CapCut and Instagram's Edits for video creation. He records with a mic setup, uses green screen effects, and adds captions or images to make the content more engaging and unique.

What role does email marketing play in Chris's strategy?

Chris emphasizes that owning an email list is key to long-term success. He drives Facebook traffic to landing pages that collect email addresses. By building his own list, he can control the audience and monetize it independently of Facebook’s algorithms.

How does Chris use Spark Loop to monetize email subscribers?

Chris uses Spark Loop to incentivize email sign-ups by offering payments between 50 cents to $5 for each subscriber. This tool helps monetize the email list by rewarding people who refer others to join.