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Sara Trecate Digital Content Creator
1 Apr 202407:57

Summary

TLDRThe video discusses YouTube's new mandatory disclosure feature, which requires creators to declare if their content has been altered using artificial intelligence. A new section in YouTube Studio prompts creators to answer if their content involves real people or scenes that have been altered or generated unrealistically. If yes, they must label their content as 'artificially altered.' The video clarifies what modifications need to be declared and which do not, such as minor enhancements or non-realistic animations. It also mentions that using AI tools for thumbnails, titles, or scripts does not require a disclosure. Creators are advised to be cautious with photo editing or satire involving public figures to avoid misleading viewers. Non-disclosure may lead to YouTube's corrective actions, including content removal or partnership suspension.

Takeaways

  • 😀 YouTube introduced a mandatory declaration for creators to indicate if AI has been used to alter their video content.
  • 😲 The announcement left many creators concerned about the use of AI in video creation for YouTube.
  • 🔍 A new section in YouTube Studio called 'Altered Content' requires creators to answer if their content has been altered using AI.
  • 💻 The declaration feature is currently only available on computers but will be extended to mobile devices soon.
  • 🏷 If creators answer 'Yes' to altering their content with AI, a label will be added to their video indicating it has been artificially altered.
  • 📹 The label is not very visible unless the content is sensitive, such as politics or health, in which case it will be more prominently displayed.
  • 🤖 Using YouTube's own AI tools, like Dream screen or Dream track, will automatically label the content as altered without manual declaration.
  • 📝 The questions in the 'Altered Content' section are somewhat generic and may not cover all possible scenarios.
  • 🎭 YouTube clarifies that minor or non-realistic changes do not require a declaration, but major alterations like face replacement or adding a celebrity who wasn't present do.
  • 🚫 Creators should declare when they replace a significant part of audio or video that still appears realistic and credible.
  • 🎨 Using filters, color correction, special effects, blurs, or subtitles does not require a declaration of altered content.
  • 👩‍💻 Creators can use AI tools like Chat GPT for creating thumbnails, titles, or scripts without needing to label their videos as altered.
  • 🎵 However, if synthetic music is used, creators must declare that their content has been altered.
  • ⚠️ YouTube warns that failing to declare altered content can lead to measures that may include labeling or content removal, and repeated omissions can result in sanctions.

Q & A

  • What is the new feature introduced by YouTube regarding the use of artificial intelligence?

    -YouTube has introduced a mandatory self-declaration feature that requires creators to indicate whether their content has been modified using artificial intelligence.

  • How does the self-declaration feature work in YouTube Studio?

    -In YouTube Studio, there is a new section called 'Altered Content' where creators are asked to respond to specific questions about whether their content has been altered using AI. If the answer is 'yes', a label is added to the content indicating it has been artificially altered.

  • Where will the 'altered content' label appear on a video?

    -The 'altered content' label will appear in the video description or above the video if the topic is sensitive, such as politics or health.

  • What are some examples of alterations that do not require a self-declaration?

    -Examples of alterations that do not require a self-declaration include applying beauty filters, generating or extending a background to simulate a moving car, or using effects to improve audio.

  • What are some examples of alterations that require a self-declaration?

    -Examples of alterations that require a self-declaration include replacing a face with another person's, altering a movie scene with a celebrity not present, inserting false audio to make a doctor say something they didn't, or creating a scene with a missile hitting a real city.

  • Can creators use AI tools like chat GPT for creating thumbnails, titles, or scripts without declaring it?

    -Yes, creators can use AI tools like chat GPT for creating thumbnails, titles, or scripts without needing to add an 'altered content' label to their videos.

  • What happens if a creator fails to declare the use of AI when it's required?

    -If creators repeatedly fail to declare the use of AI when required, they may be subject to sanctions from YouTube, including content removal or suspension from the YouTube Partner Program.

  • Is there a way to set a global declaration for all videos on a channel?

    -Currently, there is no global option to set a declaration for all videos on a channel. Creators need to declare the use of AI on a per-video basis.

  • What should creators do if they are unsure whether their content requires a self-declaration?

    -Creators should consider whether their content could be misleading to some people. If there's a chance that someone might believe something is real when it's not, they should indicate that the content has been altered.

  • What is the main reason behind YouTube's introduction of the self-declaration feature?

    -The main reason behind the introduction of the self-declaration feature is to protect real people, places, and scenes from being misrepresented, avoiding diplomatic incidents and potential legal issues.

  • How will YouTube recognize the use of its own AI tools like Dream screen or Dream track in a video?

    -If a short is created using YouTube's own AI tools like Dream screen or Dream track, YouTube will automatically recognize the artificial alteration, and the label will be added automatically without manual declaration.

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YouTube PolicyAI DisclosureContent CreationVideo EditingAI EthicsCreator GuidelinesArtificial IntelligenceVideo StandardsMedia RegulationOnline Platforms
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