Launch Your Own Clothing Line With $0 In 7 Days Worldwide: A Step-by-Step Tutorial For Beginners

Odetta Rockhead-Kerr
25 Sept 202419:48

Summary

TLDRThis video script outlines a step-by-step guide to launching a clothing line with no initial investment. It covers finding a niche, creating a brand name, designing logos with Canva's free plan, manufacturing with Printify's no-upfront-cost model, setting up an online store, scaling with more products, and marketing on social media platforms like Instagram and TikTok. The script emphasizes patience and consistency in branding and marketing for long-term success.

Takeaways

  • 🚀 Starting a clothing line is possible with no initial investment, as demonstrated by the video's promise to guide viewers through the process in 7 days with $0.
  • 🌟 Success stories like Ivory Ella and Be Kind showcase that starting from nothing is feasible and can lead to a multi-million dollar business.
  • 🔍 Day one focuses on finding a niche and establishing a brand name, emphasizing the importance of standing out in a competitive market.
  • 💡 Using AI tools like Chat GPT can help assess market demand and generate brand name ideas aligned with one's passion.
  • 🎨 Day two is about creating a brand logo or graphics for free using platforms like Canva, which offers a free plan suitable for beginners.
  • 👕 On day three, Printify is introduced as a solution for manufacturing clothing without upfront costs, allowing for custom product creation.
  • 👕👖 The video suggests starting with graphic tees featuring themes relevant to the niche, such as famous cars for a racing-themed line.
  • 🛒 Day four involves setting up an online store and linking products to various platforms like Etsy, eBay, and Shopify, with Printify handling order fulfillment.
  • 📈 Day five is about scaling the product line to include more items like caps, hoodies, and shoes, using designs from Canva and uploading them to Printify.
  • 📢 Day six shifts focus to marketing and advertising, particularly on social media platforms like TikTok and Instagram, to build a brand following.
  • 📈 By day seven, the expectation is not to have sales immediately but to have set the foundation for a brand that can grow over time with consistent marketing efforts.

Q & A

  • What is the main goal of the video?

    -The main goal of the video is to guide viewers on how to launch their own clothing line from scratch with no initial investment.

  • What are some success stories mentioned in the video?

    -The video mentions success stories like Ivory Ella, which has multi-million dollar annual revenues, and 'Be Kind to Everyone,' a brand founded by Jennifer Prince that focuses on socially conscious apparel.

  • What is the first step in launching a clothing line according to the video?

    -The first step is to find a niche for the clothing brand and establish a brand name.

  • How does the video suggest finding market demand for a clothing line?

    -The video suggests using a prompt in Chat GPT to find market demand by asking about the passion area and requesting market demand details for a clothing line inspired by that passion.

  • What tool is recommended for creating a brand logo or graphics for free?

    -The video recommends using Canva and their free plan to create a brand logo or graphics.

  • How does the video address the challenge of manufacturing clothing without money?

    -The video introduces Printify, a service that allows creating custom products for a clothing line without any upfront cost.

  • What is the importance of selecting the right product designs for the clothing line?

    -It is crucial to select designs that resonate with the target market, not just what the creator likes, to ensure the clothing line appeals to the intended audience.

  • How does the video suggest setting up an online store for the clothing line?

    -The video suggests using Printify to automatically link products to various selling platforms like Etsy, eBay, Wix, or Shopify, which can be done with no upfront cost.

  • What is the strategy for scaling the clothing line to include more products?

    -The strategy involves using the potential product ideas from the Chat GPT results to create more products like caps, hoodies, and shoes, and then using Canva to design and Printify to upload these designs onto the products.

  • What is the focus of day six in the video's plan?

    -On day six, the focus is on marketing and advertising, specifically using platforms like TikTok and Instagram to build a following and drive sales.

  • What advice does the video give regarding the expectation of sales on day seven?

    -The video advises that no sales on day seven is expected and normal, emphasizing that building a brand takes time and patience, and suggesting that sales will come with consistent marketing efforts.

Outlines

00:00

🚀 Launching a Clothing Line with No Money

The video script begins by challenging the notion that launching a clothing line is impossible without money. It promises to guide viewers through the entire process, from concept to sale, in just seven days and without any initial investment. The script introduces the idea of using success stories as inspiration, mentioning brands like Ivory Ella and 'Be Kind to Everyone' that have turned into empires through a combination of fashion and philanthropy. The video aims to motivate viewers by showing that regular people have started from scratch and achieved great things in the clothing industry.

05:01

🔍 Finding Your Niche and Brand Name

The second paragraph focuses on the first day of the process, which involves finding a niche for the clothing brand and establishing a brand name. It suggests using social media as inspiration and emphasizes the need to create content that stands out. The video script guides viewers to use Chat GPT to determine market demand for a clothing line based on their passion, using car racing as an example. It also shows how to use Chat GPT to generate brand name ideas by incorporating market segments into the prompt. The chosen niche is car racing, and a brand name 'Track Fusion' is suggested.

10:03

🎨 Creating a Logo for Your Clothing Line

Paragraph three describes the second day of the process, which is about creating a logo or graphics for the clothing line without spending any money. The video recommends using Canva and its free plan for this task. It provides a step-by-step guide on how to use Canva to search for and edit a logo design that fits the racing car niche. The script also mentions a promo code for a discount on Canva's Pro plan. The goal for the day is to finalize a sleek and minimalistic logo that represents the clothing line.

15:05

👕 Manufacturing Clothing with No Upfront Cost

The fourth paragraph discusses the third day, which is about manufacturing clothing without any money. It introduces Printify, a service that allows for the creation of custom products without upfront costs. The video script guides viewers on how to use Chat GPT to determine what products to sell and then how to use Canva to create designs for those products. It emphasizes choosing designs that resonate with the target market rather than personal preferences. The process involves uploading designs to Printify, positioning them on products, and preparing the products for the online store.

Mindmap

Keywords

💡Clothing Line

A clothing line refers to a collection of garments under a single brand. In the context of the video, launching a clothing line is the central theme, where the host guides viewers on how to start their own line from scratch, emphasizing the process from ideation to the first sale.

💡Niche

A niche in marketing refers to a specific segment of the market that has particular preferences. The video instructs viewers to find a niche for their clothing brand, using car racing as an example. It's about identifying a specialized market demand that the clothing line can cater to.

💡Brand Name

The brand name is the title under which a company markets its products. The script discusses establishing a brand name as part of the clothing line creation process, suggesting the use of prompts in AI tools to generate ideas, like 'Track Fusion' for a racing-themed line.

💡Market Demand

Market demand refers to the quantity of a product or service that consumers are willing and able to purchase at various prices during a given period. The video uses Chat GPT to determine the market demand for a racing-themed clothing line, highlighting the importance of aligning with what consumers want.

💡Logo

A logo is a graphic mark, emblem, or symbol commonly used by commercial enterprises to aid and promote instant public recognition. The script describes creating a logo for the clothing line using a free design tool, emphasizing the logo's role in brand identity and visual appeal.

💡Printify

Printify is a print-on-demand service mentioned in the video that allows users to create custom products without upfront costs. It's integral to the video's narrative on launching a clothing line with no money, as it facilitates the manufacturing process for the clothing line.

💡Design

In the context of the video, design refers to the visual elements and aesthetics of the clothing line's products. The host advises using a tool like Canva to create designs that resonate with the target market, such as racing car enthusiasts, rather than personal preference.

💡Social Media

Social media platforms are used as channels for marketing and advertising the clothing line in the video. The host discusses creating content for platforms like Instagram and TikTok to build a following and drive sales, which is a common strategy for new brands.

💡Hashtags

Hashtags are metadata tags used on social media platforms to classify content and make it easily searchable. The video mentions using hashtags in social media posts to increase visibility and reach for the clothing line, which is a crucial part of digital marketing.

💡Online Store

An online store is a type of e-commerce where consumers can directly browse and purchase products via the internet. The script explains setting up an online store with Printify, which automatically handles orders and shipping, allowing the clothing line to operate with no initial investment.

💡Scaling

Scaling in business refers to increasing the size or volume of operations. The video discusses scaling the clothing line to include more products like caps, hoodies, and shoes, which is a strategy to provide variety and increase the chances of making sales.

Highlights

Launch your own clothing line with no money in just 7 days.

Explore every step from idea to first sale.

Success stories of regular people who built clothing lines into empires.

Day 1: Find your niche and establish your brand name.

Use Chat GPT to determine market demand for your clothing line.

Day 2: Get your brand logo or graphics for free.

Use Canva's free plan to create a sleek and minimalistic logo.

Day 3: Manufacture clothing with no upfront cost using Printify.

Choose products to sell based on market demand and niche.

Day 4: Set up your online store and sell on multiple platforms.

Link your Printify products to platforms like Etsy, eBay, and Shopify.

Day 5: Scale your clothing line to include more products.

Use Chat GPT to get potential product ideas.

Day 6: Focus on marketing and advertising on TikTok and Instagram.

Create videos featuring your product line for social media.

Day 7: Expect zero sales initially, but focus on building your brand.

Understand your target audience and build a brand that resonates.

Use high-quality photos or videos and link back to your online store.

Remember, building a successful brand takes time and patience.

Transcripts

play00:00

do you ever dream about launching your

play00:02

very own clothing line but thought I'm

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broke it's impossible well think again

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because in this video we're going to do

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exactly that and we'll explore every

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step of the process from the idea the

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designing the sourcing the distribution

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the advertising and even the nail biting

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weight to get your first sale rockar

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Academy we change the game f your work

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and stay the same from

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real welcome back to the Rockstar

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Academy and thank you for coming back we

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have a lot to talk about so let's jump

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right into it but before I explore

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exactly how you can get your clothing

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line started I want to share with you

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some success stories from regular people

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who started their own own clothing line

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and built it into an Empire take Ivory

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Ella as an example and they have annual

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revenues estimated in the

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multi-millions due to their combination

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of fashion and philanthropy be kind to

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everyone is another clothing brand that

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was founded by Jennifer Prince and this

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brand focuses on socially conscious

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apparel that promotes kindness and

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donates a portion of their profit to

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support schools and communities now that

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you know that people out there have

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started from nothing are considered

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regular people and are doing amazing

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things let's get your clothing line

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launch in just 7 days with 0 and we're

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going to go day by day so let's start

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with day one and this is where you're

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going to find the niche that you want

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your clothing brand to be in and you're

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also going to establish your brand name

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now I want you to think about starting a

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clothing brand like this you're

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scrolling through social media and

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everybody is posting but you need that

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one standout post that will make people

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stop double tap and share it's all about

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creating something that catches the eye

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in a sea of content in the same way that

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your clothing line will need to stand

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out against the competition so you're

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going to start by thinking about what

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you're passionate about what you are the

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people around you are interested in and

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most importantly what the market demands

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now let's say that your area of passion

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or interest is car racing and what I'm

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about to share with you can work with

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whatever you choose to be your area of

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passion or interest you may not know if

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car r aligns with market demand so

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you're going to use a simple prompt in

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chat GPT that says I'm passionate about

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car racing give me market demand for a

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clothing line inspired by my passion and

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rock stars as you can see here on screen

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chat GPT is going to give us the details

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and we're going to get information

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related to market growth Niche appeal

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and in this case is racing theme

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clothing your going to get key market

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segments that you can Target and we also

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get potential product ideas and this

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prompt and all the other prompts that

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I'm going to share in this video I'm

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going to place a link in the description

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of this video where you can get to all

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of them free of cost you don't need to

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be a member or a subscriber anywhere now

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with our niche in hand from the chat GPT

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results which is racing car themed

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clothing let us use another chat GPT

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prompt and I'm going to pop it up on

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screen here and this prompt is going to

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help you to get brand name ideas and at

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the end of this prompt you're going to

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go back to the original results from

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chat GPT as I'm doing here and copy the

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key Market segment add it to the prompt

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and then you're going to generate the

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results and as you can see here rock

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stars we get many brand name options to

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choose from for our clothing line you

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can ask chat GPT for more if you're not

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satisfied with the results now we're

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going to go with track fusion because I

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think that's pretty awesome if you ask

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me and you know what that's it for day

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one we're going to resume tomorrow so go

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back to what it is that you are doing or

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try to get some rest because we're not

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taking on anything else

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today hello we're on day two and this is

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where you're going to get your brand

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logo or graphics for $0 and we're going

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to aim to create a sleek and

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minimalistic logo for track fusion or

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whatever your clothing line name is that

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you came up with and to do this we're

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going to use K and we're going to use

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their free plan and I'm going to put the

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link in the description of this video

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for K but as you're using K I know

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you're going to enjoy it as much as I

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have so if you have desire to get the

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paid version I'll also put my promo code

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Odetta YT in the description of this

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video and you can use the promo code

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after clicking the link to get a 25%

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discount on the first month of the

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monthly K Pro Plan for new users now

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rockstars let's do this together and

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I'll be using my tablet to do this the

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great news is you can do this from a

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phone a tablet or a computer now after

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clicking the K Link in the Des

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description and landing on the homepage

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we're going to select here logos and

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we're going to search for the focus area

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for our Niche which is racing car by

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typing it here now let's select and edit

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a logo or a design that we like and rock

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stars I think this one is pretty sleek

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and minimalistic and it will be a good

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representation of our clothing line

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track fusion as you can see here it's

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pretty easy to modify a k design making

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it extremely user friendly and beginner

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friendly and guess what that's enough

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work for today take a look at our brand

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logo or our clothing line logo isn't

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this awesome go back to what you are

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doing and let's get ready for

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tomorrow rock stars welcome back and

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with our logo in hand we're now on day

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three but we're faced with the biggest

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challenge how to manufacture clothing

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with no money enter printify printify

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comes to the rescue allowing you to

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create custom products for your clothing

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line without any upfront cost and you

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can get the printify link in the

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description of this video and you can

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leverage printify premium for one month

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free of cost using this link and my

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promo code which is Rockstar Academy now

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to determine what products to sell for

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our clothing line we're not going to

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have to figure it out you remember that

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original prompt and the results that we

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got from chat GPT we're going to go back

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to that now let's start with focusing on

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graphic te's featuring famous cars and

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we're going to head back over to K to

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get this done now on the K homepage s

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t-shirts and we will search for our

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niche of focus as I'm doing here by

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typing in racing cars now you can search

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for whatever Niche you decided on now

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we're going to choose a design that we

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believe the market will gravitate to not

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a design that you like this rock stars

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is one of the biggest mistakes that most

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persons make when launching a clothing

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line as an example I like discret

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designs with clean lines but this does

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not necessarily resonate or align with

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the Motorsport community and culture a

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lot of us will create designs that we

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like forgetting that we're not our

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customers we need to make sure we change

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that mindset so that said I'm going to

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go with this design right here on K

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which isn't something I would normally

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choose but for my Niche I know it's

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going to do well and I'm going to go

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ahead and modify it quickly as I'm doing

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here now importantly I'm going to go and

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find that logo that I saved from k a day

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ago and we're going to add the track

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fusion logo onto our K designs here so

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that it can be printed on the different

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products for our clothing line you can

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also modify the text where you see

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necessary to say track fusion instead of

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using the logo but just make sure your

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brand is represented on all your

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products now let's download this Kittle

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design and save it for later now with

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our design in hand we're going to head

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over to printify and remember the link

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is in the description of this video just

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go ahead and create your printify

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account if you don't already have one

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and from the catalog here on the

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homepage we're going to select t-shirts

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and let's go with this bestselling

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t-shirt here you're going to select

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start design as I'm doing here on screen

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and click on upload and my device to

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find that K design that we had saved

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earlier now we're going to position our

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design on the T-shirt as I'm doing here

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on screen keeping it in the perforated

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lines so that you don't have spillage on

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your print you should also select

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variants and here you can choose the

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colors that you want your T-shirt to be

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available in and the sizes that you want

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your shirt to be available in to

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potential buyers ensure however that the

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T-shirt color that you choose actually

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contrast with the design or the graphics

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or your logo that you're putting on it

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as an example a red based design should

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not go on a red shirt it's not going to

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pop and remember our brand needs to

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stand out in a competitive world now

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rock stars let's click on preview to see

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what our t-shirt looks like here on

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printify from a mockup perspective and

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we're going to choose this one for our

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display image so that when we set up our

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online store this is what potential

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customers will see now let's save our

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first product I think this looks pretty

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good I would actually buy this you can

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tell me in the comments rockstars if you

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would buy this product assuming you're a

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car racing

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Enthusiast and guess what that's it for

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day three go back to what you're doing

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if you were in the lunchroom working on

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this at work go back to work if not go

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to bed if it's close to your bedtime and

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let's look forward to day

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four now on day four we're going to set

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up our online store and you can sell

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your products on several platforms

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automaic Al I'm going to say because

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when you launch your products on

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printify you can automatically link them

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to all these platforms here that I'm

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showing you on screen to include the

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popular Etsy eBay Wix or Shopify to name

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a few and the great news is that several

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of them will work with $0 upfront but if

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you want as well you can use printify

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own API to sell your products and that's

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forever free but eBay and Tik Tock shop

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will also allow you to launch your store

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free of cost now once you publish your

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products on printify and link your

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platform of preference your products

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will actually show up on that particular

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website and as an example when your

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customer goes on eBay and orders that

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product printify gets that order

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automatically and they will Source the

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product print your design on it with

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your brand name and deliver the product

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to the customer's doorstep at no cost to

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you and with no effort from you now with

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your product saved on day three just

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before you publish it let's just scroll

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down here on screen to prepare the

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product for your store and you can

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modify your product name here where it

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says title or you can modify your

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product description as I'm doing here

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and you can also use AI to do so on

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printify I actually recommend that you

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click or check this box here where it

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says add size table that way your

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customers will know what size will fit

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them and let's scroll down a little bit

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further here so that we can price our

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product printify will recommend a retail

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price and they'll actually calculate the

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profit and the profit margin for you as

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you can see here on screen but we're

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going to modify our t-shirt price to

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$29.99 I'm also going to offer free

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shipping on orders over $45 to drive

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more sales go ahead and hit publish

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right here when you're done and launch

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your first product online and rock stars

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that's enough for today track fusion is

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bornak chain

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sh welcome back we're on day five and on

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day five we will scale our clothing line

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to include more products now we're going

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to reference that original prompt that

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we got from chat GPT here that had

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potential product ideas and we're going

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to focus on caps hoodies and shoes from

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what was shared now we're going to go

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back to K's homepage and we're going to

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select hats and again we're going to

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search for racing cars or whatever your

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Niche is again we're going to choose a

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design that resonates with our customers

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not us and we're going to modify it as

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is needed don't forget to add your

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product logo to each of the products or

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use your product name or your brand name

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in the logo as I'm doing here with some

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of these examples now rock stars I

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didn't waste any time and as you can see

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here I identified several designs from

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Kitt and I just easily modified them it

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took seconds for me to get all these

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designs done I'm going to head back over

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to printify I'm going to upload each

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design and I'm going to place it on the

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hat as an example and I'm going to

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repeat the process that we went through

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yesterday to publish these products

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we're going to repeat this process as

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well for the hoodie I'm going to add in

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some shoes maybe even a bag but rock

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stars look at this hoodie I know I would

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buite tell me in the comments if you

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would buite by writing yes I would and

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just look at these other products that I

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created with the different designs that

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I quickly modified from K that I'm now

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able to add to different products free

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using printify I genuinely believe that

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the Motorsports Community will love

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these and if you are a rockar who is a

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part of that Community let me know in

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the comments below now your goal is to

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have at least 50 to 100 products in your

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product catalog and you can use five to

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10 designs to create these products that

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way you're going to give your potential

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customers variety which is important

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after all it's the spice of life right

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now although it was pretty easy to

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create the designs and upload them and

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get them on your products we're going to

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take a break for today because we're not

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going to try to do everything at once

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and I'll see you back here on day six

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nothing

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we it all rock now on day six we're

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going to focus on marketing and

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advertising and it's Tik Tok and

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Instagram time you can build a following

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on Instagram it won't happen overnight

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or even on Tik Tok and I shared how to

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do it on Instagram here sharing content

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on social media to drive sales will take

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some time rock stars it won't lead to

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overnight success but this is the case

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with all successful brand out there

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including the ones that I shared earlier

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but you know what this is the strategy

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that most of them use to get started

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because a lot of people can't afford to

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pay for ads on day one now that's it for

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day six you should have used the videos

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that I shared to create at least one

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video that you can share on both

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Instagram and Tik Tok that features your

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product line and you should have also

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created the video that you're going to

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post for the next 2 to 3 days as you

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officially launch your clothing line

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let's meet back here on day

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sevenne now we're on day seven and

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you're thinking zero sales yikes that is

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expected rock stars if you follow all

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the steps here carefully to include

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creating the videos that you post on IG

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and Tik Tok you're going to get views

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and eventually you're going to get sales

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it may not happen on day seven but I can

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promise you that if you follow this

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method it will happen over time just

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ensure that your videos showcase your

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brand very well showcases your Brand's

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values and you need to also ensure that

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the designs resonate with your target

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audience include high quality photos or

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videos of your design in your social

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media post and make sure that you use

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hashtags and importantly link back your

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social media post to your online store

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wherever it's being hosted now rock

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stars starting a clothing brand with no

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money is doable understanding your

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target audience however is crucial

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building a brand it takes time and

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patience but remember that Rome wasn't

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built in a day and neither is your

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successful brand again click the links

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in the description to get started and

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all the best with your clothing line

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until next Academy we change the game FP

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your work and stay the same from dreams

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to reality build your name

play19:45

[Music]

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