Louis Theroux's View Of Andrew Tate

The Diary Of A CEO Clips
25 Nov 202211:43

Summary

TLDRLouis explains how starting his own production company forced him out of his comfort zone, though his wife pushed him towards it. He discusses his anti-materialism, wearing an inexpensive Casio watch and not caring about flash cars or clothes. This contrasts Andrew Tate's brash displays of wealth. Louis attributes his interview style to natural curiosity about different people and not wanting to berate guests, even those with extreme views. He aims for a win-win, assuming the honesty of guests and seeking shared understanding.

Takeaways

  • ๐Ÿ˜Š He doesn't care about flashy displays of wealth and actively avoids them
  • ๐Ÿš˜ His wife encouraged him to start his own company despite his hesitations
  • ๐Ÿ“บ He felt odd not owning the TV shows he was making after hundreds of hours
  • ๐ŸŽฅ Finds pleasure in the craft of creating TV - being on location, feeling it go well
  • ๐Ÿค Connects with people through natural curiosity about why they do what they do
  • ๐Ÿง  More interested in people's inner thinking than confronting or attacking them
  • ๐ŸŒˆ Sees interviews as potential win-wins rather than trying to catch people out
  • ๐Ÿ™‡ Comes from a place of humility, open to others having it figured out more
  • ๐Ÿ” Loves bumping up against and exploring odd or extreme perspectives
  • ๐Ÿ“ Key is not going in to 'get' the guest but to understand their world

Q & A

  • Why was Lewis initially reluctant to start his own company?

    -He was comfortable working for the BBC, enjoyed the steady salary and security, and didn't want the stress or risk of running his own business. His wife encouraged him to start his own production company.

  • What does Lewis mean when he says he wants to be the 'anti-Tate'?

    -He doesn't care about flashy displays of wealth and ostentatious cars and clothes like internet personality Andrew Tate. Lewis purposefully wears an inexpensive Casio watch instead.

  • How does Lewis derive happiness and fulfillment?

    -From the simple pleasures of his work - being on location, feeling connected in an interview, the craft of editing and putting a piece together.

  • How does Lewis connect with and understand people he interviews?

    -Through natural curiosity about why people do what they do, getting out of his own way, and not coming from a place of wanting to berate them or be confrontational.

  • Why doesn't Lewis tend to interview politicians?

    -He feels they often have their guard up and are too focused on being risk-averse instead of revealing something genuine, which he isn't as interested in.

  • What is Lewis's approach to interviews?

    -He comes from a place of shared inquiry, assuming the truth will come out, and that the other person may have valuable insights he lacks. He aims for a win-win dynamic.

  • How did the positive Times review make Lewis feel?

    -It gave him a nice sense of validation that people appreciate and value the work he does.

  • What does Lewis think is key for connecting with interview subjects?

    -Approaching without judgement or confrontation, and instead seeking to understand their perspective and motivation.

  • What interview tactics does Lewis avoid and why?

    -Beratement and heavy confrontation that would make the guest defensive and unlikely to reveal deeper truths.

  • What mindset does Lewis try to have during interviews?

    -Immersed but thoughtful - asking probing questions while also being attentive and non-distracted, aiming for a revealing encounte.

Outlines

00:00

๐Ÿ˜• Regret over not having a company and relying on BBC

The paragraph discusses how the speaker regrets not starting his own company earlier and instead relying on working for the BBC, feeling like it was infantilizing. He was content as a creature of habit but his wife pushed him to take the entrepreneurial leap. He's glad he did even though he has an antagonism towards flashy displays of wealth.

05:02

๐Ÿ˜Œ Simple joys like cooking bring happiness, not materialism

This paragraph suggests most people, like the speaker, find happiness in simple intrinsically fulfilling activities rather than material possessions. He enjoys the craft of his work interviewing people and connecting with them out of natural curiosity rather than confronting or berating them.

10:03

๐Ÿ˜Š Assume others might have insights to share

The speaker explains he doesn't approach interviews seeking to berate the interviewee or catch them out, but rather assumes they might have valuable insights to share. He aims for a win-win exchange built on curiosity and assumes the other person might understand something he doesn't.

Mindmap

Keywords

๐Ÿ’กcuriosity

The speaker emphasizes natural curiosity as a key part of his interviewing approach, wanting to understand why people do the things they do. He is genuinely curious rather than confrontational with guests, even those with extreme views, because he wants to explore what led them there.

๐Ÿ’กconnection

The speaker talks about feeling connected in a good interview, when things are flowing and it feels revealing. He aims to connect with guests by assuming a shared position of openness rather than critique.

๐Ÿ’กunderstanding

Rather than berating guests, the speaker seeks to understand them, even those with objectionable views. He believes understanding builds bridges, while confrontation puts up walls.

๐Ÿ’กdisarming

The speaker's relaxed, curious approach makes him disarming to guests. He's not intensely serious or confrontational, which encourages openness.

๐Ÿ’กhumility

The speaker says he interviews with humility, genuinely open to the idea his guests may have things figured out better than he does. This creates space for learning.

๐Ÿ’กwin-win

He sees interviews as potential win-wins - positive for both parties if there is honesty and openness. He assumes guests will tell the truth rather than trying to catch them out.

๐Ÿ’กpleasure

The speaker talks about the simple pleasures of the craft of interviewing - enjoying the process, from preparation to editing. Work is a source of happiness for him.

๐Ÿ’กself-sabotage

He is particularly interested in interviewing people involved in angst-filled or self-sabotaging situations, wanting to understand their inner world.

๐Ÿ’กconfrontation

While some interviewers use confrontation, he sees that approach as counterproductive in most contexts, making guests defensive rather than forthcoming.

๐Ÿ’กopenness

Openness is a key theme - he tries to approach interviews with openness to the guest's viewpoint rather than critique, which he believes enables greater honesty and connection.

Highlights

I don't want a flash car I don't want to, flash clothes I don't want anything I, want to be anti-flash right

when I finally went outside the BBC and, set up a company three or four years ago,

it was, my wife who pushed me to do it and so,

that was a case of me needing to break, out of whatever I was doing and say do,

I'm the anti-tate, when I finally went outside the BBC and,

last night my wife said it might, be time for a new watch I've got to, embrace I'm trying to lean into being, the guy,

so I needed to, start a company and not because it's,

oddly infantilizing after a while like, there's nothing there's nothing cool, about,

being a creature of, habit being sort of embracing or, whatever that you know your own sense of,

I needed to challenge myself, in order to discover that there was a,

you don't seem to be, compelled or, um or derive your happiness from like, the big wanky stuff

how do you, connect with people so actually I wanted,

I'm genuinely thinking like why, if it is someone like say a Neo-Nazi or,

inject life generally those who like seek to, one even on our personal relationships, and romantic relationships those that,

I certainly like well there's no there's, no reason why you shouldn't tell me the, truth,

Transcripts

play00:00

I don't want a flash car I don't want to

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flash clothes I don't want anything I

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want to be anti-flash right he's that

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guy reduced to its quintessence

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unapologetically troll like ostentatious

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displays of wealth and arrogance right

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so I'm the anti-tate

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when I finally went outside the BBC and

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set up a company three or four years ago

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I'm sure most of your listeners probably

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have their own many of them not most but

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many of them will have their own

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companies or will be fully cognizant of

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what it takes to make it in the sort of

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the world of of a free market and

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Entrepreneurship but for me that was

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just absolutely not my lane and it was

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my wife who pushed me to do it and so

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that was a case of me needing to break

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out of whatever I was doing and say do

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you know what whatever you think that is

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you're risky or mysterious or

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um you know a bit a spivvy you know like

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just a little judgment like oh I don't

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want to be one of the Yuppie guys like

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we just had an IPO and I've just got my

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first Maserati like that because I'm I'm

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antagon you know I'm completely that

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whole mindset I feel like I'm alienating

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maybe some of your list is like it's not

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my mindset like I'm just like I I almost

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valorize the opposite of that you know

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to and it's probably

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um an extent that's so faintly unhealthy

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like like I don't want to be the guy I

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don't want a flash car I don't want to

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flash clothes I don't want anything I

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want to be anti-flash right like my

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watch you can see this my wife was

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saying to me last night

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um you know maybe time for a new watch

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this is a Casio whatever that one is

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it's a f91w these cost like 10 pounds 15

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pounds you can get them at Argos have

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you ever seen that watch before I have

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Andrew Tate on the way here a podcast

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you know who Andrew is yeah what's your

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anyway it feels like he's that guy

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reduced to its quintessence where he's

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like if one of his catchphrases was um

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people say why have you got a you know

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Green Bugatti

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did you know this Meme and what does he

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say to them he says um well he says what

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college I say to them what color is your

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Bugatti

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right that's him in a nutshell is like

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unapologetically troll like ostentatious

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displays of wealth and arrogance right

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so I'm the anti-tate you can put that on

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my you put that on my gravestone the

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anti-tate

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so I'm like I don't give a [ย __ย ] about

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your Bugatti I think it's embarrassing

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that you have one no offense no I don't

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I don't have a car but you know fine you

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know and that's kind of a joke like

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that's I my point really is that that's

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something I need to keep an eye on you

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know because actually ostentatious

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almost like ostentatious humility is its

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own poison like like why are you so

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wedded to the idea of having a [ย __ย ]

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watch by the way it's not a [ย __ย ] watch

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it's completely reliable and it's I've

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never had it the only thing that goes on

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it is the strap so so I've got one

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that's got a you can replace the strap

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after about five years the strap goes

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I've got two of these I'm not bragging

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I've got one I've got my I've got my

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spare one in case I can't find this one

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anyway last night my wife said it might

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be time for a new watch I've got to

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embrace I'm trying to lean into being

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the guy

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that isn't showing off about what a lack

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of what a not show off he is you think

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I've lost the thread I haven't the point

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I'm getting to is that um so I needed to

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start a company and not because it's

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oddly infantilizing after a while like

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there's nothing there's nothing cool

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about

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making like hundreds of hours of TV and

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not owning any of it right that's just

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me being a little bit of a chump and

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partly that's you know there's a quid

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pro quo I suppose like well you don't

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get stressed you turn up you're making

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things for a public broadcaster you're

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getting a decent salary for sure

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but people would say like what you know

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everyone else

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so who do you work for it's like well

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I'm in BBC I'm on contract I work from

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contract to contract three years at a

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time

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like really you don't have your own

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company like no why not like you know

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because everyone else does like Jamie

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Oliver or Hugh Fernley witting stall or

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or you know whoever you care to mention

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any presenter

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of any longevity

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um would would be making their own shows

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you know it's it is it's a no-brainer

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and I was like I guess I just I'm fine

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doing my I'm a creature of habit you

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know that was sort of what I've just so

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fine I don't want to mess around with it

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and then having done it three or four

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years ago like yeah I probably should

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have should have done it a bit earlier

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but it it's so so it's that thing of um

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the point which is now landing on the

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point sounds a bit vanilla was that you

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can sort of get in being a creature of

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habit being sort of embracing or

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whatever that you know your own sense of

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self as

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um risk averse and

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um conventional sometimes you know I

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needed to challenge myself

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in order to discover that there was a

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you know a world out there that was sort

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of more creative more lucrative more fun

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more adventurous you don't seem to be

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compelled or

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um or derive your happiness from like

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the big wanky stuff from like the

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Lamborghini the Bugatti the bafta yeah

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what colors your Bugatti the GQ Man of

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the Year stuff you simply seem to drive

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it from the the simple intrinsically

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fulfilling things like you know cooking

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listening to a thing that's

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intellectually stimulating so maybe

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we're all like maybe everyone else is a

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weirdo and you're actually incredibly

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normal I don't know I think there's more

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of us out there

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than you might think but maybe not

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we're all trapped in our own brains

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there's no way of measuring I do think

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that um you know I mentioned that when I

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saw that I got a nice review in the

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times that gave me like as I said I gave

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me a buzz you care about your work there

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you really cared about well that wasn't

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even about I mean I do care about the

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work I mean work is a big source of

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pleasure like in the sense of either

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being on location and

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um being aware of it going well and

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getting into an almost like a mindset in

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an interview of feeling like yeah this

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is all good like I feel connected I feel

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uh because it's a High Street in a way

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I'm sure you have a little bit if you

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have an interview with someone you feel

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like you've been trying to book it for a

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while

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uh the moment comes you like the next

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two hours are really important you want

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it to go smoothly you want it to feel

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like a revealing encounter you you want

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to be probing and insightful and

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attentive and immersed but not

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distracted but also thinking ahead and

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and all of that's going on and then it

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starts and then you feel like oh it's

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going okay and then afterwards like that

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was a good one and then in the edit

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you're putting it together and you're

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piecing things in like that all of those

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The Simple Pleasures of of craft you

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know like it's really and it is simple

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like it's no great mystery but that

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that's that's a big part of um

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of how I connect with

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uh well my own happiness how do you

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connect with people so actually I wanted

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to ask you this for my own sort of

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learning you've done this for multiple

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decades you've sat with people from

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every corner of the world you have all

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of these different experiences and some

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of them are a little bit you know the

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nicer sense a little bit out there I'm

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glad I landed with a PC word yeah a

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little bit out there I wonder what the

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non-pc was

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but you have um it was funny when I

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asked you about the qualities you have I

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think you absolutely nailed it and all

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of those make you incredibly disarming

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that almost like lack of intense

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seriousness makes you a really disarming

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individual

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um

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how do you connect with people how

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intentional is your approach to

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connecting with them in your new

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interview series but also just generally

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some of it is stuff that

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you know I didn't I just sort of came by

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by accident probably most of it which is

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a thing you know Natural Curiosity which

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I think you have a feeling of um

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of just

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just wanting to know what why people do

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the things that they do right and and

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sort of getting out of your own way a

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bit you know in the sense because I

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the question I get asked most often is

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like what how do you

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not get angry with some of these people

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especially the ones who are sort of

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spewing hate or coming out with stuff

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that's really objection upon

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I find it slightly confusing question

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because I think that's so it's so far

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from what's in my head most of the time

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I'm genuinely thinking like why

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if it is someone like say a Neo-Nazi or

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someone involved in religious

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intolerance

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I'm just so curious about what takes

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someone

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to that place what what's in their mind

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that to actually berate them

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to give them a hard time

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or even be particularly journalistically

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confrontational that's not

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that's not my default mode so

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interesting because I just think inject

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life generally those who like seek to

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one even on our personal relationships

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and romantic relationships those that

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seek to understand

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tend to build Bridges but if you seek to

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like as you say berate yeah I get told

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off on this podcast a lot on like

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Twitter and in the Press like because I

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don't berate people like when I had Matt

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Hancock here I asked him the questions I

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really wanted to know but I didn't I

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didn't come to berate him no he would

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have gone yeah the war would have gone

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up had I done that there's other ways of

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and some people use a confrontational

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approach and that's fine and then I

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think in general

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um you know there's many ways of doing

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interviews

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and I think probably

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you know I haven't interviewed many

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politicians and it's probably related to

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that the feeling that they they have

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their they tend to have their guard up

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they tend to be

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uh follow a strategy of attempting to be

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as risk averse a headline a verse as

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possible and it's like those aren't the

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people I'm interested in people who are

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genuinely attempt who feel like they've

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got something figured out or or are

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involved in a in a world or a lifestyle

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or just some situation that is

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either self-sabotaging or filled with

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angst so in the end I see it as

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no I'm not trying to get one over on

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people I'm not trying to I honestly most

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interviews I see as a as a potential

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win-win you know what I mean like I I

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certainly like well there's no there's

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no reason why you shouldn't tell me the

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truth

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um

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you're involved in something that you're

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relatively open about and

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and I'll just assume that that's

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probably the case now

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obviously you're briefed you've done as

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much research as you can but um

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I think if you feel as though you're

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coming from a position of

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um sort of shared inquiry then that's

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contagious

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um I think also

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I sort of tend to think I think there's

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some part of me thinks maybe the other

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person's got it figured out and I

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haven't right a level of humility

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so that when they say stuff I'm

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genuinely thinking like well I guess

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maybe or may or they say something

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Bonkers I'm like well that isn't right

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but I enjoy bumping up against that and

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I don't go in there thinking I'm gonna

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I'm gonna get this person like I'm gonna

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get one over on them I sort of feel as

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though you know you come in and you just

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sort of try and

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see what's going on you know if you love

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