Why Do You Want to Work at Lululemon Interview Answer

Summary

In this video, the recruiter provides three compelling ways to answer the common interview question, 'Why Lululemon?' to stand out as an exceptional candidate. The 50/50 Rule is emphasized: 50% of the answer should be about the role and how your skills align, while the other 50% should focus on the company. Key suggestions include showcasing brand loyalty, connecting with Lululemon's core values like 'connection,' and highlighting their sustainability efforts. The video encourages thoughtful research and preparation, offering a well-rounded approach to answering this critical question effectively.

Takeaways

• 😀 The question 'Why Lululemon?' is crucial in interviews and needs a compelling, well-thought-out answer to stand out.
• 😀 The 50/50 Rule suggests that your answer should be equally divided between explaining why the role is a good fit for you and why Lululemon is a great company.
• 😀 When answering, focus on personal passion for the brand, its products, or the company’s values to make a genuine connection.
• 😀 Brand loyalty is a strong answer choice, emphasizing a personal connection to Lululemon’s products and the positive impact it has on your life.
• 😀 A great way to answer is to talk about how Lululemon’s products make you feel confident, which demonstrates a deeper connection than just liking the products.
• 😀 It's important to demonstrate why your skills, personality, and experiences align with the role you're applying for, not just with the brand.
• 😀 The values answer involves selecting one of Lululemon’s core values and explaining why it resonates with you and motivates you to work there.
• 😀 Showing that you’ve researched the company and understand its values can make a significant impact on your candidacy.
• 😀 Sustainability is another strong answer angle, highlighting Lululemon's commitment to environmental impact and how it aligns with your personal values.
• 😀 Always tie your personal fit for the role with the company’s mission, whether through your skills, experiences, or shared values.
• 😀 Preparation is key: show that you've put in the time and effort to research Lululemon before the interview to appear more invested.

Q & A

Why is the question 'Why Lululemon?' so important in the interview process?

The question 'Why Lululemon?' is crucial because it helps employers assess whether a candidate is genuinely interested in the company and its culture. A compelling and thoughtful answer shows that the candidate has researched the company and is motivated by more than just the job itself.

What is the 50/50 Rule in answering the 'Why Lululemon?' question?

The 50/50 Rule suggests that 50% of your answer should focus on why the role is a good fit for you, including your skills and passions, and the other 50% should explain why you are interested in working for the company, focusing on the brand, its values, or other compelling aspects of the organization.

What is a good approach to answering the 'Why Lululemon?' question if you are passionate about the brand?

If you're passionate about the brand, you can start by sharing your long-standing admiration for Lululemon, explaining how their products have positively impacted you. Emphasize how the brand makes you feel confident and motivated, then link this passion to how your skills make you a good fit for the role.

What should you avoid mentioning when talking about your passion for Lululemon's products in an interview?

You should avoid mentioning superficial reasons like wanting a discount on products. Instead, focus on how the products enhance your experience and how they make you feel, demonstrating a deeper connection to the brand.

How can you incorporate Lululemon's core values into your answer?

You can choose one of Lululemon’s core values, such as 'connection' or 'honesty and integrity', and explain why it resonates with you personally. Show how this value aligns with your own beliefs and how it motivates you to work for Lululemon.

Why is it important to mention that you did research on the company during your interview?

Mentioning that you’ve done research shows hiring managers that you are prepared, serious about the role, and genuinely interested in the company. It reflects that you've taken the time to understand the company’s culture and values, which can give you a competitive edge over other candidates.

What role does sustainability play in Lululemon’s brand and how can it be used to answer the 'Why Lululemon?' question?

Lululemon is committed to sustainability, with goals like using 75% sustainable materials by 2025. This commitment to environmental responsibility can be a compelling reason to want to work for them. You can mention how this initiative inspired you to apply and link it to your own values.

How do you balance talking about your fit for the role and your motivation for the company in your answer?

To balance the two, start by talking about why the company appeals to you, either through its brand, values, or initiatives like sustainability. Then, transition into why you’re a good fit for the role by highlighting your skills, experiences, or personality traits that align with the job.

What should you focus on when answering the 'Why do you want to work at Lululemon?' question?

You should focus on providing a genuine and thoughtful response. Highlight your passion for the brand, its values, or its sustainability efforts, and then follow up with why your unique skills and experiences make you an ideal candidate for the role.

How can showing you are a cultural fit for Lululemon help in your interview?

Demonstrating that you align with Lululemon’s culture can significantly enhance your chances. By understanding and embodying the company’s core values, you can show that you are not just qualified for the role but would thrive in the company's environment, fostering better collaboration and success.