TUGAS WAWANCARA SKB
Summary
TLDRThis video features an interview with Eka Awang, the owner of Sahara Driving Course, as part of a business studies project. The discussion covers the purpose of the business, its future prospects, services provided, target market, and operational structure. Eka explains the vision behind the company, which aims to offer safe and ethical driving lessons, including private sessions, parking techniques, and SIM processing. He also discusses the business's legal standing, financials, staffing needs, and the essential equipment for operations. The conversation offers insights into the driving course industry and Sahara's approach to business growth and sustainability.
Takeaways
- 😀 The Sahara Driving School was established in 2002 with the goal of teaching people to drive safely, comfortably, and ethically.
- 😀 The business aims to be the leading driving school in Central Java and eventually across Indonesia, providing professional, certified instructors and high-quality driving equipment.
- 😀 Sahara offers various services, including beginner driving lessons, advanced parking techniques, and assistance in obtaining a driver's license (SIM A).
- 😀 The business serves a diverse market, including high school students, working professionals, and older individuals who want to learn driving.
- 😀 Sahara operates in urban areas such as Semarang, Demak, Purwodadi, and Jepara, with a focus on reaching a broad demographic from youth to elderly drivers.
- 😀 The organizational structure includes roles such as a director (owner), vice-director, secretary, treasurer, administrators, and instructors.
- 😀 Instructors play a critical role in teaching students safe driving techniques, while administrators handle the registration and daily operations.
- 😀 The school’s facilities include parking areas, administration spaces, theoretical classrooms with simulators, and waiting rooms, which are necessary for the operation.
- 😀 Sahara has experienced consistent growth, with the number of students steadily increasing, reaching 85 students per month on average.
- 😀 Financial operations involve substantial initial investments, including vehicle purchases, rental costs, and office equipment. The business also has regular expenses like fuel, tires, and staff salaries.
- 😀 The Sahara Driving School is legally registered under the name CV Sahire Group Indonesia, with necessary permits from local authorities and relevant ministries to operate.
Q & A
What is the primary goal of starting the Sahara driving school business?
-The primary goal of starting the Sahara driving school was to help the community learn to drive safely, comfortably, and ethically on the road.
What are the future prospects for the driving school business?
-The business prospects are expected to grow, especially with the increasing production in the automotive industry, which leads to more potential customers for driving schools.
What kind of services does Sahara driving school offer to its customers?
-Sahara driving school offers services starting from basic driving lessons for beginners, up to advanced training such as parking skills and preparation for obtaining a driving license (SIM).
What is the target market for Sahara driving school in terms of age and location?
-The target market includes individuals aged between 17 and 60 years, ranging from high school students to elderly individuals. Geographically, it serves urban areas, particularly Semarang, and rural areas like Demak, Purwodadi, and Jepara.
What are the mission and vision of Sahara driving school?
-The vision is to become the leading driving institution in Central Java and Indonesia, providing professional instructors and high safety standards. The mission is to ensure that all customers drive safely, comfortably, and ethically.
Can you explain the structure of Sahara driving school's organization?
-The organization has a director as the owner, a deputy director, a secretary, a treasurer, and coordinators for administration and instructors. The administration handles registrations and bookings, while instructors focus on training the students.
What kind of workforce does Sahara driving school require?
-Sahara driving school requires competent instructors and administrative staff. Instructors must be qualified to ensure safety during lessons, and admins must efficiently manage student registrations and daily operations.
How is the business performing in terms of revenue and student numbers?
-The business is doing well, with an average of 80 to 120 students per month. The school generates significant revenue, particularly from private lessons which are priced at approximately Rp1,650 per session.
What initial investments were needed to establish Sahara driving school?
-The initial investments included the purchase of two cars worth around Rp200 million each, annual rental costs of around Rp10 million, and an additional Rp20 million for office supplies like desks, chairs, and computers.
What is the typical cost structure of Sahara driving school, including variable and fixed costs?
-The fixed costs include staff salaries (Rp2,500 to Rp4,500 for instructors, and Rp2,500 to Rp3 million for admin), while variable costs include fuel, vehicle maintenance (e.g., tires and cleaning products), and other operational expenses.
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