Small YouTubers: Do this to make the algorithm love you

Summary

If you're struggling to get views on your YouTube videos, this guide shows how to turn things around. The first step is to define your video niche and be consistent in your content. Research your niche and competitors to understand what attracts viewers. Use tools like vidIQ to analyze competitors' videos, focusing on those with high engagement rates. Learn from successful videos, especially their titles, thumbnails, and content structure. Apply these insights to create engaging videos that the algorithm favors, leading to more views, subscribers, and monetization opportunities.

Takeaways

• 📈 Consistency in content type is crucial; avoid mixing unrelated topics in your channel.
• 🔍 Research your niche thoroughly to understand what your target audience wants.
• 📊 Use analytics to determine why some videos aren't performing well; it's often due to audience disengagement.
• 📺 Identify and study your competitors to find patterns in successful videos.
• 📝 Track your competitors' content to stay updated on trends and new ideas.
• 📊 Tools like vidIQ can help you analyze competitor performance and identify top-performing content.
• 👍 Focus on the like rate (likes per view) to gauge audience satisfaction with videos.
• 💡 Create content based on high-engagement topics and formats from successful competitors.
• 🖼️ Pay attention to thumbnails and titles that attract clicks and engagement.
• 🕒 Consider optimal video length by analyzing top-performing videos in your niche.
• 🎥 Innovate with storytelling and unique presentation styles to make your videos stand out.

Q & A

What is the main issue discussed in the video script?

The main issue discussed in the video script is the struggle of small YouTubers to get views on their videos and how the algorithm seems to ignore their channels.

What is the first step suggested to improve views on a YouTube channel?

The first step suggested is to get really clear on what types of videos you want to make and to ensure consistency in the content of the videos, not just in the frequency of uploads.

Why is it important to be consistent with the content of your videos?

Consistency in video content helps the algorithm understand what your channel is about, which can lead to better promotion and engagement from viewers who are interested in that specific type of content.

What does the video suggest as a method to understand the audience's preferences?

The video suggests researching competitors' videos, particularly those with high like rates, to understand what content resonates with the audience and keeps them engaged.

How can one find competitors in their YouTube niche?

One can find competitors by searching for terms related to their niche on YouTube, visiting their channels, and subscribing to them for further tracking and analysis.

What tool is mentioned in the script for analyzing competitors' views and performance?

The tool mentioned in the script is called vidIQ, which can be used to analyze competitors' views and overall performance on YouTube.

What is the significance of analyzing the like rate of videos?

Analyzing the like rate helps in understanding which videos are resonating most with the audience, as a high like rate indicates that viewers are enjoying the content and are more likely to engage with it.

Why is it recommended to focus on videos with a high like rate?

Focusing on videos with a high like rate can provide insights into what type of content the audience enjoys and is more likely to engage with, which can help in creating similar successful content.

What is the process of finding the like rate of a video?

The process involves calculating the average number of views a video gets per like, which can be done by dividing the total number of views by the total number of likes.

How can one ensure their videos are satisfying the audience according to the script?

One can ensure their videos are satisfying the audience by researching and analyzing successful videos in their niche, understanding what aspects make them successful, and incorporating those elements into their own content.

What is the final advice given in the script regarding the analysis of competitors' videos?

The final advice is to avoid analyzing the wrong videos and to use data objectively to determine the best performing videos, as this methodical approach can provide significant advantages over competitors who skip this step.