Video Pembelajaran pertemuan 6 Dasar Bisnis

Summary

This lecture explores key concepts of global business, including the motives for international expansion such as foreign demand, technology utilization, cost reduction, and diversification. It also covers various methods for running a global business, including importing/exporting, foreign direct investment, outsourcing, and strategic alliances. The lecture highlights the barriers businesses face, such as political dumping and regulatory challenges, as well as the factors influencing global business, such as cultural differences, economic systems, exchange rates, and political risks. Understanding these dynamics is crucial for companies aiming to succeed in international markets.

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