Whitney Wolfe Interview: Bumble's Rival to LinkedIn is Taking on Sexism in Business

Summary

Whitney, la voz detrás de Bumble, comparte la evolución de la plataforma desde su lanzamiento en 2014 como una aplicación de citas que prioriza a la mujer, hasta su expansión a la red profesional y la amistad. Explica cómo Bumble Biz nació de la necesidad de conectarse de manera segura y profesional, ofreciendo un espacio donde las mujeres pueden tomar la iniciativa sin recibir el acoso que enfrentan en otras plataformas. Whitney destaca la importancia de la amabilidad y el respeto en las interacciones en línea y cómo Bumble se ha esforzado por fomentar un comportamiento positivo, contrarrestando el abuso y la hostilidad que se ven en muchas redes sociales. Además, habla sobre el potencial de Bumble para influir en la conducta humana y promover la igualdad, y cómo la aplicación busca agregar contexto a las conexiones más allá del simple encuentro, con el fin de convertirse en una red social que permanece relevante en la vida de sus usuarios.

Takeaways

• 🚀 Bumble lanzó Bumble Biz, una plataforma de red profesional que sigue la filosofía de 'primero la mujer' que caracteriza la aplicación de citas.
• 💡 La idea de Bumble surgió como una forma de invertir las dinámicas de género en las interacciones en línea, promoviendo un trato más respetuoso y seguro para las mujeres.
• 👥 Bumble ha evolucionado para más allá del dating, ofreciendo opciones para encontrar amistades y ahora también para establecer conexiones profesionales.
• 🛡️ Bumble busca limitar el abuso y la hostigamiento en la plataforma, promoviendo un entorno basado en la amabilidad y el respeto.
• 🌐 La tecnología de Bumble permite conectar a personas en la misma área en muy poco tiempo, una característica que diferencia a otras plataformas como LinkedIn.
• 🔄 Bumble está diseñada para ser una red social que no solo presenta a las personas, sino que se mantiene como parte de la conexión más allá del primer contacto.
• 🤝 Bumble cree que el comportamiento positivo y la amabilidad son contagiosos, y que pueden influir en un cambio de conducta en la sociedad.
• 🚨 Se destaca la importancia de abordar el sexismo y el acoso en el lugar de trabajo, no solo en la industria de la tecnología sino en todas las áreas profesionales.
• 📈 Bumble tiene casi 24 millones de usuarios registrados y busca tener un impacto positivo en su comportamiento digital.
• 📱 Bumble está explorando nuevas funciones para agregar contexto a las conexiones, con el fin de mantenerse relevante y añadir valor más allá de la simple introducción.
• 🌟 Bumble se presenta como una oportunidad para establecer conexiones significativas más allá del ámbito romántico, incluyendo amistades y relaciones profesionales.
• ➡️ El futuro de Bumble implica un enfoque en mantener y fortalecer las relaciones una vez establecidas, en lugar de solo facilitar la conexión inicial.

Q & A

¿Cuál fue la razón principal para que Bumble decidiera expandirse a las conexiones profesionales?

Bumble observó que muchas mujeres ya utilizaban la plataforma para buscar amistades y conexiones profesionales más allá del ámbito romántico. La marca extendió sus conexiones más allá del dating, aprovechando la tendencia de que las mujeres tomaran la iniciativa en la interacción, brindándoles un espacio seguro y positivo para hacer contactos.

¿Cómo Bumble Biz se diferencia de otras plataformas de redes profesionales como LinkedIn?

Bumble Biz se enfoca en la conexión local y rápida, permitiendo a las personas encontrarse y conectarse en persona en un corto período de tiempo, algo que LinkedIn no ofrece. Además, Bumble ofrece una experiencia de red profesional que promueve la igualdad y evita el abuso y el acoso, un problema común en otras plataformas.

¿Por qué Bumble cree que la tecnología puede influir en el comportamiento humano en términos de igualdad y respeto?

Bumble cree que la tecnología puede ser un catalizador para el cambio de comportamiento, al fomentar que las mujeres tomen la iniciativa en las interacciones, lo que puede llevar a una dinámica más equitativa y respetuosa en la comunicación y el trato entre los géneros.

¿Cómo Bumble aborda el problema del abuso y el acoso en su plataforma?

Bumble se basa en un enfoque preventivo y proactivo, estableciendo políticas y medidas para limitar el abuso y el acoso desde el principio. La empresa se enfoca en crear un ambiente de respeto y bondad, y se esfuerza por configurar el comportamiento digital de sus usuarios de manera positiva.

¿Qué papel cree que desempeña la tecnología en la perpetuación del sexismo en la industria de la tecnología y en otros ámbitos?

La tecnología puede reflejar y amplificar los comportamientos y problemas existentes en la sociedad, incluido el sexismo. Bumble busca usar la tecnología para promover un cambio de comportamiento positivo y combatir el sexismo y el abuso en línea.

¿Qué es la 'evolución natural' que Bumble ha tomado para expandirse más allá del dating?

La 'evolución natural' se refiere a la expansión orgánica de Bumble desde su inicio como una aplicación de dating hasta incluir amistades y luego redes profesionales, todo basado en el modelo de que las mujeres toman la iniciativa en las interacciones.

¿Cómo Bumble define el éxito y qué papel desempeña la limitación del abuso en su plataforma?

El éxito de Bumble se define en parte por su capacidad para limitar el abuso y el acoso, creando un entorno seguro y respetuoso para sus usuarios. Esto es fundamental para mantener una comunidad saludable y fomentar la confianza entre los usuarios.

¿Por qué Bumble cree que el comportamiento positivo y la bondad son contagiosos?

Bumble cree que el comportamiento positivo y la bondad pueden crear un efecto ripple, es decir, que el trato amable y respetuoso de un usuario puede influir positivamente en otros, fomentando un ambiente más amistoso y colaborativo en la plataforma.

¿Qué planes Bumble tiene para el futuro y cómo piensa mantener y mejorar las conexiones más allá del simple match o chat?

Bumble tiene la intención de agregar contexto y valor a las conexiones más allá del match inicial, buscando convertirse en una red social que no solo presenta a las personas, sino que también se mantiene con el usuario a lo largo del tiempo, ofreciendo una plataforma que fomente y mantenga relaciones saludables y satisfactorias.

¿Cómo Bumble percibe su papel en la promoción de la igualdad de género y el empoderamiento de las mujeres en la era digital?

Bumble ve su papel como una herramienta para promover la igualdad de género y el empoderamiento de las mujeres al brindarles la agencia en las interacciones y al fomentar un entorno en línea libre de abuso y acoso, promoviendo así un trato equitativo y respetuoso.

¿Cómo Bumble busca influir en el comportamiento digital y social de sus usuarios?

Bumble busca influir en el comportamiento digital y social de sus usuarios a través de la implementación de políticas y prácticas que promuevan el respeto y la bondad, y al diseñar la plataforma de manera que encante el comportamiento positivo y el trato equitativo entre los géneros.

¿Qué tipo de nuevas características o funciones está考虑ando Bumble para mantener a los usuarios en la plataforma más allá de la conexión inicial?

Bumble está considerando funciones que les permitan mantener una presencia y añadir valor en la vida de los usuarios más allá de la conexión inicial, lo que implica una evolución hacia una red social que se enfoca en la introducción de personas y en el apoyo a las relaciones que se desarrollan.

Outlines

00:00

🚀 Lanzamiento de Bumble Biz y su enfoque en las redes profesionales

El primer párrafo aborda el lanzamiento de Bumble Biz, una nueva iniciativa de la plataforma Bumble orientada a la red profesional. Se destaca cómo Bumble, conocida por su enfoque femenino en las relaciones amorosas, ha decidido expandirse a las conexiones profesionales, manteniendo su filosofía de empoderamiento femenino. Se menciona el éxito de Bumble como aplicación de citas y cómo las mujeres comenzaron a utilizarla para conectarse en contextos más allá del romance, lo que llevó a la creación de Bumble Bizz. Además, se discute la necesidad de una plataforma de redes profesionales que aborde las dinámicas de género y la conducta inapropiada en otros sitios como LinkedIn.

05:02

🛡️ Limitación de abuso y acoso en la plataforma de Bumble

Este párrafo se enfoca en la filosofía de Bumble de promover un ambiente respetuoso y libre de abuso y acoso. Whitney, la hablante, destaca la importancia de establecer reglas claras para el comportamiento en la plataforma y cómo esto se relaciona con los valores de la empresa. Se contrasta la postura de Bumble con otras redes sociales que luchan con estos problemas y se aboga por una actitud proactiva para erradicar el comportamiento negativo. También se menciona la relevancia de estos temas en la actualidad, especialmente en el contexto de la industria tecnológica y la necesidad de abordar el sexismo y el acoso en el lugar de trabajo.

10:03

🌐 Ampliando las conexiones más allá del romance con Bumble

El tercer párrafo explora los planes futuros de Bumble para mantener y mejorar las conexiones una vez establecidas. Whitney habla sobre la intención de la empresa de no solo conectar a las personas sino también de proporcionar contexto y valor a sus relaciones más allá del primer contacto. Se sugiere que Bumble busca evolucionar hacia una red social que promueva y fomente el comportamiento positivo y la bondad. Además, se menciona el potencial de Bumble para ser una plataforma que conecta al mundo, introduciendo a las personas con intenciones de conocer a extraños y normalizando esta interacción en contextos más allá del dating.

Keywords

💡Bumble Biz

Bumble Biz es una nueva iniciativa de la plataforma Bumble que se enfoca en la red profesional en lugar de en las relaciones amorosas. Se basa en los mismos principios de 'primero la mujer' que caracterizan a Bumble en el ámbito del dating, permitiendo a las mujeres tomar la iniciativa en la creación de conexiones profesionales. Este concepto se relaciona directamente con el mensaje principal del video, que promueve la igualdad de género y un entorno de red profesional más seguro y respetuoso.

💡Redes sociales

Las redes sociales son plataformas digitales que permiten a las personas comunicarse y conectarse con otras individuos y comunidades. En el contexto del video, Bumble busca expandir su alcance más allá del dating para incluir amistades y conexiones profesionales, ofreciendo así una alternativa a otras redes sociales y plataformas de red profesional como LinkedIn.

💡Dinámicas de género

Las dinámicas de género se refieren a las expectativas sociales y roles que se asignan a las mujeres y los hombres en la sociedad. Bumble desafía estas dinámicas al hacer que las mujeres tomen la iniciativa en la interacción inicial, ya sea para encontrar pareja, amistades o conexiones profesionales. Esto se destaca en el video como un medio para promover la igualdad y el respeto en las interacciones en línea.

💡Comportamiento digital

El comportamiento digital hace referencia a la manera en que las personas se comportan y se relacionan en línea. Bumble se enfoca en fomentar un comportamiento positivo y respetuoso en su plataforma, lo que se contrasta con la experiencia de muchas mujeres en otras plataformas donde pueden encontrarse con abuso y acoso.

💡Abuso y acoso en línea

El abuso y el acoso en línea son problemas graves que afectan a millones de usuarios de redes sociales. Bumble se ha comprometido a limitar este tipo de comportamiento en su plataforma, adoptando políticas que promueven la bondad y el respeto, y que buscan cambiar los patrones de comportamiento negativos que se observan en otras redes.

💡Sexualización en el lugar de trabajo

La sexualización en el lugar de trabajo se refiere a la objetivación y el trato sexista que algunas mujeres pueden experimentar, incluso en contextos profesionales. El video discute cómo Bumble busca crear un espacio de red profesional donde las mujeres no se sienten vulnerables a este tipo de trato, al permitirles tomar el control de la interacción.

💡Comportamiento positivo

El comportamiento positivo se relaciona con la filosofía de Bumble de fomentar la amabilidad y el respeto en las interacciones en línea. El video destaca cómo Bumble ha sido diseñado para ser una red social que promueve el comportamiento positivo y cómo esto puede tener un impacto en el comportamiento humano más amplio.

💡Conectividad hiperlocal

La conectividad hiperlocal se refiere a la capacidad de conectar a personas en una misma área geográfica de manera rápida y eficiente. Bumble utiliza esta tecnología para permitir que los usuarios se reúnan con personas cercanas, lo que contrasta con la mayoría de las plataformas de red profesional que no se enfocan en la conectividad geográfica inmediata.

💡Plataformas de red profesional

Las plataformas de red profesional son sitios web o aplicaciones diseñados para ayudar a las personas a construir y mantener relaciones profesionales. Bumble introduce Bumble Biz como una alternativa que incorpora sus principios de 'primero la mujer' para mejorar la experiencia de red profesional para las mujeres.

💡Iniciativas contra el sexismo

Las iniciativas contra el sexismo son esfuerzos para acabar con la discriminación y la desigualdad de género. Bumble se presenta como una plataforma que promueve la igualdad de género y busca cambiar el comportamiento sexista tanto en el dating como en las conexiones profesionales.

💡Contagio de la bondad

El contagio de la bondad es la idea de que el comportamiento positivo y amable puede ser tan contagioso como el negativo. Bumble cree que al fomentar el comportamiento positivo en su plataforma, pueden influir en un cambio de comportamiento más amplio en la sociedad, promoviendo un entorno en línea más amable y respetuoso.

Highlights

Bumble has launched Bumble Bizz for professional networking, continuing its female-first approach from dating to the workplace.

Bumble's female-first model has shifted gender dynamics by empowering women to make the first move, leading to safer and more positive online interactions.

The platform's success is attributed to its focus on limiting potential abuse and harassment, creating a culture of kindness and respect.

Bumble has evolved beyond dating to include friendships and professional connections, aiming to be a comprehensive platform for all types of meaningful relationships.

Gender imbalances and sexism are not just present in dating, but also in professional networking, making Bumble Bizz a necessary alternative to traditional platforms like LinkedIn.

Bumble Bizz allows women to control the conversation and be treated as equals, without facing the harassment that can occur on other professional networking sites.

The company is committed to configuring digital behavior to eliminate negativity and bad behavior, setting a strong example for other social networks.

Bumble's technology introduces people in your area within minutes, providing hyper-local connections that other platforms like LinkedIn do not offer.

The platform aims to spread positive behavior and kindness, believing it can have a ripple effect and drive broader societal change.

Bumble is working on new features to add context and value to connections, evolving into more of a social network that stays with users beyond the initial match.

The company's vision is to connect the other 99% of the world that doesn't already know each other, normalizing meeting strangers with good intentions.

Bumble has already made a significant impact, helping users make valuable professional connections and even hire employees through the app.

The platform provides access to opportunity far beyond just dating, facilitating meaningful connections in professional, platonic and romantic contexts.

Bumble is focused on building a social network rooted in positive behavior from the start, setting it apart from other platforms that struggle to combat negativity.

The company believes that if more platforms gamify kindness and positive behavior, it could drive a real shift in societal attitudes and behavior, both online and offline.

Bumble's approach is a refreshing contrast to the abuse and harassment that can be prevalent on other social media platforms, prioritizing user safety and positive experiences.

The platform is committed to making kindness and respect a mainstream part of everyday behavior, not just a temporary fad, to drive lasting change.

Transcripts

[Applause]

so as Greg said it's obviously a very

exciting time for bumble at the moment

you've just launched bumble biz which is

all about professional networking in the

same kind of female first way that

people knowin left the the dating at

bumble why did you decide that bumble

should go into professional connections

so is this kind of run here me okay good

so what we saw happen with our platform

and for those of you who are not

familiar we launched back in 2014 as a

female first dating app so when two

people for heterosexual matches

connected women had to make the first

move and they had 24 hours to do so a

lot of people early on said oh this is a

gimmick this is just another dating app

where you're just changing one little

thing but it really was so much more

than that it was really turning gender

dynamics on its head and if you look at

traditional ways of connecting for women

were placed at a disadvantage men are

expected to be the aggressors to being

controlled to go after the woman and on

the flipside of that women are told to

sit on their hands to run away from that

to be you know not not very interested

and so it creates this imbalance where

you set the man up to be rejected and

this can translate into anger and then

as we all know when you introduce a

profile or a screen into that equation

the rejection can translate into very

abusive behavior so when we introduce

that in 2014 it really changed the

dynamics of how women felt and how they

were being treated online and something

amazing started to happen women realize

this behavior was helping them connect

in a way that they felt safe and they

were having positive interactions so

they started taking to the platform to

do things beyond dating and we saw women

were looking for friendships we

introduced a friend finder but why we

introduced networking we saw hundreds of

thousands of profiles

we're women were saying I'm married I

have kids I've just moved to a new city

I would love to make professional

connections and it was because there was

a shield the women could make the first

move they weren't being bombarded just

the way they were not being bombarded on

the dating side they weren't being

solicited for professional endeavors

either and so it was a natural evolution

for the brand to really extend

connections beyond just dating so I can

understand right obviously from the

dating perspective that very clear kind

of gender in bars just from sort of

conventional gender roles and men

expected to be more forward but in

professional networking in particular I

mean why do women need like a special

alternative to say LinkedIn which

obviously is one of the major

professional networking platforms

so unfortunately connecting is not just

about love and gender dynamics are not

exclusive to one form of connection and

just like we see a lot of sexism or

imbalance with gender dynamics in in

romantic endeavors it exists in the

workplace as well it exists when it

comes to networking it exists in

professional connecting and a lot of

women and again linked LinkedIn is an

incredible platform and it serves a

really interesting purpose but this is

kind of twofold so first of all LinkedIn

is not like the traditional dating app

we have evolved technology to be able to

introduce you to people in your area

within minutes I mean we you could take

the app out right now and have somebody

be here in 20 minutes have a coffee with

you LinkedIn does not serve that purpose

so you had that that lack of kind of

hyper locality that LinkedIn doesn't

serve but what happens on platforms like

LinkedIn is very similar to what happens

on other dating platforms where men have

been known to abuse the system if you

will and solicit women for endeavors

that are not professional professionally

speaking you're very beautiful that's

not professional this happens to women

every day all day and so by building in

a natural evolution in the vertical of

networking we allow our technology to

scale beyond love and that is needed

in in the way we connect there is not a

social platform today that is based on

giving you access to people you don't

know Facebook LinkedIn incredible

platforms but they serve you in a way

that keeps you in touch not necessarily

in a way that puts you in touch with

someone new and so when women make the

first move in professional endeavors

they control the conversation they are

in control of their voice they're

treated as equals and there's no denying

that this is probably you know one of

the most vocal times in modern history

that we've all kind of looked in the

mirror and said what is going on when it

comes to professional behavior and so

one of the the kind of key reasons for

Bubbles success I suppose one of the

things that you really work hard on is

limiting potential abuse and harassment

on the platform this is obviously

something that's very widespread across

social media and is a big problem on

many platforms why why do other sites

seem to have so much difficulty

preventing it so I think that what's

fascinating about the way these social

networks have taken on a life of them of

their own and they they govern a lot of

our behavior right this is how we

operate throughout the day and if you as

a company that have you know the

responsibility to millions of users at

this point we have close to 24 million

registered users that's a lot of people

that we can have a positive impact on we

want to approach this from a perspective

saying we don't necessarily believe that

you should be able to speak and behave

however you want if it's impacting

others in a negative way we are choosing

as a company and as a brand to do our

part to say this is a platform rooted in

kindness this is a platform rooted and

respect we will not allow hateful

behavior we will not allow misogynistic

behavior to take place here and we feel

it's our duty to try and reconfigure

some of this digital behavior that is

otherwise pervasive with nastiness and

and bad behavior and so I think it

really falls upon us as a company and

our leadership to say we have to start

from the top and we have to start from

user first and we have to make sure that

we actually build this into our not only

our product but in how we you know

really hold true to our values day to

day operationally so do you think it's

just a lack of will on behalf of the

other sites that they haven't managed to

stamp out the kind of abuse that goes on

I think it's a decision a lot of

companies are faced with are they going

to completely allow every form of

freedom of speech or they going to say

hey that speech is hateful that speech

is wrong this this speech is is hurtful

there's a lot of other platforms out

there that I think have been in a very

interesting debate over this recently

and we've just decided from day one to

do it differently and it's interesting

bumble the the way bumble even came

about was a desire to build one of the

first social networks rooted in positive

behavior instead of spreading negativity

how can we spread good positive

technology and and that could translate

across the board I use it too earlier

obviously it's a very kind of vocal

moment at at the moment for am this

issue of sexism in the workplace and

harassment in the workplace and that's

something that we've heard many stories

this year and recently in Silicon Valley

and in the tech industry and do you

think the tech industry and Silicon

Valley has had its Harvey Weinstein

moment well I I think that it's it's

it's been something that has kind of

been confusing to me that we hone in on

one industry we talk about sexism in

this industry or sex that this is a

problem that is pervasive across the

board it doesn't matter what industry

you're in it exists and I think that you

know you can't really say how's this

industry had it's Harvey Weinstein

moment I think that the curtain is

coming off of a lot of different

industries right now and it goes to show

that this is a much bigger problem than

the everyday professional might realize

and I think it's just time that we look

at behavior across the board and if

we're looking at behavior across the

board we need to be looking at behavior

digitally as well we are spending half

of

time in our phone and I think that this

is something that is at the root of how

we behave as humans not necessarily just

in one industry do you think and how

much can an app like like bumble effect

that that issue can it really help you

know redress the balance can it help

push for equality we absolutely believe

so and what we believe is humans behave

a certain way and technology gives

humans access to continue behaving a

certain way right it fuels access to

opportunity to reach to whatever it is

that that they're looking for in that

platform and we feel if we can

reconfigure the way that behavior takes

place whereas say a woman matches with a

man on bumble if she traditionally would

have never made the first move by

encouraging her to do so on bumble can

actually have a behavioral shift and it

can change the course of of that

conversation which then turns into a

relationship perhaps and this can have a

residual effect not only that but we do

believe that complimentary behavior and

kindness is contagious and if more

platforms can look at how to essentially

gamify kindness and complimentary

behavior you could see a real real shift

in society I like that idea it does seem

a bit like a kind of utopia this idea of

people actually being nice on the

Internet hello what do you think it will

take to you to genuinely make a

difference and get to that place I think

making it mainstream and making it

something that is not me something that

is not you know a fad I think if we can

find a way to actually engineer this to

be part of our everyday behavior set not

just on bumble I would love to see a lot

of companies find a way to instead of

make us addicted to certain behaviors on

these platforms how can we become

addicted to paying complementary

behavior towards the people were

engaging with how can we become addicted

to wanting to spread kindness and

goodness versus putting others down and

and it's interesting we've spoken to a

lot of different psychologists about

this complements and

- they are contagious behaviors they are

things that as humans creates a ripple

effect and so does negativity and evil

behavior and I think we've seen a lot of

that on a lot of platforms so my hope is

that this next wave of digital

connecting in this next wave of social

media is is rooted in in goodness so

what's next for bumble you've obviously

you started with dating then you went

into you platonic friendships among

women and then now you're in

professional networking have you got

your eye on something else so I think we

have three main verticals we believe

that life is really made up of of these

connections in your life it's your

professional connections it's your love

connections and it's your friendships

and these are the the foundation of your

of your life right and we believe that

those relationships define your your

mental health your physical health your

over-well your overall well-being and so

now that we've given you access to add

new relationships to your life how can

we go beyond that how can we keep those

relationships healthy and happy how can

we be part of that on a deeper level so

now it's adding context to all of those

connections what do you mean by adding

context so instead of just connecting

you and disappearing out of the equation

what we're looking at with our new

features is how can we stay a part of

that how can we stay a part of your

connections even beyond the match and

beyond the chat how can we keep you on

our platform in a way that adds value

beyond just that initial connection so

evolving into more of a social network

but one that introduces you and then

stays with you through and through I

think I I don't know if it was you

described it this way but I saw it

somewhere described as the Facebook for

people you don't know yes so we have

used that in the past so to give some

context to that Facebook does an amazing

job of keeping us in touch right so I'm

sure a lot of you in the audience right

now are going to post something on

Facebook today that's going to be shared

with the network of people you already

know there is not this clear intention

on Facebook to add people you don't know

yet but that's the very small less than

1% of the world that knows one another

what about the

rest of that what about the 99% how can

we connect the world to one another with

intentions of doing that meeting

strangers has not been normalized right

if you look at it the only normalize

behavior when it comes to meeting

strangers has been in dating so how can

we apply that technology beyond dating

and how can we make that the social

network of our future versus just these

platforms that keep us in touch with the

people we already know and have you met

anyone unbundle that's become kind of a

good connection yeah absolutely we've

hired numerous people on Bumble I've

I've I've made really great contacts in

some of the strangest places you know

looking for good restaurants when I land

in a city I've never been to and that

person ends up showing me around a new

city that I've I would have otherwise

just stayed at the hotel Bumble gives

you access to opportunity far beyond

just a date and it's been really

remarkable some of the young women we've

hired would never have met them in a

thousand years

but because the the way we matched on

the app it was hyper local they lived in

the area at work so it goes to show that

this really does provide opportunity

beyond just just love right well thank

you so much for joining us Whitney I

think you see I think what comes next

for bumble thank you

[Applause]

you