I Monetised A YouTube Channel In Just 45 Days
Summary
TLDRThis video script details a creator's journey to monetize a new YouTube channel from scratch, reaching 725,000 views in four months without leveraging any pre-existing audience. The success was achieved by following seven key rules: proving oneself without external validation, focusing on creating valuable content, allowing YouTube's algorithm to find the right audience, ensuring every upload offers clear value, making videos clickable with compelling titles and thumbnails, maintaining a consistent upload schedule, and creating content that genuinely resonates with viewers on an emotional level.
Takeaways
- 😀 The speaker monetized a new YouTube channel from zero subscribers to 725,000 long-form views in 4 months using only browse traffic.
- 🔒 They did not inform any pre-existing audience or use personal resources, ensuring the growth was organic and based on content quality.
- 📈 The channel's growth was achieved by following seven simple rules focused on creating value for the audience and optimizing content for YouTube's algorithm.
- 🙅♂️ Not revealing the channel to friends or family was crucial to avoid biased engagement metrics and to genuinely test the content's appeal to a broader audience.
- 🎯 The importance of creating content that provides clear value to viewers was emphasized, suggesting consistency in content theme to retain viewer interest.
- 📝 The speaker stressed the significance of crafting clickable titles and thumbnails that resonate with a wide audience and spark curiosity.
- 📊 Understanding the 'Total Audience Metric' (TAM) is key to creating titles and thumbnails that appeal to a broad audience without alienating potential viewers.
- ⏰ Consistent uploading is more valuable than sporadic high-quality releases, as it allows for continuous learning and improvement based on past content performance.
- 🎥 The first few seconds of a video are critical; they should reiterate the value proposition and engage the viewer, ensuring they stay for the content.
- 🗣️ The speaker advocates for a 'zero fluff' policy, urging creators to cut unnecessary parts that do not add value to the viewer's experience.
- 💌 To truly grow, content must evoke an emotional response from viewers, making them feel something that resonates with them and the content's theme.
Q & A
How many views did the YouTube channel achieve in the first month?
-The YouTube channel achieved 177,000 views in the first month.
What was the total number of views in the second month for the channel?
-In the second month, the channel had a total of 158,000 views.
How many long-form views did the channel have after four months?
-After four months, the channel had 725,000 long-form views.
What is the significance of using browse traffic to grow a YouTube channel?
-Using browse traffic, also known as getting viewers from the YouTube homepage, is considered the most powerful form of traffic because it indicates that the content is appealing enough for viewers to click and engage without any prior promotion or existing audience.
Why did the creator choose not to inform anyone about the new channel?
-The creator chose not to inform anyone to prove the effectiveness of their strategies without relying on pre-existing audiences, to stay motivated by creating rather than views, and to avoid artificially inflating views and subscriptions with people who may not be genuinely interested in the content.
What are the three major reasons behind not promoting the channel to friends, family, or Discord servers?
-The three major reasons are to prove the creator's success and strategies, to stay motivated by creating quality content rather than seeking views, and to prevent killing the channel's organic growth by not artificially inflating engagement with uninterested parties.
What is the actionable tip for allowing YouTube to find the right audience?
-The actionable tip is to let YouTube do its job by not artificially inflating views or subscriptions and focusing on creating good content that will naturally attract the right audience.
What does the creator mean by 'good content' and how does it relate to viewer value?
-The creator refers to 'good content' as content that consistently offers value to the viewer with every upload. It's about what the viewer can gain from the content, not what the creator can gain from the channel.
Why is it important to consider the total audience metric (TAM) when creating video titles and thumbnails?
-Considering the total audience metric ensures that the video appeals to the largest possible audience interested in the topic, rather than alienating potential viewers by focusing on niche aspects or personal branding.
What are the three rules for making a video clickable?
-The three rules for making a video clickable are: 1) Create a compelling title that resonates with the audience, 2) Design a thumbnail that is engaging and reflects the content, and 3) Ensure the total audience metric is considered to not unnecessarily limit the potential viewership.
How does the creator suggest structuring the first 15 seconds of a video to engage viewers?
-The creator suggests structuring the first 15 seconds to reiterate the value promised by the title and thumbnail, hook the viewer, and pay off the click without asking for likes or subscriptions, ensuring the viewer feels immediately engaged and that their time won't be wasted.
What is the 'zero fluff policy' mentioned in the script?
-The 'zero fluff policy' refers to the practice of removing any unnecessary content or filler from a video that doesn't contribute to the value or engagement for the viewer, ensuring the video is concise and focused on the original value that attracted the viewer.
Why is consistent video uploading important for growth?
-Consistent video uploading is important for growth because it allows creators to set and respect deadlines, which in turn enables them to learn from each upload and improve more quickly, rather than spending excessive time perfecting fewer videos.
How does the creator suggest making viewers feel something through the content?
-The creator suggests making viewers feel something by being authentic and passionate about the content, focusing on topics that genuinely interest the creator, and evoking emotions through strong opinions and engaging storytelling.
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