How I Made $411,212 as a One-Person Business (Starting with $0)

Summary

This video script details a personal journey of building a six-figure, one-person business from scratch in 14 months. The speaker outlines a step-by-step guide, emphasizing content consumption, taking massive action, documenting the journey, developing unique solutions to evergreen problems, leveraging social media for audience building, and creating a minimal viable product (MVP) like a community. The focus is on learning from the audience to develop a product they truly want, using free products and email lists to convert leads into paying customers.

Takeaways

• 😀 The speaker made over $400,000 in 14 months as a one-person business owner, starting from scratch with no initial capital or idea.
• 📈 The speaker's success was built on a simple skill set of audience building, particularly on Instagram, which was turned into a six-figure business.
• 🎥 The video will guide viewers step by step on building a profitable one-person business capable of generating over $110,000 per month.
• 📝 The speaker emphasizes the importance of content consumption to learn, find interests, and spark ideas for one's business.
• 🔍 Avoid mere entertainment and focus on consuming content from value creators to learn and implement their strategies.
• 🏋️‍♂️ Take massive action towards improving life in areas like fitness, finances, or skills, as these efforts can later translate into business success.
• 🚀 Start in a niche and be prepared to evolve; successful internet marketers often begin in one area and transition to another over time.
• 📝 Document the entire journey, as this not only helps in personal growth but also serves as a historical record for building a brand later on.
• 💡 Develop a unique solution to an evergreen problem by first solving it yourself, which will then form the cornerstone of your brand and content.
• 🔄 Use the solution as a basis for endless content ideas, ensuring it serves as a main pillar for your brand messaging and content creation.
• 🌐 Build an audience on platforms like Instagram, leveraging viral content strategies to cast a wide net and attract attention.
• 📧 Build an email list early on, as it's a crucial asset for any successful one-person business, and use it to nurture relationships with your audience.
• 🏆 Launch an MVP, such as a community on platforms like Discord or School, to gather feedback and develop a product that meets your audience's needs.

Q & A

How much money did the speaker claim to make in 14 months as a one-person business owner?

The speaker claimed to make over $400,000 in 14 months.

What was the speaker's initial situation before starting the one-person business?

The speaker started with absolute zero and no idea how to make the business happen, working as an online freelancer creating content for other personal brands.

What is the recommended first step to building a one-person business according to the speaker?

The first step is consuming content to come up with solutions and to see what interests you, which can also guide you towards your goals.

Why should one avoid watching entertaining content during the content consumption phase?

The speaker advises to avoid entertainment content because the focus should be on learning and implementing rather than just watching for the sake of it.

What is the significance of taking massive action in building a one-person business?

Taking massive action is crucial because it is underestimated and misunderstood; it involves taking significant steps towards improving life in areas such as health, wealth, or skills.

Why is it beneficial to document your journey when starting a one-person business?

Documenting your journey is beneficial because it creates a catalog of history videos that can serve as a sales mechanism and demonstrate your authenticity and growth over time.

What does the speaker suggest as a counter-intuitive approach to gaining visibility and trust for your solution?

The speaker suggests developing a unique solution to an evergreen problem, going against common market beliefs, and demonstrating the solution's effectiveness through personal results.

How can the solution you develop serve as a content creation strategy for your brand?

The solution you develop should be the main pillar of your content ideas, providing a never-ending source of content that can be adapted to current times and interests.

What is the recommended platform for building an audience and going viral with your content?

The speaker highly recommends Instagram as the best platform for building an audience and going viral due to its ease of use and viral potential.

What is the purpose of creating a free product when building an email list?

The purpose of creating a free product is to provide value to potential customers, making them feel they owe you money, which can lead to higher conversions when you launch a paid product.

Why is launching a community considered a good MVP (Minimal Viable Product) for a one-person business?

Launching a community is a good MVP because it allows you to gradually develop a product around your solution based on direct feedback from your audience, ensuring the final product meets their needs.

How can one use Instagram to build an email list effectively?

One can use Instagram to build an email list by promoting a free product in stories and setting up ManyChat automation to send a direct message to followers who express interest, thereby capturing their contact information.

What is the speaker's advice on creating an email newsletter to promote a paid product?

The speaker advises to provide as much value as possible in the email newsletter and include a subtle promotion for the paid product, avoiding constant sales pitches.

Outlines

00:00

🚀 Building a Six-Figure One-Person Business

The speaker shares their journey of building a six-figure business from scratch in 14 months. Starting as an online freelancer, they leveraged skills in audience building and Instagram marketing to create a profitable solo venture. The speaker promises to guide viewers through the process of establishing a similar business, from the initial steps to generating over $110,000 per month. They introduce their content creation tool, Free Form, and offer a PDF as a gift for viewers' engagement, emphasizing the importance of consuming valuable content and learning from successful creators to emulate their strategies.

05:01

🌟 Consuming Content and Taking Massive Action

The speaker emphasizes the importance of content consumption as a source of ideas and solutions, advising viewers to focus on value creators rather than entertainment. They stress the need to observe successful creators to learn from their content creation techniques. The concept of 'taking massive action' is introduced as a critical step, encouraging viewers to act on opportunities that improve their lives, such as fitness or financial goals. The speaker also discusses the value of learning transferable skills through niche expertise, which can be applied to building a one-person business.

10:02

📈 Documenting the Journey to Success

The speaker discusses the importance of documenting one's journey, especially on platforms like YouTube and Instagram. They advise against focusing solely on audience growth initially, but rather on creating a historical record of progress. This documentation serves as a catalog of achievements and can be leveraged as a sales tool later. The speaker shares insights on how successful brands like Imajin have used their early videos to boost their credibility and sales, highlighting the power of raw, authentic content in building a personal brand.

15:02

💡 Developing a Unique Solution to an Evergreen Problem

The speaker outlines the process of developing a unique solution to a persistent problem, using personal success stories like KOB Body's fitness regimen. They stress the importance of creating a solution that contrasts common market beliefs and showcases personal results. The speaker encourages finding a niche and developing a counter-intuitive approach to stand out in the market. They also highlight the importance of documenting this solution as a foundation for building a brand and attracting attention.

20:03

🔄 Transforming the Solution into Content and Building an Audience

The speaker explains how to use the developed solution as a basis for content creation, suggesting that it should serve as a continuous source of ideas. They discuss the strategy of repurposing viral content by subtly incorporating the solution into it, to maintain virality while showcasing uniqueness. The focus is on building an audience through platforms like Instagram, using successful content from others in the niche as a blueprint. The speaker provides a step-by-step guide on how to analyze successful content and create similar pieces that incorporate the personal solution.

📧 Building an Email List and Creating an MVP

The speaker details the importance of building an email list as an asset for a one-person business. They share strategies for lead generation through social media, such as using ManyChat automation to send direct messages promoting free products. The speaker advises making the free product valuable to increase conversion rates for future paid products. They also discuss creating a minimal viable product (MVP), such as a paid community, to learn from the audience and develop a product that meets their needs. The speaker provides tips on using platforms like Discord or School to host communities and gradually build a product around the solution.

🚀 Scaling the Business with a Self-Feeding Mechanism

The speaker concludes by discussing the self-feeding mechanism of using the brand to upsell from a free product to a paid one. They highlight the importance of providing value in email newsletters and using them to subtly promote paid products. The speaker also mentions the process of developing a course based on community interactions and questions, which can then be sold at a higher price point. They invite viewers to a free training for further insights and offer a PDF as an incentive for signing up, emphasizing the growth potential of following this business model.

Keywords

💡One-person business

A one-person business refers to an entrepreneurial venture managed and operated by a single individual. In the video's context, it signifies the journey of the speaker who started from scratch and grew a successful business without a team. The video outlines the steps taken to build this business, emphasizing the importance of individual effort and strategic planning.

💡Audience building

Audience building is the process of attracting and engaging a target audience for a brand or business. In the video, the speaker mentions using skills in audience building, particularly through Instagram, as a foundation for their business growth. It underlines the significance of creating content that resonates with potential customers to establish a loyal following.

💡Instagram reels

Instagram reels are a feature on the social media platform Instagram that allows users to create and share short, 15 to 30-second videos set to music. The speaker turned this simple skill into a profitable aspect of their business by creating engaging reels that contributed to audience growth and brand visibility.

💡Massive action

Massive action is a concept that emphasizes taking significant, consistent steps towards a goal. In the video, the speaker advises viewers to take massive action on something that improves their life, indicating that success in a one-person business requires dedication and persistent effort, not just passive consumption of content.

💡Niche

A niche refers to a specialized segment of the market that has specific needs or interests. The speaker mentions that every successful internet marketer they know started in a niche, suggesting that focusing on a particular area allows for the development of expertise and a targeted approach to building a business.

💡Evergreen problem

An evergreen problem is one that persists over time and remains relevant. The video discusses creating a unique solution to an evergreen problem, such as getting and staying fit, which ensures that there is always a demand for the solution being offered by the business.

💡Documentation

In the context of the video, documentation refers to the process of recording one's journey, progress, and experiences, typically through content creation on platforms like YouTube or Instagram. The speaker advises documenting the entire journey as a way to build a historical record of progress and to establish credibility.

💡Free product

A free product is an offering given at no cost to attract potential customers and build goodwill. In the video, the speaker uses the strategy of a free product to generate leads and build an email list, emphasizing the importance of providing value upfront to encourage future conversions to paid products.

💡Email list

An email list is a collection of email addresses used for communication and marketing purposes. The video highlights the importance of building an email list as an asset for a one-person business, as it allows for direct communication with the audience and the potential for sales and engagement.

💡MVP (Minimal Viable Product)

MVP stands for Minimal Viable Product, which is a version of a product with the minimum features that allows it to be shipped, tested, and validated in the market. The speaker recommends launching an MVP, such as a community, to learn from the audience and gradually develop a product that meets their needs.

💡Packaging content

Packaging content refers to the process of organizing and presenting content in a way that is appealing and valuable to the audience. In the video, the speaker discusses the importance of packaging content effectively to build an audience and market the solution being offered by the business.

Highlights

Made over $400,000 in 14 months starting from scratch with no initial business idea.

Began as an online freelancer creating content for personal brands and transitioned to a six-figure one-person business.

Utilized a simple skill set of audience building and Instagram marketing to achieve success.

The importance of consuming content to generate ideas and identify interests.

Advice to avoid entertainment content and focus on learning from value creators.

The significance of observing successful content creators to learn from their strategies.

Emphasizing the concept of 'taking massive action' towards improving life in specific areas.

The idea that successful internet marketers often start in a niche they eventually leave.

Learning skills that are transferable and valuable in building a one-person business.

The importance of picking a goal that can improve life and working towards it with discipline.

Documenting the entire journey for future reference and potential sales mechanisms.

Developing a unique solution to an evergreen problem by first solving it personally.

The necessity of creating a solution that contrasts common market beliefs.

Using personal results as proof of the effectiveness of the developed solution.

Incorporating the solution into content creation to build a strong personal brand.

The strategy of repurposing successful content from others while adding personal solutions.

Building an email list as an essential asset for a one-person business.

Creating a free product that provides so much value it feels like an obligation to pay.

Launching an MVP, such as a community, to develop a product around audience needs.

Using social media platforms like Instagram to go viral and build an audience.

The self-feeding mechanism of using brand recognition to upsell from free to paid products.

Providing value in email newsletters with subtle promotions for paid products.

Invitation to a free training for further insights on building a successful one-person business.

Transcripts

in the past 14 months I made over

$400,000 as a oneperson business owner

and I started with absolute zero and

with no idea how to make this happen

just 14 months ago I was working as an

online freelancer creating content for

other personal Brands and over this time

I've taken a simple skill set of

audience building creating Instagram

reals and turned it into six figure

oneperson business and in this video I'm

going to take you through everything

from step one all the way to building a

profitable onep person business that can

generate over $110,000 per month all I

ask in return is for you to drop a like

on this video and let's get started all

right guys let's get into this a lot of

you ask me what do I use to create these

presentations all the time I get this

question it's a native app on my magbook

called free form okay at the end of this

video and during this video I'm going to

Simply tell you how you can essentially

download this entire PDF so I'm going to

leave you this as a gift for sticking

true but now let's begin right oneperson

business full guide how I believe that

you can launch your very own oneperson

business in 2024 and Beyond step number

one is you know going to be consuming

because as humans we can't really come

up with our own ideas and our own

solutions to our problems we don't have

the answers most of the time so first

things first is we got to consume the

content not only to come up with

Solutions but to actually like see what

we are interested in and actually I feel

like a lot of of you guys watching this

already completed the step you probably

are consuming way too much content so

maybe for some of you it's time to stop

consuming content but if you feel like

you know you want to achieve certain

goal in your life that is kind of like

dragging you towards that goal so you

have that goal in your mind you know it

could be making more money it could be

getting in shape you know these are the

most common ones so in that case we

start consuming content you watch

content like this right my channel if

you want to get in shape you watch you

know people like KOB body for example

the key here is we consume content from

value creators avoid entertainment I I

would generally advise you to avoid

watching you know entertaining content

consume to learn and Implement right

we're going to consume to the content

with the purpose of learning usually

when I watch people like Alex rosi Dan

Co K of body it's not that I just watch

them for the sake of watching it I look

how they speak I look how they construct

their content that's another tip don't

just listen to what they say look at how

they create content themselves look how

they start their videos look how they

create titles thumbnails they are

successful right in front of your eyes

you're going to start thinking more

outside of the box which is going to be

very important in one person business

model because we go to the step number

two which is going to be taking Massive

Action okay taking Massive Action is

very important but most people

underestimate it and also don't really

understand what that what that means

okay take Massive Action towards

something that can improve your life no

matter what right no matter matter what

it is right as long as it improves your

life in these areas making you fit and

strong making you more money improving

some sort of skill so as long as that

thing falls into these criterias and

improves your life somehow that's good

okay every single successful internet

marketer that I know started in a niche

that they are no longer in and started

doing something that they're no longer

doing so for example I don't know if you

know Alex Becker he's a big internet

marketer he started as a dating guy

right he wanted just to improve his at

the beginning by just picking something

that could improve your life you learn

skills that are not tangible so maybe

you're going to stop doing that thing

but the skills you're going to learn

through the experience of trying to

improve yourself within specific area is

going to Overlay with anything else that

you're going to do especially building a

onep person business right so let's say

you pick making you fit and strong well

getting fit and getting strong is such a

big achievement that not a lot of people

have the discipline and hard work you

learn through achieving that goal is

going to Overlay in you you know

building a business for example right

you don't want to overthink what you

want to do it's better just to pick

anything that could improve your life

and just go ham on it really dial into

that read everything you can consume all

the content you can around the topic

experiment try different things and get

results that's most important thing get

results yourself with that thing right

if you look at Hamza for example he

started you know in a fitness space

right trying to build his body then you

transition into giving dating advice

Fitness advice money advice right these

all things that in line with each other

so don't be afraid to pick something

that you think that oh no I don't know

how that's going to make me money don't

think about that right now don't think

about the things that going to make you

money money is going to come to you when

you're going to have Solutions and

you're going to become valuable to

society and how do you become viable by

getting something that other people want

but don't know how to get so if you get

fit strong guess what a lot of people

want that and most people don't know how

to get that most people want to make

more money most people don't know how to

make more money getting something that a

lot of people want but doesn't know how

to get and you having that thing

automatically is going to make you more

money and most importantly document

entire journey I made a mistake of not

really documenting that much but

whatever you you decide to do start

documenting it start documenting on

YouTube on Instagram especially no not

really focusing on growing an audience

yet because the things that you're

putting out right now in this of

documentation is just going to be a

catalog of history videos that people

can go as you start building a brand and

you're going to start dialing into

content later on which I'm going to show

you how to do I'm going to show you how

to start packaging the content it's not

the time for you to start packaging your

content for ultimate V reality or

anything like that it's just for you to

you know have an outlet where you share

kind of like a journal and don't even

care about the views likes if you get

some that's fine don't even care about

followers you can randomly just go viral

with some of these authentic Style

videos I'm not saying that it's not

going to work uh as you start

documenting but the goal with

documentation on social media is

documenting your journey in the in the

in the process is building catalog of

videos so you have them in the past and

they're going to work very well as a

sales mechanism moving forward think

about that think about imaji right now

how his brand became so powerful is that

he has all these videos from him being

15 16 years old and he has that on his

YouTube channel of him you know building

agency and stuff that works as a

significant booster for selling you know

your products most people don't think

about that most people just want to

start with a polished content you don't

need to do that and it's quite

unrealistic and it's also not really

that great starting with raw just you

know documentation it's much better in

my opinion right now start with

something that could improve your life

learning copyrighting learning sales

whatever it is that you pick to do start

documenting that on social media okay

that's the that's the step number two

and in step number three we're going to

develop a solution so every successful

one person business brand has developed

a unique solution to an evergreen

Problem by first solving that problem

themselves so so just think about it

okay kind of body right the problem

getting and staying fit that's an

evergreen problem which is probably

going to last for more than thousand

years and it's always been a problem for

a lot of people most people don't know

how to get fit and how to stay fit some

people can get fit but they get fat

again right you just get that weight

back and and most people can't even get

fit his solution is fasting lifting only

twice per week with Progressive overload

aiming for 10,000 steps per day and

keeping calories low during the first

part of day okay so his solution is a

little bit different right and there's

multiple different solutions right if

you're going to have the same solution

to a problem like everybody else your

brand is not going to be that visible

okay but is the last nail in the coffin

when it comes down to having a strong

brand is that the solution that you came

up with worked for you and people can

clearly see that okay so if you look at

this guy kind of body you can see he's

fit right he's fit all the time he

shares his results and he's fit all the

time so people going to believe the

solution right people going to believe

the solution the same goes for tanko

problem earning true leverage most

people you know when they're online they

are tired of doing services for example

they they can't scale that business

business and they want to gain more time

and more leverage through their through

building their brands on social media so

his solution is digital products writing

building an audience not niching down to

one specific Niche and not boxing

yourself into a specific topic and he

done that himself he started you know as

a service provider himself in web design

right then he even he found a ways to

transition into being a personal brand

that he is today started on Twitter

through writing through writing not

about being a web designer not sharing

web design stuff but sharing more

personal Lifestyle Fitness Etc

philosophy uh spirituality and stuff

like that and what happened is that

through that process he transitioned

himself from being a service provider to

selling digital product himself so he

developed a solution for other people

who sell services so he went through the

whole process himself first developed a

solution started selling a product based

on that right Your solution should

should cut through the noise and be

opposite to Common Market beliefs that's

very important if you think about all

the successful personal Brands what they

do is usually they take something that

is a common belief in the marketplace so

for example a common belief could be you

know the best way to get clients is

called email and then you come up with

your personal brand and say heck no

right the best way to get clients is

through you know content to through

creating content and you become one of

the first people who starts yelling

about this on YouTube and then you mix

that with yourself getting the results

from that solution so you you yourself

get a good results for that you you show

people how to do that and you break the

common belief and you kind of go against

the grain of the market so the same the

same happened with kab body right

everyone in the fitness space back when

he started talking about fasting was

talking about you know eating 2 hours

each two hours eating a lot of meals

throughout your day right and bomb he

comes up with his own solution where you

only eat you know two to three times per

day at Max you don't eat for the first 5

to 6 hours of the day and he was one of

the first first people were started

talking about it and then he

supplemented that Solution by actually

giving people tips on how to keep this

maintained he doesn't only say you know

starve yourself to death but you know he

implemented drink black coffee drink

Sparkling Water right stuff like that to

help you and on top of that he's doing

that himself and he's getting results

himself so he com you combine all of

this your unique solution that you came

up with and you even find ways to go

against the grain in the market and

trust me if you can do that you're going

to have yourself a successful one person

business because you're going to be

unique in the market and you're going to

always going to be able to generate

attention generate sales it's just so

powerful trust me this is very powerful

these guys going to stay in the market

for a long time KOB body is in the game

for 10 years and then he even grew to

selling different products like physical

products which also supplements his

solution so he sells you know uh

collagen for example he sells collagen

and he eats that collagen the first

thing in the day when breaking is fast

and he says you know this is the best

thing to break it fast with the collagen

the collagen protein right so his

product his messaging his solution

everything just flows right into one

making him a super profitable oneperson

business and now we move into step

number four the solution you just

created is the counter Stone of your

entire brand your content doesn't always

have to revolve around that solution

instead reverse it for your product and

your overall brand messaging right let

it serve as never- ending source of

content ideas so the solution you came

up with should be you know the main

pillar of your content ideas right and

it's going to serve you for a lifetime

essentially so kind of body for example

can always talk about fasting he can

always talk about weight loss he can

always find new ways to create content

around his diet and around his schedule

and around why fast fasting benefits

it's a NeverEnding solution because new

people going to come to the market will

have that problem and going to like

explore and find him for example canob

body has been producing consistent

content for the past 7 years based on

their Evergreen solution this allows for

unlimited content Adas can that can be

adapted to the current times repeatedly

the same applies for Dano Hamza and

other highly successful one person

business if you look every single one

person business that is highly

successful talks about the same thing

over and over again just in a different

element just presenting something new

but once you come up with the solution I

think it's perfect time for you to start

packaging your content a little bit

differently because now we want to start

building an audience right we want to

start actually going into the market if

you you already started building some

sort of Baseline with your documentation

content right but now we actually want

to build an audience good amount of

audience right go extremely viral I

believe my personal opinion Instagram is

the best platform to do that so I'd

recommend to everyone starting on

Instagram because it's the easiest to go

viral build an audience and then you

know transfer that audience to a

newsletter to a YouTube channel whatever

it is that you want okay so step number

one if you pick an Instagram it doesn't

matter if you pick YouTube or Instagram

but I highly recommend you to pick

Instagram however if you pick YouTube

the same principles apply on YouTube as

well so step number one find 10 to 15

creators from your Niche so find

creators in your Niche where creating

content within your Niche right step two

review their Pages for Content that

perform exceptionally well in the past

30 days it's very important that the

content perform very well in the past

through days so I'm showing you an

example of my personal brand and if you

look in the past through days for

example I posted these videos right

these reals average number of views on

all of these is 100,000 but we have an

anomaly right 6.1 million views on this

one so you would pick content like this

and compile a list a sheet you know

notion Google dogs doesn't matter create

a list of successful content of the past

30 days create a list of 15 to 20 real

ideas only of that content only of

anomalies right and then your game plan

would be create similar content but

plant Your solution inside each content

piece making it different and unique to

you while maintaining the content

messaging so we not really changing

anything in the viral content because we

want to keep the virality and want to

aim for maximum verality and reach but

we are adding that solution we just came

up with for ourselves and within our

business to that content right we

implanting that solution so for example

if you find a video that went viral in

the fitness space and the guy shows how

to grow bigger legs right you make

exactly the same video but your solution

for bigger legs is instead of using you

know animal protein you use collagen

protein right so you change one thing

right that's it that is it you plant

your Solutions subtly right you don't

want to change too much because our goal

Pro tip right our goal at this stage is

to build up topof the line attention and

cast a wider net you want to cast a

wider net to start to build top of the

line attention to start to start getting

people going into our page and viewing

our content therefore making content

that can go viral should be your

priority we don't want to waste time

creating anything and the good thing is

that we can already see what is being

recommended we can already see what's

gaining views and we we can create that

right don't don't just create content

blindly at this stage at the beginning

document blindly doesn't really matter

of course try to make your content as

good as you can at the start but that

point on the content is not the most

important thing the most important thing

is finding solution to your problem if

you're a copywriter you should be

becoming good copywriter getting clients

and making money from that and then

create your own solution for getting

clients for being a good copywriter your

brand starts growing and then you start

packaging your content and your brand

starts growing even more and then we

move into step number five okay and step

number five is going to be start

building your list okay this is the

point where we're going to ex extract

your audience from your social media

just in case and start building our list

our email list every successful one

person business has an email list having

an email list is the best asset you can

have start building it as soon as you

begin focusing on content so as soon as

you start packaging your content start

building an email list the best way to

build an email list free product plus

Instagram plus many chat I talked about

it multiple times but with many chat you

can set up an automation that

automatically sends a DM to your uh like

to your followers so for example if

somebody leaves a specific keyword under

your under your real or somebody message

you a specific keyword they get an

message from man chat automatically so

you can set that up yourself okay and in

that message you can just give out the

free product so first things first I'm

going to share with you stories that

generated me thousands of leads so for

example this one uh I shared a story

where I said this I've used the strategy

to earn nearly half a million dollars in

the past 14 months want to see the full

training reply with class below to what

you write away so I promoted my free

training in the story and people that

replied to the story class they got

immediate response through many chat and

got a uh their invitation essentially to

watch the free training right now moving

to another one I recently created a free

product on gumro with AI product images

uh so renders right to create AI product

renders so I wrote this AI product

images are the future I've created 50

plus prompts generally these just in

just one minute for any product reply

with future below to receive the full

prompt package and use usage guide right

I think this story got 50,000 views and

I got I don't know like 2,000 emails

from it so it's very powerful this is

how I generate uh leads and this is how

you're going to build your email list as

you start growing your social profile

right so Pro tip make your pre-product

so valuable that people feel like they

owe you money this way you'll be able to

convert more people when you actually

launch a pay product right making your

free product not a generic ebook is very

important make it very good make it very

good and then we move into step number

six and that is create and Lodge an MVP

AKA yourp product MVP stands for minimal

viable product right and best MVP in my

opinion is going to be launching a

community okay I'm going to explain you

why you can use Discord which is free

you can use school which is $100 per

month right um it's totally up to your

preference I use disc Discord to host my

own community and I really enjoy it so

Pro tip at the beginning you have no

idea how your product will look your

offer may not be great and you might not

know what you're doing right therefore

it's better to launch something that

lets you build a product people actually

want okay I'm going to S you how that

works that's why I believe launching a

paid community on platforms like school

or Discord is the best option this

allows you to gradually develop product

around your solution when you launch

your goal isn't to earn immediately but

to get paid while learning what your

audience wants so this is what like a

lot of personal Brands make a mistake

when they you know they they want to

grow as fast as you can and they want to

monetize as fast as you can when in

reality you want to grow yes you want to

make money yes but at beginning when you

launch something the main goal it should

be to learn from people from your

audience what they actually want so as

you launch a community you know you can

launch it for you know 10 bucks a month

15 bucks a month you you're making money

that's fine but then people going to

start asking you questions so you can

start creating lessons around those

questions and compiling a course and

that way you're going to build a course

that people want right because you're

going to essentially develop something

so whenever specific question appears in

the community you know how to do this

how to do that you know there's going to

be a lot of them one by one you create

new lessons new lessons on that and then

you create a course and combine it with

a community and boom you have a product

that you can charge over 100 200 300 or

even 500 bucks for your unique solution

then you use your brand use your brand

we move into you know self feeding

mechanism we use our Brands through this

we send people to a free product

combining with Ben chat automation on

Instagram or if you send it from YouTube

no manhat automation just direct into

the free product then the free product

upsells the paid product right you have

an upsell for the paid product inside

through you know you can plan the upsell

inside a free product and you can also

sell through your email newsletter one

thing I forgot to mention in your email

newsletter do not write sales emails all

the time provide as much value as you

can and add a subtle promotion for your

pay product that's it that's all you

need right and people if they like you

if they trust you if if they see value

from you going to buy and yeah we sell

our paid product which is at the

beginning School Community Discord

Community doesn't matter because you're

building an ultimate product with your

customers together and we have these

numbers 6 12 months down the line so

going to happen after 2 months 3 months

4 months most likely it's going to

happen within a year okay and if you

want to learn how this could happen

within a year I invite you to watch

completely free training that I left

under this video it's going to be the

first link and also as you sign up for

the that free training you're going to

get this PD PF absolutely for free

because a lot of you were asking me to

get this PDF so the first link in the

description thank you so much for

watching