Apple Stuffing Google’s AI into iPhone? Here’s What Might Happen

CNET
22 Mar 202408:16

Summary

TLDRAppleとGoogleは協議中であると報じられており、Googleの人工知能モデル「Gemini」が将来のiPhoneに搭載される可能性がある。Appleは、次世代のiPhoneに焦点を当て、AIを統合することは売り込みのポイントとなる可能性がある。Appleは独自の生成的AI「mm1」を開発しており、テキストや画像を生成する能力を有している。しかし、AI技術の統合には慎重であり、ユーザープライバシーの保護が重要である。

Takeaways

  • 📱 苹果和谷歌正在谈判一项可能将谷歌的人工智能模型放入未来iPhone的协议。
  • 🤖 谷歌的生成性AI模型被称为Gemini,可能会成为苹果吸引用户购买下一代iPhone的一个卖点。
  • 📱 预计iOS 18将在今年的晚些时候发布,可能会比iPhone本身更重要,因为据报道iPhone 16的硬件不会有重大进步。
  • 🚀 苹果在AI领域并不像其他竞争对手那样高调,但最近收购了加拿大初创公司Darwin Ai,并开发了名为mm1的生成性AI模型。
  • 🌐 苹果的AI研究重点是在设备上运行的AI,而不是依赖云端服务器,这对隐私保护更有利。
  • 🤔 尽管苹果正在开发自己的AI技术,但如果需要加速今年iPhone的推出,可能会选择与另一家公司合作。
  • 🤖 苹果的竞争对手都在积极整合生成性AI工具,例如微软与OpenAI合作,三星在其Galaxy s24中集成了自己的生成性AI模型。
  • 📝 Gemini在三星Galaxy s24中的应用表明,AI功能可以被整合到现有应用程序中,而不是作为一个独立的大型应用程序。
  • 🛡️ 如果苹果使用谷歌的Gemini,需要确保用户隐私得到保护,限制其在设备上的共享和生成内容。
  • 🔍 苹果可能会将Gemini作为一个独立应用程序来处理,以避免AI生成的错误信息影响iPhone的声誉。
  • 📱 尽管有关Gemini的争议和批评,但如果与苹果达成协议,谷歌可能会通过在苹果设备上整合Gemini来扩大其AI的市场份额。

Q & A

  • AppleとGoogleはどのような協定を交渉していますか?

    -AppleとGoogleは、将来のiPhoneにGoogleの人工知能モデルを搭載する協定を交渉しています。

  • Googleの人工知能モデルは何ですか?

    -Googleの人工知能モデルは、ジェネラティブAIモデルと呼ばれ、Geminiと名付けられています。

  • AppleがGeminiを採用する理由は何ですか?

    -Appleは、iPhone 16のハードウェアに大きな進歩がないため、ソフトウェアがより重要な役割を果たすことを期待しています。Geminiを採用することで、次世代iPhoneを販売促進できると見ています。

  • Appleはなぜ独自のジェネラティブAIチャットボックスを発表していませんか?

    -Appleは、AIソフトウェアに関してあまり発表していないものの、最近Canadian startup Darwin Aiを買収し、独自のジェネラティブAIモデルを開発しています。

  • AppleがGeminiを実装する可能性のある方法は何ですか?

    -Appleは、Geminiを既存のアプリの背景で限定的に実装する方法を検討している可能性があります。また、独立したアプリとして扱うことも考えられます。

  • AppleがGeminiを採用する場合、ユーザープライバシーにどのような配慮が必要ですか?

    -Appleは、Geminiがユーザーのプライバシーを侵害しない方法で実装されるようにすることが求められます。たとえば、クラウド内のGoogleサーバーがユーザーの情報を参照しないような制限を設けることが重要です。

  • Geminiが提供する解決策が誤りであった場合、Appleはどのようなリスクを冒していますか?

    -誤った結果を提供する可能性があるため、Appleはその誤りに関する批判や信頼性の問題に直面するリスクがあります。

  • AppleがGeminiを独立したアプリとして扱う場合、どのような影響がありますか?

    -Geminiを独立したアプリとして提供することで、Appleはアプリが誤った情報を提供した場合の責任を限定することができます。

  • AppleがGeminiを採用することにより、Googleにどのようなメリットがありますか?

    -Googleは、Appleデバイス上でGeminiを搭載することで、AIの使用拡大とAI競争でのリードを目指すことができます。また、Googleは既にAppleと検索エンジンの提携があり、Geminiの搭載によりその関係を強化することができます。

  • iOS 18のリリースにあわせて、Appleはいつ発表を予定していますか?

    -Appleは、毎年6月に開催されるWWDCで新しいiOSのバージョンとAI計画について発表を予定しています。

  • Appleが最近発表した研究論文では、新しいジェネラティブAIモデルについてどのような情報を提供していますか?

    -Appleが発表した研究論文では、新しいジェネラティブAIモデルmm1がテキストや画像を生成し、写真に関する質問に答え、一般的な知識スキルを示すことができます。

Outlines

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Mindmap

Keywords

💡iPhone

iPhoneはApple社が開発・販売しているスマートフォンのブランドです。このビデオでは、iPhoneがどのようにして興味深い製品であるか、そしてAppleがGoogleの人工知能モデルを導入してiPhoneをより魅力的にする可能性について議論されています。

💡Google

Googleはアメリカの多国籍技術企業で、インターネット関連のサービスや製品を提供しています。この文脈では、Googleの人工知能モデル、GeminiがiPhoneに組み込まれる可能性について説明されています。

💡Artificial Intelligence (AI)

人工知能(AI)とは、コンピュータシステムが人間の思考や行動を模倣し、学習や判断を行う技術のことを指します。このビデオでは、AIがスマートフォンの操作性や機能性を向上させる方法として重要視されています。

💡Generative AI

生成的AIは、新しいテキスト、画像、音楽などを独自に生成する能力を持つAIの分野です。このビデオでは、生成的AIがiPhoneなどのスマートフォンにどのように役立つかを探求しています。

💡iOS 18

iOS 18はAppleが開発するスマートフォン向けオペレーティングシステムの仮想的な新しいバージョンです。このビデオでは、iOS 18がiPhone 16のハードウェアにどのような影響を与えるかについて説明されています。

💡WWDC

WWDCは、Appleが毎年開催する開発者向けのカンファレンスです。このイベントでは、Appleの新しい技術や製品が発表されることがあります。ビデオでは、WWDCでAppleのAI計画についてさらに知ることができるとされています。

💡Darwin AI

Darwin AIは、Appleが買収したカナダのスタートアップ企業で、デバイス自体で動作するAI技術に特化しています。この技術は、クラウドサーバーに依存するのではなく、プライバシーに優しい方法でAIを実行できる可能性を提供します。

💡mm1

mm1は、Appleが開発している新しい生成的AIモデルの名前です。このモデルはテキストや画像を生成し、写真に関する質問に答えることができる一般的な知識スキルを持っています。

💡Samsung

Samsungは韓国の多国籍企業で、Appleの競合他社として知られています。このビデオでは、Samsungが独自の生成的AIモデルを持っており、その技術をGalaxy s24というスマートフォンに組み込んでいることが言及されています。

💡User Privacy

ユーザープライバシーとは、個人情報が漏洩しないように保護される権利のことを指します。このビデオでは、AppleがGoogleのGeminiと協力することで、ユーザープライバシーを守る必要性について強調されています。

💡Google Search

Google Searchは、Googleが提供するウェブ検索サービスで、世界中で最も人気のある検索エンジンの一つです。このビデオでは、Google SearchがiPhoneの既定の検索エンジンであること、およびAppleとGoogleのパートナーシップについて言及されています。

💡Emoji

絵文字(Emoji)は、テキストメッセージやデジタルコミュニケーションで使用されるアイコンで、感情やオブジェクトを簡潔に表現するために使われます。このビデオでは、iOS 17.4のアップデートにより新しい絵文字が追加されたことが触れられています。

Highlights

Apple and Google are reportedly negotiating a deal to incorporate Google's artificial intelligence model into future iPhones.

The software on phones is becoming more interesting than the hardware, prompting phone manufacturers to quickly adopt generative AI.

Google's generative AI model, known as Gemini, is already integrated into the Galaxy S24, used across multiple applications.

Apple is expected to incorporate generative AI into the next iPhone operating system, iOS 18.

Apple CEO Tim Cook has indicated that there will be significant advancements in Apple's AI work, potentially revealed at WWDC and shareholder meetings.

Apple has acquired the Canadian startup Darwin Ai, which specializes in AI that runs on the device itself for better privacy.

Apple has developed a new generative AI model called mm1, capable of creating text and images.

Apple's AI model mm1 is designed to answer questions about photos and display general knowledge skills, differentiating it from chatbots like Chat GPT.

Apple has not yet released its own generative AI chatbox, leading to discussions about its position in the AI race.

Apple is reportedly in talks with more than just Google, including Open AI, the company behind Chat GPT.

Competitors like Microsoft and Samsung have already integrated generative AI tools into their products, such as Windows 11 and Galaxy devices.

Google Gemini's integration into the Galaxy S24 is not as a standalone app but woven into existing products.

User privacy concerns are raised regarding the potential integration of Google's Gemini into iPhones.

Google has faced criticism for Gemini's inaccurate results, including issues with generating images of people and historical figures.

Apple may treat Gemini as a standalone app to avoid controversy over inaccurate AI-generated content.

Google is interested in having Gemini on Apple devices to make it the most used AI and potentially win the AI race.

Apple's potential partnership with Google's Gemini is a topic of speculation and may be revealed during the iPhone announcement in September.

iOS 17.4 introduces over 100 new emojis, transcripts for Apple Podcast episodes, and virtual credit card numbers for Apple Cash.

Transcripts

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has the iPhone become so boring that

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Apple needs help from Google to make it

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interesting again if you're having a

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hard time wrapping your head around that

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one buckle up because Apple and Google

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are negotiating a deal that could put

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Google's artificial intelligence model

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into future iPhones Bloomberg was first

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to report this and since then the New

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York Times and Wall Street Journal also

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reported the same with their Anonymous

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sources phone makers are quickly jumping

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into generative AI but the hot race is a

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hot mess Google just had to publicly

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apologize for embarrassing results on

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its generative Ai and Google even had to

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pause a problematic feature we are at a

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point in time where the software on a

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phone is more interesting than the

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hardware so Google's generative AI model

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known as Gemini is one more thing Apple

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May tout to get folks wanting to buy the

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next iPhone but why would Apple even

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want Google's Gemini on the iPhone when

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it can be problematic let's go over how

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Google's Gemini might be used on the

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iPhone I'm Bridget Carey and this is one

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more

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thing when iOS 18 arrives later this

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year it could be a bigger deal than the

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iPhone itself apple is expected to

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incorporate generative AI into the next

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iPhone operating system and according to

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Bloomberg's reporting the iPhone 16

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Hardware will not have any major

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advances so the software could be more

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critical than usual the software is

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what's going to sell the next iPhone we

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will know more about iOS 18 and maybe

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some of Apple's AI plans in June at WWDC

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that's Apple's annual developers

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conference and Apple CEO Tim Cook said

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this year we will hear more about

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Apple's AI work and during a shareholder

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meeting he said Apple would quote break

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new ground in AI we know Apple has

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advanced processors that can utilize

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generative AI but apple is not as

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talkative about its AI software to be

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specific Apple has not come out with its

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own version of a generative AI chat box

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where users could type in a prompt to

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generate text or an image or have the AI

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offer a solution to a request that

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leaves Tech pundants saying that apple

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is behind in the AI race but as we

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learned in a CNBC interview Apple execs

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don't see it that way critics have been

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surprised that Apple appears to be

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falling behind when it comes to

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AI how do you

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respond I I don't believe we are not too

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worried not to worried this week Apple

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acquired the Canadian startup Darwin Ai

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and Darwin's expertise is AI that runs

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on the device itself rather than

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depending on servers in the cloud which

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is better for privacy and just a few

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days before that without much fanfare

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Apple published a research paper

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detailing the development of a new

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generative AI model it calls mm1 it can

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create text and images wired reported

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the researcher show it answering

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questions about photos and displaying

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the kind of general knowledge skills

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show don't buy chat Bots like chat GPT

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so apple is cooking up something that's

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in this realm but if it needs more time

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to bake then to speed things along for

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this year's iPhone Apple could partner

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with another

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company Apple reportedly has been

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talking to more than just Google with

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Gemini but also companies like open AI

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which makes chat GPT certainly every

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Apple competitor has been stuffing

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itself with generative AI tools

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Microsoft is working with open Ai and

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windows 11 laptops and PCs will have a

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dedicated key to launch its AI tool

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called co-pilot Samsung has its own

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generative AI model and right now Google

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Gemini is inside the Galaxy s24 it is

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being used across multiple applications

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on the s24 you can use the voice

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recorder to record your teacher's

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lecture and then ask the AI to summarize

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the most important points of the lesson

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edit a photo inside the photo gallery it

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can bring up the option for generative

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editing where you can move people around

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or remove an object and it just fills in

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the gaps so here we see that it's not

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exactly like there's some big Google

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Gemini app in the phone rather elements

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of AI assistance are kind of woven into

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certain existing products this could be

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one way we see Gemini implemented on the

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iPhone and by that I mean it's not even

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something you know is being done by

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Google rather it could be happening in a

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limited way hidden in the background of

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an existing app however if apple is

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working with AI Partners this kind of

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tech needs to be so very protected for

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user privacy I would be uncomfortable if

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Apple just let Gemini run wild on my

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iPhone Apple Prides itself on having

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user information stay private protected

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on the device I wouldn't want some

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Google server in a cloud peering into my

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chats as it translates text or whatever

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editing I'm doing so if apple is working

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with Google's Gemini it's got to be done

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in a way that it's limited in what it is

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sharing and apple should put limits on

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just how much it can generate I would

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not expect some sort of tool or you

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could just ask the iPhone to make up

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images of cats or write entire documents

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because there's a big risk of what it

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can spit out as being wrong there has

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been a lot of criticism on Gemini

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recently as it gives inaccurate results

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the company had to apologize and put a

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pause on image generation of people

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because it was mixing up the races of

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historical figures and sometimes just

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refusing to generate images of white

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people of course Google said it would

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try to fix this but Google also said in

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a statement that it can't promise Gemini

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won't occasionally generate embarrassing

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inaccurate or offensive results and

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that's the issue now with generative AI

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because you cannot think of it like a

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Google search engine it is an answer box

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that gives one answer a Google search

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result has pages of links you can poke

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through it with your human brain to

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assess what is quality but a system like

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Gemini will hand you one solution

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solution and it could be wrong Apple

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won't want to be caught in that kind of

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controversy there is another way Apple

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could handle this apple could treat

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Gemini like a standalone app much like

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when the iPhone launched with Google

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Maps then you can't get upset if Gemini

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is wrong it's not the iPhone it's that

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one app that got it wrong it could be

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just like how Google search is the

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default search engine on Safari and

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don't forget Apple and Google partnered

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for that deal Google reportedly pays

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Apple more than $18 billion dollar a

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year to have Google search as the

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default option on iPhones Google

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certainly would love Gemini to be on the

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iPhone there are two billion Apple

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devices currently in use when you add up

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all the hardware putting Gemini on Apple

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devices could make Gemini the most used

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Ai and help it win the AI race that is

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until Apple's ready to unleash whatever

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tool it is working on but who wants to

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wait until the fall to try new iPhone

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tricks it's time for a new segment I

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call one more one more thing

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if you updated your iPhone to iOS 17.4

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have you even tried all the new features

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there are over 100 new Emoji but I have

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not seen anyone send me a lime or a

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fiery Phoenix but actually I have also

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not used a new Emoji myself how am I

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supposed to use the shaking heads if you

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use apple podcast you will find that

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there are now transcripts of the

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episodes that you can read through that

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is Handy for just skimming the topics or

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you can even search inside the

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transcript so if there's that thing you

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remember someone mentioned on a podcast

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episode what was it called again you can

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search for what you do remember and Skip

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ahead to that part to find it another

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handy thing to test out are virtual

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credit card numbers that you can use

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with your Apple cash so let's say you

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have some apple cash in your wallet but

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you're at a place that doesn't take

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Apple pay the system makes a card number

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an expiration date and a three-digit

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security code just like a physical card

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and when you check out somewhere you can

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just plug in the card number yourself

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how are you feeling about Google Gemini

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possibly being inside a future iPhone

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that is if a deal is actually made I

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have a feeling Apple will surprise us on

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this one and we may have to wait until

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the iPhone is announced in September to

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finally know for sure thanks for

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watching I'll catch you next time with

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one more thing to discuss in the world

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of Apple

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