How To Get a Digital Marketing Job with NO Experience | My Journey & Tips

Summary

This video offers a comprehensive guide for aspiring digital marketers, emphasizing the importance of learning the basics, identifying one's ideal job role within the vast field, and tailoring resumes to specific job descriptions. It highlights the value of internships and volunteering for gaining experience and building a network. The speaker also suggests creating a portfolio to showcase skills and advises on the significance of perseverance in the face of job rejections, encouraging viewers to keep striving for their dream roles in the industry.

Takeaways

• 😀 Digital marketing is a fun and in-demand industry with great career prospects and good pay.
• 📚 Start by learning the basics of digital marketing in your spare time through free or paid courses.
• 🎯 Have a clear idea of your ideal job in digital marketing, as it encompasses various areas like SEO, paid advertising, social marketing, and email marketing.
• 📈 Tailor your CV and cover letter to the specific job description to stand out, especially when you have no experience.
• 💼 Internships and volunteering are crucial for gaining experience and making industry connections, even if they're often unpaid.
• 🏆 Perform well in internships to receive recommendations that can be invaluable for future job applications.
• 💼 Create a portfolio showcasing your digital marketing skills, such as building a website, to demonstrate your abilities.
• 🆓 Consider working for free for small businesses to gain testimonials and experience if you lack referrals.
• 🤝 Network extensively as it's vital for learning about job opportunities and making industry connections.
• 📱 Utilize platforms like Instagram, LinkedIn, and Facebook groups to connect with professionals in the digital marketing field.
• 🚫 Don't give up despite facing rejections; they are part of the process and can lead to better-suited opportunities.

Q & A

Why is digital marketing currently an in-demand industry?

Digital marketing is in-demand due to its fun nature, great career prospects, and competitive pay.

What should one do to learn digital marketing basics?

One should take free or paid courses in digital marketing, such as those offered by Google Skill Shop or Social Marketing Mastery.

Why is it important to have a clear idea of your ideal job in digital marketing?

Having a clear idea helps you focus on learning specific skills relevant to that job and tailor your CV and cover letter to match the job description.

What is the role of internships and volunteering in breaking into the digital marketing field?

Internships and volunteering offer entry-level experience, knowledge, and the opportunity to make industry connections, which are vital for career growth.

How can an unsolicited recommendation from a CEO benefit your career prospects?

An unsolicited recommendation from a CEO can act as a strong referral letter, enhancing your credibility and increasing your chances of securing future internships or jobs.

What is the significance of creating a portfolio in digital marketing?

A portfolio showcases your digital marketing skills, design abilities, and achievements, providing tangible proof of your capabilities to potential employers.

Why should one not work for free without expecting something in return?

Working for free should be a strategic move to gain testimonials or experience, which can add value to your profile and increase your attractiveness to future employers.

How can networking on social media platforms like Instagram benefit a digital marketing career?

Networking on platforms like Instagram allows you to connect directly with industry professionals, offer value through volunteering, and potentially gain employment opportunities.

What is the importance of LinkedIn in the context of job hunting in digital marketing?

LinkedIn is an organic platform where you can connect with professionals, make industry connections, and discover job opportunities without the need for paid advertising.

How can joining Facebook groups related to digital marketing help in career development?

Facebook groups offer a platform to connect with like-minded individuals, industry leaders, and potential employers, providing access to opportunities and learning resources.

What is the key advice given for dealing with job rejections in the digital marketing industry?

The key advice is to not give up despite rejections, as they are part of the process and can be a blessing in disguise, guiding you towards the right job that aligns with your aspirations.