Brem Tongkat Mas - Produk Potensi Ekspor Kabupaten Madiun

Summary

In this video, the viewer is taken on a tour of the Bram Tongkat Mas factory in Madiun Regency, known for its unique and fast-tasting Bram, a regional specialty. The host meets Mr. Joko Waluyo, the factory's second-generation owner, who explains the process of making Bram, from soaking and fermenting sticky rice to drying and packaging the final product. Established in 1968, the factory revolutionized the traditional snack by packaging it for wider distribution. Mr. Joko shares his vision for expanding the business, including future export plans. The video showcases a local product with potential global reach.

Takeaways

• 😀 The Bram factory is located in Madiun Regency and is famous for its unique and fast-flavored Bram.
• 😀 The factory was established in 1968 and is currently managed by Mr. Joko Waluyo, the second generation since 1996.
• 😀 Bram is a traditional regional snack from Madiun that has grown in popularity and is now packaged and distributed outside the region.
• 😀 The Bram Tongkat Mas factory was the first company to package and distribute Bram in a commercial form.
• 😀 The factory's Bram is known for its distinctive taste and uniqueness compared to other types of Bram.
• 😀 The production process of Bram starts with soaking and cleaning white sticky rice, then fermenting it for 7 days.
• 😀 After fermentation, the sticky rice is pressed, and the water is removed before cooking it until it thickens.
• 😀 The thickened mixture is then placed in a mold, sliced according to size, and dried.
• 😀 Once dried, the Bram is packed and ready for distribution.
• 😀 Mr. Joko hopes to expand the reach of Bram, including realizing the goal of exporting it in the future.
• 😀 The visit concluded with a thank-you note and optimism for the future development of the Bram business and its potential exports.

Q & A

What is the main product of the Bram Tongkat Mas factory?

The main product of the Bram Tongkat Mas factory is brem, a regional specialty from Madiun.

How long has the Bram Tongkat Mas factory been in operation?

The Bram Tongkat Mas factory was established in 1968.

Who is the current owner of the Bram Tongkat Mas factory?

The current owner of the Bram Tongkat Mas factory is Mr. Joko Waluyo, who took over in 1996.

What was the initial form of brem before it became a packaged product?

Brem was originally a traditional snack before it was packaged and distributed commercially.

Why did the idea of packaging brem come about?

The idea to package brem came about because it was widely liked and many people took it out of town, which led to the need for packaging and distribution.

What makes the Bram Tongkat Mas brem different from others?

Bram Tongkat Mas brem is unique due to its distinctive taste and packaging, which makes it stand out from other brem products.

What is the first step in making brem?

The first step in making brem is soaking the white sticky rice and cleaning it.

How long is the fermentation process for making brem?

The fermentation process for making brem lasts for 7 days.

What happens after the fermentation process is complete?

After fermentation, the sticky rice is pressed, and the water is removed before it is cooked again until the water thickens.

What happens to the brem after it is dried?

Once dried, the brem is packaged directly for distribution.