Find hidden gold mines that make you money

Summary

This video offers an in-depth guide to discovering niche markets on Reddit for selling products or creating solutions. It outlines a step-by-step method involving AI tools like Chat GPT or Cloud, Ena for subreddit exploration, Subredit Stats for insights, Amazon and Google Trends for market validation, and Gigabrain for AI-driven analysis. The tutorial also covers using EXA for concept-based research and suggests tools like Meta Ads Library and Perplexity for further market analysis, concluding with a strategy to leverage Reddit for business development.

Takeaways

• 🔍 The video provides a method for conducting deep market research on Reddit to discover sub-niches for selling products or creating new solutions.
• 💡 The presenter initially considered making a comprehensive market research video but opted to guide viewers through the process instead.
• 📈 The process involves using various tools like Chat GPT or Cloud, Ena, Subredit Stats, Amazon, Google Trends, Gigabrain, and EXA to gather insights and validate niches.
• 🤖 Gigabrain is highlighted as a new AI tool that analyzes Reddit posts and summarizes them, which can save time and uncover interesting insights.
• 📊 Subredit Stats offers a quick overview of a subreddit's growth, which is useful for assessing the potential of a niche, despite potential inaccuracies due to API limitations.
• 📚 Amazon Books is suggested as a way to validate market demand by checking the number of books and their reviews related to a specific problem or niche.
• 📈 Google Trends is used to gauge the growth and search volume of a niche or problem, with the help of Glimpse, a Chrome application that displays search volume directly in Google Trends.
• 📝 EXA is introduced as a new tool that understands concepts beyond keywords, providing a deeper level of research by associating meanings rather than just words.
• 📊 The Facebook Ad Library is recommended for analyzing active ads related to a niche, which can indicate market demand and the effectiveness of certain products or solutions.
• 📉 Perplexity and Gini are mentioned as AI tools for finding market statistics and understanding market growth based on existing research.
• 📘 Greg Eisenberg's guide on unbundling Reddit is suggested for creating a business from findings on Reddit, providing a structured approach to leveraging Reddit for business development.

Q & A

What is the main purpose of the video?

The main purpose of the video is to demonstrate a method for delving deep into Reddit to discover sub-niches that can be targeted for selling existing products to new markets or for identifying specific problems and niches to create new solutions.

What does the video suggest as the first step in the research process?

The first step suggested in the video is 'Research and Discovery', where one can use a tool like Chat GPT or Cloud to generate ideas and keywords to kickstart the research.

What tool is recommended for finding hidden subreddits within other subreddits?

The tool recommended for finding hidden subreddits within other subreddits is 'ENA'.

What is the purpose of using subreddit stats in the research process?

Subreddit stats is used to provide insights about a specific subreddit, including its growth and subscriber count, which can help in validating the niche's popularity and potential.

How does the video suggest using Amazon in the research process?

The video suggests using Amazon, specifically Amazon Books, to check if there is a market for the niche by looking at the number of books and their reviews related to the niche topic.

What role does Google Trends play in the research method described in the video?

Google Trends is used to understand the growth and search volume of a niche or topic, which helps in determining the market size and interest level over time.

What is Gigabrain and how is it used in the research process?

Gigabrain is a tool that uses Reddit and AI to analyze and summarize posts, providing insights that can save time and uncover interesting aspects of a niche that might not be immediately apparent.

What is the significance of using the Facebook Ad Library in the research?

The Facebook Ad Library is used to see what ads are currently running or have run in the past, which can provide insight into what products are being marketed to the niche and how successful they might be.

What is EXA and how does it differ from traditional search engines?

EXA is a new AI tool that understands concepts beyond the keywords typed, using a vector database to associate meanings of words rather than just the words themselves, offering a deeper level of insight compared to traditional search engines.

How can one find market statistics using the tools mentioned in the video?

Market statistics can be found using tools like Perplexity and Gini, which provide AI-driven research on the internet, helping to uncover existing market research and insights.

What additional resource is suggested in the video for creating a business from a niche found on Reddit?

The video suggests Greg Eisenberg's guide as an additional resource for creating a business from a niche found on Reddit, as it provides a comprehensive approach to unbundling Reddit for business purposes.