Get Your First 100 Sales On Etsy Fast! (Print On Demand Success Tutorial 2023)

Summary

In this video, Cassie Johnson shares her expert advice for new Etsy sellers struggling to reach their first 100 sales. She emphasizes the importance of researching successful Etsy shops, understanding customer demand, and optimizing product presentation with professional visuals. Cassie suggests leveraging friends and family for initial reviews, researching trending niches, and using tools like the Everbee Chrome extension to identify profitable markets. Her approach focuses on learning through analysis, replicating successful strategies, and scaling the business once initial sales are made. By following these steps, new sellers can overcome early challenges and build a successful Etsy shop.

Takeaways

• 😀 The first 100 sales on Etsy are the hardest, and breaking through this stage is crucial for building a sustainable business.
• 😀 Start by reaching out to friends and family for custom orders to gain initial reviews and credibility.
• 😀 Focus on making designs that customers actually want, not just what you personally like, to ensure there is demand.
• 😀 Research successful Etsy shops in your niche to understand current trends and what works in the market.
• 😀 Analyze 10 newer, successful Etsy stores that have at least 3,000 reviews and 10,000 sales to learn what’s selling.
• 😀 Pay attention to high-quality photos, professional branding, and detailed product descriptions to establish trust with customers.
• 😀 Utilize tools like Everbee to identify best-selling products and niches by analyzing sales data and reviews.
• 😀 Look for popular niches that are selling right now by using search filters and examining products with high demand.
• 😀 Replicate successful design styles and trends from top-selling products to ensure your designs are relevant and in demand.
• 😀 Once you get sales in a specific niche, scale your business by creating more designs, variations, or even different product types.
• 😀 Starting slow with research and analysis, instead of rushing in, will help you avoid mistakes and lead to faster success.

Q & A

Why are the first 100 sales on Etsy considered the hardest to achieve?

The first 100 sales are challenging because new sellers often face a steep learning curve in managing the various aspects of running an online business, from creating products to marketing them. Additionally, a lack of reviews and sales can make potential customers hesitant to buy from a new shop.

What is one way to build credibility when starting an Etsy shop?

Reaching out to friends and family for custom orders is a great way to build credibility. Their purchases and reviews can give your shop the initial social proof it needs to attract other customers.

How can researching other successful Etsy stores help a new seller?

By analyzing newer, successful Etsy stores in the same niche, new sellers can identify trends and best practices that contribute to success, such as the use of professional photos, clear descriptions, and a cohesive shop branding strategy.

What key factors should be considered when researching successful Etsy shops?

Look for stores that have been operating for 2-3 years and have a significant number of reviews (at least 3,000). This shows demand for their products. Pay attention to their photography quality, descriptions, branding, and overall presentation.

Why is it important to avoid clicking on Etsy ads when doing research?

Etsy ads appear because the seller has paid for the visibility, not because their product is organically ranked. Clicking on these ads can waste the seller's ad budget, and they may not provide the same insights as organically ranked listings.

What role do high-quality product listings play in Etsy sales success?

High-quality product listings, including professional photos, detailed descriptions, and a clear brand aesthetic, help to establish trust and attract potential customers. These elements make the store look polished and reliable.

How can a seller find trending products to sell on Etsy?

A seller can start by searching for general terms in their niche, such as 'women’s tops and tees', and then look for best-sellers or products with high sales and reviews. Tools like Everbee can also help analyze the most popular items in a particular category.

What is the significance of the 'best-seller' badge on Etsy?

The 'best-seller' badge indicates that a product is selling well and is in demand. It serves as a sign of popularity and can attract more customers to the listing.

How can a seller use trending design styles to improve their Etsy store?

By analyzing successful designs in popular niches, sellers can identify trends in fonts, colors, and layouts. Incorporating these trending elements into their own designs helps ensure their products are aligned with current customer preferences.

What should a seller do once they start getting sales on Etsy?

Once a seller starts making sales, it's time to scale the business. This involves creating more products in the same niche, offering product variations (e.g., different colors), and possibly expanding to other items like mugs or tote bags.