HUBUNGAN ILMU JURNALISTIK & ILMU KOMUNIKASI | DARI PENERANGAN SAMPAI BRAINWASHING | Episode 2

Summary

This video explores the relationship between journalism and communication studies, presenting journalism as a practical application of communication theory. The speaker explains the key components of communication—communicator, message, and audience—and discusses various communication motives such as informing, explaining, persuading, and propagating. These motives are linked to fields like public speaking, journalism, and mass communication. The video also delves into more manipulative techniques like propaganda, agitation, and indoctrination, highlighting how different communication methods can influence or control audiences. The importance of mastering journalism to understand other applied communication fields is emphasized.

Takeaways

• 😀 Communication is a human effort to convey messages to others, involving a communicator, the message itself, and the audience.
• 📚 Journalism is an applied science of communication, focusing on informing the public about events and issues.
• 🌐 Media plays a significant role in communication, acting as a bridge between the communicator and the audience, including newspapers, magazines, radio, television, and the internet.
• 🎯 The motivation behind communication, known as the 'motive', drives the communicator to convey messages and can stem from various origins like motion or action.
• ⏰ The first motive of communication is to inform, aiming to make the audience aware of a particular issue, such as an accident on a toll road.
• 📖 The second motive is to explain, which goes beyond informing by ensuring the audience not only knows but also understands an issue to make accurate judgments.
• 🚸 The third motive is to persuade, where the communicator's interests start to play a role, aiming to influence the audience's behavior for the communicator's benefit.
• 🚫 The fourth motive is propaganda, where the communicator's interests are strongly embedded in the message, potentially involving manipulation and disregard for the audience's welfare.
• 🔥 The fifth motive is agitation, which involves threats to force the audience to comply with the communicator's interests, and can include both physical and psychological coercion.
• 🧠 The sixth motive is indoctrination, where the communicator aims to control the audience's actions for their benefit, often involving physical and psychological punishment to enforce compliance.
• 📈 Journalism serves as the foundation for all applied communication sciences, and mastering it can lead to proficiency in other fields like public relations, marketing, and political campaigning.

Q & A

What is the relationship between journalism and communication studies?

Journalism is considered an applied science of communication studies, focusing on the dissemination of information from a communicator to an audience.

What are the three essential elements in a communication process?

The three essential elements in a communication process are the communicator, the message, and the audience.

What is the role of media in communication?

Media acts as a channel or medium through which the communicator conveys the message to the audience, which can include newspapers, magazines, radio, television, film, and the internet.

What is meant by 'motives of communication'?

Motives of communication refer to the driving factors that prompt a communicator to convey a message to others, such as informing, explaining, persuading, or agitating.

What is the primary goal of the 'informing' motive in communication?

The primary goal of the 'informing' motive is to make the audience aware of a particular issue or event, without necessarily influencing their evaluation or conclusion.

How does the 'explaining' motive differ from the 'informing' motive?

The 'explaining' motive goes beyond mere awareness, aiming to ensure the audience not only knows about an issue but also understands it well enough to make accurate judgments or evaluations.

What is the key difference between persuasion and propaganda in the context of communication motives?

Persuasion focuses on influencing the audience's attitudes or actions, while propaganda involves more forceful and manipulative tactics to align the audience's interests with those of the communicator, often disregarding the audience's welfare.

What is the role of threat or coercion in the 'agitation' motive?

In the 'agitation' motive, threats or coercion are used to force the audience to comply with the communicator's interests, which can involve physical or psychological pressure.

What are the six basic applied sciences of communication?

The six basic applied sciences of communication are journalism, public speaking, information science, persuasion, propaganda, and agitation.

Why is journalism considered the foundation of all applied communication sciences?

Journalism is the foundation because mastering the principles of journalism enables one to understand and effectively practice other communication sciences such as information science, persuasion, propaganda, and agitation.

How does the concept of 'white propaganda' differ from 'black propaganda'?

White propaganda is open and honest about its source and intentions, while black propaganda is covert and deceptive, often hiding its true origin to manipulate the audience without their awareness.