Top 5 Recruitment Trends for 2022 | FMCG Recruitment Specialists

Emilie Gregson - Signature Career Management
17 Dec 202112:05

Summary

TLDRخلال عام 2021، تعرضت التوظيف لتحديات كبيرة، بدءًا من الرخصة الواسعة إلى الدخول في ما يُعرف بـ "الاستقالة العظيمة". ومع ذلك، ما زال سوق الوظائف غير متوقعًا. لكي تبقى على اطلاع دقيق عن التغييرات، أحدثت فيديو آخر عن الاتجاهات الخمسة الهامة في مجال التوظيف لعام 2022. يناقش النص ال五种关键趋势 لجذب الموظفين، وكيف يمكن للشركات التعامل مع هذه التحديات لضمان البقاء في المنافسة في الفضاء الوظيفي.

Takeaways

  • 🔄 2021见证了人才招聘领域的重大挑战,从广泛的休假到大规模辞职,就业市场的不可预测性成为唯一常态。
  • 🔍 为了应对2022年的变化,企业需要关注五个关键的招聘趋势,以保持竞争力。
  • 📉 招聘市场从疫情初期的大量申请转变为现在的被动候选人市场,导致招聘广告效果大不如前。
  • 💰 人才短缺导致工资上涨,候选人对工作机会的选择更加挑剔,对招聘流程的体验要求更高。
  • 🚀 企业需要提高招聘流程的效率,缩短招聘时间,以吸引高需求的候选人。
  • 🔗 灵活工作成为吸引人才的关键因素,企业需要制定详细的混合工作策略来保持竞争力。
  • 🏆 企业文化超越薪酬成为候选人考虑新职位时的首要因素,企业需要更加注重文化建设与传播。
  • 🔎 细节是吸引被动候选人、提供优质候选人体验、保持流程高效、推广混合工作策略和有效沟通文化的关键。
  • 🤝 企业需要与招聘伙伴建立更紧密的合作关系,以获取更深入的市场洞察和提高招聘效率。
  • 💡 投资于招聘策略是企业在2022年保持招聘竞争力的关键,这要求企业在选择招聘代理时更加注重细节和质量。

Q & A

  • ما هي التحديات الرئيسية التي واجهتها الشركات في جذب الموظفين في عام 2021؟

    -في عام 2021، تعرضت الشركات على تحديات مثل الفصل الكامل الشامل والتحول إلى ما يُعرف بـ "الانسحاب الكبير". وخلال هذا العام، ظلت ال唯一 الثابت في سوق العمل هو عدم القدرة على التنبؤ به.

  • ما هي الاتجاهات الخمسة الرئيسية التي يجب على الشركات مراعاتها عند جذب الموظفين في عام 2022؟

    -الاتجاهات الخمسة هي: التعامل مع السوق السلبي للمرشحين، التعامل مع نقص ال才能، تحسين تجربة المرشح، تحسين عملية التوظيف، وتقديم استراتيجيات عمل مختلطة وتعزيز الثقافة المنظمة.

  • لماذا أصبح المرشحون أكثر نفوذا في ال<HTML>年份 2022؟

    -التحول إلى السوق السلبي للمرشحين هو نتيجة تغيرات ال Marketplace التي أدت إلى انخفاض عدد الطلبات على الوظائف، مما يجعلها أكثر نفوذا وأكثر تحدياً في جذبهم.

  • ما هي التأثيرات المحتملة لنقص ال才能 على الرواتب؟

    -نክف ال才能 يؤدي إلى زيادة الرواتب بسبب الزيادة في الطلب على المرشحين وزيادة القدرة على الاختيار، مما يدفع المرشحين لطلب أجر أعلى.

  • كيف يمكن للشركات تحسين تجربة المرشح؟

    -يمكن للشركات تحسين تجربة المرشح من خلال تقديم مزيد من التفاصيل حول الوظائف والفريق والثقافة، وتحسين التواصل والعمليات المقابلة، وضمان سرعة وكفاءة في العملية التوظيف.

  • لماذا يجب على الشركات تحسين عملية التوظيف؟

    -لتجنب تكاليف الانتظار الطويل وضمان سرعة الاستجابة، يجب على الشركات تحسين عملية التوظيف لجذب المرشحين الفعالين وزيادة احتمالية النجاح في جذب الموظفين.

  • ما هي أهمية استراتيجيات العمل المختلط في جذب الموظفين؟

    -استراتيجيات العمل المختلط تساعد في الحفاظ على التعلم والتنمية والتعاون والإبداع، وتظهر القدرة على ال公司经营 على تلبية الاحتياجات الحالية للموظفين.

  • كيف يمكن للشركات تعزيز الثقافة المنظمة لجذب المرشحين؟

    -يمكن للشركات تعزيز الثقافة المنظمة من خلال التركيز على تطوير التنوع والشمولية، والعمل بشكل متعدد الجوانب للتعبير عن قواعد القيم والقيم الأساسية للشركة.

  • لماذا يجب على الشركات الاستثمار في استراتيجيات التوظيف؟

    -الانتباه إلى التفاصيل والتركيز على تطوير استراتيجيات التوظيف يمكن أن يساعد في تحسين النتائج وزيادة احتمالية جذب الموظفين المناسبين.

  • ما هي الدور الذي يمكن أن يلعبه الشركاء في تحسين استراتيجيات التوظيف للشركات؟

    -الشركاء يمكن أن يساعدوا في تقديم ال洞见 اللازمة والعمل على تطوير علاقات مبتكرة مع المرشحين، مما يساعد على تحسين عملية التوظيف.

Outlines

00:00

🌟 2022年招聘趋势概览

2021年对于人才吸引来说充满挑战,从广泛的休假到大规模的辞职潮,就业市场的不可预测性成为常态。为了应对变化,Emily Gregson在Signature Career Management分享了2022年的五大招聘趋势。她强调了灵活工作、Zoom面试、职位空缺数量激增和候选人短缺等现象,这些变化都是由全球大流行引起的。她提出,能够预测市场变化的企业将能够从经济反弹中获益。她将分享五个关键的招聘趋势,这些趋势将决定企业在即将到来的一年中的成功或失败,并讨论企业如何应对这些挑战,以保持在就业市场的竞争力。

05:02

🚀 招聘策略的转变与挑战

随着候选人变得更加被动,企业面临着巨大的人才短缺问题。这导致了企业之间的激烈竞争,以吸引人才。候选人现在可以非常挑剔,他们不仅要求薪资上涨,还要求有良好的候选人体验。如果企业不能提供详细的业务和职位信息、沟通不畅或招聘流程拖沓,候选人就会选择退出。企业需要提高招聘流程的质量,包括提供详细的职位描述、结构化的面试流程、有效的沟通和专业的方法。此外,企业需要与招聘伙伴建立更紧密的关系,放弃低成本的多机构招聘方法,转而寻求更高质量的招聘合作伙伴关系。

10:04

🔍 细节决定成败:2022年招聘的关键

为了吸引被动候选人、提供优质的候选人体验、保持流程的精简、推广混合工作策略以及有效传达企业文化,关键在于细节。细节能够区分你的职位机会,并吸引被动候选人。细节的关注有助于提供优质的候选人体验,同时保持流程的精简。对企业细节的深入理解将使你能够向市场传达你的混合工作策略和文化,吸引顶尖人才。对于那些利用外部机构招聘的企业来说,他们需要与招聘伙伴建立更紧密的关系,加强沟通,提高细节水平。企业需要在招聘策略上投入更多资源,以保持在2022年就业市场的竞争力。

Mindmap

Keywords

💡التشجيع

التشجيع هو عملية جذب الموظفين المناسبين للعمل في الشركة. في النص، يشير التشجيع إلى التحديات التي يواجهها المؤسسات في جذب الموظفين المناسبين، وكيفية التركيز على التفاصيل والتحسين المستمرة في تجربة المرشح لجذب ال人次 النشطين.

💡المرشح النشط

المرشح النشط هو الشخص الذي ليس في ال поиск النشط عن وظيفة ولكن قد يكون مستعدًا للتحول إذا واجه فرصة مناسبة. في النص، يشير إلى أن المرشحون النشطين قد أصبحوا أكثر تushmanًا بسبب التحولات الحديثة في الأسواق، مما يتطلب من المؤسسات مزيد من الجهد لجذبهم.

💡نقص ال人次

نقص ال人次 يشير إلى انخفاض عدد المرشحين المناسبين للوظائف المتاحة. في النص، يُذكر نقص ال人次 كنتيجة لزيادة الطلب على ال人次 والتحولات السريعة في الأسواق، مما يدفع المؤسسات لزيادة الرواتب والتحسين السريع في تجربة المرشح.

💡تجربة المرشح

تجربة المرشح تشير إلى الطريقة التي يتعامل بها المرشحون مع عملية التوظيف والعمل في الشركة. في النص، يُشدد على أهمية تقديم تجربةcandidate من الدرجة الأولى لجذب ال人次 النشطين وضمان البقاء في المنافسة.

💡التوظيف السريع

التوظيف السريع هو عملية التقدم في التوظيف بسرعة وبشكل فعال. في النص، يُشير إلى أنه من الضروري لصالح المؤسسات أن تتمكن من التقدم في التوظيف بسرعة لضمان الحصول على ال人次 المطلوبين قبل الآخرين.

💡العمل القابل للتكيف

العمل القابل للتكيف يشير إلى القدرة على العمل من المنزل أو في المكتب بناءً على الاحتياج. في النص، يُناقش التحول الكبير نحو العمل القابل للتكيف وكيفية اتخاذ القرار بشأن السياسات المناسبة لضمان التقدم في الجذب ال人次.

💡الهيكل البيئي للعمل

الهيكل البيئي للعمل هو الطريقة التي يتعامل بها الموظفين مع الآخرين في الشركة وكيف يتم التعلم والإبداع والتعاون. في النص، يُشدد على أهمية تطوير وتنفيذ استراتيجيات عمل مختلطة مفصلة لضمان التقدم في الجذب ال人次.

💡الulture الوظيفية

الulture الوظيفية هي القيم وال Customs التي يتميز بها العمل في الشركة. في النص، يُشير إلى أن الulture الوظيفية قد أصبحت أكثر أهمية من الرواتب عند المرشحين، مما يتطلب من المؤسسات مزيد من التركيز على تطوير و宣傳 الulture الوظيفية المناسبة.

💡التفاصيل

التفاصيل هي المعلومات الصغيرة ولكنها مهمة لفهم الأمور بشكل كامل. في النص، يُشدد على أهمية التركيز على التفاصيل في كل جوانب من عملية التوظيف لضمان التقدم في الجذب ال人次 والبقاء في المنافسة.

💡الشراكات الاستشارية

الشركاء الاستشاريون هم المؤسسات الخارجية التي تساعد المؤسسات في جذب ال人次. في النص، يُناقش أهمية بناء علاقات قوية مع شركاء استشاريين للوصول إلى ال人次 النشطين وتحسين تجربة المرشح.

Highlights

2021 has been a year of unpredictability in the job market, transitioning from widespread furlough to the 'Great Resignation'.

The top five recruitment trends for 2022 are identified to help businesses stay competitive.

The job market has become increasingly passive, with candidates less responsive to traditional recruitment methods.

Businesses need to work closely with recruitment partners to attract passive candidates effectively.

There is a significant talent shortage, leading to increased competition among businesses to secure top talent.

Candidates are becoming more selective, demanding higher wages and better candidate experiences.

Poor candidate experiences are now a barrier to accessing talent, with candidates expecting detailed information and efficient processes.

Businesses must streamline their recruitment processes to remain competitive in the current job market.

The shift towards flexible working has been significant, and businesses must consider how they manage this to stay competitive.

Organizational culture has become a top consideration for candidates, surpassing remuneration in importance.

Businesses need to develop and communicate a strong employer brand to attract talent.

The key to addressing recruitment challenges in 2022 is detail, which separates opportunities and enhances the candidate experience.

Investment in recruitment strategies is crucial for businesses to stay competitive and attract top talent.

Building closer relationships with recruitment partners is necessary for sharing detailed insights and improving recruitment effectiveness.

Recruitment partners should push for detail and challenge businesses to provide comprehensive information about their opportunities.

Transcripts

play00:00

2021 has been a challenging year in

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talent attraction we've gone from having

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widespread furlough to stumbling into

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the great resignation and however you

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look at things over the last 12 months

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the only thing consistent about the job

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market has been its unpredictability so

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to give everyone a fighting chance of

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staying abreast of change as we move

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into a new year i thought i'd update

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last year's video about the top five

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recruitment trends to look out for in

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2021 with a new incarnation highlighting

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the five critical trend that businesses

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need to consider as we move into 2022

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[Music]

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hi it's emily gregson here at signature

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career management where we help fmcg

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businesses connect with a market leading

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talent if you're new to us don't forget

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to hit subscribe and make sure you click

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the link in the comments below to follow

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our company page for up-to-date market

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insight career advice and recruitment

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tips and all-round good content so let's

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get started

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whether it's flexible working zoom

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interviews record numbers of job

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vacancies or extreme candidate shortages

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there are few aspects of the talent

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landscape that have remained untouched

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by the global pandemic but with

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industries struggling to keep up with

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the pace of change those that can second

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guess emerging trends stand to be well

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positioned to take advantage of the

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economic bounce back so given the

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benefits that can be realized by

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correctly predicting how the market is

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changing i thought i'd share my insight

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into the key recruitment trends to look

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out for in 2022

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in this video i'll outline the five most

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important aspects of talent attraction

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that will determine the success or

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failure of the upcoming year how

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businesses can approach these challenges

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to ensure they remain competitive in the

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job space and then if you stick around

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till the end i'll highlight the single

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most important element of recruitment

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strategy that businesses need to

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incorporate if they want to keep their

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hiring plans on track so here's my five

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hiring trends to look out for in 2022

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[Music]

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we've gone from getting over 500

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applications for every job at the start

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of the pandemic to adverts barely being

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able to muster a raised eye right now

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and this is a symptom of what has become

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an extremely passive market

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but apart from the immediate aftermath

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of the first wave of the pandemic the

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shift towards passive candidates is

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nothing new

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ever since the job space became

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hyper-connected with the dawn of the

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information age we've seen gradually

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increasing levels of apathy amongst

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candidates and the impact of the last 18

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months has compounded these effects even

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further with the market shifting as much

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in the last year as it did in the decade

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before

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what this means for businesses though is

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that a simple job advert or a quick ring

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round-a-few agencies has become

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extremely ineffective at garnering the

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attention of candidates as 2022 is going

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to see candidates become even more

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passive businesses and their recruitment

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partners are going to need to work a lot

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more closely to identify approach and

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attract candidates to their

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opportunities or risk the opportunity

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costs that come with protracted

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recruitment campaigns and prolonged

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periods of unfilled vacancies the only

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plus side to this is that with the

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proclaimed great resignation in full

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flow for businesses that modify their

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approach and find a way to access the

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passive talent pool there is a huge

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opportunity to boost the talent in their

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teams

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[Music]

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the increasingly passive candidate pool

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is resulting in a huge talent shortage

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for businesses who are looking to

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bolster their teams what this has

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created is an almost feeding frenzy as

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businesses clamor to secure talent ahead

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of their competition the effect it is

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having is that candidates are able to be

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very selective over the opportunities

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they engage in so first and foremost

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we're seeing wage rises as candidates

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gain a greater grasp of their market

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worth but secondly this means that

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candidates are no longer putting up with

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substandard candidate journeys in short

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if a high level of detail isn't provided

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about the intricacies of a business and

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the opportunity within that business

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candidates aren't entertaining them

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if communication is poor or slow

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candidates are being put off if

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processes drag on candidates are pulling

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out candidates have always viewed the

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recruitment experience as a reflection

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on the company they are interviewing for

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the difference as we move into 2022

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though is that candidates can be far

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more selective as they are in greater

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demand so poor candidate journeys are

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now blocking businesses access to talent

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more than ever what we'll see moving

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forward is businesses raising their game

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and demanding more from their

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recruitment partners to counter the

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negative effects that poor canada

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experience is having on their access to

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talent

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high levels of detail around roles teams

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and cultures structured and thorough

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interview stages effective and efficient

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levels of communication and a general

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all-round professional approach to the

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recruitment process will deliver hiring

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organizations a huge advantage in the

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job market but to do this many

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businesses will need to change how they

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are working with recruiters to

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facilitate closer relationships

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that means shunning the low-cost

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multi-agency approaches that are still

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surprisingly common and moving towards

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higher quality recruitment partnerships

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[Music]

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as well as providing structured and

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thorough interview processes businesses

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are going to need to ensure that from a

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logistical point of view they can

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provide them in a timely manner because

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when candidates are in high demand they

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don't stick around for long this means

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that businesses who fail to prepare need

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to prepare to fail because the uk's

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average 28 days to hire is a long time

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in the current job space the danger for

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businesses who are trying to shorten

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their lead time of their recruitment

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process though will be that they need to

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retain a robust methodology unless they

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want to run the risk of making hasty

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hiring decisions businesses will need to

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move towards structured search phases

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that utilize recruitment partners to

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undertake a full market map rather than

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the hit and hope methodology of the

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multi-agency approach this will enable

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an effective management of the

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recruitment processes so that time

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scales and contingency planning can be

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implemented based on real-time insight

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and a complete process overview the

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advantage that businesses will have by

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streamlining their processes with the

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use of recruitment partners is that they

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can implement additional screening

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stages during the search phase and to

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add extra robustness to their campaigns

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without negatively impacting the

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duration of them this will also

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contribute towards the final stage of a

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recruitment campaign and it will

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facilitate better communication with hr

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departments because when a decision is

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made candidates need to be offered

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contracts signed notices handed in and

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the process boxed off as quickly as

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possible as they say in the recruitment

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industry time kills a deal so for

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recruitment processes to be successful

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in 2022 they'll become a lot more

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streamlined

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obviously there has been a big shift

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towards flexible working over the last

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year and is actually featured in my

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recruitment trends for 2021 but as with

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everything once the dust is settled the

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devil is in the detail and businesses

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are going to need to give a lot of

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consideration to the arrangements they

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put in place if they want to stay

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competitive in the war for talent

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candidates won't just want to know how

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many days they will be in the office and

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how many days they can work from home

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but they'll want to know how businesses

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are going to deliver this without

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harming learning and development

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opportunities collaboration innovation

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and creativity whilst also mitigating

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against proximity bias ultimately

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businesses are going to need to have

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detailed and demonstrable hybrid working

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strategies in place if they want to

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attract the best talent to their teams

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because simply saying that you can work

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from home three days a week is unlikely

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to cut it as the wider industry start to

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develop comprehensive remote working

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policies getting the right blend between

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having employees in the business enough

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to experience the benefits that this

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brings what's providing the flexibility

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to attract talent is going to be a

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balancing act this will require market

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insight about what candidates are

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attracted to and how this stacks up

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against the wider market and the easiest

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way to do this is to build a close

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exclusive relationship with a

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recruitment partner who has their finger

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on the pulse then build a mutually

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beneficial working relationship that

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enables you to extricate their market

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insights because let's face it if you're

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still plugging away with the

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multi-agency approach in 2022 none of

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them will be spending time compiling

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this information for you while their

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competition are running around trying to

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harvest cvs

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culture has overtaken remuneration as a

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top consideration of candidates when

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considering a new role but unfortunately

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for businesses bottom line this hasn't

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been at the detriment of salary

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expectations in fact higher levels of

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job vacancies combined with talent

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shortages has actually pushed salaries

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up which means businesses are going to

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need to place even greater emphasis on

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honing communicating their company

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culture unless they want to end up

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paying inordinate amounts of money in

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salaries to attract talent

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the rise in remote working has added

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greater challenges to influencing

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organizational culture and this means

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that businesses are going to need to

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take a multifaceted approach whilst

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being more proactive about developing

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their teams primarily if businesses want

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to be competitive in the job space they

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need to nurture and develop diverse and

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inclusive cultures because they don't

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just promote organizational success but

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they're also attractive to candidates

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secondly though it's going to be

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critical that they communicate their key

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strengths into the marketplace this will

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require a few different approaches and

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will need hr and marketing departments

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to work closely to develop and

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communicate their employer brands but in

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the case of businesses that utilize

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outside agencies for approaching talent

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they're going to need to develop far

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more collaborative relationships which

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is only going to work if there is

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commitment on both sides this is going

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to require a step change from

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traditional transactional relationships

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but as long as these businesses can find

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an agency partner who can deliver

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consistency and who they can build trust

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with once they start to realize the

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benefits of this arrangement they will

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be far more effective in the talent

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market as you move through 2022. so

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what's the answer to all of these

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challenges how can you attract passive

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candidates offer a premium candidate

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experience but keep your processes

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streamlined promote your hybrid strategy

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whilst effectively communicating your

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culture well the key to all of these

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solutions is detail it is the detail

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that separates your opportunity to the

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glut of others out there and what will

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really entice passive candidates to make

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that move and apply

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its attention to detail that facilitates

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a premium candidate experience while

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simultaneously keeping your process

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streamlined and it is a detailed

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understanding of the intricacies of your

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business that will enable you to

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communicate your hybrid strategy and

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your culture to the marketplace to

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capture the imagination of top tier

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talent and what this means especially

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for those utilizing outside agencies is

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that they're going to need to build a

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closer relationship with their

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recruitment partners to strengthen the

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lines of communication that propagate

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heightened levels of detail like with

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anything in life when the going gets

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tough and trust me recruitment is tough

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at the moment

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you need to allocate greater resources

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to overcome the challenges

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so businesses are going to need to

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invest in their recruitment strategies

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if they want to stay competitive in the

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job space in 2022 but the one good thing

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that comes from the heightened level of

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detail that is required to compete is

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that it acts as a barometer for success

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when picking a recruitment agency to

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partner with because if they're not

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pushing you for detail or challenging

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you to answer more questions how the

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hell are they going to help you to be

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effective in the job market so those are

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my top recruitment trends to look out

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for in 2022 hit subscribe share your

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thoughts in the comments below make sure

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you follow our linkedin company page and

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be sure to look out for lots more great

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recruitment advice over the upcoming

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year

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