【リアル】最も売れたタイトルは!? カードン2024年上半期の売上TOP10を大公開!!

トモハッピー

7 Sept 202416:39

Summary

TLDRThe video script details a comprehensive card shop's mid-year sales ranking, highlighting the top-selling card games. 'Magic: The Gathering' leads at number one, followed by 'Pokémon' and 'Yu-Gi-Oh!'. The host engages viewers by guessing the rankings, discussing sales strategies, and reflecting on the store's growth. They also touch on the challenges of managing inventory and the impact of popular games on sales, providing insights into the card shop's operations and the card gaming community.

Takeaways

🃏 The video takes place at a comprehensive card shop in Akihabara, starting at 3 PM on a weekday.
🧙 The host accurately predicts the top-selling card game, Magic: The Gathering, which has made a significant impact in the market.
💸 Magic: The Gathering generated 5,800,000 yen in sales over six months, making it the top-selling card game in the shop.
🎉 The second top-selling card game is Pokémon, with sales close to 5,100,000 yen, showing a strong competition with Magic: The Gathering.
🎮 The third place goes to Union Arena, with sales of approximately 1,600,000 yen, a surprising entry in the top ranks.
🏴‍☠️ The fourth spot is claimed by One Piece Card Game, with sales close to 1,400,000 yen, closely following Union Arena.
📦 The fifth place is WIXOSS, showing steady sales and holding a significant market share in the store.
📝 The seventh place goes to Weiss Schwarz, a popular game driven by the demand for signed cards.
⚔️ Yu-Gi-Oh! takes the eighth spot with notable sales, particularly in the latest releases.
🎲 Duel Masters ranks ninth, with a steady flow of sales, though not as high as other card games.

Q & A

What is the main topic of the video script?
-The main topic of the video script is the discussion of a card shop's sales rankings for the first half of the year, focusing on the top-selling card games and their sales figures.
What is the significance of the 'Magic: The Gathering' card game in the script?
-In the script, 'Magic: The Gathering' is highlighted as the top-selling card game, accounting for a significant portion of the shop's sales and being a major contributor to its revenue.
What is the role of the new employee, Mr. Iwasaki, mentioned in the script?
-Mr. Iwasaki, the new employee, is introduced as a former apparel store manager who has joined the card shop as a deputy manager, indicating his experience and the shop's growth.
Why does the script mention the 'Pokémon Card' as a significant part of the sales?
-The 'Pokémon Card' is mentioned as a major contributor to the shop's sales, being a popular and consistently strong seller among the customers.
What is the reason behind the discussion about the shop's layout and display in the script?
-The script discusses the shop's layout and display to analyze how the space is being utilized for showcasing and selling the card games, with a focus on optimizing sales and customer engagement.
What is the 'Union Alliance' mentioned in the script, and why is it significant?
-The 'Union Alliance' is a card game that is mentioned as ranking high in sales, indicating its popularity among customers and its contribution to the shop's revenue.
Why does the script mention the 'One Piece Card Game' in the sales discussion?
-The 'One Piece Card Game' is noted as one of the top-selling games, highlighting its popularity and the fact that it has a dedicated customer base contributing to the shop's sales.
What does the script imply about the strategy for selling 'Digimon Card' and 'Battle Spirits'?
-The script suggests that despite 'Digimon Card' and 'Battle Spirits' not being in the top ranks, they still hold a place in the market, indicating a strategy to cater to a diverse range of customer interests.
What is the significance of the 'Buddyfight' card game's mention in the script?
-The 'Buddyfight' card game is mentioned as a game that has made it to the sales rankings despite being a niche product, showing that there is a market for a variety of card games beyond the mainstream ones.
Why does the script discuss the sales strategy and customer engagement in detail?
-The script discusses sales strategy and customer engagement to provide insights into how the shop manages its inventory and caters to customer preferences to maximize sales and customer satisfaction.
What is the implication of the discussion about the shop's sales figures and their relation to the number of stores carrying the cards?
-The discussion implies that there is no direct correlation between the number of stores carrying the cards and their sales figures, suggesting that other factors like marketing and customer engagement play a significant role in sales.

Outlines

00:00

🃏 Card Shop Sales Rankings and Introduction

The video script introduces a card shop's mid-year sales rankings, starting with a late afternoon session. The shop has achieved a top 10 position with a focus on card sales. The host expresses a bit of embarrassment about announcing the shop's name, 'Happy,' and dives into the sales rankings. The video aims to guess the top-selling card games based on the shop's sales data. The script mentions a new employee, Mr. Iwasaki, who used to be a clothing store manager and is now the deputy manager at the card shop. The top-selling card game is 'Magic: The Gathering,' which has been a significant contributor to the shop's sales, accounting for about one-sixth of the total sales despite the shop carrying a wide variety of card games.

05:01

🏆 Deep Dive into Top Card Sales and Shop Layout

The script continues with a discussion of the second-ranked card game, 'Pokémon,' which is a sure bet for the top positions due to its popularity. The video highlights the shop's efficient use of space, with a neat display of cards and a mention of the shop's evolution from its initial state. The sales figures for 'Magic: The Gathering' and 'Pokémon' are compared, with 'Magic' leading significantly. The conversation then moves to the third-ranked card game, 'Weiss Schwarz,' and the script speculates on the sales figures, which are impressive despite not being as high as the top two. The video also touches on the shop's strategy for card display and the decision to open a 'Weiss Schwarz' specialty store based on its popularity.

10:03

🎉 Celebrating Sales Success and Discussing Shop Strategy

The script discusses the sales success of the card shop, focusing on the top-selling card games and their impact on the shop's revenue. It mentions the sales figures for 'Union Alliance,' which is ranked third, and 'One Piece Card Game,' which is fourth. The video script includes a conversation about the shop's strategy, such as the decision to carry a wide range of card games and the importance of optimizing the display to attract customers. The script also highlights the shop's efforts to keep up with customer preferences and the challenges of managing inventory for popular and niche card games. The discussion includes a mention of 'Buddyfight' and its ranking, as well as the shop's approach to managing the sales floor and the decision-making process behind it.

15:07

📈 Analyzing Sales Data and Reflecting on Shop Performance

The final paragraph of the script wraps up the discussion on the card shop's sales performance, focusing on the analysis of sales data and the shop's strategies. It mentions the sales figures for various card games, including 'Buddyfight,' 'Digimon Card Game,' and 'Battle Spirits.' The script reflects on the shop's performance over the past six months and the decisions made to improve the customer experience and sales. There's a conversation about the challenges of managing a card shop, the importance of understanding customer preferences, and the need for continuous adaptation to market trends. The video concludes with a thank you to the viewers and a look forward to future improvements and growth for the shop.

Mindmap

Keywords

💡Magic: The Gathering

Magic: The Gathering is a popular trading card game created in 1993. In the video, it is mentioned as the top-selling card game at the shop, with significant sales figures. The speaker emphasizes its long-standing popularity and the substantial sales it generates for the store, illustrating its dominance in the trading card market.

💡Pokémon Card Game

The Pokémon Card Game is another widely popular trading card game that ranks second in the sales list at the shop. The video discusses the strong performance of Pokémon cards, which are second only to Magic: The Gathering in terms of revenue. It highlights the enduring appeal of Pokémon as a franchise.

💡Union Arena

Union Arena is identified as the third highest-grossing card game in the shop’s rankings. The game is noted for having a large number of titles, with over 300 types of cards. Its unexpected rise in sales is discussed in the video, showing how it has quickly gained popularity despite being newer compared to other card games.

💡One Piece Card Game

The One Piece Card Game ranks fourth in the shop’s sales ranking. It is mentioned as part of the Bandai card games, with a solid sales record and a notable presence in the shop. The game is highlighted as a growing contender in the card game market, with increasing stock and demand.

💡WIXOSS

WIXOSS is a card game that the speaker predicted to be in the top ranks but was later revealed not to be third. This game involves a complex strategy that appeals to a dedicated niche of players, and although it did not make the top three, it has a prominent place in the shop’s offerings.

💡Yu-Gi-Oh!

Yu-Gi-Oh! is a long-standing card game known for its anime tie-ins and strategic gameplay. The video highlights its strong presence in the shop, even though it did not place in the top three. Yu-Gi-Oh! remains a staple in many card shops, underscoring its importance in the overall card game market.

💡Weiß Schwarz

Weiß Schwarz is a trading card game that ranks seventh in the store's sales list. The game is popular for its anime collaborations, which include characters from well-known series. The video mentions that its success can be attributed to the release of new sets and the demand for rare 'signed' cards, driving its sales up.

💡Duel Masters

Duel Masters is a card game that ranks ninth in the sales list. Known for its fast-paced gameplay and appeal to younger audiences, it continues to have a steady fan base. In the video, the speaker talks about the game’s consistent sales despite not being as dominant as others like Pokémon or Magic.

💡Battle Spirits

Battle Spirits is another trading card game mentioned in the video, although it did not make it to the top 10. Despite its absence from the highest ranks, it is noted as a game with a strong fan base and a place in the store’s collection, emphasizing the diverse card game offerings at the shop.

💡Buddyfight

Buddyfight is a card game that surprisingly makes it into the top ten despite being discontinued. The video emphasizes how discontinued or 'out-of-print' games can still generate significant sales, as collectors seek rare and valuable cards, showing the lasting impact of some card games even after production has ended.

Highlights

Introduction of the video discussing the card shop's mid-year sales rankings.

The shop starts its business late on weekdays, which is a unique approach.

Magic: The Gathering tops the sales chart, a surprising result given the shop's variety.

The shop's sales of Magic: The Gathering amount to 5800 yen, which is a significant figure.

Pokémon cards are expectedly among the top sellers, confirming their enduring popularity.

The shop's layout and display of cards are discussed, highlighting the strategic use of space.

Yu-Gi-Oh! cards are mentioned as a strong seller, with a focus on high-value products.

The discussion of the sales strategy for Union Alliance, which is ranked third in sales.

One Piece cards make a surprising entry into the top sales, close to Union Alliance's figures.

The shop's sales构成费 (sales composition fee) is discussed, with a focus on efficiency.

The video speculates on the sales potential of various card games and their market trends.

The impact of store layout on customer engagement and sales is analyzed.

Discussion on the sales of Digimon cards and their ranking in the shop.

The shop's approach to managing inventory and sales of popular versus niche card games.

The video touches on the challenges of balancing a diverse card selection with sales efficiency.

The shop's strategy for dealing with the popularity of certain card games and managing expectations.

The video concludes with a reflection on the shop's sales performance and future plans.