Belajar Affiliate Marketing Untuk Pemula Part 1 - Membangun Bisnis Online Dari Nol
Summary
TLDRThis video script delves into the lucrative world of affiliate marketing, revealing it as a high-income potential venture. It explains the concept of affiliate marketing as a form of brokerage, where one sells other people's products without handling the inventory, exemplified by dropshipping and reselling. The script further discusses the evolution of affiliate marketing, its strategies, and the importance of driving traffic and building a database to maximize commissions. The speaker shares insights from over a decade of experience, emphasizing the efficiency of list building and the significance of understanding the roles of vendors and affiliates in this marketing model.
Takeaways
- đ Affiliate marketing is a lucrative way to generate substantial income by promoting other people's products.
- đ The potential of affiliate marketing is vast, with strategies like content marketing being key to success.
- đïž There are different models within affiliate marketing, including dropshipping, reselling, and promoting digital products.
- đ The role of an affiliate involves directing traffic to vendors using affiliate links, which can result in commissions when sales are made.
- đ° Commissions are the primary income source for affiliates, and the goal is to maximize profits by controlling advertising costs.
- đ Understanding the customer acquisition cost (CAC) and ensuring it's less than the commission earned is crucial for profitability.
- đ Organic traffic and paid advertising (like Ads) are two main ways to drive traffic, with a focus on content creation for organic methods.
- đ The script emphasizes the importance of building a database to efficiently use content and increase profitability.
- đ The speaker has been involved in affiliate marketing since 2007, highlighting the long-term viability and potential of this business model.
- đ The video promises to share more about how to become successful in affiliate marketing, especially in the travel industry.
Q & A
What is affiliate marketing according to the script?
-Affiliate marketing is a performance-based marketing strategy where affiliates earn a commission for promoting and driving sales to vendors' products or services.
What is the Indonesian term for affiliate marketing?
-In Indonesian, affiliate marketing is referred to as 'afiliasi,' which essentially means acting as a broker or intermediary for selling other people's products.
What is the difference between dropshipping and reselling in the context of the script?
-Dropshipping involves the customer placing an order with the affiliate, who then purchases the item from the vendor, and the vendor ships the product directly to the customer. In reselling, the affiliate buys the product from the vendor, stores it, and then sells it to the customer.
How does the script describe the process of affiliate marketing with digital products?
-For digital products, the script explains that the affiliate provides a link to the customer, who then clicks on it and is directed to the vendor. If a transaction occurs, the vendor recognizes the affiliate's link and pays the affiliate a commission.
What are the two types of traffic mentioned in the script?
-The script mentions two types of traffic: organic and paid. Organic traffic comes from content creation, while paid traffic involves using ads to drive customers to the vendor.
What is the significance of building a database in affiliate marketing as per the script?
-Building a database allows affiliates to capture customer information and market to them repeatedly with various products from different vendors, increasing efficiency and profitability without the need to create new content for each product.
How does the script suggest maximizing the use of a single piece of content in affiliate marketing?
-The script suggests that by building a database, an affiliate can use a single piece of content to promote multiple products from different vendors to the same audience, thus maximizing the content's value and earning potential.
What is the customer acquisition cost equation mentioned in the script?
-The customer acquisition cost equation mentioned in the script is 'cost per click (CPC) times the number of clicks (CPC) divided by the conversion rate'. This equation helps affiliates determine the maximum amount they can spend on advertising to ensure profitability.
What is the role of content in driving traffic for affiliate marketing according to the script?
-Content plays a crucial role in driving organic traffic by providing valuable information that attracts and engages potential customers, who then click on affiliate links and potentially make purchases, resulting in commissions for the affiliate.
What are the terms used for vendors and affiliates in international affiliate marketing, as per the script?
-In international affiliate marketing, vendors are sometimes referred to as 'publishers,' and affiliates are known as 'affiliates' or 'advertisers.' These terms reflect the global nature of the industry and the roles each party plays.
Outlines
đ Introduction to Affiliate Marketing
This paragraph introduces the concept of affiliate marketing, explaining it as a method to generate significant income quickly. It compares affiliate marketing to being a broker, where one sells other people's products without handling the inventory themselves. The paragraph outlines different types of affiliate marketing, such as dropshipping and reselling, and explains how digital products have become popular in this field. It also touches on the historical use of affiliate marketing, especially in the United States, and how it has evolved with platforms like Amazon introducing their own affiliate programs. The key takeaway is that affiliates earn commissions by directing traffic to vendors through various marketing strategies.
đ Maximizing Profits with Content Creation and Database Building
Paragraph 2 delves into the practical aspects of affiliate marketing, emphasizing the importance of content creation and leveraging social media to drive traffic and generate sales. It discusses the simplicity of creating content and sharing affiliate links to direct potential customers to vendors. The paragraph also highlights the concept of commissions, explaining how affiliates earn based on the sales they generate. It introduces the idea of 'organic traffic' versus paid advertising ('Ads') and the financial considerations involved in each approach. The speaker shares insights on building a database to manage and monetize traffic more effectively, allowing affiliates to market multiple products to the same audience without creating new content for each. The paragraph concludes with a teaser for the next video, which will cover how to become an affiliate in the travel industry.
đ Expanding Affiliate Marketing to Travel Industry
In this paragraph, the speaker discusses the expansion of affiliate marketing into the travel industry, using Travelio as an example. It explains the roles of different parties involved in affiliate marketing: the vendors who own the products and the affiliates who market them. The paragraph clarifies common terms used in the industry, such as 'publisher' and 'advertiser,' and how they may differ based on regional terminology. It also introduces the concept of 'chief' in the context of Travelio, where the chief represents the vendor, and the affiliates are part of the chief's network. The speaker promises to explain in the next video how to start as an affiliate in the travel industry, whether as a vendor, publisher, or advertiser.
Mindmap
Keywords
đĄAffiliate Marketing
đĄDropshipping
đĄReselling
đĄDigital Products
đĄCommission
đĄContent Marketing
đĄOrganic Traffic
đĄPaid Traffic
đĄList Building
đĄDatabase Marketing
đĄCost Per Customer Equation
Highlights
Affiliate marketing can generate a significantly large and fast income.
Affiliate marketing is akin to being a broker, selling other people's products.
Dropshipping is a form of affiliate marketing where the vendor ships products directly to the customer.
Reselling involves buying products from a vendor and then selling them to customers.
Traditional reselling keeps the customer and vendor unaware of each other.
Affiliate marketing is becoming more popular, especially for digital products.
Amazon has introduced an affiliate feature, different from reseller or dropship features.
The role of an affiliate is to drive traffic to vendors using links, stories, or social media.
The commission earned by affiliates is based on sales made through their unique links.
Affiliates must ensure their advertising costs are less than the commission to make a profit.
Organic traffic is generated through content creation, while paid traffic comes from ads.
Building a database allows affiliates to efficiently market to the same audience with different products.
Creating content and directing traffic to vendors is a simple yet effective affiliate marketing strategy.
The speaker has been learning and practicing affiliate marketing since 2007.
Affiliate marketing can yield significant income quickly, but it requires strategic traffic management.
Using ads can increase traffic, but it's crucial to manage costs carefully to maintain profitability.
The speaker emphasizes the importance of having a database to make affiliate marketing more profitable.
By using a database, affiliates can market multiple products to the same audience with less content creation.
Many content creators don't understand the efficiency of list building and database marketing.
The video will cover how to become an affiliate in the travel industry in the next part.
There are two main parties in affiliate marketing: the vendor who owns the product and the affiliate who sells it.
Transcripts
dan afilit ini adalah salah satu yang
bisa menghasilkan income yang super
super besar sekali dan cepat
buat konten dan hasilkan income dengan
strategi konten marketing temukan
Rahasianya di content creator
backbook.com
Apa sih yang namanya affiliate marketing
nah di video ini saya akan jelasin siapa
sih sebenarnya Dan seperti apa
potensinya oke
Bahasa Indonesianya simple karena udah
tahu Semuanya namanya makelar udah gitu
jualin produk orang lain selesai
sebenarnya itu kayak begitu Jadi proses
makelar gitu ya nah
Juli barang orang lain itu bentuknya ada
banyak sebenarnya jadi ada yang namanya
dropship misalkan
kebanyakan pasti udah tau dropship ya
Jadi kalau dropship itu di sini ada
customer
ini ada di sini
ini vendor di sini
kalau dropship customer transaksi di
anda
ini kayak begini Kemudian Anda beliin
barang di sini
kemudian vendor langsung dropship
produknya di sini jadi produknya di sini
Nah kayak gini ya ini yang namanya
dropship Jadi anda nggak ngurusin stokan
barang semuanya langsung di drop oleh
vendor ke customer namanya dropship Nah
sekarang kalau reseller ini ini yang
umum aja ya reseller
customer di sini
ada di sini
vendor di sini gitu ya tetap ya vendor
gitu nah reseller adalah anda beli
barang di sini bayar
vendor Akan mengirim Anda ke sini ini
produk di sini
ini kemudian Anda jualan ke mereka
customer bayar anda
Anda kirim lagi ke dia gitu
nah ini pada umumnya lah Ya kurang lebih
istilahnya kayak begitu Jadi vendorse
sama customer tuh nggak tahu customernya
nggak tahu vendornya siapa juga nggak
tahu Jadi ini cara paling paling kuno
sekali ya seperti ini ya
Anda kekurangan barang anda misal itu
barang ke customer Anda yang modelnya
kayak begini
ada toko online nya atau Anda toko
offline pun modelnya kayak begini yang
baru kemarin Sehingga anda tidak butuh
toko anda tidak butuh nyetok modelnya
Baru adalah
lebih sering digunakan
istilah untuk produk digital sebenarnya
yang nggak pernah digital sih di dunia
digital tapi memang populernya adalah di
dunia atau barang digital populernya ya
Jadi kalau zaman dulu banget udah sering
banget ya di Amerika itu ada afiliate
marketing gitu nah belakangan ini memang
dipakai untuk Amazon pun mengeluarkan
fitur afilid namanya bukan fitur
reseller atau fitur dropship tetapi
fitur asliat Nah itu berarti gini
customer di sini
Anda di sini
jadi yang anda lakukan adalah Anda
menyuruh customer
pakai informasi Jadi pakai data pakai
cerita pakai Story pakai sosial media
Anda nyuruh customer dikasih Link
linknya Kalau di klik customer itu
langsung datang ke sini langsung datang
ke vendor
terjadi transaksi di sini
begitu transaksi sudah selesai vendor
melihat ini link anda maka dia kirim
komisi ini komisi ya
jadi tugas-tugas seorang affiliate Kalau
Anda pengen belajar yang namanya
marketing maka tugas Anda adalah
mengirimkan link ini
bahwa in traffic jadi bawain traffic ke
vendor udah jadi skill affiliate ya
berarti ya udah
gini nah sekarang pr-nya adalah komisi
anda itu berapa nilainya kalau komisi
Anda 100.000
misalkan ini misalkan ya per sales
maka ketika anda bawain traffic ini
maksimum cost yang bisa anda keluarkan
untuk mengiklan misalnya maksimum adalah
100.000 berarti gini kan
harus lebih kecil daripada 100 ribu
itu sehingga Anda profit Kalau 100 ribu
pun anda Pep dapat apa-apa ya Jadi ini
nah kemudian dikembangin strateginya
gimana Terus kalau misalkan seperti ini
ya sekarang lagi rame misalkan ada
tiktok itu versi paling simpel banget
paling simpelnya adalah ini anda
Anda bikin konten
shopee juga ngajarin hal yang sama ya
Anda bikin konten di sosial media konten
sosial media kemudian dikasih Link
affiliate
udah itu cara paling gampang jadi Anda
bikin konten kasih link Anda bikin
konten kasih link kalau orangnya klik
linknya dia akan masuk ke vendor ya Jadi
ini akan ke vendor Nah gini akan ke
vendor entah ke shopee dan yang
lain-lain dan ketika terjadi transaksi
maka anda akan dapat komisi jadi dari
vendor akan kasih komisi anda
ini komisi itu ya
nah cuman affiliate ini sekarang banyak
sekali atau sangat populer seperti ini
tetapi saya sudah belajar affiliate itu
dari 2007 teman-teman dari 2007 Jadi
udah 15 tahun yang lalu dan ini adalah
salah satu yang bisa menghasilkan income
yang super super besar sekali dan cepat
bukan lambat cepat nah tapi kalau anda
pakai cara kayak begini traffic itu kan
ada dua ya ini kan ini konten di sini di
sini
gunanya itu adalah untuk traffic ya
sebenarnya
traffic sendiri itu ada dua
yang pertama itu adalah organik yang
yang tadi konten itu namanya organik ya
organik ini konten
yang berikutnya adalah
Kalau anda mau gede banget Anda harus
main Ads tapi kalau anda ya asal anda
dapat duit 5000 10.000 5.000 10.000
tapi kalau saya kan mikirnya gimana
skill Ya gimana caranya biar genjot ya
berarti Anda harus pakai
nah Ketika anda pakai ads
anda punya cost di sini ada namanya
cost cos X customer equation cost Nah
ada catnya di sini nah ini tadi loh yang
tidak boleh ini harus lebih kecil
daripada komisi kan gitu ya
komisi Kalau anda lebih besar ya Anda
minus Nah kalau organik ya
sebenarnya adalah ya kalau ada di gaji
untuk bikin konten begitu gaji anda
berapa itu ceknya gitu aja kan harus ada
biaya yang dikeluarkan kan di sini nah
sekarang
kalau mindset Saya dari dulu tetap sama
jadi dari traffic ini saya hapus dulu ya
ini saya hapus dulu kalau dari traffic
di langsung ditembakin ke customer
begitu kita nggak pegang databasenya ini
pernah belum lagi kan karena apa Karena
ini ada biayanya kan tadi Kalau ada
biayanya berarti Anda harus keluar biaya
terus langsung terjadi sales atau tidak
langsung diajar seperti itu orangnya
bisa bisa beli bisa nggak bisa hilang
tapi kalau saya ini akan saya masukkan
ke database dulu landing page jadi dari
traffic ya dari organisasi
supaya jadi database
dari sini baru kita kirimkan ke vendor
tapi anda punya ini ini yang mahal itu
jadi ini yang mahal karena apa Karena
begitu anda punya database anda tidak
cuma langsung kirim dia ke vendor begini
tapi anda bisa gini nah Anda bisa begini
nih vendor 1 vendor 2 vendor 3 dan
seterusnya
bayangin ya kalau anda bikin satu konten
ya misalkan Anda bikin satu konten satu
konten
anda punya nisnya misalkan missnya
paling gampang aja fatloss gitu ya
turunin berat badan ini misalkan misinya
seperti ini kemudian Anda bikin satu
konten kemudian ada suruh beli dia
way protein misalkan susu protein susu
diet lah protein karena bikin satu
konten Anda kasih satu link susu seperti
ini selesai ya berarti Anda harus bikin
dua konten 3 konten dan seterusnya untuk
kayak begini Nah kalau pakai cara anda
melakukan list building yang saya
lakukan berarti anda satu konten dibawa
ke list building
berarti ini caranya adalah dibawa kalis
building Di sini tetapi di sini masuk
database nah ketika masuk database Anda
bisa bilang belilah way protein di
vendor 1
Tapi orang yang sama anda tidak perlu
bikin konten lagi
anda cuman bilang kamu harus beli alat
ukur lemak namanya fat monitor misalkan
di vendor 2 Habis itu Anda bilang kalau
olahraga itu muncul namanya radikal
bebas dan itu berbahaya bagi tubuh anda
butuh antioksidan butuh multivitamin dan
mineral Anda kirim ke vendor 3 di sini
antioksidan dan sebagainya biar Anti
Aging dan sebagainya antioksidan vitamin
terus ada cerita-cerita lagi bahwa diet
itu harusnya begini dalam makan pagi
makan siang makan sore dan Kalau kamu
sibuk kerja di kantor nggak sempet untuk
menyiapkan semuanya ini maka anda kirim
dia ke vendor keempat catering diet Anda
dapat komisi lagi di sini
hanya dengan satu konten ada database
Anda bisa tembak ke semuanya tapi kalau
anda pakai cara yang manual maka satu
ini anda bikin satu konten satu konten
satu konten satu konten Happy di Anda
Nah ini banyak orang yang gak ngerti
banyak konten kreator yang nggak ngerti
mereka berpikir bahwa Ya udah bikin
konten tembak aja bikin konten tembak
aja tapi kalau Anda punya database ini
akan efisien anda akan profitable jadi
database itu membuat anda profit lebih
banyak Nah video ini saya stok sampai di
sini dulu sebelum nanti video berikutnya
saya share Gimana caranya Anda jualan
atau jadi menjadi affiliate di travelio
jadi ada dua nanti intinya adalah
seperti ini ya Ada vendor ada Anda nah
oke Sebelum saya Sebelum saya tutup Saya
mau memberikan istilah buat Anda supaya
lebih paham lagi
itu biasanya ada dua pihak ada vendornya
dan ada Anda yang jualannya nah yang
vendor itu biasa disebut vendor
atau disebut lagi namanya publisher
Kalau Anda ke luar negeri gitu ya itu
namanya
satunya adalah namanya affiliate
[Musik]
atau
advertiser Kalau Anda lihat di luar
negeri 2 ini
ini Jadi ini cuman istilah aja supaya
ada tahap selalu ada pihak yang membuat
produknya atau yang memiliki produk dan
ada pihak yang affiliate-nya atau yang
jualannya itu namanya affiliate atau
advertiser di Indonesia baru istilahnya
baru muncul kan afiliator padahal
sebenarnya
gitu nah di trebelio kita sebutnya di
sininya chief karena chief yang punya
produknya biasanya begitu ya kepala
sukunya yang punya produknya nah di
bawahnya kita sebutnya affiliate Oke
kurang lebih seperti itu teman-teman ya
jadi video berikutnya nanti saya akan
jelasin gimana untuk Anda bisa start
jadi afiliate di traveling gitu dua-dua
mau jadi vendor publisher atau chip atau
menjadi atau advertiser juga bisa
[Musik]
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