How to add a product || Shopify Help Center

Shopify Help Center

1 Sept 202202:36

Summary

TLDRThis video tutorial guides viewers through the process of adding a product to a Shopify store. It covers product titling, description, media inclusion with alt text for accessibility, pricing, tax settings, inventory management, and stock adjustments for multi-location sales. The tutorial also addresses shipping details, product options, variants, SEO optimization, and product activation across various sales channels, including online and social media platforms. By the end, users are encouraged to add more products, highlighting the ease of the Shopify platform.

Takeaways

🛒 Start by navigating to the 'Products' section in Shopify Admin and clicking 'Add Product' to begin the process of adding a product.
🏷️ Give your product a clear title and description, which are crucial for customer understanding and search engine optimization.
📸 Utilize the 'Media' section to add images, videos, or 3D models to enhance product presentation and consider adding alt text for accessibility.
🖋️ To add alt text, open the preview media page, add a description, and save it to improve accessibility for visually impaired users.
💰 Set a price for your product and decide on tax inclusion to ensure accurate financial representation.
🔖 Under 'Inventory', add a SKU number and barcode, track quantity, and set preferences for selling behavior when out of stock.
📦 If operating from a single location, adjust the stock quantity directly under 'Available'. For multiple locations, adjust per location.
🚚 For shipping, mark the product as physical, add weight, and include customs information to facilitate accurate shipping calculations.
🔄 Use the 'Options' checkbox to add variant options like size, and remember to finalize each option by clicking 'Done'.
🔑 A 'Variants' section will appear for products with multiple options, requiring you to specify quantities for each variant.
🌐 Edit SEO settings by clicking 'Edit SEO' to optimize how customers find your product on search engines like Google.
🔄 Switch the product status to 'Active' and manage sales channels to determine where the product is visible, such as online stores or social media platforms.
🏆 Once all settings are configured, save the product and use the back arrow to return to the main product page to continue adding more products.

Q & A

How do I add a product to my Shopify store?
-To add a product to your Shopify store, go to the Shopify admin, click on 'Products', then 'Add product'. Start by giving your product a title and description.
Can I include images, videos, or 3D models for my product listing?
-Yes, you can add images, videos, or 3D models for your product under the 'Media' section in the Shopify product creation process.
What is the purpose of adding alt text to media?
-Adding alt text to media improves accessibility for people who may not be able to see images on your store, helping them understand what the media represents.
How do I add alt text to product media in Shopify?
-To add alt text, click the product media to open the preview media page, then click 'Add alt text', enter the description, and click 'Save alt text'.
What information should I include when setting the price of my product?
-When setting the price, you should decide if you want to include taxes in the price and enter the amount accordingly.
How can I manage the inventory of my product in Shopify?
-Under the 'Inventory' section, you can add a SKU number, barcode, track the quantity, and decide if you want to continue selling the product when it's out of stock.
What should I do if I sell my product from multiple locations?
-If you sell from multiple locations, you can adjust the stock quantity for each location under 'Available' next to each location name.
Why is it important to mark the product as a physical product under shipping settings?
-Marking the product as a physical product under shipping settings is important for accurate shipping calculations, including weight and customs information.
How do I add options for my product, such as different sizes?
-To add options, check the box under 'Options', then under 'Option name' choose what to add (e.g., 'Size'), and under 'Option values', add your size options.
What is a variant and how does it appear in Shopify?
-A variant is a different version of a product with options like size or color. It appears in Shopify as a section called 'Variants' when you add additional options for your product.
How can I make my product visible on search engines like Google?
-Click 'Edit SEO' to edit what customers see on search engines. Make sure to scroll to the top of the page and switch 'Product status' to 'Active' to make your product available on desired channels.
What should I do to finalize the addition of a product to my Shopify store?
-After you're happy with all the settings, click 'Save', and then click the back arrow to return to your main product page.

Outlines

00:00

🛒 Adding Your First Product to Shopify

This paragraph guides users through the process of adding their first product to a Shopify store. It starts with accessing the Shopify admin and clicking 'Products' followed by 'Add Product'. Users are instructed to provide a title and description for their product and to add media such as images, videos, or 3D models. The importance of adding alt text for accessibility is highlighted, with a step-by-step guide on how to do so. The paragraph also covers setting a price, choosing tax options, managing inventory with SKU numbers and barcodes, and deciding on out-of-stock product visibility. For products with multiple locations, it explains how to adjust stock quantities for each location. Shipping details, including product weight and customs information, are also discussed. The paragraph further elaborates on adding product options and creating variants, with a reminder to finalize these by clicking 'Done'. SEO editing is briefly touched upon, and the paragraph concludes with instructions on making the product active, choosing sales channels, and saving the product details.

Mindmap

Keywords

💡Shopify Store

A Shopify store is an e-commerce platform that allows entrepreneurs and businesses to create their own online store. It is the central theme of the video, as it guides users on how to add products to their Shopify store. The script mentions adding the first product, indicating the initial steps for setting up an online shop.

💡Product Title

The product title is a concise and descriptive name given to an item in an online store. It is crucial for search engine optimization and customer understanding. In the script, it is the first step in adding a product, emphasizing its importance in the product listing process.

💡Description

A description provides detailed information about a product, including its features, benefits, and specifications. It helps customers make informed decisions. The video script instructs to start by giving the product a title and description, highlighting its role in the product setup.

💡Media Section

The media section in an online store refers to the area where images, videos, or 3D models of products are uploaded. It is essential for visual representation and attracting customers. The script mentions adding alt text in the media section to improve accessibility.

💡Alt Text

Alt text is alternative text used for images, which helps screen readers describe images to visually impaired users. It is part of web accessibility practices. The script specifically mentions adding alt text to improve the store's accessibility.

💡Price

The price is the cost at which a product is sold. It is a fundamental aspect of e-commerce, as it directly impacts customer purchasing decisions. The script includes setting a price as a step in the product addition process.

💡Taxes

Taxes are compulsory financial charges imposed by a government on goods and services. In the context of the script, adding a price may involve setting up tax charges, which is an important consideration for legal compliance and pricing strategy.

💡Inventory

Inventory refers to the stock of goods available for sale in a store. Managing inventory is critical for restocking and sales tracking. The script discusses adding an SKU number and tracking quantity under the inventory section.

💡Stock Quantity

Stock quantity is the number of units of a particular product available for sale. It is essential for inventory management and customer service. The script explains how to adjust stock for a single or multiple locations.

💡Shipping

Shipping refers to the process of delivering products from the seller to the buyer. It is a key component of e-commerce logistics. The script mentions checking if the product is physical and adding weight and customs information for accurate shipping.

💡Options

Options in an e-commerce context refer to the various selections customers can make, such as size or color, for a product. The script explains how to add options like size and create variants for different option values.

💡Variants

Variants are different versions of a product that may differ in size, color, or other attributes. They allow customers to choose the product configuration they want. The script notes that adding options will create a variants section where quantities for each variant need to be set.

💡SEO

SEO stands for Search Engine Optimization, which is the process of improving the visibility of a website in search engines. The script mentions editing SEO to influence what customers see on search engines like Google.

💡Sales Channels

Sales channels are the various platforms or methods through which a product is sold. The script discusses choosing where the product will be available, such as the online store or other channels like Facebook.

Highlights

Access Shopify admin and navigate to the 'Products' section to add a new product.

Click 'Add Product' to initiate the product creation process.

Assign a title and description to your product to provide basic information.

Utilize the 'Media' section to add images, videos, or 3D models to enhance product presentation.

Incorporate alt text for media to improve accessibility for visually impaired users.

Learn how to add alt text by accessing the preview media page and saving the description.

Set the product price and configure tax settings according to your business model.

Under 'Inventory', manage SKU, barcode, quantity tracking, and out-of-stock selling options.

Adjust stock levels for single or multiple locations to reflect your inventory accurately.

Mark the product as a physical item and provide shipping details such as weight and customs information.

Enable options for product variations like size by using the 'Options' checkbox.

Add and manage variant options, which will display in a new 'Variants' section.

Enter quantities for each variant to manage stock levels effectively.

Edit SEO settings to optimize how your product appears on search engines like Google.

Activate the product by changing its status to make it available on chosen sales channels.

Determine where the product will be visible, such as your online store or additional platforms like Facebook.

After finalizing all settings, save the product and review it on your main product page.

Encouragement to add more products using the learned process.