Beyond the Box Episode 3: Visibility in supply chains
Summary
TLDR在物流和供应链行业中,“可见性”是一个热门词汇,它指的是从供应链的一端到另一端的实时监控。本集《超越盒子》节目深入探讨了可见性的重要性,并邀请专家讨论如何提升可见性。据研究,只有6%的企业拥有端到端的供应链可见性,而这种可见性对于应对如疫情和俄乌战争等重大问题至关重要。节目中,Accenture的全球供应链创新领导者Maria Ray Marston强调,可见性是构建弹性供应链的第一步,而弹性供应链是企业生存的关键。此外,节目还提到了物联网、大数据和人工智能等技术在提升供应链可见性方面的潜力,以及数字化供应链解决方案如何帮助企业更有效地规划和沟通。
Takeaways
- 📈 **端到端可见性的重要性**:在整个供应链中实现尽可能接近实时的可见性对于企业至关重要,这有助于提高运营效率和客户满意度。
- 🚢 **导航与供应链**:船长需要了解航行的每一个环节,同样,供应链管理也需要对所有阶段有清晰的认识。
- 📊 **数据和研究**:研究表明,提高供应链可见性的企业在面对供应链中断时遇到的挑战较少。
- 💡 **技术进步**:物联网、高级分析和人工智能等技术的发展,为实现供应链的实时跟踪和监控提供了可能。
- 🔗 **数据集成**:通过API集成数据可以促进不同系统之间的无缝通信,提高供应链的透明度和信任。
- 🌐 **云平台和区块链**:这些技术提供了安全和去中心化的数据存储及共享,增强了供应链合作伙伴之间的透明度。
- 🚧 **挑战与机遇**:标准化数据格式的缺乏、系统间的孤立以及数据共享的不足是实现供应链全面可见性的主要挑战。
- 📚 **案例研究**:通过投资数字化供应链解决方案,一些企业已经成功提高了其供应链的可见性,并改善了规划和沟通效率。
- 📈 **AI和预测**:人工智能在提高供应链预测的准确性方面具有潜力,有助于企业更有效地规划其运营。
- 🌟 **元宇宙的潜力**:元宇宙的发展可能会改变全球网络中供应链和运营的运作方式,尤其是在需要跨时区访问相同信息的场景中。
- ♻️ **持续改进**:企业正在不断寻找提高供应链可见性的方法,物流行业正在迅速变化,对可见性的关注将持续增长。
Q & A
供应链端到端的可视化是什么意思?
-端到端的可视化指的是能够实时监控和了解供应链所有阶段的情况,从原材料采购到最终产品交付给消费者的整个过程。
为什么供应链的可视化如此重要?
-供应链的可视化对于企业来说至关重要,因为它可以帮助企业更有效地控制和规划运营,做出更明智的决策,预测并主动解决供应链中可能出现的问题或延迟。
根据麦肯锡的研究,在疫情期间,物流专业人士报告的中断情况如何?
-根据麦肯锡的研究,在疫情期间,56%的物流专业人士报告称他们处理了中等程度的中断,12%处理了严重中断。
供应链领导者在提高可视化方面做了哪些工作,以减少供应链中断的影响?
-供应链领导者通过提高可视化,例如监控库存水平和客户订单状态,将这些可视化信息转化为决策制定的一部分,从而提高了供应链的韧性,减少了供应链中断的影响。
提高供应链可视化的主要障碍是什么?
-提高供应链可视化的主要障碍包括缺乏标准化的数据格式、依赖于分散的遗留系统或数据库、手动整合数据的繁琐过程、合作伙伴之间的透明度有限以及信息共享的缺乏。
物联网(IoT)设备和传感器在提高供应链可视化方面扮演什么角色?
-物联网(IoT)设备和传感器可以实时跟踪和监控货物,允许我们捕获有关位置、温度、湿度和其他相关参数的数据,从而提高供应链的可视化。
高级分析和人工智能(AI)在供应链管理中如何帮助提高可视化?
-高级分析和人工智能(AI)可以处理大量的供应链数据,识别模式,预测中断,并推荐优化的行动方案,从而提高供应链的可视化和效率。
云平台和区块链技术如何帮助提高供应链的透明度和信任度?
-云平台和区块链技术提供安全和去中心化的数据存储和共享,增强了供应链合作伙伴之间的透明度和信任。
API在供应链数据整合中扮演什么角色?
-API(应用程序编程接口)可以促进不同系统之间的无缝通信,使得数据整合更加顺畅,从而提高供应链的可视化。
为什么说大数据、物联网和人工智能在供应链管理中的作用越来越重要?
-这些技术在过去几年中取得了巨大进步,它们能够处理和分析大量的结构化和非结构化数据,帮助企业更好地理解市场和运营情况,从而提高供应链的效率和响应性。
元宇宙在供应链和运营中有哪些潜在的应用?
-元宇宙可以为全球网络中的人员提供同一信息的访问,特别是在不同时区工作的人员,对于新产品的可视化和数据的可视化,元宇宙可能会成为企业的一个成熟的工具。
生成性AI如何帮助理解和处理供应链中的信号和数据?
-生成性AI可以帮助理解和处理来自运营的一些信号和数据,尤其是在处理语言和非结构化数据方面,它可以提供更自然和流畅的交互体验,帮助企业更好地理解市场和运营情况。
Outlines
🌟 供应链的端到端可视化重要性
本段落讨论了供应链和物流行业中“可视化”这一概念的重要性。强调了实时获取供应链各个阶段信息的必要性,并称之为“端到端可视化”。提到了Jonathan William Larson和Elen Hoffman在前一集中提到了数字化在供应链中的作用,并决定专门讨论可视化。他们指出,尽管许多企业缺乏对供应链的完全可视化,但只有6%的企业拥有从端到端的完全可视化,尤其是在近年来供应链遇到的重大问题,如俄罗斯与乌克兰的战争之后,这一点尤其令人震惊。此外,麦肯锡的一项研究显示,在疫情期间,56%的物流专业人士报告了中等程度的干扰,12%报告了严重干扰。但那些致力于提高可视化的供应链领导者在2022年报告没有供应链中断的问题的可能性是其他领导者的两倍。
🛒 商业实践中的供应链可视化
本段落通过对话形式,讨论了供应链可视化在商业实践中的应用。提到了消费者在网上购物时对商品位置的实时可视化期望,以及这种期望在商业供应链中的缺乏。强调了在供应链中断常见的今天,缺乏可视化可能带来的严重后果。接着,介绍了Alina to Cannon和Hashim Amin两位专家,他们分别来自芬兰零售商Talkmoney和航运巨头Maersk。此外,还引用了Maria Ray Marston的观点,她是埃森哲全球供应链创新的领导者,她强调了可视化是供应链弹性的第一步,而弹性是生存的关键。
🚀 提升供应链可视化的挑战与机遇
本段落探讨了实现全面供应链可视化的挑战和机遇。提到了缺乏标准化数据格式、依赖于分散的旧系统或数据库、手动整合数据的困难,以及信息共享的缺乏等问题。同时,也讨论了物联网设备、高级分析和人工智能(AI)、云计算平台和区块链技术如何帮助实现实时跟踪和监控货物,提高供应链透明度和信任。强调了API集成在不同系统间实现无缝通信的重要性。
📈 技术发展对供应链可视化的影响
本段落讨论了大数据、物联网、AI等技术在过去几年中的进步,以及它们如何为供应链的数字化提供了新的可能性。提到了Tokmani的Elena Taganan和Accenture的Maria Ray Marston对未来供应链技术变革的看法,包括利用AI提高预测和预测能力,以及元宇宙在供应链和运营中的潜力。此外,还提到了生成性AI在处理来自运营的信号和数据方面的潜力,以及对非结构化数据的利用,这些数据有助于更好地理解市场和运营情况。
🔍 总结:供应链可视化的未来
最后,本段落总结了供应链可视化的重要性,并强调了它在识别和预测供应链中的摩擦和中断中的作用。提到了技术发展使得大规模提供从A到B的可视化成为可能,并且企业对提高供应链可视化的兴趣日益增加。强调了物流行业的快速变化,并预示了未来对可视化的进一步讨论。
Mindmap
Keywords
💡供应链
💡可见性
💡数字化
💡韧性
💡实时
💡物联网
💡人工智能(AI)
💡区块链技术
💡数据格式标准化
💡API集成
💡元宇宙
Highlights
供应链和物流行业中“可见性”是一个热门词汇,它对于实时监控整个供应链的各个阶段至关重要。
只有6%的企业拥有端到端的全面供应链可见性,这个数字令人惊讶,尤其是在供应链遇到重大挑战的时期。
麦肯锡的研究显示,在疫情期间,改善供应链可见性的领导者在报告供应链中断问题时的可能性是其他人的两倍。
消费者期望在网上购物时能够实时了解产品的位置和库存状态。
供应链的可见性可以帮助企业更有效地控制和规划运营,做出更明智的决策。
Tugman投资了数字化供应链解决方案,集中所有数据并允许与供应商和承运商共享,从而提高了可见性。
缺乏标准化数据格式是实现全面供应链可见性的主要挑战之一。
物联网设备和传感器可以实时跟踪和监控货物,提供位置、温度、湿度等数据。
高级分析和人工智能可以处理大量供应链数据,识别模式,预测中断,并推荐优化措施。
云平台和区块链技术提供安全和去中心化的数据存储和共享,增强供应链合作伙伴间的信任和透明度。
API集成可以通过不同系统促进无缝通信。
大数据、物联网和人工智能等技术在过去几年中取得了巨大进步,预示着数字化供应链的潜力。
Tokmani和Accenture都在探索如何利用人工智能提高需求预测的准确性和仓库的灵活性。
元宇宙的成熟可能会改变全球网络中不同时区人员访问相同信息的方式。
生成性人工智能的发展有望帮助我们理解来自运营的信号和数据,包括大量非结构化数据。
可见性是识别和预测供应链中的摩擦和中断的关键,有助于做出有效决策,避免货架空缺或库存过剩。
物流行业中不同参与方之间缺乏合作和数据共享是导致供应链可见性不足的主要原因。
技术发展使得大规模提供从A到B的可见性成为可能,企业对提高供应链可见性的兴趣日益增加。
Transcripts
foreign
[Music]
[Music]
visibility is such a buzzword unless
you've been living under a rock you will
have heard it bandied around the
logistics and supply chain industry you
may even have used the concept in a
conversation yourself
most of us will understand why a captain
navigating a ship would need visibility
but what we're hearing about now is
end-to-end visibility
visibility of all stages of the supply
chain in as close to real time as
possible
what does that mean and how do you get
it in this episode we're going to unpack
the importance of visibility and speak
to some experts about how you can
improve it
foreign
[Music]
this is beyond the Box integrated
Logistics from the inside out
you're listening to episode 3 of beyond
the box I'm Jonathan William Larson and
I'm elen Hoffman in the last episode we
looked at digitalization in the supply
chain and touched briefly on the
importance of visibility but we knew it
needed its very own episode absolutely
ever since I started working in the
world of Supply chains and Logistics I
have been completely intrigued by both
the need for visibility across the
supply chain and the fact so many
businesses lack it if you were to guess
how many businesses have full visibility
of their supply chain end to end whoa
you called me off guard there 55 yeah I
I would have thought the same but no six
six percent that's astounding I mean
especially considering the major issues
we have experienced in Supply chains in
the last couple of years most recently
with Russia's war in Ukraine exactly and
that's not the only research that we
have around visibility no that's right I
mean recently a study by McKinsey showed
that during the pandemic 56 percent of
logistic professionals reported dealing
with moderate disruptions and 12 with
heavy disruptions huge numbers but at
the same study also concluded that
supply chain leaders who worked on
improving into invisibility were two
times as likely to have reported no
challenges from supply chain disruptions
in 2022. wow that really underlines the
need for more visibility in Supply
chains the way I think about it is
whenever I buy something online and I'll
be honest usually it's a last minute
birthday present for my husband sorry
mate and it's true we've all been there
yeah yeah definitely I expect to know I
mean no comment
so I expect to know exactly where it is
at all times I'm gonna want to know if
it's in stock before I buy it I can see
the order being processed and I get an
alert when it's leaving the warehouse
and when it gets to my door I even know
when it's in the delivery van on the way
to my door yeah and you would think that
businesses would have this kind of
visibility in this day and age but they
don't and you can see why they would
want that level of detail and more in
this day and age disruptions are common
in the supply chains and the
consequences of not having visibility
could be huge we saw that during the
pandemic so definitely more significant
than having to run to the petrol station
to buy emergency flowers this has never
come to that it has never come to that
but yes moving on you're fooling no one
yeah okay okay in this episode we're
gonna hear from Alina to Cannon who is
the development manager for sales and
supply chain at The Finnish retailer
talk money and Hashim Amin at Maersk but
before we get to that I spoke to Maria
Ray Marston who is accenture's Global
Supply Chain Innovation lead she's done
some really interesting research on
supply chain visibility for Accenture
here's what she had to say we figured
out I think as many companies did in the
last two or three years that visit
ability is the first step towards
resiliency and having a resilient supply
chain and resilient Logistics operations
is is frankly the the key to survival so
visibility is that ability not only to
see what's happening around but just put
the context around some of the signals
that you're getting from the from the
market and from your operations so very
important in that path towards a
resilient supply chain visibility is
just not intra company visibility I
think that visibility has progressed
much farther and fastest because you can
have visibility on your warehouses you
have visibility on your plans you have
your own systems what we do know is that
in many cases the visibility that
matters for your resiliency is the
visibility Upstream in your in your
suppliers in your suppliers suppliers is
the visibility when you see inventory
levels in your customers is when you
also translate that visibility into
decision making
so Supply chains and resilience go
together like a horse and a carriage you
can't have one without the other very
difficult to resist singing that but
trust me you will be very glad that I
didn't I sure am
look we know that there are many
benefits for businesses who prioritize
improving visibility and you were lucky
enough to speak to one I most certainly
did I spoke to ili natsikanen from
tokmani which is the largest Discount
Store chain in Finland as well as a
mouse customer here's her perspective on
visibility I would say that visibility
is essential for really many reasons and
first and foremost to be able to fulfill
our main goal making sure that we
provide our customers the right products
at the right location at the right time
with the lowest possible prices we must
have visibility to our supply chain and
I think that this is because visibility
provides us the possibility to control
and
plan and Lead our operations efficiently
and also make more informed decisions
when doing so
it's a must have a real-time visibility
to our demand and inventory levels
throughout the chain so that we are able
to fulfill for example our stores with
the right amounts of the products on
time visibility also allows us to
proactively address any potential for
example issues or or delays that may
happen in the supply chain and this way
predict what is going to happen and and
then
make proactive actions based on the
information that we get
[Music]
so tugmani is very clear on the
importance of visibility but the
business had to work really hard to
achieve it right absolutely it's not
that long ago it was struggling with a
lack of oversight of processes and
timelines chokmati ended up investing in
a digital supply chain solution that
centralized all of its data and allowed
it to share it with vendors and carriers
whatnot it tapped into a whole new level
of visibility and boosted its ability to
plan and communicate effectively here's
Selena again we are quite campaign
driven company and we do weekly
promotions and campaigns which are of
course quite time sensitive and there
have been cases where we could not
predict what has what would happen and
for example this kind of uh products or
purchase orders have been due to some
sudden events
late in Finland and and then there might
be a case that in a weekly promotional
leaflet that we are doing there is a
product in campaign and we don't have
that available for the customers so this
is I think one of the worst case
scenaries that we can have if there is
no visibility to the supply chain we
have been able to develop the visibility
within the couple of last years and
especially when it comes to our import
orders uh especially those which come
from the forest Asia and it is important
market for us considering the sourcing
and there we have been able to uh
increase the transparency for example
where our products are moving and and
where our purchase orders for example
are what is the status of them so this
is something that we have been doing
within the last last few years
that's really cool to hear how a
business could make a difference like
that by improving visibility indeed and
we can dig a bit deeper into the
specific of how much a business can
improve visibility there are some major
barriers but also opportunities yeah
yeah there really are we spoke to Hashim
Amin who has worked in tech companies
like Google and Microsoft most recently
he was with McDonald's where he LEDs
their digital agenda now he's at mask
and he's very much across those
challengesham I had a visibility and
recommendations uh for musk supply chain
visibility is crucial because it allows
businesses to track and monitor the
movement of goods information finances
through the entire supply chain that
provides real-time insights into
inventory levels Supply performance
transportation and delivery enabling
better customer decision making and
improved operational efficiency
we found better visibility helps
identify bottlenecks to help reduce lead
times minimize stockouts enhance
customer satisfaction and mitigate risks
visibility of Transport also helps
optimize routes reduce Transportation
costs as well as improve overall supply
chain responsiveness
one major challenge in achieving
comprehensive supply chain visibility is
the lack of standardized data formats
between various systems many businesses
rely on Desperate Legacy systems or
siled databases making it difficult to
gather and consolidate data from
different stages of the supply chain
there is a lot of manual stitching
involved which can lead to errors
limited transparency between partners
and lack of information sharing
contribute to gaps in visibility
hindering a holistic view of the supply
chain Network
domestic connectivity between various
systems and carriers and Logistics
hinders seamless data sharing and
end-to-invisibility so the iot devices
the internet of things and sensors
enable real-time tracking and monitoring
of goods that allow us to capture data
on location temperature humidity and
other relevant parameters Advanced
analytics and AIA can process vast
amounts of supply chain data identify
patterns predict disruptions and
recommend optimized actions cloud-based
platforms and blockchain Technology
provide secure and decentralized data
storage and sharing this enhances
transparency and trust between all
supply chain Partners integration of
data through apis can facilitate
seamless communication across different
systems
[Music]
Big Data the internet of things and of
course AI all of these technologies have
taken huge leaps in the last couple of
years and they are only going to get
even more sophisticated going forward
this is why we are seeing an enhanced
focus on the potential for fully
digitalized Supply chains and wide
demand from customers are changing to
all zero touch Logistics Solutions as we
speak yeah the potential for the not so
distant future is incredible it's no
surprise that so many businesses are
already looking at how to take that next
step in their digitalization Journey
that's what Elena taganan from tokmani
and Maria Ray Marston from Accenture
shared with us in addition to this
import orders we are all always looking
for ways to for example
enhance our
product demand forecasts so that has
been one topic and also help our
flexible Warehouse you know when is the
cargo arriving to Finland and when is
the cargo arriving to our old Warehouse
so that they are able to also plan their
operations and resources efficiently I
think that the AI is something that is
today important and and has to be
considered
it's difficult to say that how could we
utilize AI I'm sure that there are
specific things that we could do for
example when you consider the
predictability and forecasting
that's something that I'm sure that we
could utilize Ai and and regarding the
visibility and supply chain there are
two things that are we're are really in
our in our Horizon of significant
technology changes that may change the
way in which Supply networks operate and
even though it's not as high as it was a
few years ago but we're seeing the
coming to maturity of the metaverse
we see especially in in supply chain and
and operations where you have Global
networks people with different time
zones that need access to the same
information we're seeing for the
industrial metaverse both for new
products but also for for visibility of
data I think probably we're going to
need a a generation of younger
logisticians that grew up uh you know in
video games and grew up in that digital
space but we definitely see the
metaverse coming to a point of my of
maturity for Enterprises the other one
every obviously everybody's been so
excited in the last year or two around
the whole concept of generative AI and
generative AI as the way to really
hardness something that is being elusive
from technology for many years which is
language and we all grew up with very
clunky chat Bots and very clunky
interfaces with voice and voice
assistance and it's exciting to see how
today we are testing a lot of generative
AI capabilities
to make sense of some of the signals and
some of the data that is coming from the
operation so it is very exciting that
we're getting to a point where we could
do more to hardness not only structured
data in terms of numbers and and the
traditional data that we have in our
databases but the tons of unstructured
data that helps us make sense of what's
happening in our markets and our
operations
I don't know about you but I would
certainly like the same sort of
visibility as to why my kids think it's
funny to throw food on the floor I mean
that would certainly make my life easier
if I could divert her intention before
disaster strikes that
are very relatable I guess we could all
but Helen take me through what we
learned today absolutely your example is
actually a really really good one
visibility is the key to identifying and
even anticipating friction and
disruptions so many elements change they
change fast and in our world today
end-to-end visibility makes it easier to
navigate those and make effective
decisions to either avoid empty shelves
which we know too well or overflowing
storerooms instead it helps you get the
right products to the right place at the
right time but it's merely a fraction of
businesses that today have that kind of
visibility in their supply chains this
is mainly due to a lack of collaboration
and sharing of data between the
different parties in the logistics
industry and furthermore it is only in
the last couple of years where the
technological development has made it
possible to offer visibility from A to B
on a grand scale and one thing is for
sure we are seeing more interests from
businesses in improving visibility in
their supply chains and the logistics
industry is changing rapidly I guess we
could talk about this for hours right
right I don't think we've heard the last
on visibility what do you reckon should
we take it up again another time most
definitely that's a deal then well until
next time thank you so much for
listening to beyond the box now if you
want to catch up on previous episodes
and get alerts for the next one coming
soon you can find us on Spotify Apple
podcasts and YouTube like And subscribe
I have to say it like And subscribe also
we're here at the very end a very big
thank you to our guests and of course to
our dear dear colleague modern Butler
who produced this episode cheerio
[Music]
oh
Weitere ähnliche Videos ansehen
Omera Khan: Building robust & resilient supply chains in today's dynamic business environment
Track B - Evaluating Supply Chain Strains in their Race to Robustness, Flexibility & Resilience
Visibility & Security: Critical Issues in Supply Chain Today
Construyendo Cadenas de Suministros Resilientes
Leveraging supply chain optimization and visibility to achieve carbon reduction targets
"Generación de Resiliencia en la Cadena de Suministro"
5.0 / 5 (0 votes)