The NEW Way Of Getting Copywriting Clients In 2024

Cardinal Mason
3 May 202410:57

Summary

TLDRIn 2024, Instagram is the top platform for freelance copywriters to find clients. This video offers a comprehensive guide on how to effectively use Instagram for client acquisition. It covers finding potential clients, crafting personalized outreach messages, and converting interest into sales. The script emphasizes the importance of confidence in one's pitch and provides tips on how to stand out in a competitive market, promising a path to success for those who follow the advice.

Takeaways

  • 📈 Instagram is identified as the top platform for finding copywriting clients in 2024.
  • 💰 Copywriters can earn substantial incomes, with some students making $50,000 a month through effective Instagram use.
  • 📱 The speaker emphasizes that most people are using Instagram incorrectly for business outreach.
  • 🔍 To find potential clients, one must train Instagram's algorithm by engaging with business-related content and following relevant accounts.
  • 🏢 Ideal clients are business owners with a significant online presence, preferably with at least 10K followers and active engagement.
  • 🔗 A crucial indicator of a good potential client is the presence of a link in their bio, indicating they are selling something.
  • 📩 The script advises against generic outreach and emphasizes the importance of a personalized and confident message.
  • 💬 The outreach message should start with a pitch about one's services, followed by a genuine compliment about the potential client's content.
  • 📈 When a potential client shows interest, the response should provide more information on how the copywriter can help and why they are the best fit.
  • 💼 The script suggests that copywriters should aim for a sales call to discuss further how they can assist the business in generating revenue.
  • 🌟 Instagram is not saturated; there are always new business owners emerging who need copywriting services.

Q & A

  • What is considered the best platform for finding copywriting clients in 2024?

    -The best platform for finding copywriting clients in 2024 is Instagram, as mentioned in the script.

  • How much money are some students reportedly making per month from Instagram?

    -Some students are reportedly making between $10,000 to $50,000 a month from Instagram.

  • What is the key mistake that 90% of people make on Instagram according to the script?

    -The key mistake is sending robotic messages and not knowing how to continue the conversation when someone shows interest.

  • Why do copywriters eventually grow past the need for cold DMs?

    -Copywriters grow past the need for cold DMs because they develop targeted approaches and a reputation that leads to more assured hiring opportunities.

  • What is the first step in finding potential clients on Instagram?

    -The first step is to train your Instagram algorithm by engaging with content related to your target clients, such as business owners, e-commerce brands, and info product creators.

  • What kind of accounts should you follow to train your Instagram algorithm for finding potential clients?

    -You should follow accounts of business owners, e-commerce brands, SAS companies, courses, and coaching businesses.

  • What is the minimum follower count that indicates a potential client might be a good fit for copywriting services?

    -A minimum of 10K followers is suggested as an indicator that a potential client might be a good fit for copywriting services.

  • Why is it important to check if the followers of a potential client are real?

    -Real followers are indicated by likes and comments on posts. Fake or low engagement followers suggest that the account may not be a good fit for copywriting services.

  • What should be the sentiment of your outreach message on Instagram?

    -Your outreach message should convey confidence in your abilities and the belief that your services are needed by the recipient.

  • What is the recommended structure for an outreach message to potential clients?

    -The recommended structure is to start with a pitch about your services, followed by a personalized compliment related to their content.

  • How should you respond when a potential client shows interest in your services?

    -When a client shows interest, provide more information about how you can help and suggest a call to discuss their business and your services in detail.

  • What is the mindset that the script suggests is necessary for success on Instagram?

    -The script suggests maintaining a mindset that acknowledges competition but also recognizes the abundance of opportunities on Instagram for finding clients.

Outlines

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Transcripts

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Instagram StrategyCopywriting ClientsFreelancing TipsBusiness GrowthCold OutreachClient AcquisitionEmail MarketingSocial MediaEntrepreneurshipSales Strategy
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