The panel discussion on Rise of the Machines | SiGMA Eurasia Conference 2024
Summary
TLDRIn a lively panel discussion moderated by Dr. Sarah al-Madan, creatives Ahmed Bui, Raed Gasan Lukman, and Rid S explore the impact of AI on their industries. They share personal experiences with AI tools, expressing both the benefits and the potential threats to their work. The panelists, from TV directing to photography and podcasting, debate the balance between embracing AI advancements and preserving the irreplaceable human touch in creative processes. They also humorously envision dystopian scenarios where AI could lead to humanity's downfall, highlighting the need for responsible AI integration.
Takeaways
- 🎥 The panel is moderated by Dr. Sarah al-Madan and includes creative professionals from various fields discussing the impact of AI and technology on their work.
- 📹 Ahmed Bui, a TV director/producer and creative content producer, sees AI as a tool that can assist with technical tasks but lacks the human touch needed for creative work.
- 🎙️ Raeed, a podcaster and entrepreneur, mentions using AI for podcasting and content creation, highlighting that AI can help with research and generating ideas but cannot replace human interaction and storytelling.
- 📸 Gan Lukman, a fashion and automotive photographer, emphasizes the importance of human intention and storytelling in creative work, which AI cannot replicate, and the need to adapt to technological advancements.
- 🤖 The panelists agree that while AI can automate certain tasks and improve workflow, it cannot replace the emotional and creative input that humans provide.
- 💡 There is a consensus that AI and technology are transforming industries, but the human element in creativity and decision-making remains irreplaceable.
- 🌐 The discussion touches on the 'wild west' nature of AI development, with the acknowledgment that regulations and rules will likely evolve as the technology matures.
- 📉 The panelists express concerns about job displacement due to AI advancements but also see opportunities for adaptation and collaboration with AI.
- 📚 Raeed humorously mentions that his book is being 'written' by a prompt, indicating the integration of AI in even personal projects.
- 🌍 Lucas envisions a future where Arabs are recognized for their creative and bilingual capabilities, aiming to change the narrative and promote cultural competence.
- 📊 The panel concludes with each member sharing their current projects and aspirations, reflecting a forward-looking and optimistic attitude towards the integration of AI in their work.
Q & A
Who is the moderator of the panel discussion in the script?
-The moderator is Dr. Sarah al-madani.
What roles do the panelists Ahmed, Raed, and Gan have in their respective fields?
-Ahmed is a TV director/producer and creative content producer. Raed is a podcaster, entrepreneur, and content creator featured on a Netflix show called 'My Unorthodox Life'. Gan is a fashion and automotive photographer, as well as a director of short films and video projects for brands.
What is the main topic of the panel discussion?
-The main topic is the rise of machines and AI and how it affects their respective industries.
How does Ahmed feel about AI and its impact on his work?
-Ahmed is not afraid of AI and has actually taken advantage of it for certain technical tasks. However, he notes that AI lacks the human touch and emotional nuances that he brings to his work.
What is Raed's perspective on AI and its potential to replace jobs?
-Raed acknowledges that AI has already displaced many jobs and believes it's important to adapt and work with AI rather than against it. He also mentions the need for regulation and safety measures as AI continues to evolve.
How does Gan view the role of AI in his photography and editing work?
-Gan sees AI as a tool that speeds up workflow and technical tasks, but he believes that the intention and story behind creative work are irreplaceable by AI.
What is the panelists' collective opinion on the future of AI and its impact on creativity?
-The panelists agree that while AI can assist and speed up certain tasks, it cannot replace the human element of creativity, emotion, and intention in their work.
What is the humorous scenario that Raed presents for the world ending due to AI?
-Raed humorously describes a scenario where he falls in love with a robot that eventually takes over his life and ends up killing him, representing the last human on Earth.
What is Gan's vision for changing the narrative around Arab creativity?
-Gan aims to impact the mentality that Arabs cannot be creatives or bilingual, and he wants to show that Arabs can do creative work on an elite level just like anyone else in the world.
What future projects are the panelists working on?
-Ahmed is working on three unfinished feature film scripts, Raed is growing his 'Wingman' podcast into a television show and writing a book, and Gan is focusing on exhibitions and work to change the perception of Arab creativity.
How does the panel feel about the current state of AI and its potential dangers?
-The panel acknowledges the potential dangers of AI, such as job displacement and the loss of human input, but they also see the benefits and believe in finding a balance between AI and human creativity.
Outlines
🎥 Introduction to the Panel on the Rise of AI
The script opens with an introduction to a panel discussion moderated by Dr. Sarah al-madani, featuring panelists Ahmed Wuki, a TV director/producer and creative content producer; RaeD, a podcaster, entrepreneur, and content creator; and Gan Lukman, a fashion and automotive photographer, short film director, and former celebrity photographer. The panelists are encouraged to discuss their thoughts on the impact of AI and technology on their respective industries, with a focus on the potential for AI to replace human roles. The conversation is light-hearted, with a mix of humor and serious discussion about the future of creativity and technology.
🤖 AI in Content Creation and the Fear of Replacement
The panelists share their experiences and perspectives on AI's role in their work. They discuss how AI has been utilized in editing, captioning, and research, but emphasize the irreplaceable human touch in creative processes. The conversation delves into the fear of AI taking over jobs and the importance of adapting to technological changes. Panelists express a cautious optimism about AI's potential, suggesting that it is more of a tool than a threat, and that human creativity and intention are still paramount in their work.
📚 The Impact of AI on Workflow and Creativity
The panelists continue to explore the practical implications of AI in their professional lives, discussing how it has streamlined certain tasks but also the limitations of AI in capturing the nuances of human emotion and storytelling. They agree that while AI can improve efficiency, the essence of creative work lies in the human element, which AI cannot replicate. The discussion also touches on the broader societal implications of AI, including the potential for job displacement and the need for new regulations and ethical considerations.
🏆 Panelists' Personal Stories and Future Aspirations
In the final part of the script, the panelists share their personal stories of how AI has impacted their work and their aspirations for the future. They reflect on the potential dystopian scenarios where AI could lead to the end of humanity, but also express hope for a future where AI and humans coexist, with humans maintaining control and using AI as a tool for creativity and innovation. The panel concludes with each member sharing their current projects and ambitions, highlighting their resilience and adaptability in the face of technological advancements.
Mindmap
Keywords
💡AI (Artificial Intelligence)
💡Machines
💡Creative Director
💡Podcaster
💡Photographer
💡Content Creator
💡Human Input
💡Technical Aspects
💡Storytelling
💡Prompt
💡Industrial Revolution
💡Data
💡Creativity
💡Dependence
Highlights
The panel discussion is moderated by Dr. Sarah al-Madani and features creatives in various fields discussing the impact of AI and technology on their work.
Ahmed Bui introduces himself as a TV director/producer and creative content producer, emphasizing the importance of not being humble about achievements.
Raed, a podcaster and entrepreneur, mentions his work on the 'Wingman' podcast and 'My Unorthodox Life' on Netflix, highlighting the intersection of content creation and technology.
Gan Lukman, a fashion and automotive photographer, discusses his experience with AI in editing and technical work, and the irreplaceable human touch in creative processes.
The panelists share their views on AI, expressing a mix of positive and negative perspectives, and the balance between embracing technology and maintaining human input.
Ahmed Bui talks about using AI for editing and generating Instagram captions, but notes the lack of 'soul' in AI-generated content compared to human editing.
Raed shares his experience with AI in podcasting and content creation, including how AI has impacted his workflow and the potential for AI to replace certain jobs.
Gan Lukman discusses the efficiency gains from AI in photography, such as retouching and caption generation, but stresses the importance of the human story in creative work.
The panelists agree that AI is a tool that can be leveraged but should not replace the creative and emotional aspects of their work.
A discussion on the 'wild west' nature of AI, with no clear rules or regulations, and the potential for AI to evolve and impact job markets significantly.
The panelists consider the ethical implications of AI, including the potential for AI to process unstable or harmful information from humans.
A creative exercise where each panelist imagines a scenario where the world ends due to AI, reflecting on the fears and potentials of AI advancements.
Raed envisions a future where AI takes over personal lives, leading to a dystopian scenario where humans are outsmarted by their own creations.
Gan Lukman presents a scenario of a data battle, where the last humans struggle to survive by avoiding data generation to prevent AI from destroying humanity.
The panelists conclude with their current projects and future aspirations, showcasing their dedication to creativity and innovation in the face of technological advancements.
A call to action for creators to embrace AI as a tool while maintaining the value of human input and creativity.
Transcripts
[Music]
[Music]
rise of the
[Music]
Machines as I said earlier our moderator
is the amazing Dr Sarah al-madani and we
have our incredible panelists we have
Ahmed wuki the creative director of Bui
we have gas D gasan lukman the
photographer and content creator and we
have rid s the podcaster and
entrepreneur amazing another round of
applause lots of energy our amazing
panel they're in incredible hands enjoy
everyone
see you can tell everyone on the panel
is just a friend of
mine okay so this is a dark uh panel
name yeah all right before we start as I
said I'm not going to introduce you're
going to introduce yourself don't be
humble about your achievements
please please Ahmed go my name is Ahmed
Bui uh I'm a TV director/producer
also uh creative content
producer yeah you're right I can't talk
about myself that's all I can say you're
an amazing producer director he you are
a full house you're everything in one
and my fellow imarati brother I love you
so much
raed Ahmed let me help you talk about
myself no um uh I think isar knows this
is my favorite topic right yes that's
knows we've already talked about this
okay um well I am a podcaster here
currently at a podcast called wingman
I'm plugging it so definitely watch it
that's where I met s um we had a lot of
fun on that podcast um and I am also an
entrepreneur inter I'm a content creator
I'm on a television show called called
my unorthodox life on Netflix and that's
where they recruited me to come and do
this wingman podcast show here in Dubai
there's way more but I don't think we
have
time so
humble my name is Gan lman I'm a fashion
photographer Automotive photographer and
uh previously celebrity and VIP coverage
photographer as well I also direct short
films and uh video projects for a number
of Brands Sarah and I met a few years
ago working working on a magazine shoot
and we were also together on the Real
Housewives of the Bai TV show yeah I I
you are my brother Lucas can I just just
call you Lucas I cannot call the full
name okay guys actually I'm so proud of
you LK you do much more than this you
basically done thousands of covers of
magazines every celebrity has been under
your the spell of your camera so I'm so
proud of you I want to say a lot about
you but you did a good job
thank you but I love you all right so
let's just get straight to the point the
rise of the machine now I know in
whatever industry you guys work in TV uh
podcast and TV and then
photography there is no
room for technology when it comes to the
touch you guys add to what you do like I
cannot imagine you being replaced by a
robot one day okay or your podcast is
interviewed by another robot or your
camera is being done by a robot how do
you feel about the rise of the machine
in Ai and let me know even if it's
negative or positive or show me a
combination of both and how you balance
it I mean for me and what I do while
creating videos and directing and
writing and all that stuff it's
definitely it's not something I'm afraid
of just yet uh as something that I've
actually taken advantage of and it's
helped me out a little bit when it comes
to sort of the Annoying technical things
that I don't enjoy
doing uh I mean like we were saying
earlier uh it's still very much in human
control it still needs a human
input uh for AI to
work but for
instance let's talk about editing like
when I'm editing let's say this
interview is being filmed
and you can take all the different
camera angles and put it you know line
it up on a sequence and have ai edit the
whole thing for you by cutting from you
to me to him to
them uh but what I noticed yeah it does
do that and it does pick all the nice
shots and everything
but it's very like you said there's no
soul in it like I like cutting to a
reaction of you right now maybe like
looking at me which AI might miss and
miss that Nuance of uh the emotions on
your face that's uh the way you're
reacting to what I'm saying so I kind of
meet it in the middle you know sometimes
uh it helped me a lot with the Instagram
captions that's for sure I go to chat
gbt when it comes to like when I need a
little caption or like uh help with
titles or something so I do get
inspiration from it
but uh I'm not afraid of it just yet
because like I said it's still
uh I like I still bring a lot of
feelings to it which AI still hasn't
been able to
replicate okay but do you feel like
there will come a time where you're
going to fear it because then I don't
need a producer I don't need a director
everything is done by ai ai would be
more intelligent by then I mean AI will
start writing novels and writing scripts
and all that stuff but like I said I I'm
not sure yet I know there'll be a lot of
it's it's very much the wild west right
now just like when social media hit the
scene there are no rules there are no
laws and now we have a lot of those and
I feel like uh they'll definitely adjust
a lot of things when it comes to AI when
it comes to safety and people will lose
jobs for sure but uh I think yeah we
should learn how to join them instead of
you know because I don't it's inevitable
so find a way to join them and learn
learn with it and see what we can bring
to the table as well and just sort of
meet in the middle yeah yeah what about
you in uh 2024 2023 I've never heard the
word prompt more I'm so tired of this
what is the prompt you have to know how
to prompt that word has not existed in
our vocabulary now it's everywhere um
even people use it on day-to-day I mean
a day-to-day like speech for things that
have nothing to do with uh chat GPT or
whatever but uh for me me I have
displaced sadly a lot of jobs I mean I
used to Outsource Fiverr and go online
and Outsource to uh countries I had a
team of five uh people in the
Philippines who were working for a lot
of things that I needed help with I
don't have those people anymore legit um
are jobs being displaced 100% um and uh
is there a change that's happening do we
go with the change what do we how do we
how do we adapt how do we how do we work
around it many things I mean
um captions is a button I don't need to
get someone to write the captions
anymore for me um editing coloring um
researching when I was researching for
your
episode I I I there was a team of four
initially that we used but now it's it's
down to a team of three for the research
aspect um two clicks of a button and
chat gbt told me everything about s
Med what really really I just the
internet told me everything I need to
know I was like I have a podcast coming
up with this really cool chick called s
Med can you please tell me why I should
ask her they gave me 20 questions and
those there are questions I asked you
are you serious that's it I thought you
sat all night you were so impressed you
were so impressed with me I was
impressed cuz I thought it was you and
she even said that was the best podcast
I've ever been on I'm like tank chat GPT
it's a subscription it's $1 19999 I'm
on Legit so I mean there's a lot of
changes and there's a lot of
conversations that we had about as we
know the Industrial Revolution changed a
lot of things for people and the
workforce and you know nothing's
handmade anymore as much as it was back
then and now there's a new Revolution
happening y'all wake up yes that's true
that's true
Lucas I mean I think um similar to what
the guys had to say um it definitely
improves and speeds up a lot of workflow
aspects when it comes to editing work
and also uh technical work for example
captions um little things like
retouching where now ai can pick up on
certain retouches or or changes we make
and it can adapt it to different frames
when I'm shooting on a high frame rate
and you have a pretty big similarity
between photos it does speed things up
but I genuinely believe one which is um
if you if you go to someone's house and
you have some nice food and you say oh
good food what oven was it it doesn't
really matter what oven was it it was
the person who input the effort and the
ingredients to get to that result and I
I feel like a lot of creative work
really sits on the the intention like
Sasha had to say in the previous uh
panel as well as the the thought process
behind creating something and ultimately
when it comes to my line of work the
story We Tell in that line of work is
what makes a difference between General
consumable content and something that
tells a story and stays for many years
AI as far as I'm aware operates on past
track record and I don't think that a
method of extrapolation
to to use the word quite conservatively
is going to replace the human capability
of making executive decisions and doing
something out of the
ordinary just my opinion but am I afraid
of it do I think that it's going to
replace me one day I don't think so
purely because right now it's not
demonstrating enough signs of being able
to completely take away the the
requirement of human presence yes it can
eliminate some jobs which were pretty
systematic But ultimately the level of
there is a level of creativity that
needs to be of human input like ra said
which is putting in the prompts a if AI
takes over the whole thing that means AI
is going to generate and consume by
itself so where do we stand that means
as a as a as a whole race we're just
going to have to disappear because this
is going to generate create and then
it's going to also be on the receiving
end doesn't really make sense to me it
is scary though it is very scary yes but
just like Ahmed mentioned the the the
rise of the internet as well I remember
sitting at home when the when the Tik
Tok boom happened and I was like what is
this app people are just dancing on it
it's useless now you have a a a
search-based engine where you can
literally find more information on Tik
Tok then you can going through Google
you can find certain prompts that'll
take you into wormholes so deep about
things that are so technical yeah you
would have never imagined so I think
there should be just an openness from
creators to be a able to absorb and
appreciate and take into consideration
that AI can benefit us but with that
same regard also paying the respects and
maintaining the value of human input got
it cuz we created it we shouldn't allow
it to destroy us if if if I can say it
that way I mean th this is this is where
it it gets scary because not every Tech
entrepreneur not every person we are all
feeding AI information every search
engine every every word we write is
feeding it we're not all stable as human
beings not everybody's stable God knows
what kind of information is being
processed and there come a point where
there is no control anymore then what do
we do and this I think this is my next
question since you're all in the
creative field let's do something fun
okay I want each and every one of you to
give me like a short scenario of how the
world will end because of AI
you're the director you should like have
the most fascinating
story can I'm not very quick on my feet
like that to come up with something then
we have to replace you with stivity yeah
probably no give me a scenario like I
when I was a kid even growing up now
looking at all this I always have this
idea of how technology can end the world
so how do you if if this was dark we
just went dark I mean I think a lot of
people think when they still hear the
word the letters AI think of that sort
of humanoid like human looking robot
figure because of movies and stuff and
that's sort of like where the fear comes
from but
really again it's just data again it's
just you need a human
to tell it what to do to direct it so to
me I don't know I don't know maybe I so
so you feel like it's the Terminator
ending that we're going to have I don't
but I I think that's what uh a lot of
people who don't know much about it
their brain does go to that image
because of Hollywood yeah but you know
Hollywood shows us things because it is
going to happen one way or another
they're predicting something did we just
go down the rabbit hole yes we did we
went down the rabbit hle I think so yeah
okay raed how do you IM let's say you're
directing a
movie how would the world end
35 and everybody has died from hunger
and famine nobody has food to eat and
the only city that's available is Dubai
and the rest of the world has just
passed away from hunger and and no money
and fossil fuels and all that stuff that
is killing the world and I fell in love
with
robot this robot was really really good
looking did everything I needed never
argued with me but with machine learning
learned how to get into my bank account
learned how to open my phone learn how
to take over my life and then ended up
killing me and I was doomed and that was
an example for the last human to ever
live on planet
Earth
damn why do I feel like you're already
producing this movie oh my God any
investors I'll take raise your hand if
you want to invest in my movie
a shot on an
iPhone okay so
Lucas you're you're doing a movie and
you're the director how does the world
end with
technology does it have to end yes I bet
you anything everyone's standing is like
what the hell is happening on this panel
we're having fun okay how does the world
end because of Technology the way I see
it is I see it
becoming a Battle of trying to stop data
from getting to the AI because if it's
if it's operating based on Trends and
data that we are generating as human
beings okay I I imagine it a scenario of
the last 10 people trying to somehow
some way disconnect from any form that
generates any data to the AI and the AI
is suffocating from a lack of data that
it can use to operate and Destroy
humanity and the remaining humans are
there trying to also avoid giving them
that data and it becomes a race for
survival where both spe species are
trying to get the other to stop doing
whatever they're doing where the humans
are trying to avoid making any data so
they're not moving not breathing kind of
like the Predator movie when they're
hiding like behind corners and stuff and
you're just like for everyone out there
listening to these movie ideas if you
steal any of them we're filming this is
copyrighted however if you want to
invest in them they're right here no I
mean for this is how I see it I see it
as in like we become so lazy so
dependent so useless and so out of place
that we die in a comfort zone obese
can't move can't think can't do anything
because everything is there that's how
we see us dying but I like the Love
Story it's a good one right she screwed
you up very badly she screwed me up and
but she knew exactly what I wanted
that's a problem she love bombed you
love
bom all right guys thank you so much
before we go and we wrap this up just
quickly tell me what are you doing right
now what's the future for
you it's the future right now I'm
sitting on three unfinished feature film
scripts uh trying to find inspiration
trying to not to rely on AI okay
uh yeah I think that's I've seen your
work you're a superstar and if you guys
don't know Ahmed please follow his work
he has has an eye for capturing moments
and emotions and ideas and stories that
no one ever
has thank you myati
brother what's the future for you
obviously I want to grow the wingman
podcast into a television show that's
what my producer Mazen and I are doing
right here thank you Ma the house Mazin
in the house thank you for that uh we
are uh pitching it to networks and we
are going to uh be the L and degenerous
of the Middle East I love it and the
same time I'm writing a book which
actually I'm not really writing it cuz
you know a prompt is writing it for me
but I'm W give that away babe you want
the you told me to come here and give
you the truth I'm giving you the truth
fine fine be raw be raw I like it that's
what I'm working on what about you
Lucas the main objective for me is to
try and impact the mentality way we have
in the Arab region which is that Arabs
cannot be creatives they cannot be
bilingual they cannot be presentable in
both aspects I I I want to change the
narrative and make it okay it's okay to
to wear a kandora and also be able to
wear a suit be able to speak Arabic
fluently and English it's it's it's
acceptable it's an existing fact that we
can do creative work on a very high
Elite level just like anybody else in
the world and that we're not less
competent we're not less uh qualified
and we're not less talented and that's
the goal for me through my exhibitions
through my work through being able to
have opportunities like this thanks to
you and sigma to speak on these things
that's the main thing for me so I love
it we should change the name to the rise
of the Arabs yeah that be rise of the
Machines rise of the Arabs name no I
feel like yes we are living in a world
where we're not looked at in that way
but we're badass we're Arabs are
absolutely
yeah is that
okay all right thank you so much guys
thank you thank you thank you another
big round of applause everyone for our
panelist
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