LESSON FIVE: ARTIST AND HIS STUDIO

Summary

This video script delves into the evolution of the artist's role from the Middle Ages to the Renaissance, highlighting the transformation from craftsman to independent artist. It discusses the rise of secular art, the empowerment of artists to assert their individuality, and the significance of the artist's studio as a space for creation and self-expression. The script also touches on the Industrial Revolution's impact on art, making materials more accessible and artists less reliant on patrons. It introduces the concept of the 'art world' as a network of individuals contributing to art's production and consumption, emphasizing the collaborative nature of artistic creation and the various roles within this world, from curators and collectors to dealers and galleries.

Takeaways

• 🎨 The role of the artist has evolved significantly from being mere craftsmen in the Middle Ages to independent creative individuals during the Renaissance, gaining more recognition and self-identity.
• 🖌 Secular art gained widespread patronage alongside religious art, indicating a shift in the focus of artists' work from primarily religious to a broader range of subjects.
• 🖼 The Renaissance period marked a significant change where artists began to assert their cognition, will, and individuality, moving away from strictly following established techniques to creating innovative works.
• ✍️ Before the Renaissance, artists often remained anonymous, but during this period, they started to sign their works, symbolizing their empowerment and the recognition of their individual contributions.
• 🛠️ The Industrial Revolution had a profound impact on the arts, making materials more accessible and allowing artists to become less dependent on wealthy patrons, thus enjoying more freedom in their creations.
• 🌐 The concept of the 'art world' emerged, highlighting the interconnected network of individuals involved in the creation, exhibition, and sale of art, each playing a role in shaping the artistic landscape.
• 🏛️ Art academies and salons in France became popular, not only as places for art production but also as forums for discourse, criticism, and the establishment of artistic standards.
• 👨‍🎨 Howard S. Becker's sociological approach to the arts emphasizes the collaborative nature of artistic work, involving multiple actors whose cooperation brings artwork into existence and allows it to be experienced.
• 🏛️ Museums and galleries are integral to the art world, serving as places for the display and education of the public, as well as for the preservation of cultural heritage and history.
• 💼 The art world comprises various professionals such as curators, collectors, dealers, and gallery owners, each contributing to the promotion, exhibition, and sale of artwork, and influencing the trajectory of an artist's career.

Q & A

What was the primary role of artists during the prehistoric and Classical Periods?

During the prehistoric and Classical Periods, artists were primarily known as craftsmen, executing specific tasks and not recognized as individuals with unique creative voices.

How did the role of artists change from the Middle Ages to the Renaissance?

The role of artists evolved from being mere craftsmen to being recognized as independent artists with unique voices. There was an increased emphasis on their role in society, and they were given more freedom to create secular art alongside religious works.

What is the significance of artists signing their work during the Renaissance?

During the Renaissance, artists began to sign their work, marking a significant shift in recognizing their individuality and contributions to art. This practice allowed them to establish a personal identity and assert their authorship.

What is the function of a studio in an artist's practice?

A studio serves as a space where artists can produce various forms of art, such as paintings, drawings, and sculptures. It is a personal space for the artist to experiment and express themselves freely, and it reflects their inner world.

How did the Industrial Revolution impact the art world?

The Industrial Revolution made art materials more readily available and portable, reducing artists' dependence on wealthy patrons. This allowed artists more freedom to create works based on their own interests and desires.

What is the role of an art critic in the art world?

Art critics contribute to the discourse around art by providing opinions and judgments on artworks. Their analyses and criticisms are integral to the engagement with art and can influence artists' development.

What is the significance of art academies and art salons in France?

Art academies and art salons in France became popular for supporting not only the production of art but also the discourse around it. They played a crucial role in building the standards of art and providing a platform for artists to showcase their work.

Who are the key players in the world of art according to Howard S. Becker?

According to Howard S. Becker, the key players in the world of art include not only artists but also a network of individuals such as critics, creators, gallery assistants, and art handlers, all of whom contribute to the production and consumption of art.

What are the four key points extracted from Howard S. Becker's perspective on art worlds?

The four key points are: 1) Multiple actors contribute to defining and maintaining art, 2) Continuous evolution of the concept of art through redefinition and negotiation, 3) Aesthetics in the art world are not limited to artists but include professional skills of various individuals, and 4) A global network of institutions like schools, museums, and galleries distribute and legitimize art.

What is the role of a curator in the art world?

Curator's roles include planning and organizing art exhibitions, researching and writing about art, and designing the display and layout of exhibitions in museums, galleries, and other institutions.

Why do collectors collect art, and what is the impact of their actions?

Collectors collect art for appreciation and enjoyment, preserving a legacy, and communicating their taste or lifestyle. Their actions can make or break an artist's career, shape the course of a museum's collection, and influence the art market.

Outlines

00:00

🎨 Evolution of the Artist's Role

The first paragraph discusses the evolution of the artist's role from the Middle Ages to the Renaissance. Initially, artists were viewed as craftsmen with little recognition for their creative input. However, during the Renaissance, there was a significant shift, with artists gaining more recognition and independence. The transformation included the emergence of artists from craftsmen to independent creatives, a shift in focus from solely religious to secular art, and the development of artists' individuality and self-expression. The Renaissance period marked a time when artists began to sign their work, asserting their identity and contribution to society.

05:00

🖌️ The Artist's Studio: A Creative Haven

Paragraph two delves into the significance of the artist's studio as a space for creation and experimentation. Historically, the studio served as a personal space for artists to negotiate with patrons and develop their work. Over time, studios have become more public, with people showing interest in the environment where art is created. The studio is considered an extension of the artist, reflecting their inner world and creativity. The paragraph also contrasts the traditional division of the studio into a contemplative 'studiolo' and a practical 'bottega', with the latter being the workshop for creating art. The modern trend sees a merging of these spaces into a singular studio.

10:01

⚙️ The Industrial Revolution's Impact on Art

The third paragraph explores how the Industrial Revolution influenced the art world by making materials more accessible and portable. This shift reduced artists' dependence on wealthy patrons, allowing them to create art based on their own desires rather than solely on commission. The newfound freedom led to the emergence of various art styles and a more liberated approach to art creation. The paragraph also touches on the questioning of traditional artistic training and the rise of academies and art salons in France, which supported both the creation and discourse around art, influencing the standards and development of art.

15:02

🌐 The Art World as a Complex Network

Paragraph four introduces the concept of the 'art world' as a complex network of interconnected individuals and institutions that contribute to the creation, distribution, and appreciation of art. Howard Becker's sociological perspective is highlighted, emphasizing that art is a collaborative effort involving numerous people, each playing a role in the art's existence and experience. The paragraph outlines key points such as the involvement of multiple actors, the continuous evolution of art, the importance of both aesthetic ideas and professional skills, and the global network of institutions that support the art world.

20:05

🏛️ The Roles Within the Art World Ecosystem

The fifth paragraph focuses on the diverse roles within the art world, including artists, curators, buyers, collectors, art dealers, gallery owners, and museum curators. It discusses the importance of each role in nurturing artists, promoting their work, and making art accessible to the public. The paragraph also provides examples, such as the renowned curator Dr. Patrick Flores and the art collector Jaime Ponce de Leon, to illustrate the impact of these roles on the art world. The functions of galleries and museums are also explained, with galleries serving as places for art exposure and sales, and museums as educational and cultural preservation institutions.

25:06

🌟 The Dynamic Interplay of Art World Participants

The final paragraph summarizes the dynamic interplay between various participants in the art world, each contributing to the ecosystem in unique ways. It reiterates the importance of the collective effort in defining, maintaining, and evolving art. The paragraph also touches on the educational aspect of art, suggesting that the art world serves as a form of education for those involved, from the artists to the collectors and the public. The report concludes by acknowledging the complex and interconnected nature of the art world, where each participant plays a crucial role in shaping the artistic landscape.

Keywords

💡Artist Empowerment

Artist Empowerment refers to the increased autonomy and recognition that artists gained over time, particularly during the Renaissance. It signifies a shift from being mere craftsmen to being acknowledged as creative individuals with unique voices. In the script, this is exemplified by artists beginning to sign their works, asserting their identity and individuality, which was a significant departure from the anonymous nature of art production in earlier periods.

💡Patronage

Patronage is the system where wealthy individuals or institutions commission and fund artists' works. It played a crucial role in the creation of art, especially during the Middle Ages and the Renaissance. The script mentions that artists often followed the established skills and techniques, leaving little room for personal interpretation, largely because they were creating works to satisfy the wishes and tastes of their patrons.

💡Renaissance

The Renaissance was a period of cultural, artistic, intellectual, and economic rebirth that began in Italy during the 14th century and spread throughout Europe. It marked a significant shift in the role of the artist, as highlighted in the script, where there was an emphasis on the artist's intellectual capacity and creativity, leading to a more individualized approach to art production.

💡Studio

A studio, in the context of the script, is the space where artists create their artwork. It is described as an extension of the artist, reflecting their inner world and providing a space for experimentation and self-expression. The script discusses how the artist's studio evolved from being a private space to a place of public interest and amusement, indicating a change in the perception and accessibility of the artistic process.

💡Craftsman

A craftsman is traditionally a skilled worker who makes things by hand. In the script, it is mentioned that during the prehistoric and Classical Periods, artists were primarily known as craftsmen, executing specific tasks without much recognition for their creative individuality. This term highlights the historical undervaluation of the artist's role before the Renaissance.

💡Secular Art

Secular art refers to artwork that is not religious in nature. The script discusses how, during the Middle Ages and the Renaissance, there was a widespread patronage of secular art alongside the continued production of religious works. This indicates a broadening of subject matter and a shift in societal interests, allowing artists more freedom in their choice of themes.

💡Industrial Revolution

The Industrial Revolution refers to the period from the 18th to 19th centuries when agrarian societies became industrialized. In the script, it is mentioned that the Industrial Revolution affected arts by making materials more readily available and portable, thus reducing artists' dependence on wealthy patrons and allowing them more freedom in their artistic pursuits.

💡Art Academies and Art Salons

Art academies and art salons are institutions that support the production and discourse around art. The script explains that in France, these became popular as they not only supported the creation of art but also provided platforms for criticism and analysis, which are integral parts of engaging with art. They played a significant role in building the standards of art and providing exposure for artists.

💡Art World

The term 'art world' refers to the social network and institutions that surround and support the creation and distribution of art. The script discusses how the existence of art worlds affects both the production and consumption of artworks, suggesting a sociological approach to understanding the arts. It highlights the interconnectedness of various roles within this world, from artists to critics, and their collective influence on the evolution of art.

💡Curator

A curator is a professional who is responsible for the organization and curation of art exhibitions in museums, galleries, or other institutions. The script mentions that curators have diverse roles, including research, writing, and designing the layout for exhibitions. They play a critical role in deciding which artworks are displayed and how they are presented to the public, thereby influencing the perception and understanding of art.

Highlights

The evolution of the artist's role from a craftsman to an independent creative individual.

The transformation of artists' status during the Middle Ages and the Renaissance.

The emergence of widespread patronage for secular art alongside religious subjects.

The assertion of cognition, will, and individuality in artists' work during the Renaissance.

The significance of artists signing their work as a mark of self-identity and empowerment.

The studio as an extension of the artist, reflecting their inner world and creativity.

The distinction between the studio law (study room) and the botega (workshop) in historical artist studios.

The role of apprentices in learning from masters and eventually becoming skilled artists themselves.

The impact of the Industrial Revolution on making art materials more accessible and portable.

The rise of academies and art salons in France as centers for art production and discourse.

The concept of the art world as a network of interconnected individuals contributing to art.

The sociological approach to the arts as proposed by Howard S. Becker, emphasizing collaboration.

The four key points extracted from Becker's book on the art world: multiple actors, continuous evolution, blended esthetics, and global network.

The role of curators in planning and organizing art exhibitions within museums and galleries.

The importance of collectors and their motivations for acquiring art, such as appreciation, preservation, and communication of taste.

The function of art dealers in distributing and circulating artwork through various channels.

The purpose of art galleries in nurturing visual artists and promoting their work to the public.

The role of museums in displaying artworks for public education and entertainment, distinct from galleries.

Transcripts

assalamu Alaikum warahmatullahi wakat

and good day everyone I am City hawa a

abas your third reporter for the lesson

5 and we are going to tackle the artist

and his studio moving back to Europe the

change or the advancement or yung naiba

yung role ng artist mas naimprove ba

yung role n artist in the society and

specifically in art was dated back

during the middle age up to the

Renaissance period so we have here

evolution of the artist role in the arts

from the middle ages to the Renaissance

period so first the transformation of

the craftsman into an artist or an

independent artist so back then sa

prehistoric period and Classical Period

kilala ang mga artist as a um they are

primarily known as craftman that are

executing specific task only and they

are not seen as an individual or

creative individual with unique voices

meaning na underestimate masyado yung

mga artist back then kilala lang sila sa

pagiging craftman nila not as an

individual that has creative mind and

creative ability ganon so nung middle

age and renaissance mas nabigyang

emphasis pa yung role nila sa

society So next is the widespread

patronage of secular art alongside the

continued production of works with

religious

subjects ngayon dati kumbaga Focus and

centered yung mga artworks nung mga

artist sa religious matters specifically

Christianity yyung mga church nila ganon

yyung mga design sa church gumagawa is

mga artist ngayon mas nag-bow din and

artwork nung mga artist nung middle age

and the renaissance nagkaroon na ng oil

painting ng mga portrait ng ibang mga

tao hindi lang siya centered sa

religion lastly the assertion of

cognition the will and

individuality so back then artists are

often seen simply following an

established skills and techniques

leaving them with little room for

personal interpretation or innovation

that is why the renaissance emphasizes

the artist intellectual capacity to use

their mind to create and make their own

artwork and also Dati rin ang may say sa

Artwork or such as yyung Styles the

subject matter and the execution of the

pieces of the artworks ay yyung customer

or the patron sila yung nagdi-date kung

ano yung gagawin at kung ano yung

kalalabasan nung piece of art ngayon

wala masyadong will and say ung artist

kasi nga binabayaran sila nng Patron or

the customer and ito namang isa itong

individuality matatalakay natin yan siya

sa next slide before and during

Renaissance before renaissance artworks

were left unsigned during Renaissance

artists were able to affix their Mark

onto the surface of their paintings

considering it as a big milestone to the

history of the artist ngayon ' ba

napag-usapan natin kanina na yung artist

is um wala masyadong say sa Artwork niya

solly lahat ng um may lalagay niya doon

is um dependent sa kung ano yung gusto

nung customer niya so even signature or

Mark na nagpapatunay na gawa niya yun is

bawal niyang ilagay but that is before

renaissance And during the renaissance

nagkaroon na ng empowerment of artist

There's no um ano anonymous artist um

status na nagkaroon na ng empowerment

and They were able to affix their Mark

or sign signature in the surface or onto

the surface of their painting It is a

big milestone kasi malaking um

improvement or Achievement na Iyun kasi

it is like they have been given the self

identity nagkaroon na sila ng

self-identity within the society that

they are the artist that are making an

exceptional and a beautiful piece of art

and kung mapapansin natin yung sa taas

ng during the renaissance merong mga

signature diyan or mga sulat that is the

example of the signature na makikita

natin sa mga paintings nandiyan yyung

signature ni picasso nandiyan yyung

signature ni gustav clim and many other

painters so iun yung mga example nung

mga um signature nung mga painters na

nilalagay nila sa mga painting nila nila

mostly sa baba ng painting so with all

this Evolution the um change of the

artist role in the society the artist

empowerment were All witnessed by

specific site namely the studio studio

is a space used to produce paintings

drawings paty sculpture ceramics you

name it any artwork or in simple term

yung studio yung workroom nung um artist

doon niya ginagawa yung mga artwork niya

studio is a place where artist could

experiment and express themselves freely

back then artist studio is the artist

personal space their comfort zone and

their um space for negotiation for

within the customer But today artist

studio are being placed as the center of

interest and amusement within the public

it is also said here that artist studio

is the Extension of the artist himself

so Extension Reflection you name it so

because the artist studio reflects the

artist inner World The

organization The Chaos the specific

arrangement within the um the studio

reflects the artist inner self and also

excited yung mga tao na mabisita kung

saan ba yung Sanctuary of creativity

yung studio mismo kung saan ba

pinanganak yung mga masterpiece nung

artist excited silang makita yyung

environment na nakapaligid sa artist so

specifically yung studio mismo kung saan

niya ginu-good yung buhay niya para

gawin yung amazing Piece na

ginagawa Moving On artist workstation so

dati ang studio is naka-close into two

yung workstation ng artist first is the

studio law a room for contemplation so

studio law or the study room it is where

the um artist contemplate nagiisip

nagmumuni-muni nagre-relax at nag-iisip

ng um ibang idea sa next na gagawin

niyang artwork and next is the botega it

is the workshop where the artwork was

created or the workroom so Ito naman

yung workroom kung saan ginagawa na yung

mga artwork dito na ginagawa nung artist

yung mga paintings niya yung mga

sculpture niya and such So um yun yung

pagkakaiba nung studio law and botega

studio law kung saan nag-study

nagco-contribute the person assisting

their masters with minal task or the

preparation of the painting

surfaces ngayon yyung mga apprentice is

in simple term the assistant of the

artist or what they call here The

Masters so ang ginagawa lang nila is

nag-a-assist lang sila sa maliliit na

bagay like yung pag-prepare nung mga

paint brush nung gagamitin sa pagpipinta

or anything na gagamitin n Master sa

paggawa ng artwork niya So by that

natututo sila doon mismo sa skilled

Master so sila rin mismo yung mga

apprentice mismo is di kalaunan nagiging

magaling din silang mga artist so let us

say for example si Leonardo da Vinci

kung napapansin niyo yang um rebulto

that is Leonardo da Vinci the painter of

the famous painting Mona Lisa so

Leonardo da Vinci himself was once an

apprentice so His Father enjoying his

High reputation in Florence community

decided to send his son Leonardo which

is at that time 15 years old pa lang si

Leonardo to Andrea del vero Andrea del

vero is a famous um artist na magaling

sa painting and sculpture so sa kanya

natuto magpinta si Leonardo da Vinci and

di kalaunan naging sikat na ngayon si

Leonardo

going back sa usaping studio so in 17th

century wala ng studio law and botega

pinag na lang sila at ang meron na

lamang ay ang studio or artist studio so

one of the reason is the development of

the oil painting ang oil painting

kailangan niya ng mahabang proseso and

matagal ma dry yung oil painting ngayon

need siya palaging i-check n painter so

hassle masyado na pupunta siya sa ah

Pupunta siya sa studio law para

magmuni-muni mag-relax or mag-isip then

mamaya-maya pupunta na naman siya sa

botega para i-check yung painting niya

So napaka hassle sa part nung artist

kaya pinagsama na lang kaya meron na

lamang ay ang studio so moving forward

the beginnings of Industrial Revolution

industrial revolution affected arts by

making arts materials more read

available and portable and this fre

artist from dependence on wealthy

patrons Who authen dictated the

materials and Styles that were used more

painters enjoyed painting on their own

behalf creating works they wanted to

create now sa industrial revolution

diyan Diyan na yyung emergence of

steamed engine yung mga um um factories

unting nadi-discover na yyung technology

nade-develop na yyung technology now mas

naging portable and readily available na

yung mga art materials just for example

the foldable eel ung eel ung ah

pinaglalagyan nung blank slate kapag

nagpa-panic ng mga artist so mas

na-freeze sila nagkaroon sila ng freedom

in a way na hindi na sila masyadong

umaasa sa customer na magdikta kung ano

ba yung gagamitin nilang

materials sa pagpipinta so since na

Nawala na ung limitations Hindi na

masyadong nalim Han yung um ang king

galing nung mga painters mas nag-enjoy

na sila sa passion nila doun na rin

nabuo yung iba't iba or doon na rin

pinanganak yung iba't ibang style ng

paggawa ng artwork or painting such as

yung um symbolism and the um other style

of

painting during the latter part of 18th

century the artist Began to question the

traditional artistic training and

education so par nag Nagsasawa na sila

sa traditional way ng pag-aral ng art

and yung mga training and ah Paano

matutunan ang iba't ibang bagay

patungkol sa art so Not until nung 19th

century na na nagkaroon na talaga ng

liberation or Liberated

art so moving on in France academies and

art salons became popular as they did

not only support the production of art

but also discourse around them

so in France yung mga art academies and

art salons is naging popular na So

academies alam naman natin yung

tinatawag na academies so dito tayo sa

art salons yung nasa picture yan yung

example nung art salon kung saan um

nilalagay sa dingding dinidikit sa

dingding

that will be a um medium Para makahanap

siya ng customer kasi mga pupunta doon

maaari merong mga potential customer

doon and also um the analysis and

criticism is an integral part of art

engagement that is why the academies and

art salons are continually building the

standards of Uh the art nowadays so sa

art salon kasi may pumupuntang mga art

critics and which is nagbibigay sila ng

sarili niang opinyon and judgment sa mga

paintings wherein painters is ma-improve

pa nila yung painting nila based sa

judgment nung mga art

critics so moving forward we are now

going to tackle The Other players in the

world of art kung dati pag sinabing art

is ang meron lang artist the apprentice

and the customer ngayon there is what we

call world of art na kung saan

mapapansin nyo naman sa picture is para

silang spider web connected sa isa't isa

at marami masyadong tao nandun yung

artist nandun yung um critic creator

gallery assistant art handler each one

is connected to one another and lahat

sila

is nabuo because of art and their goal

is para mas ah mabuhay pa and mas

mag-improve mapalago pa ung art

so Later on um We are going to discuss

some of that personality But not all of

them yung iba

kasi understandable naman yung mga

storage manager yung gallery assistant

but yung i pag-uusapan natin mamaya is

yung mga very important person in the

world of art na kung wala sila hindi

gagalaw or magiging passive yung world

of

art in how sers art 1982 he asserted

that all artistic work like all human

activity involves the joint activity of

a number often a large number of people

Through Their cooperation the artwork we

eventually see or hear comes to be and

continues to be the work always shows

sign of that cooperation the forms of

cooperation may be emeral but often

become more or less routine producing

patterns of collective activity we can

call an art world the existence of art

Worlds as well as the way their

existence affects both the production

and consumption of artworks suggest a

sociological approach to the arts it is

not an approach that produces aesthetic

judgements Although that is a task m

sociologist of art have said for

themselves so ang ibig sabihin ni Becker

dito Sabi nga ni all artworks like all

human activity requires or it

involves collaboration of many people

Hindi kaya ng isa lang and this

cooperation is What brings the artwork

into existence and it allows it to be

experienced by

others and sinabi niya rin dito or

napag-usapan niya rin dito sa passage

niya yung tungkol sa art Worlds which is

the social Networks and institutions

that surround and support the art

creation so we have here four key points

that is extracted from the book so first

is multiple actors numerous people

contribute to defining and maintaining

art through their actions and

interactions whether agreeing or

disagreeing with current definitions So

um marami ang nag-in within the art

world hindi lang si artist marami so

their interaction their actions are what

define and maintain the art so since

Marami sila they have diverse

personality and intellect so minsan

nag-aagree sila sa isang bagay and

minsan hindi naman but then they have

one goal which is to let the art be

known to the world so they are

continuously defining and maintaining

art so next is continuous Evolution the

concept of art is constantly being

redefined challenged and negotiated by

various players in the art world so Sabi

ko nga kanina because art world is

composed of various people many people

diverse personality they are the one

accountable of redefining the Art And

making a continuous evolution of art So

kung mapapansin natin ' ba dati from

cave car

Nandito na tayo sa digital world kung

saan Um yung makikita natin sa mga art

salons and mga museums is hindi lang

basta mga painting meron ng mga pictures

mga um at iba't iba pang u ng art so ang

art is patuloy na nag-evolve that is

because of the people within the art

world sila yung gumagalaw um gumagawa ng

mga art

exhibits gagawa ng art Uh um artwork

auctions para um patuloy yung flow nung

art sa mundo so Third is Bean esthetics

so sa art world hindi lang artist ang

kailangan hindi lang yung

Uh idea artistic ideas and sentiments

nung artist hindi lang um creative ideas

nung artist but also professional skills

nung ibang tao Like for example the um

buyer the collector the creator The

Gallery Director the manager so hindi

yan sila lahat is artist but then they

have professional skill to um do certain

tasks that is needed in art auctions in

art

exhibit so next is global network so

schools museums galleries and other

institutions form a global

infrastructure for distributing and

legitimizing art So yung mga places

Marami na ngayong mga places kung saan

showcase yung art or yung Artwork sa

like for an instance yung nasa picture

yung art basel in Hong Kong

2015 that is an art ex basel or exhibit

in Hong Kong kung saan um

sho-shoot of Medium na nagiging dahilan

para makilala pa masyado and mapalaki pa

masyado yung pangalan ng art or mapalaki

pa masyado yung reputation nung art the

art world involves people a managing and

operating institutions like museums and

galleries these rol such as board

members directors and creators are not

restricted to those with formal art

Education artists who choose not to work

with galleries table artist often seek

artist Manager to handle their careers

and promotion within the art world so

Sabi nga kanina art world is composed of

um different people so hindi lang siya

restricted only to those people that had

a formal art education or artist or

anything such as ung directors Director

has the skill to direct and the curators

maybe hindi siya nagkaroon ng formal art

Education but then nag-research siya nag

kumbaga nahiligan lang niya yung art

tapos nag-research siya ng patungkol sa

art and such hanggang sa naging

profession hanggang sa ah naging mas

maalam na siya sa art kaya siya naging

curator mostly ah art artist lalo na

yung mga renowned artist na nagbebenta

ng mga artworks nila is meron silang mga

manager So yun nga yung sinasabi ko

Hindi necessarily na magkaroon ng formal

art Education yung taong um

mag-participate sa art world kundi mga

manager mismo yung pinag-aaralan nila

but then they are not artist Magaling

sila in terms of managing So yun nga

some artists are um kumukuha sila ng

manager and some are not so yung manager

is para sa mga para i-handle yung career

nung mga artist and yung mga promotion

within the art world so moving forward

Dito naman tayo sa curator so Isa siya

sa UM tao within the art world so

creator from the Latin word cura meaning

to take care they plan an organized art

exhibitions at museums galleries and

other institutions so kumbaga sila yyung

mga organizer nagpa-planong um exhibit

mga art exhibit within the Museum

galleries and other institutions sila

yung nag ah Nag kung Saan ilalagay yung

specific art na artwork na ito kung Saan

ilalagay yung artwork ni Leonardo da

Vinci kung anong artwork ang magiging

highlight ng exhibit ngayon so sila

yyung mga curator ang bahala doon there

are Institutional curator and

independent or freelance curator so

yyung Institutional curators Iyung fix

na kung saan sila nagtatrabaho sa

specific gallery or institution kumbaga

doon lang sila nagtatrabaho kung mga

professional na sila doon yung mga

freelance naman or independent yung pa-

rocket rocket yung ah ah iung gawain

nila so wala silang fixed hindi sila

nagtatrabaho in a fixed institution or

gallery so nagkakaroon lang sila ng

trabaho kapag mayong nagha-hire sa

kanila some of the roles expected of

curators are the ability to research and

write as an arbiter of design and layout

and designing for the display and

hanging of materials for exhibition So

yun na nga yung sabi ko sila Iyung

nagde-decide kung saan ilalagay Iyung

certain artworks and such so expected na

magaling sila meron silang ability ng

pag-research and write so pagre-research

in terms of art

also they know how to layout and alam

nila kumbaga maganda rin yung pag-design

nila So yung nasa picture that is one of

the famous creator in the Philippines Si

Dr Patrick Flores one of the Philippines

foremost art creators and cultural

scholars best known for his incisive

work on Southeast Asian art he sits as

the curator of the up Vargas Museum and

the national art gallery of Singapore so

yan yung isa sa Filipino well known

Filipino creators in the Philip

so we have here the buyers and

collectors first is the collectors

formly ascribed as Patron key player in

making or breaking an artist career or

shaping a course of a museum's

collection so yyung collector sila yung

nag-college

ng isang artist kasi sila ung mga

collectors sila ung customers nung

artwork and the buyers Sila naman yung

naghahanap nung mga painting or na mga

artworks na gusto nung collectors sila

yyung um pumupunta sa Market at

naghahanap nung pumunta sa market or sa

galleries at naghahanap nung gusto nung

collector and the reason for collecting

artworks first is appreciation and

enjoyment of art they appreciate and

they enjoy art

yun yung dahilan kung bakit sila nag-ol

co-college

So kung mapapansin niyo sa lik sa

picture yung lalaki yung nasa likod nung

lalaki is painting siya ni Juan Luna na

ang ang pangalan is o jimene o hene So

um yang lalaking yan is a known art

collector and auer si Jaime Ponce de

Leon so yyung painting na iyan is binili

niya sa Europe family matagal na yung

nawawalang painting ni Juan Luna at

nahanap niya sa isang auction dati doon

sa Europe so binili niya and iniuwi niya

sa Pilipinas and it is also being

displayed in his gallery known as Leon

gallery So um Philippine based auction

um auction house yan siya dito sa

Pilipinas and yun naging form of

Education na yyung um pagbili niya and

next is preserving a Legacy so kagaya

nung pagbili niya nung pagc niya nung

painting ni Juan Luna So um na-preserve

niya yung Legacy ni Juan Luna na Um yung

history ng Pilipinas is napreserve niya

and lastly communicating their taste or

lifestyle so understandable naman siya

So next is art

dealers moving forward to art dealers

are those who distributes and circulates

artwork through various channels such as

direct sales galleries and auction

houses they are expected to have

knowledge and expertise in various areas

such as art form Styles markets and

relationships with other players in the

art world so art dealers sila yyung um

upper hand sila yung nakikipag-negotiate

pagdating sa mga art sila yyung

nagigiging middleman between the artist

or the painting and to the buyer So um

art dealers are expected to have

knowledge enough knowledge and expertise

pagdating sa art Dapat alam nila and of

course alam nila kung Iyung certain art

bch Just Like for example Monalisa is

original ba siya or hindi kasi they are

the one accountable to that kasi sila

ung art dealer sila ung nagbebenta nng

mga

art and ung makikita natin na sa picture

is isa siyang um famous art dealer si

Larry gagos yan

so so next is gallery um the primary

purpose of an art gallery is to nurture

visual artists promote their work and

expose them to the public collectors

media and cultural institutions So um

nakikita nung sa baba y dalawang yan yan

ung example nung gallery so ang Main

Purpose ng gallery other than for

amusement is para ma-expose yung mga um

paintings sa mga possible um customers

collectors and the media kumbaga for

Business purposes so dito nagpupunta

yung mga art collectors yung mga buyers

naghahanap sila ng mga paintings na

gusto nila and possible na bilhin nila

dito sa art gallery na' And next is the

Museum Museum displays artworks for the

education of the public and it is the

place for entertainment So kung ang

gallery is para place of amusement and

kung saan bumibili rin iyung mga

collectors sa Museum naman is

um kung saan dinidisplay yung mga

artworks na hindi binebenta but it is

only there for Education purposes or

preserving the um culture or um history

and Heritage Just Like for example yang

nasa taas

yung picture ng national Philippine

Museum this an my report for today Thank

you for watching and I hope you learn

something