Fundamentals of Digital Project Management + Tools
Summary
TLDRThis video clarifies digital project management, focusing on overseeing digital deliverables from inception to completion. It distinguishes digital project managers, who concentrate on technology-driven projects, from traditional project managers with broader scopes. The presenter offers a free webinar on project management fundamentals and discusses the benefits of specializing in digital projects or maintaining a broader project management perspective, ultimately leaving the choice to personal preference and interests.
Takeaways
- 😀 Digital project management involves overseeing digital deliverables from concept to completion.
- 🔍 Digital project managers specialize in managing projects that result in digital outputs, such as apps, software, or websites.
- 🛠️ They utilize technologies like cloud-based software to facilitate project execution.
- 📚 The speaker offers a free webinar on project management fundamentals for those entering the field.
- 💡 Digital projects often incorporate agile methodologies or hybrid approaches to project management.
- 📈 A digital project manager focuses exclusively on digital deliverables, unlike a general project manager who can handle a broader range of projects.
- 🤖 Having technical knowledge is beneficial for a digital project manager to understand and direct their team effectively.
- 🛑 The tools used by digital project managers may be more specialized, such as Jira, compared to the broader tools used by general project managers.
- 🎯 Specializing in digital project management can be advantageous if one's passion lies solely within digital projects.
- 🔄 However, being a general project manager allows for a wider range of experiences and the ability to manage non-digital projects as well.
- 🔑 The choice between specializing or broadening one's scope in project management is a personal decision based on individual preferences and career goals.
Q & A
What is digital project management?
-Digital project management is about overseeing digital type deliverables from concept to close. It involves managing projects that have a digital output, such as a digital marketing campaign, a mobile app, software, or website development.
What are the key responsibilities of a digital project manager?
-A digital project manager is responsible for overseeing the project from concept creation to planning, execution, testing, and delivery to the end user. They manage subject matter experts on the team to ensure the delivery of digital items.
What technologies might be used in digital project management?
-Digital project management often incorporates technologies such as cloud-based software programs to aid in the execution of the project from a digital perspective.
What is the difference between a project manager and a digital project manager?
-A digital project manager focuses exclusively on digital deliverables, while a project manager can handle a broader scope of work, including non-digital projects like construction or manufacturing.
Why might a digital project manager need more technical knowledge than a traditional project manager?
-A digital project manager should have more technical knowledge because they need to understand what their team is doing and how they are doing it to ask the right questions and direct the project effectively.
What methodology is commonly used by digital project managers?
-Digital project managers often focus on an agile methodology or some form of hybrid methodology that incorporates agile principles, using software like Jira to guide the process.
What are some examples of digital deliverables mentioned in the script?
-Examples of digital deliverables include a digital marketing campaign, a mobile app, software development, and website development.
What is the speaker offering to help understand project management fundamentals?
-The speaker is offering a free webinar on the fundamentals of project management, which provides core insights for anyone entering any type of project, including digital projects.
Should you specialize in digital project management?
-It depends on personal preference and career goals. If you love working on digital projects and do not wish to expand beyond digital deliverables, specializing in digital project management could be beneficial.
What is the speaker's personal approach to project management?
-The speaker prefers to have more options and works as a project manager who handles digital projects, relying on technical experts to assist with the more complex aspects of the work.
What is the advantage of being a project manager who does digital projects rather than just a digital project manager?
-Being a project manager who does digital projects allows for a broader range of experiences and skills, which can be beneficial for career growth and versatility in the types of projects one can manage.
Outlines
🚀 Introduction to Digital Project Management
This paragraph introduces the concept of digital project management, which involves overseeing digital deliverables from concept to completion. It clarifies the role of a digital project manager, who is responsible for managing the entire project lifecycle, including planning, execution, and delivery to end-users. The speaker also mentions the use of technology and tools such as cloud-based software to facilitate project execution. Additionally, a free webinar on project management fundamentals is promoted, offering core knowledge applicable to digital projects.
🔍 Differences Between Project Managers and Digital Project Managers
The second paragraph delves into the distinctions between a traditional project manager and a digital project manager. While there is overlap, a digital project manager specifically focuses on digital deliverables, unlike a project manager who may handle a broader range of projects including non-digital ones. Digital project managers are expected to possess a deeper understanding of technology and are often involved with agile methodologies and software like Jira. The paragraph also discusses the personal choice of specialization in digital project management, suggesting that it depends on one's passion and career aspirations. The speaker shares their preference for maintaining a broader project management scope, which includes digital projects, to have more options and variety in their work. Lastly, the paragraph encourages viewers to check out a free webinar for further insights into project management skills.
Mindmap
Keywords
💡Digital Project Management
💡Deliverables
💡Subject Matter Experts
💡Cloud-based Software
💡Free Webinar
💡Digital Deliverable
💡Project Manager
💡Digital Project Manager
💡Technology Knowledge
💡Agile Methodology
💡Specialization
Highlights
Digital project management involves overseeing digital deliverables from concept to close.
Digital project managers use technologies like cloud-based software to aid project execution.
A free webinar on project management fundamentals is available for further insights.
Examples of digital deliverables include digital marketing campaigns, mobile apps, software, and website development.
A digital project manager focuses exclusively on digital deliverables, unlike a general project manager.
Digital project managers require a deeper understanding of technology compared to general project managers.
Agile methodology is commonly used by digital project managers, facilitated by tools like Jira.
General project managers may use a broader range of software, including Excel and Microsoft Project.
Specializing in digital project management is recommended if one's interest lies solely within digital deliverables.
Expanding career experience may involve being a project manager who also handles digital projects.
The transition from a digital project manager to a general project manager can be more challenging.
The choice between being a project manager or a digital project manager is a personal one, based on interests and expertise.
The speaker prefers to have a variety of project types to work on, rather than specializing in one area.
Technical experts assist the speaker in understanding and managing digital projects effectively.
Continuous learning from each project enhances the ability to manage future digital projects.
The free webinar is beneficial for both project managers and digital project managers.
Encouragement to subscribe for more insights on project management skills.
Transcripts
there's a lot of conflicting information
out there on digital project management
but don't worry I know it can be
confusing but in this video I'm going to
clear up that confusion by telling and T
and teaching you what exactly is digital
project management what are some of the
distinguishing factors and if you should
be considering it but first what is
digital project management digital
project management is about managing
digital type deliverables from concept
to close digital project managers
oversee the project on the whole from
concept creation to planning execution
testing until it's actually given to the
end user when you're managing a digital
project you're overseeing the subject
matter experts at on your team to ensure
that they deliver on those items that
your digital project is executing on a
lot of digital projects incorporate a
lot of the Technologies out there
already to help with the execution of
the project like cloud-based software
programs anything that's going to help
with the aspect of what you're
delivering from a digital perspective
before we dive deeper into digital
project management I want to share with
you that I have a free webinar on the
fundamentals of project management
that's going to give you some core
things that you should definitely be
aware of if you're entering any project
including digital projects so definitely
check it out the link to the free
webinar is below this video what are
some common digital projects first let's
recognize that a digital project will
always have a digital deliverable so
what are some examples of digital
deliverable it could be a digital
marketing campaign that you're creating
it could be a mobile app it could be a
software development it could be a
website development anything that
revolves around technology and the
digital aspects of that what is the
difference between a project manager and
a digital project manager you probably
have already guessed there's a lot of
overlap and similarities between the two
but there are some key differences so
let's look into that a key difference
between a project manager and a digital
project manager is that a digital
project manager only focuses on digital
deliverables nothing else whereas a
project manager can have a digital
project but can also focus on other type
of deliverables too like construction
projects like manufacturing projects so
the scope of work that a project manager
does versus a digital project manager is
much larger whereas a digital project
manager is very much
set into just doing digital deliverables
it's also slightly different too as a
digital project manager you really ought
to have a little more technology
knowledge than let's say a project
manager who doesn't necessarily have to
have the technical knowledge because
they have subject matter experts in all
aspects of the project so if you're just
focusing on digital projects and your
digital project manager then you should
definitely have an idea as to what your
team is doing how they're doing it so
that you can ask the right questions and
direct the project in the right
direction the tools and software as well
can be slightly different you may find
with digital project managers that they
are really focusing on an agile
methodology in fact most do or some form
of hybrid methodology of agile and
they're using other software to help
guide that process so it may be jira or
whatever other type of software that's
going to help that kind of follows that
scrum process where with project
managers they use a more broader
software to help them with managing
their projects it could be as simple as
an Excel spreadsheet it could be
Microsoft Project it could even be Asana
or any other type of software that is
out there but a little bit different a
little more broader because again their
project managers can look at a whole
bunch of other types of projects and not
just digital ones should you specialize
in digital project management well
that's going to be really up to you so
here's the thing if that's all you love
to do is digital projects and you don't
think you'll ever want to expand your
scope outside of a digital deliverable
then yeah sure focus on digital projects
really learn on that and get your
technical expertise in that and a lot of
experience just doing that and you will
shine doing digital projects however
digital projects are slightly different
than a regular product project because
it a regular project has a little more
scope to it a broader aspect of
delivering because it's usually from
True start to True finish and includes
change management and training and a
whole bunch of stuff so if you're
looking to expand your career or your
experience then yes be a project manager
who does digital projects so it's really
going to be up to you and what your
background is and what you feel you
really like doing but yes both can do
digital projects that is a project
manager and a digital project manager
but can a digital project manager do
regular projects I think that transition
is always a little bit harder whereas on
this side of a project manager it's
always easier so it's going to be up to
you and decide what it is that you like
to do personally I like to have choice
so I just focus on the project
management aspect and I actually do
digital projects I have a lot of experts
who help me from a technical standpoint
so when I don't understand the lingo or
the information they help me out which
is really lovely and then I get educated
which allows me for my next digital
project to just come in with a lot more
knowledge and free information asking
the right questions immediately versus
waiting and learning so again this is a
personal choice it's going to be
completely up to you one is not better
than the other I just personally like to
have more options and I really do like
having different types of projects to
work on and not just one type so for me
I'm a project manager who does digital
projects for you it's going to be up to
you whether you choose to be a project
manager or a digital project manager now
don't forget check out my free webinar
the link is below this video because
whether you're a project manager or
digital project manager the information
in that free webinar is going to help
you in either or so definitely check it
out and it's free the link is below make
sure you watch this next video it breaks
down all the important project
management skills that you need on that
note if you could like this video If it
resonated with you subscribe to my
channel and I'll see you at the next one
ciao
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