Meet the YouTuber who makes $380,421 per month

Summary

In this insightful conversation, YouTube expert Noah Morris shares his journey from a broke Minecraft YouTuber to earning up to $400,000 a month solely through YouTube ad revenue. He emphasizes the importance of building a personal brand, focusing on smaller niches, and leveraging data-driven decisions for faster growth. With advice on monetization strategies, long-form content, and buying aged channels, Noah offers a roadmap for creators to scale quickly and sustainably. He encourages aspiring YouTubers to treat their channel like a business, embrace feedback, and be patient for long-term success.

Takeaways

• 😀 Start small, but think big. Begin by targeting smaller niches with less competition to gain traction quickly.
• 😀 🚀 Be willing to experiment and scale. Launch multiple channels to increase your chances of success and multiply what works.
• 😀 🧑‍🤝‍🧑 Embrace being a personal brand. Personality-driven content has an edge in long-term growth and viewer engagement.
• 😀 ⏳ Patience is essential. Give your channel at least 20-30 videos and 1.5 years to truly gain traction and build momentum.
• 😀 💡 When something works, double down on it. Don’t just focus on creativity—create variations of successful content to maximize results.
• 😀 💼 Treat YouTube as a business, not a hobby. Success on YouTube comes from a strategic, business-minded approach to content creation.
• 😀 🔄 Stay adaptable and recognize trends. Long-form content (30-45 minutes) is increasingly popular due to YouTube’s shift to competing with cable TV.
• 😀 💬 Build a network with other YouTubers. Feedback from other creators helps you identify weaknesses and improve faster.
• 😀 📊 Analyze the data. Focus on areas with high demand but low supply to exploit niches with less competition and more potential.
• 😀 💰 The key to scaling to higher earnings is volume. Upload consistently and frequently, potentially even 10 videos a day across multiple channels to hit large revenue goals.

Q & A

What is the fastest way to go from zero to $11,000 a month on YouTube?

The fastest way is by focusing on smaller niches first, which can earn you around $2,000 to $10,000 a month, and then scaling up. A personal brand YouTube channel can give you an advantage over faceless channels. Consistent and volume-driven content creation is key to growing quickly.

How do you identify profitable niches on YouTube?

Look for small channels (3–6 months old) that are getting viral views (e.g., 100,000 views or more) even with low-quality content. This indicates there is high demand in that niche. The YouTube algorithm will push content in under-supplied niches if you provide similar, high-quality videos.

Why is it important to find a cluster of small channels with similar results?

Finding multiple small channels with similar growth helps confirm that the niche is profitable. If only one channel is performing well, it could be an anomaly. A cluster provides a clearer trend that the niche has demand and can be replicated.

What is the role of pattern recognition in YouTube growth?

Pattern recognition is crucial for spotting trends across multiple channels. By identifying what works across similar successful channels, you can replicate strategies and avoid trial and error, which increases your chances of success.

What type of video content works best for scaling on YouTube?

Super long-form videos (30–45 minutes) are becoming more popular because they attract TV viewers, and YouTube is aiming to compete with traditional cable TV. These videos also tend to have higher RPM (revenue per thousand views), making them a profitable choice.

What is the best strategy for a new YouTuber starting from scratch?

Start by choosing a smaller niche that has a lot of demand but low competition. Focus on creating regular content that can attract loyal viewers, particularly if you are building a personal brand. It’s crucial to not be emotionally attached to the niche and to treat YouTube as a business.

How long should a YouTuber expect to wait before seeing significant results?

It typically takes at least a year of consistent effort and around 30–40 videos before seeing significant traction. Patience is key, as the algorithm requires time to recognize your content and push it to the right audience.

What are some common mistakes new YouTubers make when choosing video topics?

One mistake is not fully understanding the audience you’re attracting. For example, a channel targeting UX design might attract users interested in specific platforms rather than the core audience. Be careful of subtle nuances in topics and ensure your content resonates with the right viewers.

How can YouTubers leverage aged channels to grow faster?

Buying an aged, monetized YouTube channel can help you bypass the cold start phase by leveraging its existing audience. Aged channels with viral videos and no strikes allow you to build on an established trust score, enabling faster growth and quicker monetization.

What are the most important factors to consider when buying an aged YouTube channel?

Look for aged channels with at least a couple of viral videos (100,000+ views), a strong trust score, and a clean history (no strikes). The subscriber count is secondary as long as the channel meets the monetization criteria and has an audience overlap with your target niche.